Samantha Bakke Creative Marketing/e-commerce Social media

Imagine. Create. Execute

CONTENTS

Media plan ( 2 - 7 )

Spectra Target research Report (8 - 21)

Sales Promotion (22 - 25)

2025 Innovation (26 - 27)

Resume (28)

Recommendations (29)

Media Plan

Client: Dermalogica

Challenge: Choose proper media and budget distribution to reach new target audience

Budget: 30 Million US Dollars

Sources: MRI+, Nielson Reporter, etc. (Used throughout Media Plan)

2

Situation Analysis All Dermalogica products are developed by the International Dermal Institute , which is constantly researching new ingredients, techniques and trends.

Products:Clearing Skin Wash, Tri-active cleanse, Ultra Calming cleaners, Skin resurfacing cleanser, precleanse, dermal clay cleanser, special cleansing gel, the sponge cloth, essential cleans-ing solution, powerfoliant, daily microfoliant, multivitamin thermafoliant, gentle cream exfoliate, skin prep scrub, daily resurfacer, exfoliating face brush, super rich repair, power rich, pure light spf30, pure night, sheer tint moisture spf15, barrier repair, dynamic skin recovery spf30, active moist, oil control lotion.

Target marketDemographic

•Woman: 18-49, Men 18-49•Occupation: Sales & Office Occupations•Income: $75,000- $149,999•Race: Caucasian

Physiographic

•Enjoys social settings •Morning decaf Starbucks coffee drinker •Drives a SUV•Places tennis

Who Buys Dermalogica?

3

Direct Competitors

TAG LINE: “Bringing the best to everyone we touch.”KNOWN FOR: Reputation for innova-tion, sophistication and superior qualityTOTAL SALES: $7.80 billion

TAG LINE: “A Living Legend” KNOWN FOR: Keeping skin care to the bare minimum, and allow the skin to breathe. TOTAL SALES: $5.50 Billion

TAG LINE: “Release the beauty inside you”KNOWN FOR: Luxury Products which offers skin care, fragrances, and makeup at higher-end price points.TOTAL SALES: $3.77 billion

4

Strategy

Geography

Seasonality Of media

Southern United States

• Florida•Georgia •Mississippi•Kentucky

Why Southern United States?

According to MRIplus.com, southern states such as the ones listed above, sell more expensive facial products than states in the mid-west.

Each magazine I chose is placed different throughout the year. For the most part however, each ad will run every month besides a select few, and some will run two times in one month.

Explanation: Everyone needs facial wash, toner, mois-turizer, exfoliates, and lotions throughout the whole year. Therefore, there is not a specific couple of months that really need more attention then other months.

5

Media strategy

Media objective

Marketing strategy

Total spending budget = $10,000,000 • Cosmopolitan -last of every month. December= 2nd and 4th week • Southern Living– 1st of Every Month• Family Circle– 3rd week of March through December • O, The Oprah Magazine- 2nd week of Every month of 2011

• Build a well-known/ strong brand • Being able to compete with larger competitors • Dominate print ad media • Place ads to promote Dermalogica, to get more sales and brand awareness

• Increase number of units sold by one million per year • Launch Dermalogica to a more younger market base • Introduce Dermalogica to commercial ads • Introduce Dermalogica to the mid-west

6

Magazine advertisements

Proposed media

Placement• The suggested magazine advertisements are; Cosmopolitan, Southern Living, Family Circle and O, The Oprah Magazine.

• The magazine advertisements will run throughout the year but emphasizing on the first or third week of every month.

• All magazine advertisements will be ran in color and full page.

Rational • The demographic that views the chosen magazine are loyal users to the magazines and are mostly likely receiving monthly issues to their living quarters. Therefore, it is essential to have ads running every month in all magazines.

Southern Living= 1st of Every Month (12 x)Full page and color. 1x = $187,500.

Cosmopolitan= last of every month. December= 2nd and 4th week (13 x) Full page and color. 1x= $237,000

Family Circle= 3rd week of March through December (10 x)Full page and color = 1x = $ 264,800

O, the Oprah Magazine= 2nd week of Every month of 2011 (12 x) Full page and color= 1x = $153,745

7

Spectra target Research report

Client: Wrigley’s Orbit White Cs Gum

Challenge: Through extensive research using Spectra, use data anyalsis to reach your end conclusion.

