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Innov8 Magazine V013 for Go Mokulele Airlines. July - August 2011

TRANSCRIPT

Page 1: Innov8 Magazine V013

Produced in Hawai’iYou

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innov8magazine.com iflygo.com

contents

19 oFF tHe Grid : sustainable surf-chic

25 contours : super models

31 Feature : dropping knowledge

39 Feature : checkmate

49 FasHion : imprint

57 GallerY : beyond the horizon

67 deFlections : balancing act

innov8 : sPort oF KinGs

Page 5: Innov8 Magazine V013

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on PatrolUp to 110 flights per day between the islands.

Hawaii’s Low Fare Airline

Page 7: Innov8 Magazine V013

creative editorial

President and PublisHer

Jason cutinella

[email protected]

innov8magazine.com

nella media Group36 n. hotel street., suite a

honolulu. hi. 96817www.nellamediagroup.com

editorial lead :

Kelli [email protected]

editorial collective :

brent curry

[email protected]

amber vega

[email protected]

senior writer :

matt luttrell : [email protected]

editorial intern: kelsey longo

account manaGer:

valerie sanchez : [email protected]: 808.548.1569

advertisinG manaGer

michael roth : [email protected]: 808.595.4124

advertisinG inquires:

[email protected]: 808.688.8349

creative develoPment / desiGner :

chance carpenter : [email protected]

PHoto editor :

Zak noyle : [email protected]

FasHion editor :

anné au : [email protected]

brand director : Jason cutinella

contributinGPHotoGraPHers:

brian bielmann

atilla Jobbagyi

bryce Johnson

melissa kumano

wayne levin

matthew kawika ortiz

miles o’sullivan

travis sutton

mark wasser

contributinG writers:

amanda corbY

beau Flemister

rowan Gard

Jen HomcY

daniel iKaiKa ito

KristY KinimaKa

asHleY welton

2009-2011 by nella media group, llc. all rights reserved. no part of this magazine may be reprinted without the written consent of the publisher. opinions in innov8 are solely those of the writers and are not necessarily endorsed by go! mokulele

c

Go! moKulule cHieF marKetinG oFFicer:

ronald hee : [email protected]

office : 808.838.7900

published by :

www.innov8magazine.com

Page 8: Innov8 Magazine V013

messaGe From go! moKulele’s ceo

go!Mokulele celebrated its 5th anniversary on June 9, 2011 and many business and travel industry leaders participated in the gala reception at the royal hawaiian hotel in the heart of waikiki beach. in the past 5 years, go!Mokulele has become the leader in hawaii’s travel community, flying to all six of the islands in hawaii (oahu, kauai, molokai, lanai, maui, and hawaii) we continue to offer the lowest airfares for inter-island travel.

we continue to participate in special events that attract both visitors and residents, alike. go!Mokulele is the primary sponsor of the multiple sclerosis big island bike ride on august 5, 6, and 7, 2011. we are also a sponsor of the25th hawaii marlin tournament in kona in June and september.

innov8magazine.com iflygo.com

the summer is upon us and we are anticipating that resident kamaainas will be visiting family and friends or merely taking a neighbor island getaway, while the keiki are out of school. visitors will be travelling to the neighbor islands to experience the varied attractions and personalities that each island has to offer. we appreciate all of the support that both segments have demonstrated to go!Mokulele.

aloha and have a great summer!

mahalo,

Jonathan ornstein chairman and ceo mesa air group, inc.

