ANNUAL R E P O RTEduFootball

AMANDLA

www.edufootball.org

2012

REALISING POTENTIAL . CHANGING LIvES

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Team Talk.............................................. 03 Tutoring.................................................. 15

Vision & Mission..................................... 04 Events & Highlights............................... 16

About AMANDLA................................. 06 Evaluation & QM.................................. 18

Fair Play................................................. 08 Financial Report................................... 20

Life-Skills................................................. 10 Prospects............................................... 22

Youth Leadership.................................. 12 Thank You!............................................. 24

Night League........................................ 14 Contact................................................. 28

CONTENT

*WE ARE ONE

TEAM

TOGETHER WE sTRivE fOR excellence

INTEGRITYWe act With

LEARNwe provide the chance to

AMbitionWe look forWard w

ith

HEALTHY LIFESTYLE

we support A

* the AMANDLA core values

*

*

*

*

*

“We keep moving forward, opening new doors and doing new things, because we‘re curious and curiosity keeps leading us down new paths.“ *

How can we ensure that we do not lose the spirit of enquiry that allows us to be creative and open to explore the world with courage and belief in our dreams? What kind of environment allows for mean-ingful and life-changing learning?

We cannot know the answers to these questions without undergoing a process of evaluating, ques-tioning and adjusting our approach based on evidence, day in and day out. These questions have become part of our AMANDLA identity. We create new solutions - we test, we measure, we evaluate, we improve and start all over again ... and again. We know this is what creates best-practise and that is what we strive for in everything we do. So, is the answer to our questions not this constant search for optimization beyond the known and familiar? Is it that a safe and encouraging environment offers the peace of mind which becomes the first step to create a breeding ground for curiosity and willingness to learn?

Throughout the last year the AMANDLA team examined these questions and themes. We piloted and tested new approaches, systems and techniques to gain a better understanding of what drives us - and young people - in our daily activities and how this natural urge can be enhanced by promoting a safe and developmental environment. The goal that guides us is to get closer to our vision ... each and every day: A world where all young people have access to equal opportunities, can strive to reach their full potential and that dare to dream...

With the help of our strongly inter-linked network of science and research partners, we continually improve the practices that enable our educational programmes to ensure effective, innovative and holistic support for young people who grow up in adverse and disadvantaged circumstances. This process is on-going and has provided the strong foundations for the positive and meaningful impact of our daily work, continuously providing us with the motivation to further raise the quality of what we do and aim higher and higher.

In 2012, one source of such motivation was receiving our first international award when AMANDLA was recognised as the world’s best organization in the category “Sport for Conflict Resolution” at the Beyond Sport Awards in London.

We would have not been in a position to achieve this milestone without every single member of the AMANDLA team – participants, youth leaders, employees, donors, supporters, partners, interns and volunteers. We take this opportunity to share and celebrate this success with all of you and thank you for your tremendous support and confidence in us!

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* Quote: Walt Disney (*1901 - † 1966)

TEAM TALKwith Florian Zech & Jakob SchlichtigManaging Directors AMANDLA EduFootball e.V.

VISION &MISSION

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ReALiSiNg poteNtiAL. CHANgINg LIVES

AMANDLA EduFootball (AMANDLA) is an international Non-Profit Organisation that is based in South Africa and Germany. The organisation’s mission is to create safe spaces that bring together the power of football and learning to empower youth and change lives.

‘AMANDLA’ means ‘Power’ in Xhosa and Zulu, two of South Africa’s most widely spoken languages. ‘EduFootball’ describes the fusion of the two main programme themes: holistic education and football. The name ‘AMANDLA EduFootball’ communicates the vehicle to achieve our vision:

“A world where all young people access equal opportunities, strive to realise their full potential

and dare to dream...“

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ABOUT AMANDLA EduFOOTBALL

AMANDLA was founded in 2007 in Khayelitsha, South Africa’s largest township. At the time Khayelitsha was at the centre of the global youth crisis, characterized by high levels of youth unemployment and crippling levels of violence and crime. AMANDLA responded to this crisis through addressing such issues as intergenera-tional poverty, dysfunctional communities and disintegrated family structure and values. Through experience gained over the last few years, AMANDLA has refined its holistic and long-term approach to youth develop-ment.

the Safe-Hub at the Chris Campbell Memorial Field

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SOCIAL HOT SPOTS &

DEPRIVED AREAS

To foster social equality,

AMANDLA creates safe

spaces (safe-hubs) and

innovatively fuses holistic

education with the

power of football

POVERTY | VIOLENCE

INEQUALITY

SAFETY

Physical and emotional

safety as the foundation

for playful learning

without fear

VIOLENCE PREVENTION

RELAXATION | FUN

PEACEFUL OASIS

YOUTH LEADERSHIP

Creating employable community leaders and role modelsROLE MODELS| MENTORS LEADERSHIP SKILLS

