2nd EDITIONSummer Introductory

Fashion Design Research

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Credits: 10Language: EnglishDuration: 6th to 24th July 2020.Unlocking IED Barcelona, welcome activity: July 3rd of 2020.Timetable: from Monday to Friday from 9:30 am to 3:00 pm besides four afternoons from 4:00 pm to 6:30 pm.

Graduation Ceremony: July 24th afternoon.

Technical file

The educational planning of all IED Master courses is based on the criteria set by the European Higher Education Area (EHEA). IED Master employs a system of credits that follows the structure of the European Credit Transfer and Accumulation System (ECTS). IED Master issues its own exclusively private degrees. A TOEFL 550 or IELTS 6.5 level of language knowledge or equivalent is required for those students whose mother tongue is not English. Some classes and/or lectures may be given by international guests and in these cases the working language will be English or Spanish. There is also the chance that additional educational material or recommended activities will be provided in English and/or Spanish. Some sessions may take place outside these hours in the case of making up for missed classes or extra activities.#1

Fashion Design Research

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IntroductionFashion Design Research is a three-week intensive Summer Course that leads students through a creative methodology to open a different perspective and vision of creating a collection.

It is a course to have a vibrating brushstroke of how to discover your own creative universe through a very specific methodology to arrive to an unexpected and surprising result. Having in mind a very fashionable and couture point of view, because most of the team is working for renamed Couture Houses in Paris, such as, Rick Owens, Céline, Dior, Acne, Saint Laurent, Balmain.

The disposal of an expense and rich research using a practical methodology including work in groups, mystery trips, preparing a personal print for your final garment, using the world of the sketchbook as a very important tool and a very specific research to create a collection with the option of having a unique garment in 3D.

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General course objectives

- To generate curiosity for each own creative universe.

- To teach an expense creative methodology to enrich each research arriving to the unusual.

- To provide knowledge about fashion tools such as the sketchbook, to know how to order the ideas in a professional way.

- To teach through the amazing world of prints a very personal and playful print to include in the collection.

- To give independence to the students to create through technics such as draping (moulage) a final garment.

#3 Learning Outcomes These are the theoretical and practical skills acquired throughout the course, including the knowledge, skills and attitude required to perform a specific career activity.

- To understand the basis for creation through creative methodologies.

- To create and develop a personal concept, essential when creating.

- To experiment 3D with fabrics through the technique of moulage.

- To develop strengthen the ability to interact with a creative team and foster mutual enrichment.

- To gain basic knowledge on how to showcase your creation through a useful tool as the sketchbook.

- To create and develop a collection, in which a very personal and unique print can be included.

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Target AudienceThis course is for professionals or students of several fields related to design interested in obtaining an approach to the fashion research processes. It’s also open to curious people fascinated by the fashion field and ready to live a unique experience.

#4 #5 Career Outlook The introductory nature of the course favours the use and adaptation of its content to various professional opportunities according to the profile and prior experience of the students.

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IED Master Barcelona methodologyIED Master school provides continuing training, qualifications, specialisations and the chance to keep up-to-date with all aspects of design, backed by the rich historic and cultural heritage of Italian design.

Our strategy for the future is always in tune with social, environmental and financial macrotrends, and we keep a watchful eye on the changes that our cities and surroundings will need to adapt to over the coming 30 years. We believe that we can provide answers and solutions through design.

Our teaching here at IED Master is based on the four scenarios we consider crucial to face the needs of the future: design for sustainable development, design for new business models, design for new media and design for people.

Our goal is to train professionals who are capable of harnessing cultural values and de-sign tools to not only overcome the challenges of the future, but create and drive innovation. We want our students to take responsibility for their training path and learn how to steer it with the support and tutoring of experts and professionals.

At IED Master, we see the School as a laboratory where students can be innovative, enterprising and a driving force; where they are free to experiment and create.

#6 Specific course methodologyThe course provides the opportunity to discover each own creative universe, which makes us distinct and unique among the rest, through different methods and exercises. There will also be a mystery trip, in order to broaden the research.

Moulage is put into practice with an easy-going, method-based approach, setting the foundations of your own collection, enriching research with prints and embroidery. With special emphasis on creating a personal, unique, yet professional collection, some exercises are developed on teams, as luxury fashion emerges from teamwork, blending all elements to enrich the final garment.

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Teaching programme contentCreative ResearchThis is the discipline that identifies social trends related to consumerism and fashion. Fashion Cool hunting offers a global view of the fashion industry, teaching real-world, basic techniques for hunting down trends. Trend studios that work constantly on trend analysis and research in order to predict them have become key reference points for all kinds of industries and sectors, not only in the field of fashion, which use their services to focus their production. This subject collects information and analyses the concepts that develop in our society and culture.

