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Newsletter

8 August 2014

www.denimclubindia.org

Denim Industry Who’s Who

Mr. Sharad Jaipuria, Ginni International Ltd., India

Mr. J. Suresh, Arvind Lifestyle Brands Ltd., IndiaFall/Winter 2014

Campaign Launched by DL1961

INVISTA, Garmon and Candiani Collaborate on Concept Collection

Pg No. 3

Expanding the Jeans Pool

Manufactured in America - Texas Jeans

Curated Denim Selection : Kingpins 10th Anniversary

Global market review of denim and jeanswear - forecasts to 2020

Cooperative Offering Superior Quality Denim

NRI tycoon Apurv Bagri buys Spykar Denim

From The Denim Directory

Mehala Machines India Ltd.

Featured

Most Comprehensive Compilation of Denim Businesses and Professionals

A. Ganpathi Chettiar | ABH Biochem Pvt. Ltd. | Ajooni Storage Systems | Amith Garment Services | Archroma India Pvt. Ltd. | Atlantic

Care Chemicals | Carpenter Jeans | Denim Chemicals Inc. | DyStar India Pvt. Ltd. | | Fertichem Cotspin Ltd. |

Fibre2fashion.com | Ficus Mercantile Ltd. | Genext Logistics Pvt. Ltd.| GK Biochemical Corporation | | Jayantilal S.

Gandhi & Co. | | Kassim Denim | Lectra Technologies India Pvt. Ltd. | Mahalaxmi Textiles | Modern Denim

Ltd. | Nandan Denim Ltd. | | Pack Impex | Prashant Group | Preet Buttons & Fastners Industries |

| R. P. Synthetics | | Richlook India Pvt. Ltd. | | |

| Technocraft Industries | | The Denim Culture | TUV Rheinland India Private Limited |

| Zaab Fashion

E. H. Turel & Company

Hotu Home

Jatin Cotton Mills Pvt. Ltd.

Pacific Denims Ltd. R & B Denims

Ltd. Real Time Consultants Sangam Denim Sanjay Plastics and Industrial Service

Suryalakshmi Cotton Mills Ltd. Tecza Jeans

Vardhman Yarns and Threads Limited

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Kunal Organics Pvt. Ltd. Kusters Calico Machinery Pvt. Ltd. Indigo World

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1100 Businesses

ProfessionalsGrouped & Classified under various value chain segments

Fibre and Yarn Dyes & Chemicals Fabric

Cutting & Sewing Machinery

Retail Washing & Laundry

Brands Testing

AssociationIT / Technology

Solutions

Trims & Accessories

Display & Packaging

Spares & Consumables

Garments

Consultant

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Design Institute Buying Houses

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Apparel Collection

August 2014 03DENIM CLUB INDIA

DL1961 Premium Denim has unveiled its Fall/Winter 2014 campaign, which has been shot against a denim backdrop by fashion photographer Sharif Hamza, and styled by Tom Van Dorpe. The campaign features models Tess Hellfeuer and Mathias Lauridsen, and highlights fresh, modern looks of head-to-toe denim. From dark, clean lines to sleek, buttoned-up styling, the campaign is a major departure from anything the brand has done before.

Sarah Ahmed, DL1961's Creative Director said "This season we wanted to create a collection that represents the technological nature and sleekness of our denim. We continue our mission to create 'the perfect fitting jeans' and are excited to unveil our Fall/Winter fit collection, which captures the premium, effortless yet signature style that DL1961 has become known for."

DL1961 provides denim that doubles as a utility, designed in both fit and fabrication to out-perform any other garment in your closet. For fall, DL1961's revolutionary DLX and dlpro technologies are interpreted in refined silhouettes and textiles. The brand has also introduced Intelligent Denim, a treatment powered by SILVADUR, which protects denim from odor-causing bacteria, allowing for fewer washes. The brand prides itself on its revolutionary fabrics and how they are engineered, such as the original XFIT four-way stretch, which is crafted by wrapping cotton fibers with Lycra and then using a cross-weave technology to create a breathable fabric, which instantly slims, tones and contours the body.

Following the Spring/Summer 2014 launch of the women's Florence Instasculpt fit, a style that promises to micro-sculpt your legs, butt and mid-section, the brand's bestseller returns in twenty-three new, exclusive washes. The slenderizing fit will feature coated styles and, for the first time, incorporate laser-printing technology to create plaid and camouflage-printed denim ($188).

Showcased throughout the campaign are classic and novelty styles for women, including the Emma legging in Italian suede and embossed leather snakeskin, Amanda two-tone skinny jean in Oklahoma, Riley selvage mimicking boyfriend jean and River low-rise coated skinny with moto-inspired leather quilting. DL1961 builds its ready-to-wear offerings to include denim jackets and shirts with pony hair paneling, in addition to the expansion of their Tomboy Collection of boxy chambray tops and button downs.

For men, DL1961 extends its Performance Denim collection with the introduction of twills in a muted color palate, including forest greens and mustard, designed to keep up with those living active lifestyles. Key styles, include the Russell slim straight jean, Mason slouchy slim jean and the Nick slim fit, all allowing four-way stretch and 360-degree movement. DL1961 also continues its denim jackets for men.

The campaign will kick off with advertising in the August issues of national magazines including ELLE, InStyle, Lucky and People StyleWatch.

Fall/Winter 2014 Campaign Launched

by DL1961

Source: Prnewswire.com

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Apparel - Retail

August 2014 04DENIM CLUB INDIA

While jeans have become a wardrobe staple not everyone can afford premium denim jeans by Paper Denim & Cloth, Earnest Sewn and 3x1. 3 X 1 by Scott Morrison reporteldy uses single-needle sewing machines, hand-painted enamel buttons and custom-made RiRi zippers from Switzerland on even its regular jeans while the bespoke service creates one-of-a-kind denim silhouettes from a choice of 260 fabrics for valued clients. Indians are unlikely to cough up $295-$475 for regular jeans and over $1,200 for a bespoke pair.

But what if you had to pay under Rs 3,000 for a pair of jeans that you’ve chosen the fabric, accessories and detailing for? However, three Indian players say there is a definite market here for custom-made jeans.

Delhi-based Korra sold over a hundred pairs of custom-made jeans for men and women. retailing at INR 2900, in the first six weeks of its site going live this June. Korra has been started by Shyam Sukhramani, Himanshu Shani, Mia Morikawa and Rajesh Jaju all former employees and designers of Levi’s/ Korra offers its customers the freedom to choose their own fabric, detailing and accessories, as well as a ‘one-tailor-one-garment’ philosophy. “One master tailor is assigned one pair of jeans, which comes with the tailor’s name handwritten on the label,” explains Sukhramani. While anyone across India can order online (on http://korra.in, choosing fabric, fit et al), only customers based in Delhi-NCR can avail the ‘try-on-at-home’ service wherein a stylist comes visiting with an assortment of sizes, fits and fabrics for the customer to choose from. The jeans, finished at the Delhi unit, are delivered within 10-12 working days of order placement.

Arvind has launched ‘Arvind Denim Lab (ADL)’ in Hyderabad in 2010. The idea was to cater to people who abhor off-the-shelf produce. Customers could walk into the store, try the fits, and select fabric, accessories, threads and inner lining before giving measurements to an ‘ADL champ’. They could even get their name or zodiac sign embroidered on the label,” says Kulin Lalbhai, executive director, new initiatives, Arvind Limited. The customised piece was delivered within 14 days. Today, ADL offers clients 17 styles of fabrics and fits in jeans retailing between Rs 2,499 and Rs 3,299. There are 83 stores across the country providing the

Expanding the Jeans Pool

Source: Newindianexpress.com

service, located mostly in southern and western India.

It’s My Life (IML), which started operations in 2012, through trunk shows in Delhi and Gurgaon is the third player. People can book an appointment with a stylist through the website (www.imljeans.com) or over the phone. The stylist brings over the brand’s range of fabrics, trims and accessories. Two weeks later, the jeans–which are made at the brand’s Gurgaon unit–are presented for a final fitting and payment. At Rs 4,900 to Rs 17,900, the IML jeans are the costliest of the bunch. Still, the brand sells 200 pieces a month, with the ‘honeymoon trousseau special’, where a couple can get their names embroidered on the jeans, selling the most. IML operates only in Delhi-NCR but plans to launch in Mumbai this August, according to CEO Aditya Singhal.