“the-Safe Hub approach clearly provides a safe and loving environment where kids come to play football and learn about creating opportunities

for themselves.“

TOM STAINES, Director at PwC

The foundation of AMANDLA’s Holistic Programme Model is the creation of a new world for young people through the concept of a Safe-Hub. This new world provides an alternative to the toxic environment of despair and hopelessness. The AMANDLA Safe-Hub is a place of physical and emotional safety, in which young peo-ple’s rights are recognised, their responsibilities are encouraged, and their potential is realised. AMANDLA’s long term goal is to support the ordered, productive and stable transition of young people into adulthood. To achieve this, AMANDLA implements simple and effective activities that combine football with education and learning. Football is the foundation of all AMANDLA’s activity. It has, like nothing else, the ability to draw young

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FAIR PLAY FOOTBALL

Promotion of a system

of values and morals

through football

TEAMWORK | RESPECT

VALUES | BOUNDARIES

TUTORING /HOMEWORKAdvancement of formal

education to improve future prospects EDUCATION| CAREER

EQUAL OPPORTUNITY

LIFE-SKILLSDevelopment of key social competencies

and character-building

to control your destiny MOTIVATION | HELPSOCIAL COMPETENCE

Life-Skills- Social Competence -

Fair Play Football- Basic System of Values -

Tutoring- education -

Leadership- Role Models -

the AMANDLA programme-pyramid

1. Creating

kno

wledge

2. Passing on knowledge

AMANDLA SAFE-HUBCATALYST FOR SAFER COMMUNITIES & HOLISTIC PERSONAL DEVELOPMENT

people off the street into a safe and develop-mental environment. Through daily interaction with well-trained coaches who support and mentor them, young people are encouraged to explore their independence and individual-ity, build a core set of values, and strengthen their ability to deal with the challenges they face in everyday life.

The promotion of a system of values and morals (Fair Play), the development of key social competencies and character-building (Life-Skills), academic support (Tutoring) as well as the training and mentoring of role models and coaches (Youth Leadership) are the main pillars of AMANDLA’s holistic Programme-Pyramid.

The foundation of AMANDLA’s Holistic Programme Model is Fair Play Football. High quality football and healthy competition is fundamental to achieving regular and consistent attendance, without which, the ability to influence attitude and behaviour is limited. Additionally, football provides the opportunity, through the framework of rules and the promotion of sportsmanship, to positively influence young peo-ples’ values and behaviour.

The aim of the Fair Play Football Programme is to improve the physical health and football ability of young people, and to strengthen the players’ value system. A social climate of safety, belonging and acceptance is created through healthy interaction between teams of players and positive coaches. This environment is created through the Fair Play System, which awards points for respect, teamwork, dealing with frustration and dealing with setbacks. Tools such as the Fair Play scorecard (see left) support the coaches and fa-cilitators in implementing the programme. The Fair Play League runs for 10 months and results in a Fair Play Champion at the end of the year.

in 2012, AMANDLA successfully ran a total of 12 Fair play Football Leagues, enabling more than 160 teams and 2500 girls, boys and men in two provinces in South Africa to participate in regular, high quality football programmes. 2012’s Fair play Football winners were awarded with special prizes for their exemplary conduct on and off the football field.

This sample of an AMANDLA log shows how Fair Play points are captured and evaluated:

FAIR PLAYFoOTBALL ProGRAMME

FAiR pLAY - DEVELOPMENT OF A SYSTEM OF VALUES

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L

LLL

FAIR

PLAY

FAIR PLAY

FOOTBALL

2500 participants

weekly,

12 football leagues

TEAMWORK | RESPECT

VALUES | BOUNDARIES

Ranking Team Name # of games

% of Total Points Possible

Total Fair Play Score

Average Fair Play Score per Game

1 Small Town 19 79,60 121 6,36

2 Bayern Munich 17 88,23 120 7,05

3 7 Stars 19 74,34 113 5,94

4 PD Sport FC 16 81,25 104 6,50

5 Pirates 19 67,76 103 5,42

6 Uhuru Boys FC 17 75,73 103 6,05

... ... ... ... ...

