maritim proarte hotel, berlin,...

18th - 19th September 2012Maritim ProArte Hotel, Berlin, Germany

REGISTER NOW - www.managedservices-world.com

2012 OPERATOR-LED SPEAKER PANEL FEATURES:

Managed ServicesVisionary Insights

Managed Servicesfor the Network

Customer ExperienceManagement

Cloud-basedManaged Services

Best PractiseSolutions

Stewart LyonsPresident and COOMobilicity

FREEATTEND

ANCE FOR

OPERATORS*

Software in Managed Services

Introducing:

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Services

BusinessNeeds and theEnvironment

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Best Practise Solutions

NetworkSharing

New Business Models to take MS Forward

Cloud-based Managed Services

Counteract Declining ARPUs with Managed VAS




Driving Growth – Enhancing the Customer Experience

Next Generation MS

Smoothing the Evolution to LTE


NetworkSharing




Bob AzziSVP – NetworkSprint Nextel

Antonella AmbriolaCTO3 Italia

Eric KuischExecutive VicePresidentKPN

Oleg SvirskyCTOMTS Russia

Rene HerlaarHead of NetworkVodafoneNetherlands

Mahesh FernandoHead of VASAirtel Lanka

Mohamed HosnyManaged Servicesand OutsourcingDirectorOrascom Telecom

Michael KorbacherHead of GoogleEnterpriseDACH

UlrichHammerschmidtVP Innovation ProjectsDeutsche TelekomICSS

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How Can Telecom NetworkManaged Services SustainWith an UnsustainableBusiness Model?This workshop targets telecom operators/carriers, who have experience with managed servicesin the network area, who have a running project or who are just considering to step into thisadventure. At the same time this workshop addresses the concerns and issues of today'smanaged services providers in this field including those who plan to enter this market. The thirdtargeted audience-group are analysts and consultants, who focus on telecom network managedservices and who are interested in exchanging their views with a senior telecom managedservices executive, who has helped to create this market and held leading positions there for thelast 20 years. At the end of the workshop each participant will have a very clear picture wherethe telecom network managed services market stands today and which scenarios will help thesegreat solutions to again create value for both - the customer and the vendor.

THE WORKSHOP WILL INCLUDE DETAILED ANALYSIS AND INTERACTIVE DISCUSSION ON:

• Historical development of telecom network managed services

• Deployed business models and their evolution

• What made these business models unsustainable for

• the managed services customer (operator/carrier) ?

• the managed services provider (telecom vendor) ?

• Why does the market still exist and grow in spite of this situation?

• The future of Telecom Network Managed Services:

o IT/Telecom convergence

o From network focus to customer experience

o Transformation instead of single outsourcing contracts

o A journey instead of labor arbitrage

• Will this bring new managed services vendors or even less ?

• The new SUSTAINABLE business model …

WORKSHOP LEADER

Valter D'Avino, Vice President & Headof Managed ServicesEricsson

Ulrich HammerschmidtVP Innovation ProjectsDeutsche TelekomICSS

Leroyo Blimegger, VP Global TechnicalService, Director ofAssurance andManaged Services Huawei

Camille Mendler,Principal Analyst Informa Telecomsand Media

Thierry LanglaisVP Professional andManaged Services EMEAAlcatel-Lucent

Mehrzad NabaviehSenior Director ofManaged ServicesZTE Corporation

Stewart LyonsPresident and COOMobilicity

Bob AzziSVP – NetworkSprint Nextel

Sanjay MewadaVice President,StrategyNetcracker

Mahesh FernandoHead of VASAirtel

Mesut TokgozManager ICT,CorporateMarketing DirectorTurk Telekom

Antonella AmbriolaCTO3 Italia

Eric KuischExecutive VicePresidentKPN

Oleg SvirskyCTOMTS Russia

Mohamed Hosny Managed Servicesand OutsourcingDirectorOrascom Telecom

Raul ZamoranoGlobal ProductManager CloudComputing SaaSTelefonica Digital

Junaid Khan,Manager CorporateStrategyUfone

Michael KorbacherHead of GoogleEnterpriseDACH

Phil IrvineManaging ConsultingPA Consulting

Steve PriestlyManaging DirectorWyless

Rene HerlaarHead of NetworkVodafoneNetherlands

Steve HolmesPartnerBaker & Mackenzie

Manfred SchmidtzPartner / Head of MobileArchitecture and ServicesDetecon International

Hasan ZainalSenior ProductMarketing ManagerBatelco

Kris SzaniawskiPrincipal AnalystInforma Telecomsand Media

Bengt NordstromCEONorthstream

Martin CarneySales and BusinessDevelopment Director,Europe, ManagedServices, Alcatel-Lucent

Patrik JakobsonHead of NetworkSharingEricsson GlobalServices

Mike Conradi PartnerDLA Piper

Trevor CheungVP Managed ServicesEMEA and APHuawei

Hasan Tarik Uzun,Managed ServicesTurk Telekom

Bradley MeadHead of NetworkManaged ServicesEricsson

Mohammad HassanConsultant,Outsourcing andManaged ServicesDialog Axiata

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MANAGED SERVICESWORLD CONGRESS 2012Why Attend.....