Sources: Spectra (used throughout study).

8

Fast Facts

• The key customer segments are the affluent suburban shoppers. Based on the Standard 60 Microsegments chart, my product rated a total of 121 or the highest for total consumption by all consumer demographics. • In the category of all sugar-free bubble gum the demographics of the cat-egory indicated that plain rural living people were the core of the category. However for my product, the core customers were the suburban affluent consumers. For all sugar-free bubble gum purchasers, suburban affluent us-ers were the second highest total consumers of all sugar-free bubble gum. • For future marketing, modest working towns with small scale families should be targeted. This demographic indicates that with older children 6 and above, they are one of the highest consumers of sugar-free bubble gum. • Additionally, the comfortable country costumer group should also be tar-geted for marketing with the older bustling families.• The three top competitors with similar core customers are: A)-Wrigley’s Orbit Cs (Gum : Chewing-Sugar free) Ct., B.)- Adam’s Trident Cs (Gum : Chewing-Sugar free) Ct., C)- 3. Adam’s Stride CS (Gum : Chewing-Sugar free) Ct. • The top 3 most important demographic criteria for my product’s key cus-tomer segments are: A)- younger bustling families with large households and children 6 or older or large households with adults less than 40 years

9

Fast Facts: Product October 26, 2011

Created by: Samantha Bakke Product: Wrigleys Orbit White Cs (Gum : Chewing-Sugarfree) Ct. Value: Index Measure: Total Consumption Data Source: Homescan Product Library Region: United States of America; Channel: All Channels Data Version: 2011 Sep (Spectra) Segmentation: Standard 60 Microsegments

Wrigleys Orbit White Cs (Gum : Chewing-Sugarfree) Ct.

LifeStyle

BehaviorStage Cosmopolitan Centers Affluent Suburban Spreads Comfortable Country Struggling Urban Cores Modest Working Towns Plain Rural Living Total

Start-Up Families HHs with Young Children Only < 6 86 102 137 86 98 64 96

Small Scale Families Small HHs with Older Children 6+ 166 136 99 152 255 163 161

Younger Bustling Families Large HHs with Children (6+), HOH <40 175 253 102 212 85 121 150

Older Bustling Families Large HHs with Children (6+), HOH 40+ 134 194 167 108 137 135 153

Young Transitionals Any size HHs, No Children, < 35 96 68 81 132 68 93 91

Independent Singles 1 person HHs, No Children, 35-64 70 55 114 38 74 40 64

Senior Singles 1 person HHs, No Children, 65+ 22 29 9 6 13 8 13

Established Couples 2+ person HHs, No Children, 35-54 144 149 132 200 106 108 135

Empty Nest Couples 2+ person HHs, No Children, 55-64 135 116 103 65 103 69 100

Senior Couples 2+ person HHs, No Children, 65+ 33 57 77 20 55 46 52

Total 101 121 105 103 95 81 100

Very High: 150+

High: 120-150

Source: Spectra BehaviorScape: Total Consumption/Spectra 2011 Sep (Spectra)/Homescan Product Library

My  target  demographics  are  the  Affluent  Suburban  

Consumers      

Fast Facts: For Wrigley Orbit White Cs Gum

10

Wrigleys Orbit White Cs (Gum : Chewing-Sugarfree) Ct.

LifeStyle

BehaviorStage Cosmopolitan Centers Affluent Suburban Spreads Comfortable Country Struggling Urban Cores Modest Working Towns Plain Rural Living Total

Start-Up Families HHs with Young Children Only < 6 86 102 137 86 98 64 96

Small Scale Families Small HHs with Older Children 6+ 166 136 99 152 255 163 161

Younger Bustling Families Large HHs with Children (6+), HOH <40 175 253 102 212 85 121 150

Older Bustling Families Large HHs with Children (6+), HOH 40+ 134 194 167 108 137 135 153

Young Transitionals Any size HHs, No Children, < 35 96 68 81 132 68 93 91

Independent Singles 1 person HHs, No Children, 35-64 70 55 114 38 74 40 64

Senior Singles 1 person HHs, No Children, 65+ 22 29 9 6 13 8 13

Established Couples 2+ person HHs, No Children, 35-54 144 149 132 200 106 108 135