32 5 Stars 16 74,16 89 5,93

U19 Boys Fair Play Log Week: 7

AMANDLA EduFootballFAiR pLAY SCoRe CARD

L

LLL

FAIR

PLAY

NAMe teAM ANAMe teAM B

goALS team A

Fair play Score A No. players present Team A

No. players present Team B Fair play Score B

goALS team B

1 2

Demonstrating teamwork

1 2

3 4 1Team performed team cheer before the match 1 3 4

5 6 1All team members played in the match

1 5 6

7 8

Showing Respect

7 8

9 10 1 Players shook hands with opponents and officials after the match 1 9 10

11 12 1A minimum of 5 players were on the field on time 1 11 12

13 14

Dealing with Frustration

13 14

15 16 1Players did not swear or use foul language

1 15 16

17 18 1Players did not fight or show agression

1 17 18

19 20

Dealing with Set-backs

19 20

21 22 1 Team performed team cheer after each goal against them 1 21 22

23 24 1Players did not talk back to the offical

1 23 24

goALS: poiNtS:

totAL FAiR pLAY poiNtS / MAtCH SCoRe poiNtS: goALS:

max. 8

max. 8

initials Captain A

initials Captain B

initials Facilitator

initials Referee

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What are the skills that young people need to live a healthy, responsible and happy life? Who looks af-ter young people’s wellbeing if they are not receiving the necessary support, guidance and mentor-ship through parents, teachers and friends? Many of AMANDLA’s beneficiaries have grown up in dys-functional families and communities. In their desire for guidance and belonging they are easy targets for deviant peers or gang structures. In response to this challenge, AMANDLA’s Life-Skills Programme provides structured mentorship and personal development support to young people, with the aim of strengthening their ability for positive and adaptive behaviour, enabling them to better deal with the challenges of everyday life.

The 50-session Go for it! curriculum, developed in 2012 in cooperation with the Oliver Kahn Foundation and the University of the Western Cape, is embedded in the weekly football training sessions. The cur-riculum is divided into 4 phases and delivered over a 10 month period.

1. goLDeN tHReAD: The first phase of the curriculum lays the foundation of a safe and trusting en-vironment between the players and the coach.

2. MY poSitioN: The second phase aims to strengthen young people’s sense of identity, self-awareness and self–esteem.

3. MY teAM: Phase three aims to support young people with managing their peer relationships and building a network of support, the so called ‘life team’.

4. MY gAMe: The last phase supports the participants in setting concrete and realistic goals for their future. The importance of making good decisions (such as committing to school) and hav-ing ambition is discussed as a fundamental part of achieving ones goals and breaking out of their restricting paradigms.

the overall goal for the Life Skills programme is to support young people’s ‘go for it!’-Spirit, where they strive to realise their full potential, break out of the cycle of hopelessness and dare to dream!

LIFE-SKILLS‘SOCIAL COMPETENCE‘

LiFe-SKiLLS - PERSONAL DEVELOPMENT & GUIDANCE

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“By providing support and assistance to those living with HiV, promoting

prevention and wellness, AMANDLA eduFootball is helping to build a brighter

healthier future for our world.“ MICHELLE OBAMA, First Lady of the United States of America

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Sample of one of 50 Life-Skills Sessions developed by AMANDLA in cooperation with the oliver Kahn Foundation and the Universitiy of the Western Cape

MY POSITION 22/50 LIFE-SKILLS TOPIC: DETERMINATION TO AVOID SUBSTANCE ABUSEFOOTBALL TOPIC: PASSING AND DRIBBLING

AMANDLAEduFootball

GO

FOR

IT!

FOOTBaLL OUTCOMES 1. Players have improved their passing and

dribbling ability.

LIFE-SkILLS OUTCOMES 1. Players identify 3 substances in their community and what substance abuse is.

2. Players understand the consequences of substance abuse.3. Players take responsibility for thinking about the consequences of substance abuse.

PARTICIPANTS

AGE

10-14SESSION TIMEGENDER

Boys/Girls

NUMBER

2045-60

Minutes

DETERMInaTIOnAMANDLAEduFootball

GO

FOR

IT!

My Position 22/50 Life-SkiLLS topic: Determination to avoiD SubStance abuSefootbaLL topic: paSSing anD DribbLing

3. MaIn aCTIVITy 1. SET-UP, 2. aCTIVITy, 3. TEaM TaLk

TEaM TaLkSTEP 1: COaCH aSkS What are some substances frequently found in your community?

STEP 2: COaCH FaCILITaTES A discussion highlighting how abusing that substance would influence players’ performance in

the activity.

1. Two teams compete against each other for points.2. To begin the activity, teams score points when a

player successfully dribbles the ball through a gate.3. The first team to score seven points wins the game.4. Once a team has won a new game begins.5. Teams score points by a player successfully passing

the ball through a gate to a teammate and his/her teammate controlling to pass.6. The first team to score seven points wins the game. 7. Continuing switching between awarding points for

dribbling and passing through gates for the remain-der of the time allotted for the activity.

aCTIVITy

The Coach could use the opportunity at the end of each drill cycle to get feedback from players on their opinion on substance abuse.

GOaL MOMEnT

10-12 Minutes

1. Create a 20m x 20m area using four cones.2. Create seven 1m gates using cones inside the area. Gates should be evenly spread throughout the area.