Board-Level ExpertsLead Speaker panel

Outstanding Speaker Line-up:

Watch event videos and interviews: www.youtube.com/InformaTelecomsMedia

Link In with us by joining:Managed Services Series Group

Network with us on Twitter: www.twitter.com/telecomstweet #mswc

Find us on Google+: www.gplus.to/softwareandservices

Join the conversation…

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Andreas Herzog, MSc.Founder and Owner of herzconsultAndreas Herzog provides consulting, planning and implementation services inthe area of business, process and organization transformation. His main focusis on the ICT-market, i.e. telecom and media operators/carriers and theirmanaged services providers, who accelerate the deployment of transformationand managed services solutions in spite of a dramatically changing marketenvironment.

As President of the Managed Services Business Division at Alcatel-Lucent, Andreas Herzog oversaw anddirected globally all programs and operations related to creating, acquiring and implementing strategictransformation and managed services relationships with ICT Service Providers and Enterprises. Under hisleadership Alcatel-Lucent grew this business much faster than the related market developed resulting ina worldwide leading position in this market.

Andreas generated hands-on experience in Services and especially Managed Services as GeneralManager for the Services division in Alcatel Austria (until 2004), where he developed the service offeringfrom a small market position of Alcatel to become #1 on the telecom network services market in Austriaand as Chief Technical Officer of the only European fixed network operator owned by Alcatel, UnitedTelecom Investment in Hungary (1993-1997).

Andreas received a Master of Computer-Science from Johannes Kepler University in Linz, Austria, with aspecial focus on Software Development and Project Management.

Timetable: 13.30 Registration, 14.00 Start, 15.30-16.00 Refreshments and Networking, 17.30 Close

PRE-CONFERENCE WORKSHOP 17TH SEPTEMBER 2012

REGISTER NOW – www.managedservices-world.com

Paul van PuijenbroekVP Managed ServicesEMEA and APShieldsEnvironmental

Tal SteinHead of ProductManagement andMarketing, Global ServiceComverse

Luigi MiggliaccioHead of IT Managed ServicesEricsson

Free Operator AttendanceNew Outstanding Speaker Line-upNew Focus on Software in Managed Services

New Session on CEMNew Session on CloudNew Session on Integrating Business with the Environment

Extended Networking OpportunitiesNew Interactive SessionsRich History - 6th annual eventFul l Support of the leading Managed Service Providers

15OPERATORSPEAKERS



Next Generation MS



NetworkSharing








Next Generation MS



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Next Generation MS



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Next Generation MS



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Customer Experience Management

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CONFERENCE DAY 1 18TH SEPTEMBER 2012 CONFERENCE DAY 2 19TH SEPTEMBER 2012

08.20 Registration and Refreshments

08.55 Welcome and Speed Networking

09.00 Chairman’s Opening AddressCamille Mendler, Principal Analyst, Informa Telecoms and Media

09.05 Managed Services Industry OutlookValter D’Avino, Head of Managed Services, Ericsson

DRIVING THE GROWTH OF MANAGED SERVICES

09.20 User Experience in a Managed Services Context• The evolution of the Managed Services model • An integrated approach combining network and IT operations with end-user centricity and organizational alignmentBradley Mead, Head of Network Managed Services, Ericsson

09.50 Operator Roundtable: Are You Making the Most of Your Managed Services Opportunities?• Where have the major returns been seen from Managed Services partnerships to date?• How do you measure effectiveness in Managed Services?• What will drive the future success of Managed Services?• What more can the vendor bring to the partnership?Bob Azzi, SVP – Network, Sprint NextelStewart Lyons, President and COO, Mobilicity Antonella Ambriola, CTO, 3 Italia

10.25 TVO Modeling Managed Services V2.0 to Deliver Better Business ValueLeroy G. Blimegger Jr, VP, Global Technical Service, Director of Assurance & Managed Services, Huawei

10.55 Exhibition Visit, Networking Break and Refreshments

11.45 Next Generation Managed Services – Enhancing Value from End-2-End Management ofConverged Services• Developing an innovative business model for operational and IT strategy• Outsourcing nearly all functions – retaining only core selling and marketing• Aims – to achieve rapid time to market, cost benefit and business and operational excellence• Partnering with the experts for each function• Enhancing the customer experienceStewart Lyons, President and COO, Mobilicity

12.05 Bring True Value to Operators’ BusinessMehrzad Nabavieh, Senior Director of Managed Services, ZTE Corporation

12.30 Ensuring Consistent Customer Experience Service Quality with a Managed Services Approach• Options to consider for enhancing customer experience management• Drivers behind managed services focus towards customer experience• What criteria to look for in order to meet your business objectivesThierry Langlais, VP Professional and Managed Services EMEA, Alcatel-Lucent

12.55 Managed Services for Business Transformation• Working with a partner for business transformation• Developing a strategic roadmap• Testing business optimisation scenarios• Transforming the business to meet evolving consumer expectation Eric Kuisch, Executive Vice President, KPN