All three players say they find themselves having to constantly justify their ‘hefty’ price tag. Rohit Rajpal of Exotique Exports, which launched (and shut down) one of India’s earliest indigenous denim brands, Mystic Monk, has an answer to that. “Yes, you may get a pair of Levi’s for less. But readymade jeans are one-size-fits-all,” he says. These brands have not only spent time and money on research, they’re also offering customisation at two levels, wet processing (washing denim) and dry processing (stitching). That has to be factored into the price. Plus, these brands are entering the market at the right time, when customers want to be trendsetters, and not just followers.”

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Corporate - Collaboration

August 2014 05DENIM CLUB INDIA

INVISTA, Garmon and Candiani Collaborate on Concept CollectionINVISTA, a leading provider of fiber and fabric solutions to the denim industry, is working with renowned finishing expert, Garmon, and the premiere mill, Candiani Denim, to introduce a concept collection of jeans with unique aesthetics utilizing low i m p a c t f i n i s h i n g t r e a t m e n t s specifically designed for elastomeric fabrics.

As per Jean Hegedus, INVISTA’s global director for denim, the collection brings together the best in class in fiber, fabric, and finish development. Hegedus said “The garments are all made with INVISTA’s dualFX® technology which combines two INVISTA stretch offerings – LYCRA® fiber and LYCRA® T400® fiber – in a single yarn for fabrics with high stretch and excellent recovery. The fabrics are designed and constructed by Candiani Denim, who have been producing fashionable, high-quality fabrics for over 75 years. And finally, the jeans are finished by The Italian Job, a division of Garmon which combines unique chemical processes with Italian-inspired design to create denim garments with fashionable appeal.”

Maurizio Morosini, Garmon’s marketing manager, speaking about the collection said “In working with these fabrics, we wanted to employ finishing techniques tailored specifically to enhance the characteristics of fabrics with LYCRA® fiber and LYCRA® T400® fiber,”

Galaxy, one of the developments, uses a special chemical combination to make the denim look like a night sky. Coated knee patches, achieved with the use of self-polishing polymers, also provide an interesting local leather-like effect. As part of Garmon’s commitment to responsible chemistry, many of the finishes used on these garments contain no formaldehyde or potassium permanganate.

Another effect is achieved through the use of a new Garmon product, FST RW, which helps to retain the original shade and appearance of raw fabric. When used in combination with certain finishes this allows laundries to create areas of high contrast on the jeans, thus expanding the aesthetic possibilities.

According to Alberto Candiani of Candiani Denim, the collection offers brands and retailers fresh inspiration which they can interpret according to their unique needs. “By adopting these fabrics and finishing processes into their own lines, brands and retailers can achieve garments with excellent performance as well as amazing aesthetics,” Candiani said. “It is really a win-win situation.”

The new collection was debuted at Kingpins Los Angeles and will be displayed at upcoming denim trade shows including Kingpins Hong Kong (August 19-20) and Kingpins Amsterdam (October 29-30).

Source: Businesswire.com

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Apparel - Manufacturing

DENIM CLUB INDIAAugust 2014 06

Manufactured in America - Texas Jeans Made in Asheboro, Texas Jeans carry out the entire p r o d u c t i o n p r o c e s s i n America.

Fred Womer, Texas Jeans operations manager says “We’re one of, if not the last, to do everything here. Our jeans are truly 100-percent U.S.-made.”

The company buys its denim from mills in Georgia and Texas. Leather comes from Stoneville, rivets and thread from other locations in North Carolina, paper tags are American and packaging comes from nearby. And once the materials come in the door, they stay in the Asheboro plant for processing until the finished product is sent out.

