tech enhanced fund raising

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Tech-enhanced Fund Raising An overview by Trish Perkins, Executive Director Worlds Touch Technology Solutions for Nonprofits

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Post on 22-Jan-2015

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  • 1. Tech-enhanced Fund Raising An overview byTrish Perkins, Executive Director Worlds Touch Technology Solutions for Nonprofits

2. 3. The Nonprofit Tech Picture

  • In more than 400 social change groups:
  • 59% report are frustrated or really struggling with technology.
  • More funding is not the most important factor in tech satisfaction; staff is.

4.

  • What do they need? Communications and fund raising tools, they said.
  • 47% do not have online donations from their web sites.
  • Over 50% have inadequate data management slips of paper, Excel spreadsheets, personal address books to manage contacts/donors/content yet 70% consider it important.

5. Technology Solutions 6. Attracting New Donors

  • Web Site
  • Content Management Systems
  • Blogs
  • Social Networking Tools
  • RSS Real Simple Syndication

7. Keeping track of donors

  • Access database in Microsoft Office
  • Free: Organizers Database
  • Free to small nonprofits: Salesforce
  • Exceed!:mid-range
  • Raisers Edge: Expensive
  • Convio-GetActive:Expensive

8. Communicating with Donors

  • Email newsletters
  • Email
  • Blogs
  • RSSReal Simple Syndication

9. Online Fund Raising

  • Donate Now Buttons
    • Network for Good
    • PayPal
  • Donate badges
    • Charity Badge
    • ChipIn Widget
  • Online Auctions
    • eBay, cMarket.com, benefitevents.com