13.15 Lunch

SERVICES

14.15 Magnifying Your Growth Through Managed Services• As IT systems grow more and more sophisticated, greater expertise is required to extract their full potential• Achieving Potential: Knowing the technology best and being able to maximize utilization of system capabilities,technology vendors are taking a greater portion of the Managed Services market

• Accelerating Results: Field-proven “factory-backed" Managed Services accelerate results through greaterefficiency and faster time-to-market

• Maximizing Value: Technology vendors extend CSP SW capabilities to the maximum – providing professional,efficient service that draws from extensive accumulated global experience

Tal Stein, Head of Product Management and Marketing, Global Service, Comverse

14.40 Delivering New Services Faster with a Managed VAS Partner• Delivering a wide range of services – voice, video, internet, mobile TV, entertainment• Improving the IT environment to strengthen data capacity• Enhancing the systems to develop better services• Increasing flexibility and speed of delivery• Becoming more competitive with fast service launchAntonella Ambriola, CTO, 3 Italia

15.00 Innovating with Managed VAS to Increase ARPUs• How can a managed VAS model contribute to an increase in ARPUs?• Enhancing the customer experience with a managed VAS platform• Measuring and monitoring VAS• Detailing the benefits of working with a partnerMahesh Fernando, Head of VAS, Airtel Lanka

15.20 Mea$uring the Benefits of Implementing a Global M2M Managed Services Strategy • Why should CEOs, CIOs and CTOs consider implementing an Managed Services Provider (MSP) strategy?• What are the business benefits they can expect to achieve when deploying an MSP strategy?• Will an MSP strategy provide a one-stop-shop for an end-to-end deployment and operational support?• How does the MSP ensure secure and resilient global coverage?• Where can I see the business benefits on optimizing profits?Steve Priestly, Managing Director, Wyless

15.40 Succeeding in the Complex M2M Market with a Managed Service Partner• Maximising opportunities in the M2M space• Working with a partner to support business-critical M2M applications• The operator role in M2MMesut Tokgoz, Manager ICT, Corporate Marketing Director, Turk Telekom


NETWORKS

16.40 Evolving the Managed Service Agreement as the Business Changes• Outlining the initial business drivers for the Managed Services deal• How has the business changed?• 4G launch and high growth trajectory• Transforming the agreement to meet the dramatic increase in network investment• Evolving the managed services relationshipBob Azzi, SVP Network, Sprint Nextel

17.00 New Business Models• Drivers for a wholesale model• The wholesale network sharing model - the evolution of network sharing• The wholesale ecosystemPatrik Jakobson, Head of Network Sharing, Ericsson Global Services

17.20 Developing a TCO Model – Why and How?Mohamed Hosny, Managed Services and Outsourcing Director, Orascom Telecom

NETWORK SHARING

17.40 Roundtable Discussion: Do the Benefits Outweigh the Risks of Network Sharing?• Is there any cost-effective way to roll-out extensive rural services without network sharing?• Accelerating the modernisation of the network with increased efficiency in investment• How can business models be innovated to reduce the risks?• Does network sharing for LTE make sense?Panel Moderator: Phil Irvine, Managing Consultant, PA ConsultingOleg Svirskiy, CTO, MTS Russia Junaid Khan, Manager Corporate Strategy, Ufone A Representative, Helios Towers

09.00 Forecasting Key Trends and Influences in Managed ServicesKris Szaniawski, Principal Analyst, Informa Telecoms and Media

09.15 Panel Discussion – Impact Sourcing • What is Impact Sourcing and how does it practically work?• What are the differences between traditional BPO and Impact Sourcing for provider and customer?• In which areas of BPO is there a demand for Impact Sourcing?• Case studies• Future development of Impact Sourcing Panel Moderator: René Herlaar, Head of Network Vodafone Netherlands, IAOP Certified Outsourcing ProfessionalPanellists include: Mehrzad Nabavieh, Senior Director of Managed Services, ZTE CorporationFor panellist updates visit www.managedservices-world.com

CUSTOMER EXPERIENCE MANAGEMENT

09.45 Truly Managing Customer Experience Has Begun…Trevor Cheung, Director, HUAWEI SmartCare, Global Technical Service, Huawei

10.10 Panel Discussion: How Can a Managed Service Partnership Enhance the Customer Experience?• Focussing the KPIs on the customer experience• Supporting subscriber growth with scaleable, next generation solutions• Improving internal system efficiencies• Reducing time to market of new services• where can a partner bring added value?Panel Moderator: Phil Irvine, Managing Consultant, PA ConsultingManfred Schmitz, Partner/Head of Architecture and Services, Detecon International Trevor Cheung, Director, HUAWEI SmartCare, Global Technical Service, Huawei Martin Carney, Sales and Business Development Director, Europe, Managed Services, Alcatel-LucentTal Stein, Head of Product Management and Marketing, Global Service, Comverse


11.20 IT Managed Services to Impact the User Experience• Outlining best practise for converged operationsLuigi Migliaccio, Head of IT Managed Services, Ericsson