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we are not just aPublishing comPany.we are a creative firm.

www.nellamediagroup.com

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nella media GrouP

the power of nature is something that ought not to be reckoned with. surfing, unlike other sports has a direct relationship with that power, rendering it dangerous, unpredictable and hot-blooded. in hawai’i, we have some of the most sought after waves in the world. ironically, they are the very ones that do the most damage. what is it that drives someone to risk it all? it’s the ultimate rush. it’s because at that moment, you are unbound, released and you are completely and utterly free.

surfing, the “sport of kings”, has evolved over time from a leisurely activity to a spectator sport. He’e Nalu or “wave sliding” as ancient hawaiians called it, is a pastime all over the world—but in hawai’i, surfing is a direct link to our deep-rooted past. the greats are born here and continue to emerge, pushing the paradigms of the sport to higher levels than ever thought possible. while surfing is a precarious sport, waves heights and location play a huge part in that distinction, making surfing easily accessible to those not looking to pursue their dreams of being a pro-surfer.

without surfing, hawai’i would be unrecognizable, and the thought of not having everything that makes this place exceptional, is well, just frightening.

mahalo for reading this issue of innov8,

www.nellamediagroup.com

surFinG Has sHaPed tHe culture and liFestYle in Hawai’i, maKinG it imPossible to recreate or imitate.

on tHe cover

few artists have the ability to create modern or

contemporary artwork using traditional techniques and

traditions. the philosophy of modern art tends to suggest

abstraction, deconstruction and above all manipulation. native hawaiian, matthew

kawika ortiz is one artist who is not only inspired by his

ancestry, but thrives on it. by being conscious and sensitive

to his culture and history, he is able to engineer works of art

that are linked to his past, but with fresh developments.

entitled, “ka nalu o kamoa” (the wave of kamoa) the

image depicts ancient hawaiian ali’i surfing kamoa

point, a.k.a. lyman’s surf break on the big island of hawai’i. before the association of surfing

professionals or the world tour, kamoa point was the site

for the first surf competitions in the hawaiian islands and

continues to be regarded as sacred grounds.

read on pg. 39

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Page 12: Innov8 Magazine V013

innov8magazine.com iflygo.com

aloHa

photo : brYce Johnson / www.brycejohnson.com

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for many, surfing is a sport that is foreign and can be difficult to pick up. in hawai’i, finding an experienced surf instructor is key. Quality instructors are hard to find, especially ones comfortable in waves from two to twenty feet and grew up surfing notorious spots like pipeline and off the wall.

enter surf with the pros.

sean moody and Joel centeio, professional surfers gone entrepreneurs are now the founders of surf with the pros, an instructional surf company that features lessons from actual professional surfers. in their amateur days, moody and centeio were competitors and rivals, but now are close friends and business partners. “when we started traveling on the pro tour, we became great friends along with other pros like kekoa bacalso, Jason shibata and fred patacchia,” says centeio, the 2009 reef hawaiian pro haleiwa champ. “with this crew we

Facets

words : brent curryimages : ZaK noyle/ www.zaknoyle.com

Pro surFersactive

were, and still are, blessed to travel the world doing what we love to do. when it came time to start surf with the pros, it was kind of a no brainer.”

with the downturn in the global economy over the last handful of years, professional surf sponsorships have been harder to come by. in fact, many of today’s talented surfers go without major sponsors. fortunately, moody and centeio have kept their main sponsors. nonetheless, both surfers felt a backup plan was prudent. “when not traveling we tend to have a lot of down time here in hawai’i and mutually, we wanted to figure out a productive business that would keep us in the ocean, something that we could do aside from our pro surfing careers that could grow into a lucrative business,” says moody.

in the process of teaching surfing technique, ocean safety and proper etiquette, the duo has been also been paid in something besides dollars.

“teaching has been great for us, seeing how stoked people get on surfing brings us a great sense of satisfaction,” says centeio. moody echoes the sentiment, “when we started surf with the pros we didn’t really expect how fulfilling it would be to teach someone how to surf. we have so much passion for surfing, but it is really incredible to watch someone fall in love with it right in front of you.”

situated on the iconic north shore of o’ahu, surf with the pros’ location is a draw in itself. immortalized in popular culture with movies, tv shows and songs, and featuring famous breaks like pipeline and sunset beach, the north shore may be the most prestigious place to say, “i surfed there.”

www.surfwiththepros.com 

we Have so mucH Passion For surFinG, but it is reallY incredible

to watcH someone Fall in love witH it riGHt in Front oF You.

}}

innov8magazine.com iflygo.com

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maui wowie.

