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Strategies to Engage Businesses. Wednesday, June 18, 2014. Strategies to Engage Businesses. Strategies to Engage Businesses. Yet, it can still be a challenge, at times, trying to convince employers to participate in workforce development initiatives and programs. - PowerPoint PPT Presentation


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Strategies to Engage Businesses

Wednesday, June 18, 2014

Mass BizWorks 1

Strategies to Engage Businesses2

Yet, it can still be a challenge, at times, trying to convince employers to participate in workforce development initiatives and programs.Strategies to Engage Businesses3

We need you!

EBEStrategies to Engage Businesses4

NationalStatewideRegionalStrategies to Engage Businesses5

Expanding Business EngagementThe Expanding Business Engagement (EBE) Initiative is a federal initiative commenced in June 2012 and involves thirteen states. States participating in the initiative will focus on the goal of improving program performance through the delivery of enhanced business-focused services stemming from a statewide business engagement strategic plan.

ColoradoFloridaIndianaMarylandMassachusettsMinnesotaMississippiMontanaNew JerseyNorth CarolinaOhioOklahomaSouth Carolina


The goal of the EBE initiative for Massachusetts is to enhance and align the services offered to MA businesses through State Workforce Development, Economic Development, and Education entities in order to help MA businesses grow and thrive. To achieve this goal, the state of Massachusetts will:

build strong relationships across agencies and with businesses

develop standard staff business service knowledge and competencies across relevant state agencies

coordinate and link resources and information

Expanding Business Engagement7Mass EBE Committee StructureMarketingSystems DevelopmentTraining and DevelopmentAdvisory Board

Mass BizWorks Connecting businesses to state and federal resources to meet business needs


What is Mass BizWorks?

Mass BizWorks is designed to meet business needs.State and federal collaborationFunded by USDOL Connect businesses to resources

Mass BizWorks

Rapid Response help for Metro North Rapid Response has served 19 companies that affected 1163 employees fromJuly 1, 2013 June 15, 2014 Layoff Aversion projects includeNecco, Madico, Market Forge, Sunrise KitchenRapid Response set aside funds $223,333.00 for multiple companiesNational Emergency Grant - $624, 013.00Exciting Expansion !!Net Brain: Burlington hiring 300

Mass BizWorks

How Mass BizWorks can help youIntroduce you to a wide array of servicesMatch you with the right servicesReduce the cost of doing businessSave you time

Successful businesses, successful economy

Mass BizWorks

Mass BizWorks and Business CyclesMass BizWorks can help businesses through different cycles. Growth or expansion modeDownsizing mode: closing of facility or layoffMaintenance modeInvestment in employee development mode

We have helped thousands of companies thrive.

Mass BizWorks

Providing Services Throughout the Business CycleMass BizWorks Business ScenariosExpansion Mode

Food Processing Companylocated in NE MassBusiness issue: Company needed assistance to acquire a new processing facility.

The company was matched to an Economic Development Incentive Program, and received tax incentives to fund the investment in the new plant. The company expects to create 125 new jobs in this facility.

Hotel located in Central Mass Business issue: Company needed assistance to build a new hotel to meet the needs of conventions in Worcester.

Representatives from agencies in the Commonwealth and local elected officials developed a package using the Economic Development Incentive Program. The company received tax incentives to build the new hotel, which will create 60 permanent jobs.

Mass BizWorks

Business ScenariosDownsizing Mode

Manufacturing company located in Greater Boston areaBusiness issue: Company needed to downsize and lay off workers.

The WorkShare program was used to help avert layoffs. As a result, the company was able to save 50 jobs and stayed afloat for much longer than expected. It also made the company more viable for an eventual sale.

Manufacturing company located in Middlesex CountyBusiness issue: Company had already made the difficult decision to close by the time they contacted the Rapid Response Team. The company was very concerned about their employees losing their jobs and wanted to find a way to reduce the impact on the employees. The closing affected 350 workers.

The Rapid Response team contacted other manufacturing companies in the area and placed over 100 workers in new jobs before the company even closed its doors. The other workers received on-site services, including unemployment insurance and information about career center services and retraining.

Mass BizWorks

Business ScenariosMaintenance Mode Staff Development

Workforce Training Fund

Home Health Care located in the Greater Lawrence areaBusiness issue: Company needed to train and certify nurses in mental health nursing, wound care and quality control.

The company was introduced to a Workforce Training Fund grant and received assistance on how to apply for the grant. The company received $68,200 grant to train all eligible nurses.

Mass BizWorks

Programs and Services

Training grants and programsTax credits for hiringIncentive programs for growth or expansionBusiness development/mentoring servicesManufacturing supportWorkplace safety grant and consultationRecruitment servicesLayoff aversion

Mass BizWorks: One-Stop support for businesses

Mass BizWorks

Business DevelopmentMass BizWorks works closely with these agencies/organizations:MA Office of Business Development (MOBD)Workforce Investment Boards Mass DevelopmentMass MEP

Mass BizWorks

Training and ConsultationMass BizWorks works closely with these agencies:Department of Career ServicesDivision of Apprentice StandardsDepartment of Industrial AccidentsDepartment of Labor StandardsCommonwealth Corporation

Mass BizWorks

Mass BizWorks

Mass BizWorks Dash BoardLayoff Aversion and ManagementMass BizWorks works closely with these agencies:Department of Career ServicesDepartment of Unemployment InsuranceMassachusetts Office of Business Development Workforce Investment BoardsBusiness AssociationsCommunity Colleges / Training Institutions

Mass BizWorks

Recruiting and Hiring - On the Job Training/WTFMass BizWorks works closely with these agencies:Department of Career ServicesMA Public Higher Education

Mass BizWorks

TestimonialI wish to thank you both for your visit to our facility. It is good to see that Massachusetts is leading the way in trying to assist small business to survive and grow. Hopefully, we, as manufacturers, can continue to improve enough to compete in a world economy. The support you offer certainly will help, and the information you gave us will be useful moving forward. Personally speaking, I found it great to be able to sit with you folks and share our experiences from our individual perspective. G. Peter BelezosPresidentBendon Gear and Machine, Inc

Mass BizWorks

Contact Mass BizWorksKen Messina Buisness Services Manager


Mass BizWorks

BizWorks Resource Guide & CardsDownload the Guide and Card

Mass BizWorks Sharing EBE Ideas and Resources

Mass BizWorks Initiatives and ActivitiesRegional Initiatives: Eastern Massachusetts Tech Ready ProjectNortheast MA Advanced Manufacturing ConsortiumAmp it UPMetro North Healthcare Partnership Workforce Transformation ProjectCONNECTConnecting Activities Skilled Careers in Life Sciences (SCILS)YouthworksAnd others

Activities include:Serving as an industry repParticipating as a consortia repProviding internshipsOffering on-the-job trainingSpeaking at eventsGiving tours at company siteCommitting to consider hiring

Mass BizWorks

Bottom Line

Mass BizWorks


REDWhat can we do?

How can we convince employers to understand that developing the future workforce is a shared responsibility?

Mass BizWorks How can we persuade employers that there is value in what we do and encourage them to participate in initiatives and programs?