key takeaways from inbound 2014

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  1. 1. in review2014
  2. 2. INBOUND 2014 broughtus togethe! and inspired* us.
  3. 3. INBOUND 2014 broughtus togethe! and inspired* us.*Especially the speakers.
  4. 4. Here are a few takeaways from ourINBOUND keynotes (and beyond) that aresure to help us all become even moreremarkable thinkers.
  5. 5. GUY KAWASAKI@guykawasaki
  6. 6. Changing your mind is a signof intelligence, not a mistake.
  7. 7. Have a standard that you hire betterthan you in your functional area -A players hire A+ players.
  8. 8. SIMON SINEK@simonsinek
  9. 9. Great leaders would sacrifice the numbers to savethe people. When push come to shove, numbersnever come to your rescue people do.
  10. 10. When we look out for each other,those we look out forwill look out for us.
  11. 11. MARTHA STEWART@marthastewart
  12. 12. Successful people have pa"ionand a curiosity to learn.
  13. 13. "I think of the brand asan insertion of value,to give it substanceand meaning."
  14. 14. MALCOLM GLADWELL@gladwell
  15. 15. When you look atsuccessful attempts attransformation you will seean act of reframing theproblem that makes therevolution possible.
  16. 16. What set Steve Jobs apart over andover and over in his career is thatburning desire to get something done.
  17. 17. SHIZA SHAHID@shiza
  18. 18. Look within yourself,find whats holding youback, and remindyourself that you arestronger than anythingyou are afraid of.
  19. 19. There are no superheroes.Theres just us.
  20. 20. Instead of selling,you educate and inform.David Meerman Scott@dmscott
  21. 21. "Products are no longer sold, they are actually bought."Stacey Bishop, Scale Venture Partners@StaceyCurry
  22. 22. We need to stop thinkingabout retaining clients for thesake of keeping them, andinstead think about providingthem with services thattransform their business.Peter CaputaVP Sales, HubSpot@pc4media
  23. 23. Be more human and make everything we doabout relationships. Lets stop the storytellingand start the storymaking.David BerkowitzCMO, MRY
  24. 24. Its hard to get anything across unless youd# something bold.Brooke HammerlingFounder, Brew Media Relations@brooke
  25. 25. "Now, more than ever,it's imperative that CMOsstay externally focusedand know what yourcompetition is doing."Lorrie NorringtonExecutive Board, Lead Edge Capital
  26. 26. "The amount of information marketers cantake advantage of and use much less like acreative occupation and much more like anengineering occupation."Larry BohnGeneral Catalyst Partners
  27. 27. "Our goal isn't to shovecontent into inboxes, it'sproviding somethingworth reading.Anum Hussain, HubSpot
  28. 28. What was your favorite takeawayfrom INBOUND?Tell us at #INBOUND14 and dontforget to mark your calendar for 2015!Sept. 8-11, 2015