Texas Jeans, an American staple since 1976, was developed when the firm was called Mr. Jeans and headquartered in Randleman, according to Lola Riggsbee, plant manager who’s been with the company since 1969. “We made Texas Jeans for Cheap Joe’s and had several mills,” she said.

Wallace Thompson was one of the original owners who decided to stick with Texas Jeans even as other textile companies were outsourcing production to other countries where labor costs were much lower.

“The owner cares about keeping the company in America,” said Mary Little, Texas Jeans sales manager. “He wanted to prove you could keep the company here and make a profit.”

The Texas Jeans manufacturing plant is within the Fox Apparel building, while Fox does contract work for government and private labels, Texas Jeans is a separate company. The secret to being profitable while remaining in the U.S., according to Womer, is efficiency. “We’re efficient, but we don’t sacrifice quality,” he said. “We bring down costs by efficiency.” Source: Randolphguide.com

Patterns are made by computer and cuts are designed to use as much as the cloth as possible. As many as 50 pairs of pants can be cut at a time by a computerized cutting machine. The waste products are sent to a recycling company for other uses.

The company depends on a machine shop that’s able to refurbish and rebuild old machines from what Womer called their “bone yard.” “They can pull one out, refurbish it and put in on the line like new,” he said. The restored machines, Womer said, “will do more things than one you could buy. I call it American ingenuity.”

Texas Jeans has diversified into fire-resistant clothing, including pants, T-shirts, button-down shirts and coveralls. Womer said many of those fighting fires out West are wearing Texas Jeans attire.

“We’re constantly designing, making new things including concealed pocket jeans,” said Womer. But the basic product remains blue jeans and the classic jean sells for $29.95, much cheaper than name brands made outside the U.S. Although the company has a small outlet store on-site, sales are primarily online at :www.texasjeans.com.

Industry - Event

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DENIM CLUB INDIAAugust 2014 07

Curated Denim Selection : Kingpins 10th Anniversary

development and marketing for Cone Denim, explained “It’s very different from traditional dye. The color doesn’t penetrate to the same depth, so it gives a more weathered look.”

Kaltex, the largest denim manufacturer in the Western Hemisphere, offered laser-printed denim as one of its newest fabrics. For men, “comfort stretch is very important,” said Roberto Rosenberg. For men and women, “black is going to be important, as are rip and repair concepts and high contrast.” They are now also using laser printing. Instead of having whiskers applied manually using sandpaper.

Buyers, 75 percent of them, are still opting for plain white fabric, said Barry Emanuel, president of Copen United Ltd. But a new stretch fabric will make for smoother lines and better flexibility when used for the pockets in stretch jeans. “Every important company is doing it or thinking of doing it,” he said.

Alberto De Conti, managing director of The Italian Job, works to help designers create new looks with denim. In concert with Garmon, he helps brands such as Levi’s, Diesel, Hugo Boss and G-STAR stay ahead of the style curve. “We look for the latest advancements in chemistry and apply them to fashion,” he said.

It’s not the typical trade show — small, invitation-only, chill music, with funky wooden tables and benches and neon-colored velvet ottomans for the booths. Not to mention lots of great food and drink, including trays of tea sandwiches offered by a roving waiter at day’s end.

Andrew Olah, the founder and organizer of Kingpins, a show devoted to all things denim, celebrated the event’s 10th anniversary this year. “We have the best party,” he said. “This seems to be one of our best shows ever. It’s very well thought of.” With only 65 exhibitors, Olah curates an atmosphere conducive to productive business.

Kent Pellegrini, a partner in Walnut Creek, Calif.–based Nexgen Packaging, which makes labels and hangtags for Ralph Lauren, G.H. Bass, Allsaints and many others said “This is the only show we do.”

Designers want to message authenticity in every detail, said Debbie Bougas of Nexgen. The current challenge for designers and producers such as Nexgen is integrating RFID technology with great tag and label design, Pellegrini added. “It’s coming and we’re doing it, but what’s the best way to use it without distracting the consumer?”

118-year-old Cone Denim showcased ConeTouch, a denim made by Unifi Inc. from recycled bottles. The fabric uses Repreve, a stretch yarn also made from recycled plastic bottles. The company’s new yarn pretreatment process, VaraBlue, also reduces water and energy use, along with reductions in effluents released into the environment. The dyes are applied to the garment after it’s sewn, allowing the development of any color with very small minimums.

Kara Nichols, vice president of product

Industry - Research

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DENIM CLUB INDIAAugust 2014 08

Global market review of denim and jeanswear - forecasts to 2020Whether we buy for functionality, authenticity or fashionability, our love affair with denim continues.

Just-style has combined the idea of fashionability with price, in its latest edition of the denim and jeanswear report, in the form of a price-fashion matrix which is central to understanding why and how consumers buy their jeans.

Just-style has also created a breakdown of the world market in 2014 at retail by price segment in this edition. It provides world and regional retail headline figures. The just-style time line charts retail sales of denim jeans from 2007 to 2020.

Unsurprisingly it is Asia specifically which is expected to see the greatest market growth but the extent of the forecasts will, perhaps surprise.

The report goes on to study the complex logic of the most common jeans supply chain models and how the supply chain model is changing in 2014. It reviews manufacturing facts and figures, denim weaving and denim weaving capacity, alternative materials and technology.

With a general look at jeans and denim trends, the report provides a comprehensive insight into one of the most popular categories of apparel. Whatever the challenges the industry may face, it's future seems certain as consumers continue to demand this comfortable, hard wearing and iconic garment.

Executive summaryŸ Chapter 1 Characteristics of the denim and jeans marketŸ Chapter 2 The jeans consumerŸ Chapter 3 Jeans at retail, facts and figuresŸ Chapter 4 Jeans brands, facts and figuresŸ Chapter 5 Manufacturing facts and figuresŸ Chapter 6 Denim weaving, facts and figuresŸ Chapter 7 just-style retail market time lineŸ Chapter 8 Jeans and denim trendsŸ Chapter 9 FibresŸ Chapter 10 Fabric weavingŸ Chapter 11 Garment manufacturingŸ Chapter 12 BrandsŸ Chapter 13 Product, retail and the consumer

Source: Prnewswire.com

A recent example is FST RW, which can be sprayed onto fabric to retain the original color and appearance of raw denim. After washing, the unsprayed areas fade out. “This is a bit of a revolution. It resists washing, but it also allows for abrasion to happen. This is something we expect to see in the market in a few years. The purists are especially interested in this.”

Ralph Tharpe, who works in product development, of Denimatrix said that Repreve is helping to solve “a problem we’ve been fighting in the denim world”—that stretch fabrics stretch

out but don’t stretch as well back into shape.

Chris Price of Bluefarm Textiles, makers of shirting and blends from Taiwan and China, showed a thick sweater knitted using herringbone indigo yarns. It prompted an “amazing reaction” from buyers, he said. “Beautiful indigo knits are hard to find.” The firm is focused on “the evolution of indigo out of traditional use into dobbies and lighter-weight fabrics like silk, Modal and cashmere.” “It was a really, really good show,” he said.

Source: Apparelnews.net

Apparel - Collection

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DENIM CLUB INDIAAugust 2014 09

NRI tycoon Apurv Bagri buys Spykar DenimApurv Bagri, the Non-resident Indian businessman, has

acquired a controlling stake in Spykar Lifestyle, the leading Indian denim brand. According to sources, Bagri's Metmin Investment Holdings has bought a 30 per cent stake from private equity firm Avigo Capital, which owns a majority stake in Spykar. The deal marks the exit of PE firm Avigo from its seven year old investment.

Metmin, also an investor in Avigo Capital, already jointly holds a 30 per cent stake in Spykar Lifestyle. The company was valued at Rs 200-220 crore.

Fifty-four-year-old Bagri, son of former London Metal Exchange chairman Lord Raj Kumar Bagri, is the president and chief executive officer of London-based Metdist Group of Companies, which is into metal trading business. Raj Kumar

Bagri had reportedly earned $200 million by selling a 9.4 per cent stake in the London exchange, owned by metal brokerage Metdistin, in 2012 to Hong Kong Exchanges and Clearing. He was also in news after he sold his home in north London's Regent's Park for £120 million in 2011.