11.40 Enhancing the Customer Experience with a Transformed and Managed OSS/BSS• Understanding the need to transform OSS/BSS to maximise the new revenue potential from digital convergence• Managing the transformation of BSS/OSS with the least disruption and risk to business and operation• Making the business case for OSS/BSS as a managed service• Achieving business and operational agility• Reducing the bottleneck to rapidly monetise new servicesSanjay Mewada, VP Strategy, Netcracker

INTEGRATING BUSINESS NEEDS WITH THE ENVIRONMENT

12.05 Whole Life Cycle Managed Services: Cost reduction and Environmental Compliance• Whole Life Cycle Managed Services• Inventory Services, tailored logistics and on-site services• Repair and Multi Vendor Spare Parts Management Services• Environmental Services: Reuse, Recycling, Risk Management• Data Services: Cloud/ERP integration, Web portal, ReportingPaul van Puijenbroek, VP Managed Services EMEA and AP, Shields Environmental

12.30 Green Outsourcing: How to Achieve the Best of Two Worlds• How energy savings are given due consideration in outsourcing agreements• What is the impact onto KPIs/SLA framework?• How to avoid a counter-productive effect from Managed Service to energy saving initiativesManfred Schmitz, Partner / Head of Mobile Architecture and Services Detecon International

12.50 LunchChairman: Bengt Nordstrom, CEO, Northstream

BEST PRACTICE SOLUTIONS

14.00 Best Practice for MS Relationship Management• How to develop and maintain a good working partnership between operator and vendor• leveraging the synergies between partners• sharing the benefits – sharing the risks• lessons learned from a successful partnership• how do you maintain the happy intent that is established the outset of the agreement?Junaid Khan, Manager Corporate Strategy, Ufone

14.20 Using the Legal Negotiation Process to Ensure a Successful Partnership• Establishing the KPIs • Focus on contract negotiations• Strategies for a win-win partnership• Key commercial principles• Exploring different models for successMike Conradi, Partner, DLA Piper

14.40 Re-enforcing the Do’s and Don’ts of MS Engagements – from the Operator and VendorPerspective• KPI/SLA management model and governance structure• Essence of successful managed services model• Strategic partner sourcing and selection• Team capability building (operator and partner)• Addressing contractual grey areas• Contract management• 3rd party support issuesMohammad Hassan, Consultant, Outsourcing and Managed Services, Dialog Axiata

CLOUD

15.00 Delivering Cloud-Based Managed Services for the Optimum User Experience• Companies don’t want to manage their own IT infrastructure• Businesses of all industries are moving to the cloud – where the future of work lies• Convergence of cloud, social, mobile and information are shaping almost every IT-related decision• The CIO's role is pivoting from managing security to innovating for the business - but they have to be fast• The move to the future in the cloud requires change. Change can be complex and challenging. • Google is born in the cloud can help businesses to solve these challenges. Michael Korbacher, Head of Google Enterprise DACH

15.20 Refreshments, Exhibition Visit and Networking Break

16.00 Opportunities for Operators as Cloud Enablers• Why operators are well-placed as cloud enablers• Simplifying unified communications with cloud-based solutions• Offering infrastructure flexibility, cost reduction and business performance optimisation• Delivering innovative solutions to solve the business challenges of enterprise customerRaul Zamorano, Global Product Manager Cloud Computing SaaS at Telefonica Digital

16.20 Understanding the Legalities for Cloud-based Managed Services• detailing the potential threats and legal ramifications associated with the cloud• understanding the legalities for the public and private cloud • protecting sensitive dataSteve Holmes, Partner, Baker & Mackenzie

OPPORTUNITIES FOR OPERATORS AS MANAGED SERVICE PROVIDERS

16.40 Roundtable Discussion: Opportunities for Operators as Managed Service Providers• Adding value to the enterprise as an operator managed service partner• Delivering fixed, mobile voice and data services together with cloud data services• Managing complex business applications and communications infrastructures• Building flexible working solutions on an enabling platformUlrich Hammerschmidt, VP Innovation Projects, Deutsche Telekom ICSS Hasan Zainal, Senior Product Marketing Manager, Batelco Hasan Tarik Uzun, Managed Services, Turk Telekom

17.10 Close of Conference




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18.10 Networking Tables and Drinks ReceptionMeet and network with peers at designated networking tables in an informal reception



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OPERATOR

A conference precise on spot of thedynamics of the managed services

TR, DESS Consulting

Interesting and in a good profile for a newOperator that faces MS opportunity

LG, Fastweb

This conference is singularly responsible increating awareness globally regarding ManagedServices as a separate specialist discipline andhas become the defacto global meeting placeon the topic

DM, Comviva

Good event to feel theheartbeat of the industry

MJ, Alcatel-Lucent

Excellent Event on transforming the "What" to " How " aboutManaged Services MA, du

28th-29th November,Europe, 2012

DeliveringQuality to the CustomerExperiencewww.cemglobalsummit.com

About Informa Telecoms & Media

Informa Telecoms & Media delivers strategic insight foundedon global market data and primary research. We work inpartnership with our clients, informing their decision-makingwith practical services supported by analysts. Our aim is to beaccessible, responsive and connected, both to the markets weserve and to our clients’ business goals. For more information,visit www.informatandm.com.

