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June 24,2016 Mastery Journey Timeline MDL501 P rof: Elena Rogalle By: Juanita Gomez

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Mastery Journal

June 24,2016

Mastery Journey TimelineMDL501

Prof: Elena Rogalle

By: Juanita Gomez

Month 1MDL 510- Mastery Personal Development & LeadershipGOAL:It helped me find my full potential and has made me analyzed myself and see what things I need to change to be able to succeed not only in my career, but at a personal level. I also learned that, perseverance and structure is two of the most important keys to obtain and maintain a successful business.Strategies:Read and understand fully :Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.Finish all assignment and find my personal mastery Watch Robert Greene Mastery Video at Google Talks - https://youtu.be/J4v_34RRCeEhttp://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

MAR 510- Internet Marketing Fundamentals Month 2Goal:understand more the meaning of the internet marketing , and to learn how to strategize better, for any projects that are going on in my business.Strategies: Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

MAR 632- Digital Storytelling and BrandingMonth 3Goal:Strengthen my knowledge and expertise in developing and creating a branding consistency of a business through internet marketing.Strategies: Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/LinkedIn-tutorials/Writing-Heard-LinkedIn/433721-2.html?org=fullsailold.edu

IMK591- Internet Consumer Behavior and AnalysisMonth 4Goal:Even though I have a little experience in this area , my goal for this class is to excel this area, by learning Internet marketing tactics and strategies that are taught in class to be able to practice them in my business as well as my jobStrategies: Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

IMK 541- Web Design and UsabilityMonth 5Goal:I dont know about web design and it is going to be a challenge for me, but it is a need for me to succeed and excel in this area to put it in practice in my business and job. Strategies: Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

IMK 521 New Media MarketingMonth 6Goal:Is to improve my skills in organic marketing tactics to increase engagement with the public (business/consumers). Strategies: Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Facebook-tutorials/How-Rock-Social-Media/373993-2.html?org=fullsailold.edu

IMK 511- Advanced Internet Marketing StrategiesMonth 7 Goal:My goal is to learn an in-depth knowledge on how to strategy, develop and analyze marketing campaigns through email marketing, social media marketing, affiliate marketing, global internet marketing and search engine marketing.Strategies: Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Web-Responsive-Design-tutorials/Exploring-responsive-site/104969/115617-4.html?org=fullsailold.edu

IMK 641- Strategic Internet Public RelationsMonth 9 Goal: My goal is to learn how to utilize my Public Relations experiences and put it into practice through the Internet marketing. I will learn how to turn a negative impact and flip it to create a positive impact and change the conceptualization as fast as possible, to prevent viral negative feedback from consumers or viewers.Strategies:Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Marketing-Public-Relations-tutorials/Public-Relations-Fundamentals/186110-2.html?org=fullsailold.edu

IMK 661- Web Analytics and OptimizationMonth 10 Goal:My goal is to will learn how to create and analyze web metrics that define a companys marketing strategy and structure.Strategies:Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Web-Responsive-Design-tutorials/Responsive-Design-Fundamentals/104969-2.html?org=fullsailold.edu

IMK671- Internet and the LawMonth 11Goal: My goal is to learn and gain knowledge on laws and other legal aspects that any business industry requires in the Internet marketing. I would like to improve my knowledge, intellectual property, copyright, domain names, trademark issues and the first amendment.Strategies:Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Business-Skills-tutorials/Introduction-copyright-law/365065/423255-4.html?org=fullsailold.edu

IMK 691 Internet Marketing Campaign DevelopmentMonth 12 Goal:My goal is to learn and practice Internet campaign development through case studies and campaign models to be able to create my own marketing campaign development, and to reinforce other aspects of the Internet marketing master program.Strategies:Read and study thoroughly the course materials.Complete all discussion boardsLearn from Lynda.com Videos such as:http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

Industry InvolvementFull sail ClubsIndustry Organizationshttps://www.sba.govSocial Media Marketing Society- http:/society.socialmediaexaminer.com National Association of Professional Women-https://www.napw.comMedia & Marketing Professionals Worldwide -Advertissing AgeTED talks

Entrepreneur Network E-NETInternational Student SocietyIntertainment Marketing AssociationUnited ArtsWomen of Full SailMedia Design Group

Industry LeadersArianna HuffingtonPresident and Editor-in-Chief at The Huffington Post Media Grouphttps://www.linkedin.com/in/ariannahuffingtonAnn Handley

Author: "Everybody Writes" and "Content Rules," Chief Content Officer of MarketingProfs

https://www.linkedin.com/in/annhandley

Richard Branson

Founder at Virgin Group

https://www.linkedin.com/in/rbranson

Michael StelznerFounder & CEO of Social Media Examinerhttps://www.linkedin.com/in/stelzner

