7 Tools for Creating Engaging Content

Chelsea Creekmore[creekmore+co]

www.creekmore.co

Here is your formula for success

Simple Formula = Engaging + Relevant + Timely + Measurable.

Use Visuals

Get 3x’s more engagement than text

Combine Visuals with Text

Get 6x’s more engagement

STRENGTHEN THE MESSAGECUT THROUGH

THE NOISE + GET NOTICED

Tool #1Smartphone

Capture a moment

Tool #2Instagram

Beautify itHashtag it

Share it

Tool #3Over

Mobile Text Overlay Application

Add textShare

Tool #4Buffer App

Social Media Management + Posting for Best

Visibility

Tool #5 www.canva.com

Social Media Templates$1 Stock Images or Add Your Own

Tool #6 www.picmonkey.com

Photo Editing + Special Effects Without Photoshop

Collages, Cover Photos, and More.

Your only limit is your imagination.

Tool #6Sprout Social

Publishing, Analytics, Reports,

Monitoring

#7 HAVE A STRATEGY

Technically not a tool, but 1-6 mean little without it.

Why should you care?

• Increased Engagement - Articles with images get 94% more views

• Improved SEO - 60% of consumers are more likely to choose a business that has a photo in search

• Increased Brand Awareness

• Enhanced Social Presence - 37% increased engagement on a Facebook post if it has images

• …all of which can lead to more sales for your business.

http://www.jeffbullas.com/2012/05/28/6-powerful-reasons-why-you-should-include-images-in-your-marketing-infographic]

Thank you!

@creekmoreandcowww.creekmore.co