Special offer: Discounted travel with Lufthansa Lufthansa German Airlines offers a comprehensive global routenetwork linking major cities around the world. As an airline partner,Lufthansa offers special prices and conditions to participants,visitors, exhibitors and invited guests as well as employees of theContracting Partner and their travel companions.

To make a reservation, please click on www.lufthansa.com/event-booking_en and enter the access code provided on registration in the“Access to Event Booking” area. This will open an online bookingplatform that will automatically calculate the discount offered or provideyou with an even better offer if another promotional fare is available.

NOTE: Pop-ups must be enabled otherwise the booking platformwindow will not open.

These promotional fares are also available through your IATA / ARCtravel agent. Travel agents can obtain ticketing instructions by sending an email to [email protected] and providing theaccess code as a reference.

http://www.managedservices-world.com/event_info/official_airline.

The survey results show that outsourcing of network operations hasbecome a commonplace. However, even more significant is thegrowing tendency for operators to outsource other operationalactivities as well as contemplate outsourcing a surprisingly broadspectrum of activities in the future.

Informa’s research suggests that leaner operator business models willbecome increasingly common given that business planning seems tobe the only area of activity the overwhelming majority of operators aredetermined to hang on to. A cynical take on this might be to suggestthat business planning is the exception because ultimately the only jobsenior managers are unlikely to contemplate outsourcing is their own.

CURRENT SITUATION

Some allowance needs to be made for the tendency for surveys to becolored by the fact that those willing to participate are likely to include alarger proportion of those favorably disposed to that topic. However,even when that proviso is taken into account, it is impressive that overhalf of operators claim to be outsourcing some aspects ofmaintenance, repair or construction already. Other areas of businessthat are also commonly outsourced include: training and education(41%); access network operations (32%); and customerservice/support (30%).

If you compare these results with a similar managed services andoutsourcing survey that Informa conducted at the end of 2009 (see fig.1), the extent of the market transformation becomes clear. In 2009outsourcing was still a minority activity with only 12% of respondentssaying they were outsourcing maintenance, repair or construction andnearly all the other areas generating single-figure responses. Attitudeshave clearly changed.

Fig. 1: Survey question: What areas of your business arecurrently outsourced? 2011 vs. 2009

OUTSOURCING INTENTIONS OVER A THREE-YEAR PERIOD

Once you look far enough in the future – over the next three years -operators reveal an impressive willingness to outsource a broadspectrum of services:

• Over 70% of operators expect to outsource maintenance, repairor construction.

• There is also a healthy level of interest in outsourcing in almostevery other operational area – eight of the 15 areas received ascore of over 50% and 12 a score of over 40%.

• The only area where there is minimal operator appetite foroutsourcing is business planning (12%).

Fig. 2: Areas of an operator’s business likely to beoutsourced in three years time compared with thosecurrently outsourced

This appetite for outsourcing across a broad range of operations is allthe more significant when you consider what is currently outsourced byoperators. Current outsourcing is heavily concentrated on a narrowrange of areas: maintenance, repair or construction (53%),training/education (41%), access network operations (32%) andcustomer servicing/support (30%). Almost half of the areas have lessthan 20% of operators outsourcing them.

REGIONAL TRENDS

Regional differences are discussed in more detail elsewhere in theanalysis of managed services forecasts and contract trends. However,it is worth highlighting here the following broad regional differenceswhen the respondents were questioned about their outsourcingintentions (see fig. 3):

• The Middle East (76%) and Latin America (75%) are the two hottestregions when it comes to operators voicing an intention to outsource.

• Western European operators may have led the world in adoptionof managed services and outsourcing but the survey resultsreflect an increasingly mature market. The proportion of WesternEuropean operator respondents saying they plan to outsourceactivities related to technologies and services (55%) is now belowthe global respondent average (58%).

• North America (US and Canada) remains the only region wherethose intending to outsource remain in the minority (40%). Thispercentage split needs to be taken with a pinch of salt because ofthe relatively small sample of operators from this region but itdoes nevertheless reflect the fact that North America remains oneof the last bastions of “operator knows best”.

Fig. 3: Regional differences in intentions to outsource

THE SURVEY

Informa Telecoms & Media’s Managed Services and Outsourcing Surveypolled key industry executives from around the globe about managedservices and outsourcing trends. The survey was conducted online inmid-2011. Over 200 responses were received of which 117 were fromoperators. It is the operator responses that are analysed here.

MANAGED SERVICES – WHAT DO OPERATORS WANT?

