smart business - avaus' perspective

10
SMART A GLANCE AT - GROWING THROUGH INSIGHT BUSINESS

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Page 1: Smart business - Avaus' perspective

SMART

A GLANCE AT

- GROWING THROUGH INSIGHT

BUSINESS

Page 2: Smart business - Avaus' perspective

Smart business is based on insight

How is my product used?

What services are used around it?

How are those services used?

What more do my customers need?

What products and services do they use next?

IMAGE BY CHIMJO / FLICKR

Page 3: Smart business - Avaus' perspective

”Smart” is a process of constant learning and increasing benefits

Smart players: Smart solutions are: •  Create and apply new service models

•  Collect, manage and utilize data created in processes and services (Connectivity)

•  Involve and commit the end-user starting from design (social tools)

•  Use technology efficiently to their advantage

•  Learn from the data collected from activities and services

•  Use gained insight to refine activities and services

Involving

Cost-efficient

Customer oriented

Energy efficient

Flexible

Safe

Ecological

User friendly

Page 4: Smart business - Avaus' perspective

Smart business enables new pricing and business models���

Solution business

Service business

Product business

Customer value / Share of the customer need

Stabilizing economic cycles

Predictability

EBITDA %

Page 5: Smart business - Avaus' perspective

Who needs to get smart? Anyone who wants to:

•  Create and apply new business/service models •  Find sources for data and/or technology driven growth •  Leverage the wealth of information you have about your

customers (and their customers) •  Cut costs - for yourself and your customers (and their

customers)

Page 6: Smart business - Avaus' perspective

How to become a smart business?

Page 7: Smart business - Avaus' perspective

Invest in solutions.

HOW CAN I HELP YOU?

WHAT`S THE JOB TO BE

DONE?

Shift from a offering oriented view to a mindset of continuous service solutions

IMAGE BY DARREN CHADWICK / FLICKR

Page 8: Smart business - Avaus' perspective

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Good data is like the ears of a sales man. Without it you have

no clue what the customer needs.

Integrate traditional customer profile data with real-time behavioral data from all channels in order to UNDERSTAND

the need and REACT to the context.

Ready? Now do this to the ENTIRE VALUE CHAIN of your business.

DATA

INVEST IN

Page 9: Smart business - Avaus' perspective

Analytics Marketing cloud for new service portfolio Market expansion Global offerings Internationalization

Competitive and market analysis Benchmarks and trends Vision

VISION

SALES AND CUSTOMERS

SERVICE DESIGN Customer need assessment Service design Service concept feasibility

Business case and business models KPIs Organization Outsourcing M&A Internal processes Enterprise mobility Training and change management

Sales channels Sales funnel Customer dialog models Key account management

Online strategy Mobile strategy Feasibility studies Technology selections Platform evaluations Mobility roadmaps Concepts Visual prototyping Proof-of-concepts

BUSINESS AND ORGANISATION

INTERACTIVE SERVICE CHANNELS

INSIGHT

…and plan for a new way of doing things

Page 10: Smart business - Avaus' perspective

Let us help you We know strategy We know technology We know analytics We know design

www.avaus.fi

All the things you’ll need to become a smart business