What have you learned from your audience feedback ?

EVALUATION QUESTION

With this idea due to the issue of having to use alt of post production we decided to further research this and try and adjust our treatment to create a better basis for our film

We later dropped the idea and started a new one.

Audience Feedback Of Our Treatment

For the first idea my partner and I came up with, their where a lot of negative feedback. Bellow is a small list of bullet point of the pointers we got back from our target audience• The story does not establish a good use of narrative

• Hard for the audience to sympathies with the character

• Story doesn't’t seem like a realistic chain of events

Second Idea Scrip Feedback

• Make clear that Lucas becomes deaf

• Lucas has difficulty communicating • Establish Lucas's love for music • Needs a crisis point for him to

doubt, almost to give up• Create pity for Lucas• Make Mike more sincere • Mum discussing with band

members about Lucas• The band and Lucas both audition

for the open mic night • The script needs a point of attack.

We got feedback for our second script from our target audience. bellow is a few comments our audience made to improve our script.

From this audience feedback we believed that we should use this criticism to continue building our story. So then using this research we will then be able to add a lot of texture to our very flat trajectory of narrative, to connect with audience expectations of engagement and emotional attachment with our short film.

Narrative Discussions

During particular stages of the film during pre production and post production we had a series of narrative discussions on the progression of the film. Bellow is a list of bullet points of feedback from each areas of production.

Pre Production

• thought that our idea was overly complex

• the character was not complex enough

• illogical to presume that our character went deaf over night

• emotions behind losing his hearing weren’t prominent

Post Production

• The texting scene does not work , not engaging • Need to establish more pity for Lucas• Need to develop on Mike and Lucas’s mums

characters reactions and performance within the scenes.

• Kitchen scene is not well shot and the argument does not explain enough to the audience

• Develop Lucas's means of communication

Organized Focus Group (Age Range 16-19y Old)

• The focus group contained female and male students of the ages 17-19 ,• They were usually introduced to them through the older generation or before a

feature film in the cinema• short film sites do not have a strong popularity within this age group• the audiences of short films are people who are studying media or film,

amateur film makers and go to short film festivals.

So with this information in mind i now have a stronger understanding of what kind of audience i will be dealing with in order to make a very strong and interesting short film that will appeal to my target audience.

Although the focus group was not of my target audience the group helped me establish my audience and also give me a stronger understanding to the promotion of short films.

Audience Feedback Of Our Poster

 After getting feedback and further critically analysing it i realised that my partner and i had to create more of a conventional poster and also approaching the poster in a way to create a sense of synergy with the film and the magazine article.

When I created this rough version of our poster I asked my target audience what they thought was bad and what improvements I needed to make for my poster. Bellow is a some bullet points on feedback I got back

• The poster does not use all of the conventional conventions of your film

• The poster does not strongly work with your magazine article with synergy

• Image is not enough information for reader

• Dies not tell the reader enough to get an understanding of the film

 

• No strapline• Picture grainy• Need to remove lines around

stars• Not everything is level• Gutter too big• Too much space from bottom

of collums and end of page

Magazine Article Feedback

Before finishing our magazine article we decided to show our target audice to see if we should make any changes. Bellow is a list of bullet points on the feedback.

 

Magazine Article Finale Version

After going through our research we then rectified our magazine article and have now finished with our finale draft which is to the left f the txt