Empty Nest Couples 2+ person HHs, No Children, 55-64 135 116 103 65 103 69 100

Senior Couples 2+ person HHs, No Children, 65+ 33 57 77 20 55 46 52

Total 101 121 105 103 95 81 100

Very High: 150+

High: 120-150

Source: Spectra BehaviorScape: Total Consumption/Spectra 2011 Sep (Spectra)/Homescan Product Library

My  target  demographics  are  the  Affluent  Suburban  

Consumers      

=  future  targeted  groups  

11

Fast Facts: Total Bubble gum

Fast Facts: Product October 27, 2011

Created by: Samantha Bakke Product: TOTAL BUBBLE (GUM) CT. Value: Index Measure: Total Consumption Data Source: Homescan Product Library Region: United States of America; Channel: All Channels Data Version: 2011 Sep (Spectra) Segmentation: Standard 60 Microsegments

TOTAL BUBBLE (GUM) CT. LifeStyle

BehaviorStage Cosmopolitan Centers

Affluent Suburban Spreads Comfortable Country Struggling Urban

Cores Modest Working

Towns Plain Rural Living Total

Start-Up Families HHs with Young Children Only < 6 51 87 102 56 69 144 88 Small Scale Families Small HHs with Older Children 6+ 122 146 107 121 142 174 139 Younger Bustling Families Large HHs with Children (6+), HOH <40 148 155 167 232 249 237 204 Older Bustling Families Large HHs with Children (6+), HOH 40+ 135 201 184 180 193 186 184 Young Transitionals Any size HHs, No Children, < 35 29 41 36 40 51 51 42 Independent Singles 1 person HHs, No Children, 35-64 50 67 62 44 79 64 62 Senior Singles 1 person HHs, No Children, 65+ 7 17 20 14 29 42 25 Established Couples 2+ person HHs, No Children, 35-54 106 117 141 75 86 168 120 Empty Nest Couples 2+ person HHs, No Children, 55-64 80 76 101 89 121 145 104 Senior Couples 2+ person HHs, No Children, 65+ 36 40 54 38 78 82 59 Total 71 103 101 85 101 124 100

Very High: 150+ High: 120-150

Source: Spectra BehaviorScape: Total Consumption/Spectra 2011 Sep (Spectra)/Homescan Product Library

12

TOTAL BUBBLE (GUM) CT. LifeStyle

BehaviorStage Cosmopolitan Centers

Affluent Suburban Spreads Comfortable Country Struggling Urban

Cores Modest Working

Towns Plain Rural Living Total

Start-Up Families HHs with Young Children Only < 6 51 87 102 56 69 144 88 Small Scale Families Small HHs with Older Children 6+ 122 146 107 121 142 174 139 Younger Bustling Families Large HHs with Children (6+), HOH <40 148 155 167 232 249 237 204 Older Bustling Families Large HHs with Children (6+), HOH 40+ 135 201 184 180 193 186 184 Young Transitionals Any size HHs, No Children, < 35 29 41 36 40 51 51 42 Independent Singles 1 person HHs, No Children, 35-64 50 67 62 44 79 64 62 Senior Singles 1 person HHs, No Children, 65+ 7 17 20 14 29 42 25 Established Couples 2+ person HHs, No Children, 35-54 106 117 141 75 86 168 120 Empty Nest Couples 2+ person HHs, No Children, 55-64 80 76 101 89 121 145 104 Senior Couples 2+ person HHs, No Children, 65+ 36 40 54 38 78 82 59 Total 71 103 101 85 101 124 100

Very High: 150+ High: 120-150

Source: Spectra BehaviorScape: Total Consumption/Spectra 2011 Sep (Spectra)/Homescan Product Library

My  target  demographics  are  the  plain  rural  living.  

13

Consumer Profile Importance

Consumer Profile Rational

Importance Region = United States, Channel = All Channels

Demographic

Wrigleys Orbit White Cs (Gum :

Chewing-Sugarfree) Ct.