3D experimentationMoulage is the art of modelling fabric on a mannequin, a technique used by the great fashion designers to bring their ideas to life that has been compared on innumerable occasions with the work done by a painter on canvas. This technique leads to new cuts and volumes through improvisation and intuition. Moulage Couture is based on answering the students’ queries about their creative process by teaching them the different ways to create a garment from a more creative viewpoint. All this work is aimed at obtaining a final portfolio.

CollectionTo design a collection is one of the most exciting tasks in Fashion. Through the creative universe and different methods we will design an unusual and very personal collection with a professional view. Always avoiding the copy and trying to open the boundaries in experimental creativity.

SketchbookThe work begins with the development of the concept and an investigation into the volume and silhouette of the garment that is to be made (research techniques using moodboards, creativity exercises and innovative concepts, all entered into the sketchbook). The basics are essential for defining the development of a collection and the final prototype.

Creative Prints and color LabA creative and open Lab to allow students to develop some prints for a specific garment. Techniques such as silkscreen printing, heat transfer with iron-on inks and textile manipulations using bleaching, dyeing, sewing, weaving, embroidery, etc. will be used to create a repertory of patterns, textures, colors and compositions. Working in a sophisticated and professional way, students will have to demonstrate their ability to experiment on fabrics, create a contemporary and personal print and get its perfect integration on their volume.

The Istituto Europeo di Design reserves the right to change

the curriculum in accordance with any requirements

that may arise as regards its educational objectives.

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CoordinatorARTURO MARTÍNEZBachelor in Advertising. Fashion Design in Barcelona. Intensive Master in Fashion Design IFM (Institut Français de la Mode). After some experience in several brands in Paris (such as Alexis Marilee and Steffie Christiaens), he decided with Daniel Lierah to create Martinez Lierah winning in 2013 Best Collection in 080 Barcelona Fashion Week. After having the opportunity to commercialize their brand worldwide they decided take more experience in Paris. Working nowadays in a Paris based Studio with brands such as Céline, Dior, Acne Studios, Mugler, Saint Laurent, Balmain and haute coutures ones like Ralph and Russo or Stéphane Rolland, he got the savoir faire of fashion luxury brands. Since 3 years ago, he has been teaching at BA Fashion Design and at Fashion Design Degree.

DANIEL LIERAHDaniel Lierah graduated in Fashion Design in Mexico and has studied several courses at IED Barcelona. He also holds an Intensive Master in Fashion Design from the IFM (Institut Français de la Mode). He and Arturo Martínez created Martinez Lierah and won Best Collection in 080 Barcelona Fashion Week in 2013. After having the opportunity to commercialize their brand worldwide they decided to take more experience in Paris. Working nowadays in Rick Owens as Operational Manager France he’s got the real taste and experience of one of the rarest luxury brands. Also, since 3 years ago, he has been teaching at IED both in the BA and the degree in Fashion Design.

Teaching Staff

The teaching staff comprises sector professionals from various leading fields. JULIA PELLETIERGraduate with a Degree in Fashion Design, specializing in serigraphy, from Central Saint Martin’s College in London. She designs and stamps fabrics and papers, works as an illustrator for several designers and publishing houses and develops her personal projects. She is the director of Como Pedro por mi casa, the International Illustrated Book Festival, where she also lectures courses on edition of illustrated books both for kids and grown-ups. Since 1998 she works as a teacher in textile design, serigraphy and drawing.

FABRICIO PÉREZAfter completing his studies at the Fashion Institute in Barcelona, in 1995 Mr. Pérez finished his training in design and industrial pattern-making at the American Mitchell Designing School in Barcelona. In 1997, he and a partner created Llamazares y de Delgado, and since then they have produced two collections of men’s and women’s clothing a year. In 2006 he joined the IED as a lecturer and teaches men’s pattern-making classes for the Fashion Design courses. Since 2011 he has been teaching on the Men’s Collection course, in 2012 he was on the Men’s Collection project and he is now the coordinator of the BA in Fashion Design as well as the coordinator of the Summer Course Junior in Fashion Design at IED Barcelona.

#8An area specialist coordinator is available for advice in each course and is actively engaged in designing its curriculum and content in collaboration with IED Barcelona’s teaching department. The coordinator also helps to incorporate sector-specific teachers and is responsible for maintaining relationships with companies and institutions within the knowledge field of the course.

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Masters

Top quality courses to specialise in a certain field of design, communication or management. Students gain the know-how, tools and skills to provide professional solutions.

Postgraduates

An opportunity for all kinds of design professionals to become better qualified.

