management process & organization behavior notes 12
TRANSCRIPT
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Conflict Management Unit 12
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Unit 12 Conflict Management
Structure
12.1 Introduction
Objectives
12.2 Levels of conflict
Self Assessment Questions 1
12.3 The Conflict Process
Self Assessment Questions 2
12.4 Conflict management approachesSelf Assessment Questions 3
12.5 Negotiation
Self Assessment Questions 4
12.6 Summary
Terminal Questions
Answer to SAQs and TQs
12.1 Introduction
Conflict occurs whenever disagreements exist in a social situation over issues (work related or
personal). Conflict is a process that begins when one party perceives that another party has
negatively affected, or is about to negatively affect, something that the first party cares about
(Thomas, 1992). Conflict can be either constructive or destructive. Constructive conflict prevents
stagnation, stimulates creativity, allows tensions to be released. However, excessive levels of conflict
can hinder the effectiveness of a group or an organization, lessens satisfaction of group members,
increases absence and turnover rates, and, lowers productivity.
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Learning objectives:
The learning objectives of this unit are as follows:
1. Levels of conflict2. The Conflict Process
3. Conflict management approaches
Negotiation
The most important views about conflict are as follows:
The Traditional View: This approach assumes that all conflict is dysfunctional and hinders
performance. Conflict is seen as a dysfunctional outcome resulting from poor communication, a lack
of openness and trust between people, and the failure of managers to be responsive to their
employees.
The Human Relations View: This view believes that conflict is a natural occurrence in all groups and
organizations. Since it was natural and inevitable it should be accepted. It cannot be eliminated and
may even contribute to group performance.
The Inter-actionist View: This approach encourages conflict on the grounds that a harmonious,
peaceful, tranquil, and cooperative group is prone to becoming static and non-responsive to needs
for change and innovation. Group leaders should maintain enough conflict to keep the group viable,
self-critical, and creative.
Functional vs. Dysfunctional Conflict
Functional, constructive forms of conflict support the goals of the group and improve its performance.
Conflicts that hinder group performance are dysfunctional or destructive forms of conflict. Task
conflict relates to the content and goals of the work. Low-to-moderate levels of task conflict are
functional and consistently demonstrate a positive effect on group performance because it stimulates
discussion, improving group performance. Relationship conflict focuses on interpersonal
relationships. These conflicts are almost always dysfunctional and the friction and interpersonal
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Self-assessment questions 1
1. Intrapersonal conflict may be of _________ types.
2. _____________________ conflict occurs when a person must choose between two negative and
equally unattractive alternatives.
3. __________conflict occurs among members of different teams or groups
4. Conflict occurs whenever ____________ exist in a social situation over issues
5. The ___________ View of conflict encourages conflict on the grounds that a harmonious,
peaceful, tranquil, and cooperative group is prone to becoming static and non-responsive to
needs for change and innovation
6. ___________ conflict relates to the content and goals of the work.
12.3 The Conflict Process
The process of conflict management has the following steps (Schermerhorn et al, 2002):
Stage I: Potential Opposition or Incompatibility
This stage concludes the conditions that create opportunities for conflict to arise. The conditions are
as follows:
1. Communication - Communication becomes a source of conflict due to semantic difficulties,
misunderstandings, and noise (distortion) in the communication channels. Differing word
connotations, jargon, insufficient exchange of information, and noise in the communication channel
are all barriers to communication and potential antecedents to conflict.
2. Structure - The term structure includes variables such as size, degree of specialization,
jurisdictional clarity, member-goal compatibility, leadership styles, reward systems, and the degree of
dependence. Size and specialization act as forces to stimulate conflict. The larger the group and
more specialized its activities, the greater the likelihood of conflict. The potential for conflict is
greatest where group members are younger and turnover is high. The greater the ambiguity in
responsibility for actions lies, the greater the potential for conflict.
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3. Personal variables - Personal variables include individual value systems and personality
characteristics. Certain personality types lead to potential conflict. Value differences are the best
explanation for differences of opinion on various matters.
B. Stage II: Cognition and Personalization
Antecedent conditions lead to conflict only when the parties are affected by and aware of it. Conflict
is personalized when it is felt and when individuals become emotionally involved. Emotions play a
major role in shaping perceptions. Negative emotions produce oversimplification of issues,
reductions in trust, and negative interpretations of the other partys behavior. Positive feelings
increase the tendency to see potential relationships among the elements of a problem, to take a
broader view of the situation, and to develop more innovative solutions (Robbins, 2003).
C. Stage III: Intentions
The primary conflict-handling intentions are represented as follows:
Cooperativenessthe degree to which one party attempts to satisfy the other partys concerns.
Assertivenessthe degree to which one party attempts to satisfy his or her own concerns.