Avigo, which had invested about Rs 25 crore for a minority stake in Spykar in 2007, had brought in its investor Metmin and acquired 30 per cent for about Rs 30 crore in 2011. At present, Spykar founder Prasad Pabrekar holds the remaining 40 per cent in the company. It is not clear whether Pabrekar has sold his stake to Bagri. Lincoln International advised Avigo in this deal.

For the past few years, Avigo had been in talks with many strategic players, including private equity investors, to sell its stake in Spykar.

Cooperative Offering Superior Quality Denim Jeans have long been a staple of American fashion, but it takes an innovator like Cooperative Denim to breathe new life into something that has been around for decades. Cooperative Denim is committed to creating jeans that are superior in every regard. Every stitch, rivet, and zipper is examined and tested to ensure quality far superior to anything else available on the market.

Each step in the manufacturing process from concept to material sourcing and production has been scrutinized, so that every consumer is rewarded with a truly exceptional piece of clothing.

Cooperative Denim is offering jeans in a variety of washes including Original Indigo, Light indigo, Smoke Grey and Black. Highest quality denim fabric is being used for all the jeans resulting in a luxurious feel and look. In addition to the commonly available washes, Cooperative Denim is also offering limited washes available only through Kickstarter like Midnight Blue and Steele.

Cooperative Denim is more than merely a clothing manufacturer, however. As a part of its commitment to improve the world, the company has partnered with organizations working for a cause like Make-A-Wish, which helps fulfille the desires of terminally ill children, and the Human Rights Campaign which is a civil rights group that seeks to end discrimination against gay, lesbian and bisexual Americans. Cooperative Denim is not j u s t p a r t n e r i n g w i t h t h e s e organizations, but is also actively volunteering in events and promoting their causes online.

Even though Cooperative Denim is a new company it is one with a promising future. You can get a better pair of jeans while ensuring a better world, by making a pledge to their Kickstarter campaign. Jeans in various styles will be made available to people who pledge for their campaign. Details of the campaign can be viewed athttps://www.kickstarter.com/projects/676734551/cooperative-denim-fashion-with-purpose

Source: Business-standard.com

Source: Digitaljournal.com

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From The Denim Directory

DENIM CLUB INDIAAugust 2014 10

Denim Industry Who's Who

Mr. J. Suresh, Managing Director & CEOArvind Lifestyle Brands Limited, India

Mr. J. Suresh is the Managing Director & CEO of the Arvind Group’s Brands &

Retail Companies – Arvind Lifestyle Brands Ltd. Mr. Suresh joined the Arvind

Group in September 2005 and since then has strengthened the Lifestyle

Brands portfolio of Arvind through organic growth and acquisitions and also

aggressively grown Megamart as a leading value retail chain in apparels.

Under Mr. Suresh's able guidance and leadership, Arvind Brands & Retail has now become a

significant contributor to the Arvind Group’s results. The Brands & Retail business is poised to be

a Rs. 5000 crore business by 2018.

Prior to joining Arvind, he has held several senior positions during his 18 year stint in Hindustan

Unilever Ltd and has served as a member of the management committee of the foods and

beverages business.

Mr. Suresh is an MBA from IIM Bangalore and an Engineering Graduate from Madras University.

Mr. Sharad Jaipuria, Chairman and Managing DirectorGinni International Ltd., India

Mr. Sharad Jaipuria is Chairman and Managing Director of Ginni International Ltd., a composite textile mill manufacturing cotton yarn, woven fabrics and denim fabrics based in Rajasthan and is also the Chairman of Ginni Global Limited.

Mr. Jaipuria has deep insight about the textile industry having been associated with the same for over 30 years.

Besides textiles Mr. Jaipuria has also taken keen interest in education and is President of Integral Education Society which runs and manages Jaipuria Institute of Management (Lucknow, Noida, Jaipur and Indore) and Seth M.R. Jaipuria School, Lucknow, premier educational institutes imparting high quality education.

