Project Planning

Social Business Plan

Idea Generation

Issues

What we can do?

Social Business

Example!

FoundationsCooperativesProfessional Federations

Private Education Institutes

NGOsAssociations

Social Movements

Trade UnionsStudents Unions

Public Education Institutes

Project partners

Market 3rd Sector State

Social Business Plan

Our Stakeholders

EnablerNGO

Need and Opportunity Analysis

1. Market Need2. Current Trends3. Root Causes4. Environmental Landscapes (competitive analysis)5. Barriers6. Opportunity

Social Business Plan

Social Impact Model

Based on

previous step

What success in addressing your target

social problem will

look like

Long-term progress Shows if the

approach to solving the social problem

is working Ambitious target 3 to 5 indicators

Target beneficiary

Activities Outcomes

Description of how the project

works Connection of

activities with mission

Groups involved Evaluation

Costs and Revenues

Way to achieve the vision by

carrying out the mission

Short-term results Measures the

capacity to implement the plan

Shows the progress of activities

How to do it!

1 2

3

4

5

6

7

Let’s See How!

Our Project

Focus on seniors Quality of life Access to resources

Social Problem Definition

• Currently, there is little collaboration and coordination among service providers for the country’s senior citizens• Many seniors in the country do not know what services are available

to them

Mission

• To determine the needs of seniors and link them to necessary resources so that they can lead healthy and productive lives in their aging years

Social Impact Strategies

• Collecting data on the needs of the nation’s seniors through a partnership with federal government• Matching seniors with service partners through a membership-driven,

technological solution• Building and strengthening a service provider network through

conferences, data reports, and training to help service providers increase the effectiveness, efficiency and sustainability of their services• Running a “direct service incubator” to develop new services when a

gap is identified

Social and Economical Impact Indicators• The number of seniors matched to services• The number of service providers who better meet senior service

needs by doing one or more of the following• adding or making improvements to service• serving a new geographic area of market• improving affordability

Organizational and Program Performance Indicators• The number of members• The number of volunteers serving its programs• The number of seniors assessed

Vision of Success

• We envision a day when – through collaboration and coordination of government, nonprofits, and the business sector – all seniors, regardless of economic status, will have access to a seamless integration of the high-quality, affordable services they need in order to live healthy and productive lives

Social Business Plan

Points to Cover (pilot phase)

1. Timeline2. Goals3. Organizational Capacity Building• Team and Governance• Financial Sustainability (financial projections and capitalization strategy)

• Marketing (brand, target market, partnerships)

• Technology• Public Policy• Performance and Social Impact Measurement (indicators and targets, feedback loop)

• Risk Mitigation

Social Business Plan