Competing: When one person seeks to satisfy his or her own interests, regardless of the impact
on the other parties to the conflict
Collaborating: When the parties to conflict each desire to fully satisfy the concerns of all parties.
The intention is to solve the problem by clarifying differences rather than by accommodating.
Avoiding: A person may recognize that a conflict exists and want to withdraw from it or suppress
it.
Accommodating: When one party seeks to appease an opponent, that party is willing to be self-
sacrificing.
Compromising: When each party to the conflict seeks to give up something, sharing occurs,
resulting in a compromised outcome. There is no clear winner or loser, and the solution provides
incomplete satisfaction of both parties concerns.
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Stage IV: Behavior
The behavior stage includes the statements, actions, and reactions made by the conflicting parties.
These conflict behaviors are usually overt attempts to implement each partys intentions. It is a
dynamic process of interaction with a continuum. At the lower part of the continuum, conflicts are
characterized by subtle, indirect, and highly controlled forms of tension. Conflict intensities escalate
as they move upward along the continuum until they become highly destructive. Functional conflicts
are typically confined to the lower range of the continuum.
Stage V: Outcomes
Outcomes may be functionalimproving group performance, or dysfunctional in hindering it. Conflict
is constructive when it (Robins, 2003):
a. Improves the quality of decisions.
b. Stimulates creativity and innovation.
c. Encourages interest and curiosity.
d. Provides the medium through which problems can be aired and tensions released.
e. Fosters an environment of self-evaluation and change.
Outcomes may be dysfunctional as well. They are as follows:
Uncontrolled opposition breeds discontent, which acts to dissolve common ties and eventually leads
to the destruction of the group. Undesirable consequences include a retarding of communication,
reductions in group cohesiveness, subordination of group goals to the primacy of infighting between
members. Conflict can bring group functioning to a halt and potentially threaten the groups survival.
The demise of an organization as a result of too much conflict is not as unusual as it might first
appear.
Self-assessment questions 2
1. Communication becomes a source of conflict due to __________ in the communication channels.
2. The potential for conflict is greatest where group members are __________ and turnover is
__________ .
3. Personal variables include individual value systems and _________________ characteristics.
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12.4 Conflict Management Approaches
There are two types of conflict management approaches:
Direct
Indirect
Direct conflict management approaches
There are five approaches to direct conflict management. They are based on the relative emphasis
on cooperativeness and assertiveness in the relationship between the conflicting parties. They are as
follows:
Avoidance it is an extreme form of inattention everyone simply pretends that the conflict does not
really exist and hopes that it will go away.
Accommodation involves playing down differences among the conflicting parties and highlighting
similarities and areas of agreement. This peaceful coexistence ignores the real essence of a given
conflict and often creates frustration and resentment.
Compromise - it occurs when each party gives up something of value to the other. As a result of no
one getting its full desires, the antecedent conditions for future conflicts are established.
Competition here a victory is achieved through force, superior skill, or domination by one party. It
may also occur as a result ofauthoritative command, whereby a formal authority simply dictates a
solution and specifies what is gained and what is lost by whom. This is a case of win- lose situation
and as a result, future conflicts over the same issues are likely to occur.
Collaboration it involves a recognition by all conflicting parties that something is wrong and needs
attention. It stresses gathering and evaluating information in solving disputes and making choices.
Indirect conflict management approaches
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Indirect conflict management approaches include reduced interdependence, appeals to common
goals, hierarchical referral, and alterations in the use of mythology and scripts (Schermerhorn et al
2002).
Reduced Interdependence When work-flow conflicts exist, managers can adjust the level of
interdependency among units or individuals (Walton & Dutton, 1969). To reduce the conflict, contact
between conflicting parties may be reduced. The conflicting units can then be separated from one
another, and each can be provided separate access to resources. Buffering is another technique to
build an inventory, or buffer, between the two groups so that any output slowdown or excess is
absorbed by the inventory and does not directly pressure the target group.
Appeals to Common Goals An appeal to common goals can focus on the mutual interdependence of
the conflicting parties to achieve the common goal of an organization.
Hierarchical Referral Here conflicts are reported to the senior levels to reconcile and solve.
Self-Assessment Questions 3
1. There are ___________ direct approaches to conflict management.
2. ____________occurs when each party gives up something of value to the other.
3. ___________________ is a process where conflicts are reported to the senior levels to reconcile
and solve.
12.5 Negotiation
Negotiation is a process in which two or more parties exchange goods or services and attempt to
agree upon the exchange rate for them (Robbins, 2008). There are two general approaches to
negotiation: distributive bargaining and integrative bargaining.
