linkedin for business marketing

Download LinkedIn For Business Marketing

Post on 18-Jan-2015

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An overview of how to use LinkedIn for business networking.

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  • 1. Social Media ToolsLinkedIn for Business Marketing
    Faye E. Oney
    Marketing Consultant
    Jan. 19, 2011

2. Has more than 90 million members in over 200 countries
Has executives from all Fortune 500 companies
Gets a new member every second
52% male; 48% female
39% are between ages 35-49
32% are age 50+
48% college grads; 27% post-grad
Sources: press.LinkedIn.com/about, http://www.booleanblackbelt.com/2010/09/linkedin-demographics-and-visitor-statistics/ http://www.quantcast.com/linkedin.com/demographics
LinkedIn an online networking tool for business professionals
3. Who is on LinkedIn?

  • Your friends and peers

4. Your co-workers 5. Your clients 6. Your prospective clients 7. Your current (and future) employer(s)