3. Divide players into two teams.

SET-UP

16 xCones

2 xBalls

10 xBibs

LEADERSHIP‘ROLE MODELS‘

Research tells us that the route to breaking intergenerational poverty is through providing young people with the opportunity to improve their economic status. The key factors that catalyse socio-economic progression are a solid education/skills base and a permanent, well paid job with prospects for gradua-tion and improvement over time. With youth unemployment rates nearing 70% in certain communities in South Africa, AMANDLA has identified this as one of the main challenges it needs to address. AMANDLA’s Leadership Programme directly addresses this problem through harnessing young people’s leadership ability and empowering them with the knowledge, skill and values to make a stable transition into adult-hood. The programme consists of a Junior and Senior component, and targets young people who have emerged as natural leaders through the Fair Play Football and Life Skills Programmes.

the Junior Leadership programme provides young leaders, still attending high school, with tutoring sup-port, work experience and personal development support. The aim of the programme is to ensure that the young leaders complete school successfully and that they have a plan in place to move into em-ployment or further education.

the Senior Leadership programme provides young leaders who have completed school with accredited training in coaching, sports administration and child care work, work experience, and personal leader-ship development. The programme aims to support young leaders in making a stable transition into adult-hood through building a foundation of knowledge, skills and values. The young leaders who are partici-

YoUtH LeADeRSHip - DEVELOPING ROLE MODELS & MENTORS

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PHASE 1: CAPTAIN

• Youngboysandgirlswhoshowexceptionalleadershipabilityonthefootballfieldidentified

• FormaCaptainsCommitteeandbecomethevoiceoftheirpeers

• Receiveteambuildingandleadershiptraining

• Helpmanagetheleaguethroughupholdingdisciplinaryprocedures

• Buildleadershipexperiencethroughrunningactivitiesfortheirpeers

PHASE 2: REFEREE

• TheoutstandingboysandgirlsfromtheCaptainsCommitteeareselectedas‘JuniorLeaders’

• TheyattendaccreditedskilldevelopmenttraininginRefereeing,FirstAid,andEventManagement

• Theyparticipateinpersonalleadershipdevelopmentworkshopsandcamps

• TheybuildworkexperienceandearnsomepocketmoneythroughRefereeingandManagingEventsfortheirpeers

PHASE 3: COACH C• Theoutstandingyoungschool

leaversfromtheJuniorLeadershipprogrammeareselectedas‘SeniorLeaders’

• TheyattendaccreditedskilldevelopmenttraininginChildandYouthCare,SportsAdministrationandFootballCoaching

• TheyparticipateinaLeadershipDevelopmentandPersonalMentorshipprogramme

• TheybuildworkexperienceandearnasmallincomethroughCoachingfootballandFacilitatingthe‘Goforit!’Life–Skillscurriculum

• Theybecomeemployablethroughacombinationofstrongknowledge,skillsandapositiveattitude

PHASE 4: JOB

• SeniorLeadergraduatesaccessopportunitiesthroughAMANDLA’snetworkofpartners

• EmploymentisfoundinChildandYouthWork,SportsAdministration,FootballCoachingoracombinationofthethree

• FurthereducationandtrainingispursuedthroughAMANDLA’spartnershipswithUniversitiesandTechnikons

• GraduatesarepositivecitizensandcontributebacktotheircommunitiesthroughvolunteeringtheirtimeinAMANDLA’sprogrammes

1

34

2

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pants of the programme play a vital role in achieving the goals of AMANDLA’s Fair Play football and Life – Skills programmes. The role that they play as coaches enables them to use their contextual credibility and leadership capacity to positively influence other young people who have grown up facing the same day to day challenges as they do.

in 2012 AMANDLA eduFootball celebrated many outstanding achievements of its Leadership participants:

• Senior Leaders Zandile (24 years) and Thabo (22 years) were selected from hundreds of participants around the globe to participate in the United Nations Office on Peace and Development Youth Leadership Camps in Switzerland and germany. This tremendous achievement allowed them to fur-ther advocate for the importance of empowering young people through sport, and to learn from the abundance of inspiring young leaders who participated in the two 10-day camps

• Four young people out of the 2012 Senior Leader group were able to enrol in tertiary institutions to further their studies in the field of Sports Management and Mechanical Engineering

THE YOUTH LEADERSHIP LADDER

NIGHT LEAGUE‘CRIME PREVENTION‘

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Since the establishment of the AMANDLA Safe-Hub, official crime statistics show a significant decrease, of up to