—and i couldn’t agree more. within 24 hours, i experienced more culture, excitement and relaxation than i ever thought possible.

road to Hana- the very windy 68-mile road to hana is therapeutic, obscenely beautiful and will change the meaning of hawai’i for you in a mere three hours. it is said, “the road to hana is about the journey, not the destination.” by the time you pass your 59th bridge, clarity hits you and your thoughts no longer wear a disguise. the journey takes you by the hand and walks you down hundreds of years of ancient hawaiian history.

tip- make sure your ipod is full of your favorite tunes for your long drive.

the annual east maui taro Festival- typically occurs towards the end of april every year in hana. you can expect a full day of farmers markets, poi pounding, arts and crafts, food booths, non-profit information, music and hula.

tip- bring cash! you do not want to deprive yourself from anything at this festival, especially the delicious local food.

Paia maui’s Historic Plantation town- is the epitome of a bohemian surf town. with narrow streets spilling over with souvenir shops, ono

Facets

design your escape

words : valerie sanchezimages : travis sutton/ shotbytravis.com

itinerary : maui

grinds and art galleries, this town will have you feeling rejuvenated and amazed by the “hang loose” lifestyle.

tip- walk the town at least once before deciding on a restaurant. there are many different types of food options and finding the right one is like finding a culinary treasure.

maui’s own the throwdowns- one of hawai’i’s newest and hottest bands often compared to the yeah yeah yeahs and santogold, but with an electro-club, hawaiian edge, have been blessing our islands with grooves and tunes for over a year. during my stay i was honored to attend an exclusive cd listening party for their second album, “legs of our own.” the band’s energy and genuine passion for music will have you playing their music on repeat.

tip- if you happen to be on the island of o’ahu in July, make sure to check them out live at bayfest, friday, July 15th at the kaneohe bay marine corps base with hoobastank & puddle of mudd.

castle resorts, Kamaole sands- strategically situated in south kihei, kamaole sands takes convenience and exceptional lodging to another level. it is located within walking distance to all of the restaurants and shops that south kihei has to offer. the area offers a variety of options for activities, dining and shopping.

tip- make sure to cross the street from the resort and have a picnic day at one of maui’s top beach parks, kamaole iii beach park and if your looking for maui nightlife call yourself a cab and tell them, “to the triangle please!”

special thanks to castle resorts for an incredible lodging experience.

visit www.kamaolesands.com

Home oF illustrious blacK

sand beacHes, HiGH mountains

and vast oPen sloPes, maui

is said to be one oF tHe best

islands in tHe world

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after opening the doors to their second wahoo’s location nestled on the corner of kilauea and pahoa avenue on the island of o’ahu, sisters noel pietsch and stephanie pietsch gambetta are all smiles about their new neighborhood watering hole. from materials to overall guest experience, design was a top priority for this location, which features a full bar, table service and staff encouragement to get comfortable and stay a while.

although the kitchen is shiny and new, the majority of the hip interior was fabricated using reclaimed, recycled and re-purposed materials. the lively beach house-inspired wooden sidings for the walls were salvaged from old homes around the island. the colorful turquoise tiles behind the bar are actually recycled louver windows —both courtesy of re-use hawai‘i. some of the original design team from their first location was also “recycled” into this project, including the project’s contractor, mccabe construction company and dkky architects.

SuStainable “for us, it’s the people who make doing this

all worthwhile,” says gambetta. “it was a no brainer for us, we created a team we trusted comprised of people we simply love to work with. and of course, as always, with each new restaurant our team grows.”

new to the wahoo’s design team is haleiwa surfboard company owner, lon klein who fashioned the restaurant’s beach-cantina inspired rustic wooden doors. local artist kelly sueda also had a part in the interior design, with her three-part abstract oil painting of the ocean, which gracefully fills a large section of the wall. lead designers for the project were aubrey and brady yee from pacific home.