Importance Race 10 Householder Income 47 Householder Age 41 Age and Presence of Children 26 Number of Persons 57 Householder Education 0 Housing Tenure 1 Spectra LifeStyle 17 County Size 0

• For the future I would expand marketing to target the South Atlantic Households. They are the sec-ond largest region and high percentage of product users but the market share could increase with tar-geted marketing. • In terms of channel strategy, I would target the urban sales in the grocery and club channels to build up the customers. In the areas where people are making $100,000 dollars, these are the types of custom-ers that would join clubs and would respond to direct marketing and samples. There does seem to be a large difference between the core customers and the urban areas compared to the customers of the suburban areas. • The product core customer is very similar to the core customer of the overall category. Based on the top 3 competitors their opportunities to gain market share would be in modest working towns with small scale families, older bustling families and young transitional. This is an area to build on because there are already current sugar-free bubble gum chewers. A targeted marketing campaign would help gain the market share.

14

Product Snapshot Report

Channel Summary Product vs. Product Category

Top 5 Competitors A) Wrigley’s Orbit Cs (Gum : Chewing-Sugar free) Ct.,B.) Adam’s Trident Cs (Gum : Chewing-Sugar free) Ct., C) Adam’s Stride CS (Gum : Chewing-Sugar free) Ct. D) Wrigley’s Five Cs E.) Adam’s Trident White Cs

Channel  Summary %  Volume Total  Volume  per  

100  HHs Mass  Merchandise 33% 190.53 Grocery 25% 142.69 Club 24% 135.63 Drug 10% 59.62 All  Other 7% 42.63

• Currently, my product gets the most volume from mass merchandising. The channels that hold the most potential would be in the grocery and club channels. These are areas that have high potential of growth and already are about ¼ of the sales. With samples and direct marketing these areas have high potential for growth

15

The  number  of  people  in  a  household  indexes  over  10  %  of  the  other  categories.  This  is  probably  due  to  the  fact  that  if  there  is  a  large  household  the  target  realizes  gum  can  be  shared  and  loved  by  everyone  in  the  house.  Therefore,  they  buy  a  lot  of  the  product.      

Importance  of  Demographic  A2ributes A2ributes Importance Number  of  Persons 57.2     Householder  Income 47.4     Householder  Age 41.1     Age  and  Presence  of  Children 26.1     Race 9.5     Housing  Tenure 1.0     County  Size 0     Householder  EducaKon 0    

Consumer Profile Demographics- Products

16

Consumer ProfileDemographics- Competitors

Importance  of  Demographic  A2ributes

A2ributes Importance Number  of  Persons 65.4     Householder  Age 50.3     Householder  Income 50.3     Age  and  Presence  of  Children 33.7     Race 1.6     Housing  Tenure 0.9     County  Size 0     Householder  EducaKon 0    

Adam’s Trident CS

Adam’s Trident Stride

Importance  of  Demographic  A2ributes A2ributes Importance Number  of  Persons 70.5     Householder  Age 65.4     Age  and  Presence  of  Children 49.5     Householder  Income 25.9     Housing  Tenure 1.2     Race 0.7     County  Size 0     Householder  EducaKon 0    

While comparing my competitors and my brand, the common demographic importance is Number or Persons in a household that seem to rate very high.

17

Target Ranking by Zip Code

01886 Westford MA 0.13% 0.21% 78.14% 154

01776 Sudbury MA 0.10% 0.15% 75.77% 150

01748 Hopkinton MA 0.09% 0.14% 78.62% 155

03031 Amherst NH 0.07% 0.11% 79.15% 156

02056 Norfolk MA 0.05% 0.09% 81.21% 160

03304 Bow NH 0.05% 0.08% 84.11% 166

02921 Cranston RI 0.08% 0.12% 80.30% 159

• The zip codes that have the best potential are: A-) 03304 B-) 02056 C-) 02921 D-) 03031 E-) 01748 F-) 01886 G-) 01776• Some marketing programs I could develop using this information is to implement more commercials and more advertising around the stated above zip-codes. These zip codes indexed over 30% higher then the yellow or high zip codes. • Other zip codes such as: 06106, 06082 & 06611 provide a strong opportunity for growth, even though their ranking were not as high as the list above, there is still a great opportunity for growth in the emerging markets/zip codes.