SOURCE: South African Police Service, Khayelitsha4 4 %

Research shows that crime and violent behaviour increase dramatically on Friday and Saturday nights. Young men in the age range of 16-35 are most at risk of becoming victims and/or perpetrators of violence. Young people susceptible to violence are bored, fuelled with alcohol and drugs and motivated by the exciting at-mosphere generated by the freedom of the weekend. With the objective of providing a viable and ‘normal’ alternative for young people, AMANDLA launched the Crime Prevention Night League in 2009 as part of its programme model. This unique and innovative approach of community-based night time football has been a resounding success. Up to 400 young men flock to the Safe–Hub every Friday and Saturday night, between early evening and after midnight, to participate with their friends and peers in a robust and vibrant football league held under flood lights. The environment is peaceful, safe and free of alcohol and drugs. Young men aligned with opposing gangs put their grievances and weapons aside in the interest of high level football competition and sportsmanship.

the impact that the programme has on individuals contributes immensely to a less violent community overall. Since the establishment of the Crime Prevention League in 2009 official statistics of the South African Police Service indicate a 33% drop in the category ‘Murders’ and a 44% drop in the category ‘Robbery with aggra-vating circumstances’ in the direct catchment area of AMANDLA’s Safe-Hub in Khayelitsha.

CRIME PREVENTION

400 young men joined the Night League every weekendSPORT AGAINST DRUGS & VIOLENCE

“through the Safe-Hub and the tutoring programme,

AMANDLA has helped to produce very good academic results for learners, significantly

raising the profile of a once underperforming school.“

Mr MAjI, Headmaster of Ikhusi Primary School in Khayelitsha

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TUTORING‘FORMAL EDUCATION‘

A dysfunctional education system places South Africa amongst the worst performing countries in the world (World Economic Forum ranked South Africa 140th out of 144). The education crisis is South Africa denies young people from disadvantaged areas the quality of education necessary to break out of the cycle of poverty. In 2012, in response to this crisis, AMANDLA initiated a formal academic tutoring programme for Ikhusi Primary.

In the first year of the programme the school was awarded the MOST IMPrOVED SCHOOL in the Western Cape Province. The Programme is implemented in partnership with the University of the Western Cape during resid-ual time, between 14h00 and 18h00. This time frame is acknowledged as the most critical time for intervention and prevention programmes in high risk areas, like low income suburban, informal settlements.

As a result of this initiative the pass rate of students from ikhusi primary School participating in AMANDLA pro-grammes has improved by an average of 49.2% in Mathematics and english.

ø-improvement of school results

With TutoringWithout Tutoring

0

10

20

30

40

Mathsenglish

38%

23%20%

7%

BeYoND SpoRt AWARD 2012... and the winner is...

The winners of the Beyond Sport Awards 2012 were revealed in London on Wednesday 25th July during the annual Beyond Sport Summit with AMANDLA EduFootball receiving the ‘Sport for Conflict Resolution Award’.

Francois Pienaar, captain of the 1995 Rugby World Cup winning South African team, presented the award for ‘Sport for Conflict Resolution’ to AMANDLA EduFootball for its unique Crime Prevention Initiatives that are incorporated in the AMANDLA Safe-Hub Model. Through educational football activities such as the ‘Night League Programme’ AMANDLA contributes to reducing the crime rates within the Safe-Hub’s catchment area. The AMANDLA Night League provides up to 400 young men with an attractive pro-social activity in crime infested

areas with fewer recreational options for young people. The league aims to support young men in making positive life choices enabling a safer community environment. After being shortlisted 2011 in the category ‘UNICEF Sport for Education’ this year’s award is an outstanding achievement for this young and ambitious organisation.

Part of the Award was a comprehensive package of support consisting of consultancy from PwC, Monitoring & Evaluation support from inFocus and USD 10,000 in funding. AMANDLA has received global recognition and will continue to benefit from in-depth profiling of its work through Beyond Sport’s channels and global network. 322 entries from 135 countries were in the race for the Awards presented in eleven categories including topics like education, health, environment and social inclusion.

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EVENTS& HIGHLIGHTS

Rugby legend Francois pienaar (right) presenting Florian Zech (middle) with the 2012 Beyond Sport Award

12

CoopeRAtioN WitH oLiVeR KAHN FoUNDAtioNJune 2012 marked the start of an exciting 5-year cooperation between the Oliver Kahn Foundation and AMANDLA EduFootball. The main objective of the partnership is the development of a coaching curriculum that integrates the ‘Du packst es!-Programme’ of the Oliver Kahn Foundation with AMANDLA’s holistic programme model around ‘Fair Play Football’, ‘Life Skills’ and ‘Youth Leadership’. Once finalised, this Go for it! coaching curriculum will be applied nationally and internationally. The University of the Western Cape plays a key role in the development process as well as the monitoring and evaluation of the new programme.

pARtNeRSHip WitH tHe iNteRNAtioNAL CoMMittee oF tHe ReD CRoSS AMANDLA is very proud to announce a 3-year cooperation with the International Committee of the

Red Cross (ICRC), one of the global leaders in humanitarian protection and assistance for victims

of war and violence. The ICRC has identified AMANDLA EduFootball as implementation and research partner in establishing a best-practise model for violence prevention and reduction. The ICRC provides monetary support and has undertaken a 3-year research study of the violence-reduction impact of AMANDLA’s programmes on its beneficiaries.

pRoJeCt WitH pHiLipp LAHM FoUNDAtioNIn 2011 AMANDLA and the Philipp Lahm Foundation set up an innovative project partnership and AMANDLA took over the local management of the Philipp Lahm Foundation “Shongi Soccer” project south of Johannesburg. Within this framework, AMANDLA implements its football-based holistic education programmes. For the past year AMANDLA could report on the first successful outputs: 12 local coaches were trained to become certified AMANDLA-Coaches and over 300 boys and girls were recruited and participated in a structured weekly after-school programme for the first time in their lives. Moreover, AMANDLA started to build structures that enabled the Shongi facility to be more deeply rooted in the community.

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themed with the slogan go for it! AMANDLA and the oliver Kahn Foundation sealed a 5-year cooperation

impressions of the philipp Lahm Foundation’s ‘Shongi Soccer’ project in Johannesburg

AMAMDLA eduFootball has made a big

contribution to the philipp Lahm Foundation project "Shongi Soccer" this year,

implementing a football & life-skills training programme that is making a difference to the lives of 300 township children and giving our soccer field an increasingly important role in

the impoverished Soul City and tudor Shaft communities.

pHiLLipp LAHM, Captain of the german National Fooball team

and FC Bayern Munich

“

“

“The AMANDLA Monitoring & Evaluation System is significant because it is one of the first successfully developed by a developmental NGO in South Africa.”

pRoF. CHRiSto De CoNiNg, professor extraordinaire University of the Western Cape & Stellenbosch

AMANDLA EduFootball’s programme reach has grown significantly over the last few years. In 2012 a record number of 3000 disadvantaged young people participated in the programmes on a weekly basis. In 2012, AMANDLA increased its focus on independent programme impact analyses, through facilitating external research studies. . Through this AMANDLA deepened its understanding of the organisation’s theory of change. As part of assuring that it is making an impact, AMANDLA strongly believes in evidence-based programming. In pursuing this belief, AMANDLA strives to understand the factors that effectively and most significantly influence sustainable behaviour change amongst young people and eventually communities. Based on the evidence that is generated through this understanding, AMANDLA constantly modifies and improves its programme’s design, content

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MoNtHLY pRogRAMMe AtteNDANCe iN 2012

Youth LeadershipTutoringCrime-PreventionLife-SkillsFair Play Football

and systems. Our partnerships with the University of the Western Cape, the International Committee of the Red Cross as well as multiple independent research projects have helped us to strengthen and significantly raise the profile of this evidence-based approach.

Quantitative data for all programme activities is collected on a daily basis. Additionally qualitative information, through focus groups, interviews, questionnaires and observation, is gathered and analysed. This Information forms the base of the adjustments and further development of the AMANDLA programme model.

FIGURATIVE EVALUATION REPORT 2011

AMANDLA EduFootball’s monitoring tools allow the organisation to track the daily attendance of the regis-tered programme participants. The graph below shows the monthly average number of attendees per sub-programme per week. As the diagram indicates, during the month with the highest collective attendance, more than 3000 young people are reached through regular programming. This figure includes nearly 29% female participants.

AMANDLA EduFootball’s annual programme review and strategic planning takes place between mid-Decem-ber and February each year. This explains the low number of participants during this time-frame.

29% GIRLS

• 3,000 pARtiCipANtS

• 38% iMpRoVeD

SCHooL ReSULtS

• 300% iNCReASe oF

FAiR pLAY SCoReS

EVALUATION& QUALITY MANAGEMENT

0

500

1000

1500

2000

2500

3000

3500

DecNovOctSeptAugJulJunMayAprMarFebJan

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YoUtH LeADeRSHip: Development of skills & knowledge

This excerpt of the 2012 Programme Evaluation Report illustrates the development of the AMANDLA Youth Leaders throughout the year. Through comparing the level of competence, skills and knowledge of the Coaches & Leaders at the beginning (red) and end of the season (orange) the significant growth becomes obvious. In almost every category the Leaders built a very high level of key competency and skills providing the young people with essential tools for their career.

0 20% 40% 60% 80% 100%Personal development assessment

Personal development interview

Personal development observation

Employability assessment

Employability observation

Work experience assessment

Work experience observation

tUtoRiNg & FAiR pLAY ReSULtS 2012

tUtoRiNg - A SUCCeSS StoRY

tutoring & homework sessions combined with sports and personal development

The graph below shows the significant improvement of the participants’ school performance in maths and English. This is achieved through the holistic and ongoing support the participants receive through the AMANDLA Tutoring Programme. The combination of educational sessions with fun physical activity, such as playing foot-ball, proved to be highly successful in realising the poten-tial of young girls and boys.

Additionally the Ikhusi Primary school that hosted the pro-gramme was awarded the “Most Improved School” in the Western Cape Province.

3

4

5

6

7

8

9

NovoctSepAugJulJunMayApr

ø-increase of Fair play scoresø-improvement of school results

With TutoringWithout Tutoring

0

10

20

30

40

Mathsenglish

38%

23%20%

7%

FAiR pLAY - FoUNDAtioN & FiRSt StepS

promotion of a value system: Respect, teamwork, sense of responsibility, dealing with set-backs & frustration

During every football match played at the AMANDLA Safe-Hub teams have the opportunity to earn additional points for positive behaviour, both on and off the football field. While evaluating the performance of the teams the Fair Play referees assess the players against the categories: respect, teamwork, dealing with set-backs, and dealing with frustration. The Fair Play score is captured and analysed throughout the season. The results show that between April and November the teams,on average, managed to triple their Fair Play points scored; another indicator of how the AMANDLA Fair Play System positively impacts the social behaviour of young people.

The ongoing commitment and generous contributions from all its supporters was critical for AMANDLA EduFootball’s success in 2012. As a result of an efficient administrative structure, nearly 90% of all contributed funds were spent directly on programmes, benefitting over 3000 children and youth. A transparent and sustainable approach is the foundation of AMANDLA‘s approach to its financial management.

To ensure the sustainability and development of the organisation‘s programmes, AMANDLA strives to establish a broad base of funding through securing income streams from a variety of different sectors. The importance of transparency, and mutually beneficial relationships, is at the core of the AMANDLA EduFootball stakeholder management strategy.

FINANCIAL REPORT

tRANSpAReNCY AS GUIDING PRINCIPLES

AMANDLA‘s major expenses in 2012 are comparable to those in 2011. The provision of educational materials, sports and other general programme equipment as well as the transport costs of the various teams account for the majority of programme costs. Additionally, AMANDLA invests significantly into the training and personal development of its programme teams who are implementing the programme activities on a daily basis.

FAiR pLAY IN ALL ACCOUNTS

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portfolio: income overview: expenses

programme expenses

86%

Admin Costs14%

0,4%

Corporate Foundations OthersAMANDLA eduFootball expenses 2012

(incl. expenses of the project AMANDLA KuLutsha)

(incl. income of the project AMANDLA KuLutsha)

30,3%

58,5%

Private

10,8%

income:Membership Fees 1.105,00

Donations 301.456,33

Public grants 0,00

Exchange Differences 0,00

Interest Earnings 11,11 302.572,44

expenses:Direct Programme Expenses 206.959,33

Programme Supporting Expenses 23.807,59

Administrative Salaries 16.350,26

Allowance Board 1.500,00

Depreciation Assets 1.890,63

Travel Expenses 10.798,73

Advertising 4.562,19

Legal / Consulting 6.871,65

Accounting 892,50

Insurance 918,53

Office Equipment / Communications 1.083,20

Office Rent (GER) 3.142,00

Exchange Differences 1.301,51

Bank Charges 316,60

Cost of procuring money 90,30

Membership Fees (Network) 50,00

Interest Cost 0,00

Miscellaneous Expenses Ideational Area 319,10 280.854,12

Surplus/Deficit: 21.718,32

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The following figures give an overview of AMANDLA EduFootball’s finances in 2012. An important considera-tion is that the income, as well as the expenditures of the project AMANDLA KuLutsha (South African Non-Profit Organisation) is included in the figures below. Roughly 15% of all incoming funds as well as expenses of AMANDLA KuLutsha are not covered through the international AMANDLA EduFootball e.V. organisation, but raised and spent locally.

* All numbers are indicated in EURO (€)

pRoFit & LoSS StAteMeNt 2012

0 50k 100k 150k 200k 250k 300k 350k

2010

2011

2012

146.111

119.652

177.226

195.906

302.572

280.854

IncomeExpenses

iNCoMe / eXpeNSeS 2010 - 2012

* All numbers are indicated in EURO (€)

The growing number of boys and girls participating in AMANDLA programmes, as well as the improved quality of the evidence based programme model, have resulted in increased overall financial expenditure.

PROSPECTS 2013 - 20??

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PROGRAMME DeVeLopMeNt

REPLICATION OF THE SAFe-HUB MoDeL

In the near future AMANDLA will focus on the replication of the ‘Safe-Hub’ model. geographically, the focus for replication sites will be high-density urban and suburban slum areas. These areas have been identi-fied as major ‘Hot-Spots’ of inequality and violence by international role players such as UN-HABITAT, The World Bank and UNICEF. Young people growing up in the above mentioned settings are regularly exposed to poor education, high levels of violence and crime, and wide spread exploitation and abuse. Inequality in cities is a fundamental problem, most often with the biggest impact being on young people.

in response AMANDLA will start building its second Safe-Hub in Cape town between the townships ggugulethu and Manenberg. It caters for young people growing up in these harsh conditions by offering them a safe space for their personal development to grow into change makers who are striving to realise their full potential and dare to dream...

For the past six years AMANDLA EduFootball has supported young people on their personal development path through the provision of innovative football-based programming. The invaluable experience and knowledge gathered, serves as a platform for ongoing programme development. The aim of this review process is the production of easily adaptable programmes, and implementation-support-systems that can be replicated globally. This will allow the global transfer of knowledge in the field of education, sport and development, moving closer to realising potential on a global scale. Simultaneously, the non-gratuitous use of the programme-support-systems and expertise in more developed regions will generate a sustainable income stream; enabling up-scaling of the programme model and significantly increasing its impact.

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C O N S U LTA N C YGOAL: GLOBAL IMPLEMENTATION OF KNOW-HOW & PROGRAMMES

GOAL:

SUSTA

IN-

ABILITYCATALYST FOR SAFER COMMUNITIES

& HOLISTIC PERSONAL DEVELOPMENT AMANDLA “SAFE-HUB“

THANK YoU !

Over the last five years AMANDLA EduFootball has built a strong network of global partners. We are pleased to report that all our long-standing partnerships could be sustained and enhanced while several new and exciting partnerships were formed. In 2012, AMANDLA was privileged to broaden its portfolio of income streams and contri-butions in kind. AMANDLA’s partner portfolio includes private and public sector entities, intra-governmental organi-sations, foundations, individuals and numerous networks (see display beside).

Locally, the close cooperation with the many non-profit organisations, as well as membership in the ‘Western Cape Network for Community Peace and Development’ are enhancing our work on a daily basis. Programmes cater-ing for several thousand young people on a weekly basis require a reliable financial support base in order to be sustained in the long-term.

JOINT EFFORT FOR SHAReD SUCCeSS

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BUILDING BrIDGES......AMANDLA eduFootball further extends its network!

“Football unites people and generates lots of positive emotions and energy. AMANDLA is using this energy successfully to convey education, social

competencies and leadership skills as well as to provide socially deprived children and youth with access to a better future. “

OLIVEr KAHN, former captain of the German National Team & three-times ‘World’s Best Goalkeeper’

iN 2012 AMANDLA eduFootball WAS SUppoRteD BY

AND MANY MoRe... tHANK YoU VeRY MUCH!

“on behalf of over 3000 young people we would like to express our deepest gratitude for your trust, your generous support, and your continuous interest in our work. to a

successful and promising 2013!”

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www.artec-gmbh.com

AMANDLA EduFootball relies on donations to finance its

programmes. With a monthly contribution of only 5 Euro

YoU have the opportunity to enable one child to participate in AMANDLA’s award-winning

programme and give a chance for a better future. We are thankful for

any donation!

german Bank Account:

Name: AMANDLA EduFootball Account Number: 8896700

Branch Code: 70020500 Full Name of Bank:

Bank für Sozialwirtschaft

IBAN: DE20700205000008896700 BIC: BFSWDE33MUE

A SMALL CONTRIBUTION

For more information please visit: www.edufootball.org/donate-now

photos: Georg Höfer | Micky Wiswedel | Simon Sticker | Annika Beste | Marc Stickler | Beyond Sport | die MARQUARDT´s

D

REALISING POTENTIAL . CHANGING LIvES

* Feedback of participant captured through PwC analysis of the AMANDLA programmes

Anytime i come to the Safe-Hub i smile because i’ll be protected and i’ll feel loved......and if there was no AMANDLA our lives could have been in danger and we wouldn’t have been able to dream.*

“”

in 2006 i started going out with some wrong guys. i started drinking and smoking drugs and i lost everything due to that. Now i’ve got another chance to rebuild myself, that’s why i’m here at AMANDLA. through being here i can avoid crime. i really like this place. My dream now is to start a football academy and to guide the young talented players of my local area. i want to show the youngsters that they must go this way, not the way i chose.*

“

”

AMANDLA EduFootball e.V.Kaulbachstraße 1a80539 MunichFederal Republic of germany

Register of associations: VR 200791

info@edufootball.org

www.edufootball.org

AMANDLA EduFootball SA302 Salt Circle, 19 Kent Street Salt River 7925, Cape Town Republic of South Africa

NPO-Registration Number: 077-589-NPO

@AMANDLAFootball

www.facebook.com/EduFootball

The production of the 2012 Annual Report was kindly supported by Advanced ARTEC Media gmbH