“aubrey and brady’s role was vital to the success of this project. their out-of-the box thinking, connection to hawai‘i, and amazing sense of style is what truly transformed the space,” says pietsch. “most importantly, they

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off the grid

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helped us ‘value-engineer’ our ideas in order to stay within our budget without sacrificing our vision for the space.”

with sustainability as a top priority, the yees encourage working with what you already have. the restroom walls are “deco podge” with vintage surf magazines; the custom chandelier features the bottles of their first mexican beers purchased, and with the help of carpenter, brain bagnuolo, the drink station and ordering cue was constructed out of the wooden pallets the kitchen equipment arrived on. adding to the old , are vintage pictures of waialae-kahala and diamond head derived from the hawai‘i state archives, adorning the walls. like every wahoo’s, there are still hints of the restaurant’s surf industry connection, but in a more subtle

“For uS, it’S the people who make doing thiS all worthwhile”

artsy manner, such as the booth railings made out of da kine surfboard leashes.

open daily for lunch, dinner and late night cocktailing, wahoo’s kahala is the new, long overdue, place to be seen. this area has been starving for a neighborhood bar and thanks to wahoo’s, you can have a fresh fish taco with that drink. if you want to leave the car at home and ride the company’s sustainable-vibe, travel via beach cruiser, as they have bike racks too.

www.wahooshawaii.com

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Hawaii’s Low Fare AirlineUp to 110 flights per day between the islands.

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to understand the long history of surfing in the pacific, one must first understand the deep history of the ancient maritime people who first lived in hawai‘i and invented the art of surfing or “wave sliding” as the ancient hawaiians called it.

in recent times, social scientists working at bishop museum and other institutions around the world explored and continue investigations into the origins of pacific island cultures. these studies show that most pacific islanders can trace their ancestry back to an ancient people we now call the austronesians, who originated from a small region on the coast of southern china.

to retrace the voyages of these austronesian peoples we must start in the far west pacific with settlement of taiwan that began 6,000 years ago. in the waters between southeast china and taiwan, early austonesians developed sailing techniques that laid the foundation for a period of exploration and discovery that would last for thousands of years. as they gained the ability to sail greater distances, the austronesian people moved eastward into the areas of present day melanesia and micronesia.

by 1,500 years ago, the austronesians had settled in fiji, tonga and samoa, and had even reached the islands of tahiti and marquesas. while there is debate about when the hawaiian islands were first discovered and settled, it is generally believed that the austronesians sailed north from tahiti and the

marquesas, and had reached hawai‘i by 1,200 years ago.

the settlement of hawai‘i was a significant achievement, as it’s the most isolated island chain in the world, with the nearest continent 2,400 miles to the east. while people often think of hawai’i as a “south seas paradise”, it is actually 1,500 miles north of the equator. new zealand, or aotearoa, as its first inhabitants called it, and easter island, also called rapa nui, are both several thousand miles south of the equator. these three island groups make up the corners of what is known as the “polynesian triangle”, an area of the pacific ocean that is larger than all of north america. the inhabitants of polynesia had successfully settled across this entire region 800 years ago. they had refined the sailing and navigation techniques needed to travel distances on the scale of new york to los angeles, mexico city to montreal, and miami to seattle.

throughout 5,000 years of exploration, the austronesians traveled over 10,000 miles and established themselves across a third of the earth’s surface, hundreds of years before captain cook reached the pacific ocean, and the so-called “age of discovery.”

considering this deep understanding and affinity for the ocean, it is of little wonder then that the ancient hawaiians invented the art of surfing, known as he‘e nalu in hawaiian, which literally translates in english as “wave sliding.” the invention of the surfboard was a relatively

recent phenomena in old hawai‘i with bodysurfing being the first form of surfing. in ancient hawai‘i surfing had political and spiritual connotations as well, with prestige earned by those most favored by the gods and skilled in riding the waves.

in the 20th century there was a cultural renaissance in surfing. in fact, duke kahanamoku, olympic medalist and avid waterman, helped in bringing surfing to the world stage. by the 1950s and 60s it seemed that america and the rest of the world couldn’t get enough of surfing and filled the beaches of hawai‘i and california. the last few decades have seen further increase in the popularity of surfing, with new innovations and competitions leading to a burgeoning modern sport. yet, there remains continuity with the origins of the sport, as modern surfers continue to hone their craft in the surf spots of old hawai‘i.

