Mastery Journal Timeline

Sunday, December 20, 15

Personal Development and Leadership

• Strategies

Goal:Become the best leader I can become in my field. Take action and allow everyone to

play a vital role.

1. Study all Robert Green’s Bookshttp://adbl.co/1ZjQjKn

2.Doing a self-reflection of myself daily

3. Read the article http://bit.ly/22jtB7G about mentorship

Sunday, December 20, 15

Internet Marketing Fundamentals

• Goals-Understand the why’s behind basic marketing practices. Discover creative ways to apply marketing principles to be successful today’s business environment

Strategies

1.Study concepts from Lynda.com to learn more about

fundamental2.Be proactive by reading books

that pertain to internet marketing fundamentals

3.Be detail oriented and use the resources given me

Sunday, December 20, 15

Digital StoryTelling and Branding

• Goals-Be efficient in promoting a brand rather than a product. Use Digital storytelling and branding to promote a refreshing brand. Be great enough to convince a company that that digital storytelling and branding is the future of marketing.

Strategies

1.Effectively study successful companies that implement

digital storytelling and branding.

http://bit.ly/1dQqyxK2.Read the book “The power of

visual storytelling”3. Watch the video the power

of digital storytelling and branding. http://bit.ly/

1OhCu7oSunday, December 20, 15

Internet Consumer and Behavior and Analysis

• Goals-Be efficient in figuring out behavior using internet marketing.

Strategies

1. Individually find out how they picked these four groups to be distinct. http://

bit.ly/1mezr9l

2.Producing chart analysis daily for practice to understand behavior analysis

3.Study in depth behavior and Social Issues. http://bit.ly/1QAsVqQ

Sunday, December 20, 15

Web Design and Usability

• Goals-Become a master at web design and usability. Build a team that understands the importance of Web Design and Usability.

Strategies

1.Read about and study web design basics.http://

abt.cm/1TbskcB

2.Learn about the specifics of space and layout

3.Read article layouthttp://abt.cm/1YqorHI

Sunday, December 20, 15

New Media Marketing

• Goals: Know the history of new media marketing and why it’s effective. Know the reasons why new media marketing is more effective compared to different types of marketing.

Strategies

1.Read the role of social media marketing http://

nyti.ms/1GN6OTF

2.Read http://bit.ly/1S3wxAQ Committing to content

3.Study different methods for new media marketinghttp://bit.ly/1IiZRBc

Sunday, December 20, 15

Advanced Internet Marketing Strategies

• Goals-Master the art of advanced marketing strategies.

Strategies1.Read article about advanced internet marketing strategies.

http://bit.ly/1O2yMCE

2.Study specialize areas of marketing http://bit.ly/1MqoPK1

3.Study the best internet marketers and know how they are successful.

Sunday, December 20, 15

Advance Search Engine Optimization

• Goals: Learn to use advance search engine optimization to expand a new brand.

Strategies 1.Read article on advanced search engine optimization http://

bit.ly/1O2zC2h

2.Continually practice with search engine optimization

3.Learn which words are more effective than others.

Sunday, December 20, 15

Strategic Internet Public Relations

• Goals:By the end of this course I want to offer public relation services.

Strategies1.Read the Public Relations Journal http://bit.ly/1kbElCS 2.Study the public relation principles http://abt.cm/

1NGmWe53.Study the best publicists in the business.

Sunday, December 20, 15

Web Analytics and Optimization

• Goals: learn how to Use metrics to track the success of my website.

Strategies1.Track success of my website by using metrics.

2.Learn from mentors in the industry.http://yhoo.it/1NxuAcE3.Keep using analytics to improve visibility.

Sunday, December 20, 15

Internet and the law

• Goals; Be able recognize the difference between internet and the law. Use the methods learn to build my own brand.

Strategies 1.Read the article http://bit.ly/1cUXjqx internet and law mastery

2.Continually use the methods to increase visibility.3.Read Internet rules and laws http://bit.ly/1cUXjqx

Sunday, December 20, 15

Industry Leaders

Dr. David Rockland Partner and Managing Director at Ketchum

Linked in;https://www.linkedin.com/in/david-rockland-5851415Twitter:@Rockland

Dr.Donald Wright, APR, Fellow PRSA, Professor of Public Relations

http://donaldrwright.md.com/

kirk StewartExecutive Vice President, Corporate Communications Practice Leader

Linked in;https://www.linkedin.com/in/kirk-stewart-6228b47

Mary Lee SachsDirector, Worldwide Marketing Communications Practice and Chairman, Hill & Knowlton USA

Linked In;https://www.linkedin.com/in/maryleesachs

Mary Beth Navarro APR, Senior Vice President of Wachovia

Linked In;https://www.linkedin.com/in/marybethnavarro

Michael KemperPresident and Ceo at MWW Group

http://www.huffingtonpost.com/michael-kempner/

Sunday, December 20, 15

Organizations I would like to join

Sunday, December 20, 15

Companies To Follow

Sunday, December 20, 15

• References

A Path Unwound. (n.d.). Retrieved December 18, 2015, from https://www.flickr.com/photos/jweral/15201048693/in/photolist-pagmbr-bjHTkb-dcwnZL-adxTBp-a8W2YX-AR5GnM-ArseX7-e8WxAS-iqGKV9-rZ9rmF-68cdfb-5u83zF-4zdQR6-v7Cx9t-bqbATH-qDYZ8d-pJvygm-aNyDpa-txAabq-9xwq5U-eGpCPv-tA1wQJ-5fYp5C-drHVeH-adAHCo-pDWKwu-q3U45x-e8L8

Industry Thought Leaders. (n.d.). Retrieved December 20, 2015, from http://www.prsa.org/Intelligence/BusinessCase/IndustryThoughtLeaders#.VncnrcArKyB

(n.d.). Retrieved December 20, 2015, from https://www.linkedin.com/in/marybethnavarro

Sunday, December 20, 15