HEAR WHAT DELEGATES SAIDABOUT THE 2011 CONGRESS.....The trend towards greater use of outsourcing shows no sign of slowing down

Source: Informa Telecoms & Media

2011

32

24

247

7

7

7

188

89

218

419

5

5

30

531214

34

4

211

15

23

26

10

7

2009Respondents (%)

0 10 20 30 40 50 60

Integration including consultancyand fixed mobile convergence support

Business planningTechnical/operational planning

Technical/operational management

Other

Access network operations

Transmission network operations

Core network operations

IP network operations

BSS/OSS

Applications/content hosting

Partner management

Supply chain/logistics

Training/education

Customer servicing/support

Maintenance, repair or construction

Now (2011)71

5941

55

55

53

53

53

51

51

24

30

14

26

32

18

23

444

129

3111

3324

4115

4518

47

53In three years* (2014)

0 10 20 30 40 50 60 70 80

Other

Business planning

Partner management

Technical/ operational planning

Core network operations

Technical/ operational management

IP network operations

BSS/OSS

Supply chain/logistics

Access network operations

Applications/content hosting

Integration including consultancyand FMC support

Customer servicing/support

Transmission network operations

Training/education

Maintenance, repair or construction

Respondents (%)

*Respondents who replied “very likely” or “likely”.


Res

pond

ents

(%)

NoYes

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100

North A

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Middle

East

Wester

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pe

Easter

n Euro

pe

Asia P

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Latin

America

Africa

Global

42 48

25

50 50 4524

60

58 52

75

50 50 55

76

40

Note: Survey question: “Do you plan to outsource activities related to next-generation or legacy technologies and services?”


This research forms part of the Informa Telecoms & Media report Managed Services: Strategies for network, service and support systems outsourcing. For more information please visit www.informatandm.com/managed.

ASSOCIATIONS & PARTNERS

Official Publication:

Supporting Partner:

Media Partners:

Associations:


DECISION MAKERS

GEOGRAPHIC REPRESENATION

� Director Managed Services/ Purchasing/ Operation ..................................55%

� Business Development ..................................13%� CXO/MD ........................................................10%� Account Manager ..........................................10%� Head of Product Development ........................5%� Other ................................................................7%(Source: Managed Services World Congress 2011)

� Europe West ..................................................37%� Europe East....................................................25%� Middle East ....................................................20%� Africa ................................................................7%� Asia ..................................................................7%� USA ..................................................................2%� Australasia ........................................................1%� South America ..................................................1%(Source: Managed Services World Congress 2011)

VALUE CHAIN

� Network Operator ..........................................50%� Equipment vendor/ network management ....37%� Regulator/ Analyst ............................................5%� Software vendor/ system integrator ................6%� Other ................................................................2%(Source: Managed Services World Congress 2011)


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For full details of Sponsorship and Exhibition Opportunitiesplease contact Chris Tudway, Tel: +44 207 017 5209 email: [email protected]

SPONSORS

DIAMOND SPONSOR

Ericsson is the world's leading provider ofcommunications technology and services.We are enabling the Networked Society withefficient real-time solutions that allow us all tostudy, work and live our lives more freely, insustainable societies around the world. Ouroffering comprises services, software andinfrastructure within Information andCommunications Technology for telecomoperators and other industries. Today morethan 40 percent of the world's mobile trafficgoes through Ericsson networks and wesupport customers' networks servicing morethan 2 billion subscribers. We operate in 180countries and employ more than 100,000people. Founded in 1876, Ericsson isheadquartered in Stockholm, Sweden. In2011 the company had revenues of SEK226,9 billion (USD 35,0 billion). Ericsson islisted on NASDAQ OMX, Stockholm andNASDAQ, New York stock exchanges.

PLATINUM SPONSOR

Huawei is a leading global information andcommunications technology (ICT) solutionsprovider. Through our dedication to customer-centric innovation and strong partnerships, wehave established end-to-end advantages intelecom networks, devices and cloudcomputing. We are committed to creatingmaximum value for telecom operators,enterprises and consumers by providingcompetitive solutions and services. Ourproducts and solutions have been deployed inover 140 countries, serving more than onethird of the world’s population. Through closestrategic collaboration with customers incompleting seamless evolutions, improvinguser experiences, achieving operationalexcellence, and increasing revenue, Huaweiprovides efficient, innovative service solutionsand new business models to assist customersin optimizing their end-to-end operations andensuring sustainable business success.

GOLD SPONSOR

ZTE Corporation is a leading global provider oftelecommunications equipment and networksolutions. It is listed on both the Hong Kong andShenzhen Stock Exchanges and is China’slargest listed telecoms equipment company.Through its network of operators across 140countries, ZTE delivers innovative products andbusiness solutions. ZTE Corporation has theindustry’s most comprehensive product rangeand end-to-end solutions, covering virtuallyevery telecommunications sector, includingwireless, access & bearer, VAS, terminals andprofessional services. As a proactive partner,ZTE Service Business has been achieving fastgrowth during 2007 and 2011, the CAGR(Compounded Annual Growth Rate) of ZTEProfessional services and Managed Serviceshave been up to 53% and 81%. Fast growing

pace driven by continues innovation, ZTEService Business provides value-added andcost-effective end-to-end service solutions,comprehensively maximize operators' valuechain and highly achieve customer satisfaction.To date, the company has established 18 state-of-the-art R&D centers in the China, France, Indiaand employs over 30,000 researchprofessionals. In addition, ZTE cooperates withits top-tier industry chain partners to buildlaboratories focused on developingtechnological breakthroughs. It ranked No.1among global companies in terms of PCT patentfilings in 2011 with 2,826 total applications.

