care 2 work programme dissemination and communications plan andriana ntziadima – iars...

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Care 2 Work Programme Dissemination and Communications Plan Andriana Ntziadima – IARS Communications and Marketing Manager The Programme is funded by Erasmus+ under 2014-2-UK01-KA205-011967 1

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Care 2 Work Programme

Dissemination and Communications Plan

Andriana Ntziadima – IARS Communications and Marketing Manager

The Programme is funded by Erasmus+ under

  2014-2-UK01-KA205-011967

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Communication and Dissemination Objectives

Our key objectives are:

To communicate and disseminate knowledge produced by the project

To ensure programme sustainability – exploitation tool

At the partnership level we need to ensure

Clarity – transparency – openness and consistency

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Programme MessagesMessages will be defined by all partners – focus on programmes’ achievements and its positive impact.

Key messages:

•What is the project about?

•Aim of the project

•Potential impact on our beneficiaries

•Who is involved in the project –partners’ profile should be defined in all activities

•Key evidence arise from the programme

•Conferences, events and workshops

•Milestones

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Responsibilities The IARS International Institute has the overall responsibility of the dissemination and communication activities

Project partners will contribute to the implementation of their relative actions including:

Dissemination of outcomes at local and national level (native language) Promotion and announcement of national conference – AnzianiPromotion and announcement of international conference - Greece Organisation and promotion of local workshops Announcement on participation in local events Support IARS to disseminate outputs at the EU Level Recruitment for the first phase of the programme – fieldwork

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Communications Matrix  Scientific Practical Awareness

Local Level Young People, Social Workers, Social Services Providers, Local authorities (councils etc. policy makers, professional associations, health and social care practitioners, social care practitioners, educational providers (teachers etc), Vocational Training Centres

employments support services, educational providers, young people

Media/ Journalists Associations

National Level Universities, national governments (focus on employment, social, educational, employment and youth policies)

social workers - health care professional associations / national governments (employment, social, educational, employment and youth policies), NGO’s (working with young people), Immigrants associations

Young people, employments support services, NGO’s working with young people

Media/ Journalists Associations

European/International

European Parliament Interested Groups on Carers – Social Protection Committee, Council of Europe – EU partnership for Youth

European Network of organisations working with and for family carers, young people European Parliament Interested Groups on Carers – Social Protection Committee, Council of Europe – EU partnership for Youth

Young people, employments support services, NGO’s working with young people

Media/ Journalists Associations

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Visibility of Union FundingAs beneficiaries we must:

•Acknowledge European funding and display the EU logo on project publications, outputs or materials

•EC guidelines can be found here https://www.erasmusplus.org.uk/key-resources#logo

•All project materials and publications produced by the project must include the following disclaimer

“Any communication or publication related to the Project made by the beneficiaries jointly or individually in any form and using any means, shall

indicate that it reflects only the author's view and that the NA and the Commission are not responsible for any use that may be made of the

information it contains”.

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Dissemination ChannelsIn order to reach our target audiences we will employ a number of channels including:

Project website (project info, events, contacts, respources, publications etc) – (for discussion) 99% Campaign Website (case studies –written by beneficiaries) Partners monthly newsletters – IARS will employ Youth MattersPartners websites Third party website (Other channels will be identified through cooperation with other organisations – national or international – programmes and projects with similar activities via their networks, newsletters, websites etc.)Social media (Facebook, Twitter, Linked In) (exchange social media details and agree on a hashtag for the project sug. #Care2Work

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European ToolsDissemination of Outputs

VALOR – Erasmus+ Dissemination Platform

Valor is the new Dissemination and Exploitation platform that offers a comprehensive overview of all projects funded under the new Erasmus+ and Creative Europe programmes as well as some projects funded under the previous programmes (LifeLong Learning, Youth in Action, Culture 2007-2013, etc.).

“Compulsory upload of project results by coordinator”

Erasmus E-Newsletter

Feature programme news on the website

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Dissemination of Intellectual Outputs

Intellectual output of the project are own by beneficiaries but we are required to•Provide free, open, online access to any education material produced by the project•List all rights of ownership, including any pre-existing IPR, and disclose the list to the national agency•Ensure you own all rights to use any- pre-existing IPR and disclose the list to the agency•Grant the Union and the National Agency the right to use the results of the project and any pre-existing IPR.•Any educational material produces shall be made available through the Internet free of charge and under open licences.

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Youth Pass Certificate Youthpass is a European recognition tool for non-formal and informal learning in youth work.

Youthpass is for projects funded by Erasmus+ Youth in Action and Youth in Action programmes. With Youthpass the participants of these projects can describe what they have done and show what they have learnt.

The certificates are issued by the organisation or a youth worker/leader involved in the project.

Under our agreement we are shall: •inform the participant involved in the Project about their right to receiving a Youth Pass Certificate•Assess non-formal learning experiences acquired by the participants involved in the project and •Provide a Youth Pass Certificate to each individual participant requesting it at the end of the activity (obligatory).

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Next Steps

•Connecting with your communications officers

•Set up – monthly e- meetings

•Website Development

•Provide IARS with monthly reports about your communications activities (eg. Press releases, announcements etc.)

•Discuss and define stakeholders groups at European and international level (including policy-makers, and press etc.)

•Set up a kick off conference call for agreements on guidelines and ensure consistency – Anziani input important

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Thank you!

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