3 common social media marketing mistakes to avoid
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3 Common Social Media Marketing Mistakes to AvoidTRANSCRIPT
3 common social media marketing mistakes to avoid Mike Takahashi Associate Director, Digital Marketing UCLA Marketing & Special Events
http://takadesigns.com/blog Follow me on Twitter: @takadesigns
Mistake 1: Placing social media icons without links to profile pages
How is someone supposed to find any of your profile pages?
Would you ever do this?
Don’t assume everyone in your audience is digitally literate
What do these icons mean?
Twitter fragmentation
So what’s the right approach?
Mistake 2: Using hashtags on Twitter for #everything
Mistake 3: Automatically linking your Facebook updates to Twitter or vice versa