GOLD SPONSOR

ABOUT ALCATEL-LUCENT (EURONEXTPARIS AND NYSE: ALU) The long-trustedpartner of service providers, enterprises andgovernments around the world, Alcatel-Lucentis a leading innovator in the field ofnetworking and communications technology,products and services. The company is hometo Bell Labs, one of the world's foremost R&Dorganizations, responsible for breakthroughsthat have shaped the networking andcommunications industry. Alcatel-Lucent iscommitted to making communications moresustainable, more affordable and moreaccessible as we pursue our mission -Realizing the Potential of a Connected World.With operations in more than 130 countriesand one of the most experienced globalservices organizations in the industry, Alcatel-Lucent is a local partner with global reach.The Company achieved revenues of Euro15.3 billion in 2011 and is incorporated inFrance and headquartered in Paris. For moreinformation, visit Alcatel-Lucent on:www.alcatel-lucent.com, read the latest postson the Alcatel-Lucent blog www.alcatel-lucent.com/blog and follow the Company onTwitter: http://twitter.com/Alcatel_Lucent

BRONZE SPONSOR

Comverse is the world’s leading provider ofsoftware and systems enabling converged billingand active customer management, mobileInternet, value-added and managed services.Comverse’s extensive customer base spansmore than 125 countries and covers over 450communication service providers serving morethan two billion subscribers. The company’sinnovative product portfolio enablescommunication service providers to unleash thevalue of the network for their customers bymaking their networks smarter. Comverse’ssolutions support flexible deployment models,including in-network, cloud, hosted andmanaged services. Comverse, ranked number55 in PwC’s Global 100 Software Leaders basedon research by Pierre Audoin Consultants, is asubsidiary of Comverse Technology, Inc.(Nasdaq:CMVT). For more information, visitwww.comverse.com.

SPONSOR

NetCracker Technology, a subsidiary of NECCorporation, is the leader in enablingcommunications providers to maximize

revenue and profits through innovative, end-to-end BSS/OSS solutions. The companysupports the rapid monetization of newinfrastructure, adoption of new businessmodels, creation of value-added content,and delivery of unique customer experience.

EVENT GUIDE SPONSOR

Wyless is the leading global M2M managedservices provider. Our resilient platform,delivered in partnership with the world’slargest network operators, provides secure,reliable communications with wirelessdevices in over 120 countries. Powerfulmanagement tools offer real-time reportingand control over all devices connected to ournetwork. Wyless delivers a comprehensivesuite of managed services with unrivalledexpertise, professional support andcompetitive pricing. We enable our customersand partners to deploy M2M applications andservices faster, cheaper and more effectively.The world’s most advanced M2M Platformfrom the world’s most trusted M2M partner.Wyless, It’s good to be well connected.

SESSION SPONSOR

Shields Environmental operates globally andhave over thirty years’ experience deliveringWhole Life Cycle Managed Services to thetelecommunications sector. ShieldsEnvironmental seeks to partner withOperators and OEM’s to develop andimplement solutions that reduce costs,improve financial returns, develop moreefficient processes and ensure the higheststandards of environmental care.Shields offer the following services:- Installation and De-installation- Redeployment and Kitting- Remarketing- Warehousing, Inventory Management andLogistics

- Spare Part Management- RecyclingShields’ investment recovery services havegenerated very significant revenues and costsavings for Shields’ customers, as well asmanaging environmental compliance.Shields have returned more thanUS$200,000,000 to its customers since 1979.

EXHIBITOR

Siemens Communications, Media andTechnology (CMT) is the global partner forcommunication demands within a broadrange of market segments. CMT provides itscustomers with innovative products, turnkeysolutions, and services in the fields ofcommunication networks, service andcustomer management, public security,multimedia infotainment, and aerospacetechnology. Its presence in emerging andmature markets, together with a powerfulnetwork of partners, provides a strong basisfor its activities all over the world. For ourcompany website please take the following:www.siemens.at/cmt

Very interesting opportunity tosee Managed Services world

LG, Fastweb

Great event ..... One in a kind for Managed Service

JZ, NSN

BOOKABLE PRIVATEMEETING ROOMS

HOW CAN YOU GET INVOLVED IN 2012?

Don’t miss this fantastic opportunity to demonstrate your expertiseand provide solutions to potential clients face to face at ManagedServices Event Series. Informa Telecoms & Media conferenceshave an unrivalled reputation for attractive decision makingdelegates, providing an excellent opportunity to raise your profileand demonstrate your expertise before a valuable group ofpotential customers.

The Managed Services World Series 2012 will provide yourcompany with an excellent opportunity to create, maintain and enhance its brand among the industry elite.

Contact the Team Now: [email protected], +44 (0)20 7017 5209

300participants in 2011 -

44% operator

representation

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RMS AND CONDITIONS

FEE: The fee for the two day event is

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lunch, refreshments and conference documentation.

Please note, the free operator pass includes access to the 2

day conference only and excludes any workshops or social

events that may take place during the course of the event.