Distributive bargaining
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When engaged in distributive bargaining, ones tactics focus on trying to get ones opponent to agree
to ones specific target point or to get as close to it as possible. Hard distributive negotiation takes
place when each party holds out to get its own way. The hard approach may lead to a winlose
outcome in which one party dominates and gains. Soft distributive negotiation, takes place when
one party is willing to make concessions to the other to get things over with. A soft approach leads to
accommodation in which one party gives in to the other, or to compromise in which each party gives
up something of value in order to reach agreement.
Integrative bargaining
This strategy is adopted to create a win-win solution. Integrative bargaining builds long-term
relationships and facilitates collaborative work. Following conditions are necessary for this type of
negotiation to succeed (Robbins, 2003):
Parties who are open with information and candid about their concerns
A sensitivity by both parties to the others needs
The ability to trust one another
A willingness by both parties to maintain flexibility
The Negotiation Process
A model of the negotiation process is as follows:
Preparation and planning:
At this stage, homework needs to be done in regard to the nature, history, concerned parties of
the conflict. Based on the information, a strategy is developed. Both the parties Best Alternative
To a Negotiated Agreement (BATNA)needs to be determined. BATNA determines the lowest
value acceptable to you for a negotiated agreement for both the parties.
Definition of ground rules:
At the stage, the venue, the negotiators, time will be decided.
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Clarification and justification:
When initial positions have been exchanged, the origal demands of both the parties sneed to be
explained and justified. Proper documentation is required at this stage to support each of the
parties position.
Bargaining and problem solving:
The essence of the negotiation process is the actual give and take in trying to hash out an
agreement. Concessions will undoubtedly need to be made by both parties.
Closure and implementation:
This is the final step, where the agreement is formalized and procedures to implement the
agreement will be developed.
Issues in Negotiation
Some of the most important issues have been discussed below.
1. The role of personality traits in negotiation - Overall assessments of the personality-negotiation
relationship finds that personality traits have no significant direct effect on either the bargaining
process or negotiation outcomes (Wall & Blum, 1991).
2. Gender differences in negotiations - Men and women do not negotiate differently. A popular
stereotype is that women are more cooperative, pleasant, and relationship-oriented in negotiations
than are men. The evidence does not support this. The belief that women are nicer is probably due
to confusing gender and the lack of power typically held by women. (Stuhlmacher & Walters, 1999).
3. Cultural differences in negotiations - Negotiating styles clearly vary across national cultures
(Adler, 2002). The cultural context of the negotiation significantly influences the amount and type of
preparation for bargaining, the emphasis on task versus interpersonal relationships, the tactics used,
etc.
Self Assessment Questions 4
1. There are __________ general approaches to negotiation
2. __________ bargaining strategy is adopted to create a win-win solution
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3. personality traits have no significant ________ effect on the bargaining process or negotiation
outcomes
12.6 Summary
Conflict occurs whenever disagreements exist in a social situation over issues (work related or
personal). Conflict is a process that begins when one party perceives that another party has
negatively affected, or is about to negatively affect, something that the first party cares about
(Thomas, 1992). Conflict can be either constructive or destructive. Constructive conflict prevents
stagnation, stimulates creativity, allows tensions to be released. However, excessive levels of conflict
can hinder the effectiveness of a group or an organization, lessens satisfaction of group members,
increases absence and turnover rates, and, lowers productivity. Functional, constructive forms of
conflict support the goals of the group and improve its performance. Conflicts that hinder group
performance are dysfunctional or destructive forms of conflict. Task conflict relates to the content and
goals of the work. Low-to-moderate levels of task conflict are functional and consistently demonstrate
a positive effect on group performance because it stimulates discussion, improving group
performance. Relationship conflict focuses on interpersonal relationships. These conflicts are almost
always dysfunctional and the friction and interpersonal hostilities inherent in relationship conflicts
increase personality clashes and decrease mutual understanding. People at work may encounter
conflict at the intrapersonal level (conflict within the individual), the interpersonal level (individual to-
individual conflict), the inter-group level, or the inter-organizational level. Negotiation is a process in
which two or more parties exchange goods or services and attempt to agree upon the exchange rate
for them (Robbins, 2008). There are two general approaches to negotiation: distributive bargaining
and integrative bargaining.
Terminal questions
1. Briefly explain the different views about conflict.
2. What are the levels of conflict that people may experience at the workplace?
3. Explain the process of conflict management.
4. Explain the difference between distributive and integrative bargaining.
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Answer to Self Assessment Questions
Self Assessment Questions 1
1. Disagreements
2. Inter-actionist
3. Task
4. Three
5. Avoidanceavoidance
6. Inter-group
Self Assessment Questions 2
1. Noise
2. Younger, high
3. Personality
Self Assessment Questions 3
1. Five
2. Compromise
3. Hierarchical Referral
Self Assessment Questions 4
1. Two
2. Integrative
3. Direct
Answers to Terminal Questions
1. Refer section 12.1
2. Refer section 12.2
3. Refer section 12.3
4. Refer section 12.5