presentation on 'amazon.com
TRANSCRIPT
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Started as a book Business …
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The Success Story
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… Has now moved forward
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… Subsidiaries
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Distribution channel
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No More Hard Bound Books
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Kindle !!
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The
n Wha
t ?
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Indian brand wars
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The path Ahead…..
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What else can Amazon
do?
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Recap
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The Success
StoryWhat
else can Amazon
do?
Started as a book
Business……… Distribution channel
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Created by Viniva Jaiswal, IBS Hyderabad, during a marketing internship, by Prof. Sameer Mathur, IIM Lucknow.
Disclaimer