18

Geography Name

Orbit White- Target Manager ALL demographics

Total % HHs

Target % HHs

Target % Pen

Target Index

Target HHs

Pacific 15.01% 16.57% 54.53% 110 9,508,

382

Mountain 7.10% 7.40% 51.49% 104 4,245,

651 New England 4.82% 4.94% 50.63

% 102 2,835,357

Middle Atlantic 13.24% 13.52% 50.48

% 102 7,761,136

West South Central

11.26% 11.42% 50.09% 101 6,550,

934

East North Central

15.47% 15.17% 48.44% 98 8,703,

870

South Atlantic 19.95% 19.10% 47.31

% 96 10,959,935

West North Central

6.90% 6.41% 45.95% 93 3,681,

065

East South Central

6.25% 5.47% 43.25% 88 3,139,

061

Total 100.00%

100.00%

49.41% 100 57,38

5,392

New  England    

Spectra for Spectra October 12, 2011 6:44:42 PM EDT

Focus Type: Census Division 19

Media Plan

Media   Mon   Tues   Wed   Thurs.   Friday   Sat   Sun  

Radio  

6-­‐10  AM     XXX   XX   XXX   XX   XXX   X   X  

3-­‐7PM   XXX   XX   XXX   XX   XXX   X   X  

8-­‐12PM   X   X   X   X  

Rational My media plan would be targeting people who listen to the Radio. From previous research I produced, it showed that my target listens to the radio heavily during the times between 6-10AM and 3-7 PM. There-fore, I plan to run Ads 3 times between the times of 6-10 AM, Monday, Wednesday, and Fridays. I also decided to do the same fore the time slot of 3-7PM. Additionally, I decided to put in ads during the late hours be-tween 8-12PM for all the night owls.

20

Meet Susan...

Narrative Description

My target would be a male and women who are less then 40 and has either 1 child or 2 kids. They make around 100,000 dollars a year. They also enjoy online shopping along with reading the newspapers and magazines. They are always looking for a great deal by shopping at their number one choice store- Target. They also find joy in stores such as, TJ Maxx, Wal-Mart and Big Lots. Even though they make a high amount of annual income, they love finding great deals. Their biggest passion is traveling to great, and exciting places with their children. By searching online, they are able to find great places to stay at, and the most safe way to fly there. My target is a family that wants to explore the world.

21

Sales Promotion Rain Off Head Wear

Client: Rain Off Head Wear

Challenge: Create and execute a brand new product

Brand Background:

Make sure everyone who rides bikes and motercycles are safe incase there is rain

Sources: MRI +

22

Product profile: Rain Off Head Wear

• Product Description: Stylish and sophisticated pair of unique sunglass-es that have a built-in automatic windshield wiper to prevent rain from stopping a persons travels. Rain Off Head Wear guarantees a 100 % safer ride for people who travel on bicycles, motorcycles, scooters, or walking.

• Product Name: Rain Off Head Wear

• Consumer Benefit ( USP): A safe pair of sunglasses that allows one to ride during the rain no matter how heard it is raining.

• Target Audience: Rain Off Head Wear is for those who ride motor-cycles, bikes, and any other type of transportation that is not covered. Men and Women between 18-60

• Support Rationale: Features such as sun sensitive lenses that get darker when the suns more intense to provide a more safer ride.

• Product Category: Outdoor- Extreme sports

• Competitive Products: The competitors of Rain Off Head Wear are, Ray Ban, Revo and Tom Ford glasses. product selling line: A Safer Ride, You Can Always Depend On.

23

FSI Ad #1Coupon

FSI Ad #2Sweepstakes

• Coupon- It is a new product and I want to generate trial

• Coupon- receiving immediate trail

• Coupon- generate costumer trial and multiple purchases

• Sweepstakes

• My rational for using a sweepstakes is to create awareness, interest and excitement towards Rain Off Head Wear. Also to get my brand noticed and hope-fully the ‘switchers’ come over to my brand and keep my loyal users happy.

24

FSI Ad #3Bonus Pack

FSI Ad # 4 Internet

• Bonus Packs is my Sales Promotion technique

• My Sales Promotion objectives are: consumer trial, bring in loyal and switcher users. Also to get my brand noticed so people know it is a great product. Also, I want to create excitement for the brand.

• It is a new and unique brand, and hopefully users will enjoy the glasses because they’re getting two glass-es for a price that is lower than one.

• My Sales Promotion objectives are to create brand awareness and consumer trial.

• My rationale for using the selected sales promotion techniques is to build excitement towards my brand and let them know that we have a website. Also bring in my switchers and hopefully turn them into loyal us-ers.

