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June 24,2016 Mastery Journey Timeline MDL501 Prof: Elena Rogalle By: Juanita Gomez

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  • June 24

    ,2016

    Mastery Jour

    ney Timeline

    MDL501

    Prof: Elena R

    ogalle

    By: Juanita G

    omez

  • Month 1 MDL 510- Mastery Personal Development & Leadership GOAL:

    It helped me find my full potential and has made me analyzed myself and see what things I need to change to be able to succeed not only in my career, but at a personal level. I also learned that, perseverance and structure is two of the most important keys to obtain and maintain a successful business.

    Strategies:

    Read and understand fully :Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    Finish all assignment and find my personal mastery

    Watch Robert Greene Mastery Video at Google Talks - https://youtu.be/J4v_34RRCeE

    http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • MAR 510- Internet Marketing Fundamentals Month 2

    Goal:

    understand more the meaning of the internet marketing , and to learn how to strategize better, for any projects that are going on in my business.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • MAR 632- Digital Storytelling and Branding

    Month 3 Goal:

    Strengthen my knowledge and expertise in developing and creating a branding consistency of a business through internet marketing.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/LinkedIn-tutorials/Writing-Heard-LinkedIn/433721-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK591- Internet Consumer Behavior and Analysis Month 4

    Goal:

    Even though I have a little experience in this area , my goal for this class is to excel this area, by learning Internet marketing tactics and strategies that are taught in class to be able to practice them in my business as well as my job

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK 541- Web Design and Usability Month 5

    Goal:

    I dont know about web design and it is going to be a challenge for me, but it is a need for me to succeed and excel in this area to put it in practice in my business and job.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK 521 New Media Marketing Month 6 Goal:

    Is to improve my skills in organic marketing tactics to increase engagement with the public (business/consumers).

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Facebook-tutorials/How-Rock-Social-Media/373993-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK 511- Advanced Internet Marketing Strategies

    Month 7 Goal:

    My goal is to learn an in-depth knowledge on how to strategy, develop and analyze marketing campaigns through email marketing, social media marketing, affiliate marketing, global internet marketing and search engine marketing.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Web-Responsive-Design-tutorials/Exploring-responsive-site/104969/115617-4.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK 641- Strategic Internet Public Relations

    Month 9 Goal:

    My goal is to learn how to utilize my Public Relations experiences and put it into practice through the Internet marketing. I will learn how to turn a negative impact and flip it to create a positive impact and change the conceptualization as fast as possible, to prevent viral negative feedback from consumers or viewers.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Marketing-Public-Relations-tutorials/Public-Relations-Fundamentals/186110-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK 661- Web Analytics and Optimization Month 10 Goal:

    My goal is to will learn how to create and analyze web metrics that define a companys marketing strategy and structure.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Web-Responsive-Design-tutorials/Responsive-Design-Fundamentals/104969-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK671- Internet and the Law Month 11 Goal:

    My goal is to learn and gain knowledge on laws and other legal aspects that any business industry requires in the Internet marketing. I would like to improve my knowledge, intellectual property, copyright, domain names, trademark issues and the first amendment.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Business-Skills-tutorials/Introduction-copyright-law/365065/423255-4.html?org=fullsailold.edu

    By: Juainta Gomez

  • IMK 691 Internet Marketing Campaign Development

    Month 12

    Goal:

    My goal is to learn and practice Internet campaign development through case studies and campaign models to be able to create my own marketing campaign development, and to reinforce other aspects of the Internet marketing master program.

    Strategies:

    Read and study thoroughly the course materials.

    Complete all discussion boards

    Learn from Lynda.com Videos such as:

    http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • Industry Involvement

    Full sail Clubs Industry Organizations

    https://www.sba.gov

    Social Media Marketing Society- http:/society.socialmediaexaminer.com

    National Association of Professional Women-https://www.napw.com

    Media & Marketing Professionals Worldwide -

    Advertissing Age

    TED talks

    Entrepreneur Network E-NET

    International Student Society

    Intertainment Marketing Association

    United Arts

    Women of Full Sail

    Media Design Group

    By: Juainta Gomez

  • Industry Leaders

    Arianna Huffington Ann Handley

    Richard Branson

    By: Juainta Gomez

  • Michael Stelzner

    Industry Leaders

    Aileen Abella

    By: Juainta Gomez

  • Companies that I Follow

    www.ted.com www.socialmediaexaminer.com

    https://thewaltdisneycompany.com/about/

    https://www.youtube.com/user/incmagazine

    http://www.hubspot.com

    https://hootsuite.com

    http://www.websitemagazine.com

    By: Juainta Gomez

  • My ideal mentor is a person who:

