communities & dreamforce key takeaways

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Magnet 360 partnered with Salesforce to host a post-Dreamforce discussion about new opportunities of the Salesforce Community Cloud.


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Communities & Dreamforce Key Takeaways

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available., inc. assumes no obligation and does not intend to update these forward-looking statements.

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Safe Harbor8:15am 9:00am: Breakfast and Check-in

9:00am 9:30am: Introductions and Dreamforce Recap

9:30am 10:00am: Communities Update

10:00am 10:30am: Q&A and Wrap UpAgendaDreamforce RecapMcLure Foote, Regional Vice President, SalesforceSalesforce Analytics Cloud

Salesforce1 Lightning Connect

Salesforce Community Cloud

Product AnnouncementsDreamforce 2014 Highlights

Analytics CloudInsight for Everyone

All Data Connected to SalesforceCloud Speed & ScaleExplore Data on Any DeviceAs Flexible as Your Business

Get Answers, Instantly No Experts Required

Share Insight to Drive BusinessCollaborate Across Your Company19X Higher Profitability

This is exactly what we see on the flipside with customers that use the Sales Cloud.When we survey our customers across all these major metrics, what we see is that companies that use the Sales Cloud grow their pipeline by 32%. They increase sales productivity by 32%. They improve rep performance by 25%. They improve forecast accuracy by 44%. And again, all of this results in a 27% improvement in sales.So now, lets go into each of these core areas where Sales Cloud customers take advantage of key capabilities that we provide to help improve the performance of their business, to help transform themselves for growth, and to become fully connected customer companies.

Salesforce1 Reporting Data in SalesforceSingle business processPoint-in-time status

Analytics gives anyone in the company answers to any question from multiple business apps, databases and big data.Gives sales, service & marketing teams the ability to track & measure execution in SalesforceAnalytics CloudMultiple data sources Across business processesCurrent, historical & big data

Salesforce1 LightningLightning: The Next Generation of the Salesforce1 Platform

Lightning App BuilderLightning Process BuilderLightning Community Builder

The fastest way to build mobile appsLightning Components

Salesforce1 Lightning: The Next Generation of the Salesforce1 Platform


Introducing: Salesforce1 Lightning App BuilderDrag & DropBuild with standard and custom Lightning Components

Any Device Design apps for every screen from one canvasEasy for anyone to build apps faster

Introducing: Salesforce1 Lightning ConnectFast Point and click integration in minutes

Real-timeExternal data by reference not copied

ExtensibleThe full power of Salesforce1 Platform behind external data The fastest, easiest way to integrate any data source with Salesforce

Supported by search, workflow, and sharing modelLegacy apps are now social (Chatter)

Legacy DataBut Apps are Still Disconnected from Legacy Data

Custom Apps

Partner AppsEmployee AppsCustomer Apps

Salesforce Community Cloud

After just a year of tremendous growth, Salesforce Communities became the new Community Cloud. Our latest release offers a variety of new features that deliver an even richer experience for community members.

Personalization: rich topics and profiles automatically recommend content from across the community that are relevant to each members unique interests. Reputation scoring awards each user new levels based upon their level of contribution and highlights them as experts on particular topics. Users can endorse one another for their expertise on specific topics and award each other badges for their contributions that show up on their user profiles and in their feed.Connected: users can see community content without logging in to the community making it even more easily accessible to potential new members. Communities are now search engine optimized, so community discussions show up in searches at any popular internet search engine enabling new users to easily discover the community.Mobile: Communities are accessible in the Salesforce1 mobile app or on any mobile web browser. However a user wants to access the community, they get the same rich branded experience on any device from any location.Fast: Community templates provide a ready-made and tested framework to quickly build a customized community that integrates data and is mobile accessible and optimized for any device.Salesforce Community Cloud UpdatePresented by Eric Scheel, CTO Magnet 360Eric Scheel co-founded Reside (now Magnet 360) in 2001, and today serves as the companys Chief Technology Office and most senior technical consultant. Erics work on high-profile, mission-critical initiatives has earned him a reputation as a national leader in cloud architecture and development. In addition to supporting Magnet 360s clients, Eric is frequently called upon as a guest speaker and subject matter expert in the areas of Cloud Computing, CRM, Social Business, and Application Development. Eric holds a dual BS in Management Information Systems and Marketing from Iowa State University.

Eric has been working closely with the Communities product team since the Communities product was pre-beta and Magnet 360 had several key customers in the beta program.At Dreamforce 2013, Eric and the Magnet 360 team presented to the entire Communities product tem and were deemed to be 18 months ahead of any other partner in terms of implementations and expertise on Communities.Eric has been asked by Jane Kaufman, EVP of Global Sales at SFDC to help educate all sales overlays on the power of Communities in every cloud she frequently uses the Honeywell Lyric Community story in her own presentationsThe Honeywell Lyric Community developed by Magnet 360 was featured in Marc Benioffs DF14 Keynote

Thank youEric ScheelChief Technical OfficerMagnet 360

Create a Thriving Community


Magnet 360/// Partner Since 2004/// 2,000+ Platform Projects

/// 140+ Certifications/// 9.0 Customer Satisfaction ScoreCHICAGO | MINNEAPOLIS | NEW YORK | LOS ANGELES We have three uniques that enable our Mantra. If you only remember three things about Magnet 360, remember these three things:We help our clients with Marketing Strategy for B2B and B2C EngagementThrough our Deep Technical Expertise, we map that Strategy to the platform Last, we Drive Competitive Advantage for our Clients Through Iterative Delivery

Any ONE of these items in itself is not unique. But the combination of the three sets us apart in the marketplace. (Can you think of anyone that can do these three things? - OR - I cant think of anyone else that can do these three things.)

Im going to spend a few moments giving you a high-level overview of our 3 uniques.


Connected: Integrate any data, record, or app into the communityMobile: Build rich, consistent member experiences for any deviceFast: Quickly and easily get your community up and running

Use to introduce a demo, video, Q&A, etc.


Through our Deep Technical Expertise, we map that Strategy to the platform. We have been a leading partner since 2004 -- helping clients innovate and educate on all that Salesforce does beyond the core of Sales and Service Cloud.

salesforce.comAt the center you have Sales and Service Clouds which are ranked number 1 by Gartner was recently named Forbes Most Innovative Company for the 2nd year in a row.

Branded Sites, Apps, and Communiti