25

2025 Innovation Hover-Bus

Client: Hover- Bus

Challenge: Create and execute a brand new product for the year 2025

Brand Background:

Decreace carbon minoxide with new technology through the Hover0 Bus

Sources: My Brain

26

2025 Hover-bus

Target Audience Media

How is it going to work?

• Large city dwellers

• Use city transportation

• Eco-Friendly

• Working civilians

• New Media

• 3D moving billboards

• 3D moving Ads in train sta-tions/ bus stations/street signs

• Information updates = 24/7

Elevated • 10 feet above ground for faster transportation

• Level down to street level to pick up civilians

Solar powered • Charges Smart Phones, IPods, IPads, ect.

• Provides light

High speed • Absolutely no feeling of speeds inside Hover-Bus, smooth ride. (65 MPH)

Hover-Bus pass• Scanned through phone, IPads, ect. ( even if phone is dead, Hover-Bus will read it)

• Scan at pay station ( waiting center, to speed the process up)

• Hover-Bus will read when you enter through the

doors if you’ve paid or not at the pay station.

Cleanliness• Built-in vacuum on seats and around feet

• Automatic absorber (rain, wet coats ect.)

• Garbage cruncher

Alert• Each seat will have GPS built into seat belt (thin)

• Built-in Vibration, sound and many other choices to make you aware that you stop is up (great for naps and people who are unsure of where there going).

• Personal, only on your seat

Safety

• Once you sit down, seat belt will adjust to size and height for perfect fit

27

Samantha Bakke 6001 N. Highlands Ave, Madison, WI 53705

Phone: (608) 575-7840 E-Mail: bakkesa10@gmail.com

Education:

Columbia College Chicago, Chicago IL Bachelor of Arts: Marketing Communication Major Anticipated Date of Gradation: May 2012 GPA: 3.7 University of Wisconsin-Whitewater (2008-2009)

Personal Skills:

Excellent communication skills- analytical, written, oral Ability to identify problems and develop practical solutions Excellent time management skills Strong teamwork skills- ability to work alone as well as in a team, getting along with others and recognizing the value of ideas that may diff er from mine. Extremely organized individual Attentive to detail

Computer Experience: Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Microsoft Outlook, Apple

Works, Adobe Photoshop Elements, typing ability of 100 words per minute, InDesign, Photoshop, Facebook, Twitter, familiarity with both Windows and Mac operating systems.

Work Experience:

SPECIAL OLYMPICS: INTERN DECEMBER 2011- JANUARY 2012, Madison, WIAssisted with volunteer management Clerical projects including fi ling, organizing, phone calling and errand runningPlan and assisted with the development and coordination of the Special Olympic Scarf Project Composed website stories for the Vice President of Sports LUXEHOME AT THE MERCHANDISE MART: INTERN SEPTEMBER 2011 JANUARY 2011 , Chicago, ILAdvertising Analysis of placement adsCollaborated with manager, conference calls, participated in weekly meetings, occasional clerical projects including fi ling, organizing, and errand runningChicago VIP Luxury Summit Logistics - Assisted the manager in major events Utilized my skills in Power Point, Excel and Word

BAKKE SUMMER TENNIS CAMP: OWNER/ ORGANIZER, MAY 2006- PRESENTCreated a business and marketing plan. Handled all company fi nances and outdoor/online advertising Recruited my own students, and draft ed lesson plans/activities throughout the summer.

Awards and Charity Work: Special Olympics Winter Bowling Games, All State Tennis Award, Stanley Brink Sportsmanship Award, Varsity Letter at UW Whitewater

CHAUETTE BOUTIQUE: WEBSITE MANAGER/PHOTOGRAPHER SEPTEMBER 2011- PRESENT Manager of www.shopchauette.com and facebook.com/chauetteUpdate website information with pictures(taken by me), prices, style numbers, descriptions, events.Photographer of entire store and merchandise.Created advertisements for online use for Facebook and newspaper ads.

SUB-ZERO AND WOLF SHOWROOM: SALES ASSOCIATE FEBRUARY 2012- MAY 2012, Chicago IL Handle all showroom traffi c to include selling consumers, builders, architects, etc. on the advantages of our product lines, analyzing customer’s needs, scheduling of appointments, and follow up with dealers and consum-ersConfi rm with customers for attendance to the IL consumer cooking demonstrations

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Recommendations

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Source: LinkedIn