Industry LeadersAileen Abella

Social Media Management- Consultant

https://www.linkedin.com/in/aileenabellaLee Odden

CEO of TopRank Online Marketing

https://www.linkedin.com/in/leeodden

Companies that I Followwww.ted.com

www.socialmediaexaminer.com

https://thewaltdisneycompany.com/about/https://www.youtube.com/user/incmagazinehttp://www.hubspot.comhttps://hootsuite.comhttp://www.websitemagazine.com

My ideal mentor is a person who: Has expertise on one field or two. persistent person.Positive thinker Has culture richnessGood moralsNever gives upCreative thinkerThinking out of the boxPlay to their strengths

Ideal Mentor

Robert Greens Ideal mentor is a person who: Life is short, and your time for learning and creativity is limited. Without any guidance, you can waste valuable years trying to gain knowledge and practice from various sources. Instead, you must follow the example set by Masters throughout the ages and find the proper mentor. Choose the mentor who best fits your needs and connects to your Lifes Task. Once you have internalized their knowledge, you must move on and never remain in their shadow. Your goal is always to surpass your mentors in mastery and brilliance - (Greene x) Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

You possess an inner force that seeks to guide you toward your Lifes Taskwhat you are meant to accomplish in the time that you have to live. The first move toward mastery is always inwardlearning who you really are and reconnecting with that innate force. Knowing it with clarity, you will find your way to the proper career path and everything else will fall into place. It is never too late to start this process.- (Greene vii-viii)Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

Dont think about why you question, simply dont stop questioning. Dont worry about what you cant answer, and dont try to explain what you cant know. Curiosity is its own reason. Arent you in awe when you contemplate the mysteries of eternity, of life, of the marvelous structure behind reality? And this is the miracle of the human mindto use its constructions, concepts, and formulas as tools to explain what man sees, feels and touches. Try to comprehend a little more each day. Have holy curiosity.ALBERT EINSTEIN - (Greene 205)Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

Robert Green Quotes & CitationsYour true self does not speak in words or banal phrases. Its voice comes from deep within you, from the substrata of your psyche, from something embedded physically within you. It emanates from your uniqueness, and it communicates through sensations and powerful desires that seem to transcend you. You cannot ultimately understand why you are drawn to certain activities or forms of knowledge. This cannot really be verbalized or explained. It is simply a fact of nature. In following this voice you realize your own potential, and satisfy your deepest longings to create and express your uniqueness. It exists for a purpose, and it is your Lifes Task to bring it to fruition. (Greene 310-311)Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

Mastery Journey TimelineMDL 510- Matery Personal DevelopmentMAR 510- Internet Marketing FundamentalsMAR 632 Digital Storytelling and BrandingIMK591 Internet Consumer Behavior & AnalysisIMK 541- Web Design and UsabilityIMK521- New Media MarketingIMK 511 Advanced Internet Marketing StrategiesIMK 621- Advance Search Engine OptimizationIMK 661 Web Analytics & OptimizationIMK 671 Internet & the LawIMK 641 Strategic Internet Public RelationsIMK 691- Internet Marketing Campaign Development

Referenceshttp://www.socialmediaexaminer.com/about/http://blog.hubspot.com/marketing/insightful-marketing-insiders-follow-twitter-list#sm.00012b0q3bcssd2zwda20rs0kozr4https://www.linkedin.com/in/stelzner https://www.linkedin.com/in/aileenabella

https://www.linkedin.com/in/ariannahuffingtonhttps://www.linkedin.com/in/rbransonhttps://www.linkedin.com/in/annhandley https://www.linkedin.com/in/leeodden

Referenceshttp://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.eduGreene, Robert. Mastery. Penguin Books, 11/2012. VitalBook fileGreene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.eduhttp://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

Referenceshttps://www.hootsuite.comhttps://www.socialmediaexaminer.comhttps//www.hubspot.comhttps//websitemagaxine.comhttps://thewaltdisneycompany.com/about/

https://www.youtube.com/user/incmagazineGreene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.Watch Robert Greene Mastery Video at Google Talks - https://youtu.be/J4v_34RRCeEhttp://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

Referenceshttp://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.eduhttp://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.eduhttp://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.eduhttp://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

http://www.lynda.com/Web-Responsive-Design-tutorials/Exploring-responsive-site/104969/115617-4.html?org=fullsailold.eduhttp://www.lynda.com/Web-Responsive-Design-tutorials/Responsive-Design-Fundamentals/104969-2.html?org=fullsailold.eduhttp://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu