social media marketing mistakes to avoid

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Post on 24-Jun-2015




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Social media marketing, one of the very popular term in online marketing these days holds the incredible power in today's business marketing trend.


  • 1. Social Media Marketing Mistakes toAvoid

2. Social media marketing, one of the very popular term inonline marketing these days holds the incredible power intoday's business marketing trend. Today social media isnot only a platform that allows conversations betweenfriends, family members, colleagues and other folks inthe outside world. Most people, in general knows howsocial media platforms works, however only few have acomprehensive understanding about the types ofmistakes that can be made. 3. Check out common blunders of social media marketing thatyou need to avoid: Be careful what you say - you can't take it backThe quick spread of information via social media is one ofthe greatest advantages, but at the same time it is theworst thing about it. Once the wave start spreading, it isbasically impossible to search out every instance. 4. Failing to postIf you are failing to post on regular basis, it is difficult tostay in your audience's mind therefore you'll be theiressential source in their time of need. Give them contentthat helps and interests as opposed to barraging themwith non- profit driven promotions on regular basis. 5. Unprofessional responsesWhile a few organizations attempt to interact or evenprovide customer service through social channels thatrequired to be approached warily. If a representativehaving a terrible day on the phone responds seriously toa complaining or irritate client that is a privatecollaboration that can normally be settled. If that sameworker responds improperly in social network, it is outthere for the whole world to see. Harm control is a tonharder. 6. Lack of experienceToday social media becomes the playground for the younggenerations and thus it can be questioning when anorganization allows less experienced workers freeregime. Several instances are there of comments andposts that would never have been recommended byexperienced and knowledgeable executives. So it is goodto ensure that your team of social media must reflectyour business goals. 7. Avoiding your competitorsIn such a fast pacing business world, it is very essential tobe mindful of what your competitors are doing. Almosteverybody has embraced social networking as anadvertising tool, so teaching yourself on what "the otherguy or your competitor" is concocting will help you createthoughts and develop for your own particularachievement. Make your own notes on what works forthem or looks engaging, and conceptualize a few plansof your own unique content that will wow gatherings ofpeople much more. 8. Too casual or too much involvementGood promotion requires promoting and advertising to theright folks and at the right time as well. Just think aboutyour favorite song you have enjoyed watching. Wouldyou like to listen the same song after every 5 minute?Possibly no. Too much of anything can damage yourbusiness. Be concise and original. Give your customersome time and ensure to do it professionally. 9. Resources: