elements and principles of design

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Elements and Principles of Design Elements: Line Shape Form Color Value Texture Space Principles: Balance Emphasis & Focal Point Movement Contrast Variety Pattern & Repetition Unity

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Elements: Line Shape Form Color Value Texture Space. Principles: Balance Emphasis & Focal Point Movement Contrast Variety Pattern & Repetition Unity Harmony/Gestalt. Elements and Principles of Design. Line - PowerPoint PPT Presentation

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Page 1: Elements and Principles of Design

Elements and Principles of Design

Elements:

Line

Shape

Form

Color

Value

Texture

Space

Principles:

Balance

Emphasis & Focal Point

Movement

Contrast

Variety

Pattern & Repetition

Unity

Harmony/Gestalt

Page 2: Elements and Principles of Design

LineA line is defined as a mark with length and direction, created by a

point that moves across a surface. A line can vary in length, width, direction, curvature, and color.

Contour, Diagonal, Broken, Curved, Outline, Implied, Vertical, zigzag, Horizontal, Wavy, Slanted, Continuous, Solid, Narrow, Bold

Jasper Johns, 0-9 (continuous line) Gesture drawing

Page 3: Elements and Principles of Design

line

Jackson Pollock, Autumn Rhythm

Page 4: Elements and Principles of Design

Andy Goldsworthy

LINE

Page 5: Elements and Principles of Design

Keith Haring

Page 6: Elements and Principles of Design

Shape Shape is an enclosed space defined by other

elements of art. Shape is 2-Dimensional

Shape can be:Geometric: Angular, man-made conceptOrganic: curvilinear - found in nature

Fernana Leger, The City Matisse, from the series “Jazz”

Page 7: Elements and Principles of Design

Picasso, Three Musicians

Page 8: Elements and Principles of Design

FORM3 Dimensional Shape. Volume

Page 9: Elements and Principles of Design

MC Escher, Self Portrait

Page 10: Elements and Principles of Design

Tamara de LempickaPortrait of Ira P. 1925

Vincent Van Gogh, Shoes

Page 11: Elements and Principles of Design

Value

An element of art that refers to luminance or luminosity – the lightness or darkness of a color.

Value is an especially important element in works of art when color is absent. This is particularly likely with

drawings, printmaking, and photographs

Kathe Kollwitz,Self portrait

Page 12: Elements and Principles of Design

Value

Chuck Close(made w/ thumbprints!)

Edward Weston, Pepper

(photograph)

Page 13: Elements and Principles of Design

TextureTexture refers to the surface quality or "feel" of an object,

such as roughness, smoothness, or softness. Actual texture can be felt while simulated textures are implied by the way the

artist renders the surface area

OppenheimFur-lined cup

Page 14: Elements and Principles of Design

Texture

Actual and Implied

Golsdworthy

Albrecht DurerRhinocerus

Page 15: Elements and Principles of Design

Color  Is an element of art with three properties1) Hue, the name of the color, e.g. red, yellow, etc. 2) Intensity or the purity and strength of the color 3) Value, or the lightness or darkness of the color

Delauney

Jasper Johns, Target

(primary colors)

Page 16: Elements and Principles of Design

Primary Colors

Page 17: Elements and Principles of Design

Piet Mondrian Wassily Kandinsky

Page 18: Elements and Principles of Design

Warm Colors

• Colors that are often described as being higher in temperature

• Reds, oranges, yellows

• Associated with fire and sun

• Optically, appear to advance

• Stimulating and passionate

Page 19: Elements and Principles of Design

Ex. Warm

Page 20: Elements and Principles of Design

Cool

• Colors that are often described as being lower in temperature

• Greens, Blues, and Violet

• Associated with water, sky, and spring

• Optically, they appear to recede

• Calming and depressing

Page 21: Elements and Principles of Design

Ex. Cool

Page 22: Elements and Principles of Design

Color and Mood

Picasso, the Old Guitarist

Van Gogh, the Night Cafe

Page 23: Elements and Principles of Design

SpaceSpace is the empty or open area between, around, above,

below, or within objects. Shapes and forms are made by the space around and within them. Space is often called three-

dimensional or two- dimensional.

MC Escher

Page 24: Elements and Principles of Design

SpacePositive space is filled by a shape or form. Negative space surrounds a shape or form.

Page 25: Elements and Principles of Design

Space/DepthMay be created by overlapping, change in scale,

perspective placement, color theory, or projection toward the viewer.

David HockneyPlace Furstenberg, Paris, August 7,8,9, 1985 -#11985

Page 26: Elements and Principles of Design

BalanceBalance is a sense of stability in the body of work.

Balance can be symmetrical (formal) or assymmetrical (informal)

Wayne Thiebaud, Around the Cake (formal balance)

Page 27: Elements and Principles of Design

Diane Arbus, Twins

Symmetrical/Formal Balance

Page 28: Elements and Principles of Design

Leonardo da Vinci, The Last Supper 1495-1498

Symmetrical Balance

Page 29: Elements and Principles of Design

Asymmetrical Balance

Edgar Degas (informal balance)

Page 30: Elements and Principles of Design

Asymmetrical Balance

Page 31: Elements and Principles of Design

VarietyWhen elements are changed in scale, color, or form.

Andy Warhol

Stuart Davis

Page 32: Elements and Principles of Design

MovementMovement adds excitement to your work by showing action and

directing the viewers eye throughout the picture plane.

Edward Munch, the Scream

Page 33: Elements and Principles of Design

Movement

Marcel Duchamp, Nude Descending StaircaseUmberto Boccioni,

Unique forms of continuity in space

Page 34: Elements and Principles of Design

Dominance & SubordinationThe part of a composition that is emphasized, has the greatest visual weight, the most important, powerful, or has the most influence.

Page 35: Elements and Principles of Design

Emphasis & Focal PointEmphasis - Any forcefulness that gives importance to some feature or

features of an artwork; something singled out, stressed, or drawn attention to by means of contrast, anomaly, or counterpoint

Focal Point = portion of an artwork's composition on which interest or attention centers

David Hockney

Page 36: Elements and Principles of Design

Emphasis & Focal Point

Barbara Kruger Rene Magritte

Page 37: Elements and Principles of Design

Pattern & RepetitionInvolves multiples of the same element. Repeated elements can vary in size, color, or axis placement. Repeated elements can create a pattern. The use of repetition may be applied to all Visual Elements. Motion can

be created by repetition.

William MorrisArts and Crafts Movement

Page 38: Elements and Principles of Design

Pattern & Repetition

Chuck Close, Self Portrait, detail

Page 39: Elements and Principles of Design

ContrastA large difference between two things,

such as light and shadow, color and black/white

Andy Warhol

Page 40: Elements and Principles of Design

Contrast

David, the Death of Marat

Page 41: Elements and Principles of Design

Economy

Page 42: Elements and Principles of Design
Page 43: Elements and Principles of Design

Unity & HarmonyThe quality of wholeness or oneness (Gestalt) that is achieved through

the effective use of the elements and principles of design.

Claude MonetHaystacks

Page 44: Elements and Principles of Design

Unity

Cezanne

Wayne Theibaud

Page 45: Elements and Principles of Design

Unity

Van Gogh “Starry Night”

Page 46: Elements and Principles of Design

What Elements and Principles stand out?

Page 47: Elements and Principles of Design

What Elements and Principles stand out?

Goya, “The 5th of May”

Page 48: Elements and Principles of Design

Gauguin

What Elements and Principles stand out?

Page 49: Elements and Principles of Design

What Elements and Principles stand out?