He is associated with large number of associations and business chambers and is currently the President of PHD Chamber of Commerce and Industry as well as President of Denim Management Association (DMA). He is also the President, Northern India Textile Mills Association (NITMA); member of the Managing Committee of Federation of Indian Chambers of Commerce and Industry (FICCI), The Associated Chambers of Commerce and Industry of India (ASSOCHAM), Committee Member of Confederation of Indian Textile Industry and member of World President Organization.

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From The Denim Directory

Company:

Segment: Machinery

‘MEHALA’ has emerged as a “Total Solution Provider” to the Indian Apparel Industry over the years, and is committed to provide Customer Delight. Our product range starts from the Automatic CAD/CAM cutting machines, Sewing machines, Unit production (Hanger) systems, Embroidery machines, Inkjet Digital Printing Machines, Complete Range of Finishing Equipment, Packaging machines, Material handling systems, Factory Ventilation/Cooling System and so on...

We represent some of the Leading Brands in the market like, Siruba (Taiwan), Duerkopp Adler (Germany), Pfaff (Germany) Topcut-Bullmer (Germany), INA Hanger Systems (Singapore/Canada), Macpi (Italy), Danis (Turkey), Damei (China), KM (Japan), Orbito (Singapore), Assyst (Germany), AMP Pisani (Italy), Schips (Switzerland), Konica Minolta (Japan) and many more. We are also diversifying into providing solutions for the Leather, Technical Textiles & the Automotive Industries.

Our operations are spread over the Country with 15 Company operated Branches & a Network of around 400 Dealers, which demonstrates our wide reach & vast support to the market. Mehala has been in the market for almost four decades now. We have also spread our wings with overseas operations in Sri Lanka, Bangladesh and Singapore in the last eight years and plans are being drawn to further widen our Overseas reach within the Asia Pacific region Our mottos over the years of, ‘Customer Centric’, ‘Commitment to Excellence’, ‘Dedicated Team Work’ & ‘Consistent Growth’ have helped us grow to our current stature. Mehala group also has allied businesses like Spinning, Wind energy generation, Castings , and Machining /manufacturing (in a Plant taken over from an Italian Company) of Textile components, Motor components, Computerized Embroidery Machine Assembly etc, and our group Annual sales turnover is over $100 million.

Our strengths are in providing customized solutions to our customers, with professional service backups on our complete range of solutions. Separate Product departments have been created for handling each Product line, and are headed by expert Product heads, along with a comprehensive Project Management department which helps customers, to not only get all the required information/solutions for all their specific

Mehala Machines India Ltd., India

Mr. Ashim DasChief Executive Officerashimdas@mehala.com+91 11 4160 9197http://www.mehala.com/

requirements from one single window but also helps them in the execution of the projects.

Mehala Machines has a few firsts to its name as follows:1. Mehala Machines is the only PAN India Industrial Sewing Machinery Distributor with an ISO 9001:2008 Certification.

2. Mehala is the Single Largest marketer of Industrial Sewing Machines in India with sales of around 60,000 Sewing machines per year, equipped with India’s largest and only ISO 9001:2008 certified Sewing Machine Service Centre in India.

3. Mehala has also diversified into Industrial grade energy efficient Copper Die cast Rotor Motors, which is unique. These Copper Die cast Rotor (CDR) Motors are CE & CSA Certified. Mehala is Asia’s first & the World’s second Company to produce CDR Motors.

4. Mehala is also India’s first manufacturer of Computerized Multi Head Embroidery Machines in a Joint Venture with Damei of China. The ‘Orbito’ brand Computerized Embroidery machines were launched in the market by the Union Secretary of Textiles in Coimbatore on the 10th March 2006.

Our group has three Modern Spinning Mills with a total capacity of approx 100,000 spindles along with a Knit Fabric Production facility. We also have a Modern CNC machine shop facility capable of producing spare parts for the Textiles & the Automotive Industries, and a Modern Foundry with a capacity of 200 tons/month of castings to complement our machining facility’s manufacturing capability.

T828-75-064HTwin Needle

Split Bar Heavy Duty Lockstitch Machine

580-141-01 - AUTOMATIC EYELET

BUTTON HOLE MACHINE