Continuing Study Programs(CSP)

These courses are a chance for professionals to update and broaden their knowledge of design and creative methodologies. Summer Courses5/ 10 credits

In July, IED Barcelona offers students the chance to live an intensive training experience thanks to its broad range of summer courses. Coming to our Summer School is an experimental journey through different courses in which to learn and have fun in an international, multicultural environment. The courses are divided into different levels depending on the student’s profile: Professional, Advanced, Introductory and Junior.

60 credits

30 credits

15 credits

At IED Master, a whole range of courses are taught to cover all kinds of training needs: Masters, Postgraduate Courses and Continuing Study Programs. Courses are organised in terms, and can last 3, 6, 9 or 12 months. This means that some courses can be combined within one academic year, while others may be divided depending on how demanding and specialised they are.

IED Master academic offer

#9 Design your own learning

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The opportunity To combine Courses

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Our PartnersIED Barcelona has special relationships with institutions and small, medium and large companies, which take an active part in projects, workshops, talks and activities, with the aim of providing the students with knowledge, communicating experiences and sharing both creative and theoretical aspects with them. All the Master final thesis are carried out as part of a collaboration with a company, giving the students training in their future profession and helping them develop relationships in the labour market.

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IED Barcelona has collaborated with more than 100 national and international companies and institutions

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IED Community Services

Vogue Italia Harper’s Bazaar

STUDENT CENTERThe aim of the Student Center is to offer a welcome and consultation service to students who need this. It pays particular attention to foreign students, helping them to adapt to their new environment. The department wants to be a place that helps to improve and enrich the experience of being a student at the school in every way possible.

CAREER SERVICESThis section offers students the possibility to contact with the labour market. It enters into direct contact with companies in the different sectors: fashion, design, communications, management, marketing, etc. in order to create collaborative links and offer opportunities of jobs.

PERSONAL COACHINGPossibility of personal and confidential assistance by an expert psychologist.

FACILITIES Practical work is essential in IED Barcelona training, so its premises have basically been divided into classrooms, workshops and laboratories adapted to each area. The school’s facilities include: 26 classrooms, 6 multimedia labs equipped with PCs and Macs, 4 product, interior and transport design workshops, 9 fashion workshops, one printing centre and one photo and video studio.

IED TOOLSExclusive tools for the IED Community.

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School’s students can use the software included In the Adobe Creative Suite, without any additional cost, both in the school’s computers and their own laptops. Therefore, all throughout their Summer School, students can enjoy for free the following appli-cations: Adobe Photoshop® CC, Adobe lllustrator® CC, Adobe lnDesign®

All the students can also download the Microsoft Office 365 for free. lt includes the software Word, Excel and PowerPoint.

School’s students can use Autodesk, world leader in 3D design software for entertainment, manufacturing, engineering, etc. Therefore, the students can enjoy for free applications such as AutoCAD, Maya or 3ds Max, etc.

Emerald, enother tool currently used

in the most outstanding universities in the fields of management, marketing and communication, is a worldwide editor that connects research and practice for the benefit of society. Students can access to more than 290 magazines and 2,000 books.

The whole IED Community, from computers in the Library, can freely access to WGSN, the leading online platform to analyse and forecast trends in current lifestyles and consumption.

Digital records of famous magazines, including practically every edition from the very first issue to the most recent ones. AII of the content has been indexed and can be accessed via the library computers.

The whole IED Community, from computers in the school, can freely access to Material Connexion, the world’s leader database in material innovation.

The whole IED Community has an unlimited Gmail account.

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Additional Costs All additional costs will be paid by the student (project specific material, cardboard, printing…).Students will need a laptop or tablet for research and simple concept development and a camera for observational research.#12

General Entry RequirementsThe application for all IED Barcelona courses is made directly with the Orientation and Admissions Department Advisors or through an online Admissions Platform. Your Advisor will give you the credentials to access the platform once you want to start the Admission Process.

Documents required: - Scanned copy of DNI (Spanish students)

or passport (foreign students). - Certificate of Studies (minimum

required: High School Diploma) - Letter of motivation in the language of the course. - CV in the language of the course specifying

languages level and IT skills. - Advanced knowledge of Spanish or English

as appropriate. Courses in English require an intermediate level, corresponding to TOEFL 550 or IELTS 6.5. Courses in Spanish require a B2 language level. If a prospective student has neither of these certificates, his or her language skills will be assessed in a face-to-face interview or via a Skype call.

Students with a university degree can be admitted into the programmes, while those without may be admitted into specific programmes on the basis of their professional merits. In the latter case, it will be at the discretion of IED Barcelona to determine what type of certification will be obtained.

Students must complete the course satisfactorily in terms of knowledge and show an attendance of more than 80% to obtain the Diploma.

Istituto Europeo di Design

C/ Biada, 11 · 08012 - BarcelonaT. + 34 93 238 58 89contact@bcn.ied.esiedbarcelona.es

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