Name and contact details will be required to reserve your free

place. You will be notified after your application on whether

your application has been successful. You may be asked for

your business card to confirm eligibility. Free passes are

allocated at the discretion of Informa Telecoms and Media

CANCELLATIONS: Cancellations received in writing before 4th

September 2012 will be subject to a service charge of £125.

The full conference fees remain payable on and after 4th

September 2012. Substitutions are welcome at any time. It may

be necessary for reasons beyond the control of the organiser to

alter the content and timing of the programme or the identity of

the speakers. This contract is subject to English Law.

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PAYMENT INFORMATION: Payment should be made by

cheque, credit card, in euros or pounds sterling. Cheques

should be made payable to Informa UK Ltd. Payment must

be received by the 4th September 2012 in order to secure

your place. Please quote the delegate name and the event

code (I547I) as a reference on all transactions. Informa UK

Ltd, in conjunction with Tax Back International VAT Reclaim,

the world’s leading VAT recovery organisation, can help you

to make a significant reduction on your attendance costs.

Once an invoice has been sent to you Tax Back International

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SPEC

IAL

REQ

UIR

EMEN

TSPlease list below any special requirements you may have

Maritim proArte Hotel Berlin

Friedrichstrasse 151, 10117 Berlin

Fax: + 49 (0) 30 2033-4090

Reservation phone: + 49 (0) 30 2033-4410

VENUE DETAILS

DELEGATE DETAILS(for ease, attach your business card) – Please photocopy form for multiple bookings

5 EASY WAYS TO REGISTER

PAYMENT DETAILS

Cost Options

Early Bird

(before 17th August 2012)

Standard Pricing

(after 17th August 2012)

Complete Event including Workshop

(17th – 19th September 2012)

€2199.00 + VAT@19%

€2,449.00 + VAT@19%

2 Day Conference

(18th –19th September 2012)

€1899.00 + VAT@19%

€2049.00 + VAT@19%

Workshop only (17th September 2012)

€399.00 + VAT@19%

€499.00 + VAT@19%

Operators only: Workshop only (17th September 2012)

€99.00 + VAT@19%

€99.00 + VAT@19%

I am a mobile operator and will attend the conference free of charge*

Other discount, reference code_________________

COST OPTIONS FOR ATTENDING MANAGED SERVICES WORLD CONGRESS

1. Delegate (Mr/Mrs/Ms/Miss/Dr) Family Name______________________________________________________________________________________________

First Name_________________________________________________________________________________________________________________________

Job Title___________________________________________________________________________________________________________________________________

Company___________________________________________________________________________________________________________________________________

Department __________________________________________________________________________________________________

Email_________________________________________________________________________________________________________________________________________

Direct Telephone__________________________________________

Mobile______________________________________________________________

Address______________________________________________________________________________________________________________________________________

______________________________________________________________________________________________________________________________________________

________________________________________________________________________Country_____________________________________________________________

Postcode/Zip Code_____________________________________________________Fax__________________________________________________________________

Nature of Company Busines_________________________________VAT Reg no

2. Who is Head of your department?(Mr/Mrs/Ms/Miss/Dr) Family Name________3. Who is Head of Training?(Mr/Mrs/Ms/Miss/Dr) Family Name

______________________________________________________________________ _____________________________________________________________________

First Name___________________________________________________________ First Name__________________________________________________________

Job Title______________________________________________________________ Job Title_____________________________________________________________

Email________________________________________________ Email_______________________________________________

________________________________________________ ___________________________________________________

Direct Telephone

_____________________________________________________ Direct Telephone

____________________________________________________

Mobile_______________________________________________________________ Mobile______________________________________________________________

New Total

*FREE OPERATOR ATTENDANCEWe have a limited number of *FREE PASSES to allocate to telecom operators. If you

work for an operator and are interested in joining us at the Managed Services World Congress 2012 for free all you need to

do is provide us with your name, job title and full contact details.

Discounts are at the discretion of Informa Telecoms and Media and are not cumulative.

Delegates who do not pay with their booking are requested to provide a copy of their credit card / cheque details to

help payment allocation. Staff at the event will request a credit card guarantee for delegates without proof of payment.

Managed Services

World Congress

18th – 19th September 2012,

Maritim proArte Hotel, Berlin, Germany

www.managedservices-world.com

For further information on payment details visit www.payments.informa.com/telecoms or call +44 (0)20 7017 5506

VIP CODE:

Patricia Jorge

Tel: +44 207 017 5391

Email [email protected]

web: www.managedservices-world.com

Mail: PO BOX 406

West Byfleet

KT14 6WL

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To update your contact details on our database

please visit www.updates.informa.com

Free for

Operators*

Free for

Operators

Event Code

I547I

I am unable to attend, please send me access details to view the event documents online at £325 (+ VAT @ 20%)

8th-9th April 2013

Dubai, UAE

NEXT

EVENT IN

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ANNUAL

For reduced rate hotel accommodation,

contact the hotel direct - Reservation

Phone Number +49 (0) 30 2033-5

ACCOMMODATION DETAILS

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Contact: Matthew Birch [email protected] +44 (0) 207 017 7166

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