    Has expertise on one field or two.

    persistent person. Positive thinker Has culture richness Good morals Never gives up Creative thinker Thinking out of the box Play to their strengths

    Robert Greens Ideal mentor is a person who: Life is short, and your time for learning and creativity is limited. Without any

    guidance, you can waste valuable years trying to gain knowledge and practice from various sources. Instead, you must follow the example set by Masters throughout the ages and find the proper mentor. Choose the mentor who best fits your needs and connects to your Lifes Task. Once you have internalized their knowledge, you must move on and never remain in their shadow. Your goal is always to surpass your mentors in mastery and brilliance - (Greene x)

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    You possess an inner force that seeks to guide you toward your Lifes Taskwhat you are meant to accomplish in the time that you have to live. The first move toward mastery is always inwardlearning who you really are and reconnecting with that innate force. Knowing it with clarity, you will find your way to the proper career path and everything else will fall into place. It is never too late to start this process.- (Greene vii-viii)

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    Dont think about why you question, simply dont stop questioning. Dont worry about what you cant answer, and dont try to explain what you cant know. Curiosity is its own reason. Arent you in awe when you

    contemplate the mysteries of eternity, of life, of the marvelous structure behind reality? And this is the miracle of the human mindto use its constructions, concepts, and formulas as tools to explain what

    man sees, feels and touches. Try to comprehend a little more each day. Have holy curiosity.ALBERT EINSTEIN - (Greene 205)

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    By: Juainta Gomez

  • Robert Green Quotes & Citations

    Your true self does not speak in words or banal phrases. Its voice comes from deep within you, from the substrata of your psyche, from something embedded physically within you. It emanates from your uniqueness, and it communicates through sensations and powerful desires that seem to transcend you. You cannot ultimately understand why you are drawn to certain activities or forms of knowledge. This cannot really be verbalized or explained. It is simply a fact of nature. In following this voice you realize your own potential, and satisfy your deepest longings to create and express your uniqueness. It exists for a purpose, and it is your Lifes Task to bring it to fruition. (Greene 310-311)

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    By: Juainta Gomez

  • Mastery Journey Timeline

    MDL 510- Matery

    Personal Development

    MAR 510- Internet

    Marketing Fundamentals

    MAR 632 Digital

    Storytelling and

    Branding

    IMK591 Internet

    Consumer Behavior &

    Analysis

    IMK 541- Web Design and

    Usability

    IMK521- New Media

    Marketing

    IMK 511 Advanced

    Internet Marketing Strategies

    IMK 621- Advance Search Engine

    Optimization

    IMK 661 Web

    Analytics & Optimization

    IMK 671 Internet &

    the Law

    IMK 641 Strategic Internet Public

    Relations

    IMK 691- Internet

    Marketing Campaign

    Development

    By: Juainta Gomez

  • References

    http://www.socialmediaexaminer.com/about/

    http://blog.hubspot.com/marketing/insightful-marketing-insiders-follow-twitter-list#sm.00012b0q3bcssd2zwda20rs0kozr4

    By: Juainta Gomez

  • References

    http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

    http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • References

    https://www.hootsuite.com

    https://www.socialmediaexaminer.com

    https//www.hubspot.com

    https//websitemagaxine.com

    https://thewaltdisneycompany.com/about/

    https://www.youtube.com/user/incmagazine

    Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file.

    Watch Robert Greene Mastery Video at Google Talks - https://youtu.be/J4v_34RRCeE

    http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

    By: Juainta Gomez

  • References

    http://www.lynda.com/User-Experience-tutorials/User-Experience-Fundamentals-Web-Design/421802-2.html?org=fullsailold.edu

    http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

    http://www.lynda.com/Content-Marketing-tutorials/International-Marketing-Fundamentals/192458-2.html?org=fullsailold.edu

    http://www.lynda.com/Business-Skills-tutorials/Leadership-Insights-from-Dan-Rockwell/143341-2.html?org=fullsailold.edu

    http://www.lynda.com/Web-Responsive-Design-tutorials/Exploring-responsive-site/104969/115617-4.html?org=fullsailold.edu

    http://www.lynda.com/Web-Responsive-Design-tutorials/Responsive-Design-Fundamentals/104969-2.html?org=fullsailold.edu

    http://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html?org=fullsailold.edu

    By: Juainta Gomez