the influential biologist, author and ecologist rachel carson once noted, “in every outthrust headland, in every curving beach, in every grain of sand there is the story of the earth.” i would venture that in every wave; there too is the story of the pacific and its peoples. remember that the next time you catch a wave.

for additional information on the history of peoples in the pacific or wave sliding, please contact the author at [email protected].

contours

“in every outthrust headland,

in every curving beach, in every grain of sand

there is the story of the earth.”

r i d i n G a l o n G w a v e a b r i e f h i s t o r y o f t h e p e o p l e s o f t h e p a c i f i c

words : rowan gardimage : ZaK noyle/ www.zaknoyle.com

innov8magazine.com iflygo.com

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inside tHe sHaPinG room witH KeoKi cHinG

contours

images : cHance carpenter

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“aaarghh!” i muttered under my breath, as i squirmed in pain from getting another bit of surfboard dust in my eye. i had stopped by keoki ching’s shaping room to watch him shape my next surfboard. i wanted to witness the mysterious process of how one of hawai’i’s top surfboard shapers put his thoughts and experiences into three dimensions.

keoki heard my mumbling and paused. “surfboard shaping is not as glorious a job as most people believe it to be, it’s a pretty dusty dirty job. if you think about it, we spend hours a day sculpting foam in a dusty, dirty, dark environment by ourselves.  it’s not only physically demanding, but also mentally exhausting,”keoki says. “elite shapers concentrate on trying to manifest an ideal shape for a specific purpose, person, and location. when i lock up the shop at the end of the day i’m in more need of a mental break than a physical break, which is why i usually have to go for a run or surf afterwards to clear my mind.”  

during my conversation he explains that surfboards are an entirely petroleum based product, and that in the face of rising gas prices, the profit margins that surfboard shapers make continue to shrink. he goes on to explain the shapers dilemma’, “when the surf gets better, everybody starts to focus on their surfboards and what they might need next, or how their current board is performing.  

my phone rings off the hook when a new swell is approaching or when there are good waves in town. when the waves are good, my job becomes more demanding, so i spend less time in the water and more time in the shaping room. we really don’t get to surf as much as everybody thinks.”

let’s recap. so, at the end of the day you are mentally exhausted, dusty, and tired of talking to yourself. profits are decreasing as gas prices rise, and when the waves get good you have to work more in the shaping room … and why do you make surfboards?

“surfboards are how surfers experience nature,” he explains. “i’m responsible for the medium through which people interact with the power of the ocean. for many people, surfing is full of emotion and energy; it can be such a powerful influence in one’s life. i do what i do, not because i love making surfboards—that should be a given.” keoki stops for a moment, and continues with a smile, “i do what i do because i love making surfboards for other people. the biggest reward for me is the excitement, the joy, and the energy that i find in other surfers when they ride my boards.”

that day i may have suffered more painful dust in my eyes than one could ever imagine. but in the end my eyes were open to a newfound appreciation for my surfboard and the sentiment that it was masterfully built with.

contact keoki via email: [email protected]

or visit www.keokisurfboards.com

25

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when reef mcintosh was young, he wanted to be just like his dad. from a young age, every time he would see his father surf, he would grab a board and tag along. growing up in a family of surfers, catching waves was a part of life. after years of surfing with good friends like andy and bruce irons, mcintosh knew he too, was destined for surfing fame.

the kauai native took an unconventional path to becoming a professional waterman. he didn’t turn pro until age 26 and previously held down a job in a restaurant for five years. now one of the world’s premier pipeline specialists, mcintosh proves to be more than just your average pro-surfer.

despite worldwide travels, pipeline is still his favorite break. “pipeline is so rewarding, the fans are so close that you can hear the cheers from the water. the power of the wave is something you don’t find anywhere else; my house shakes every time it gets big.

mcintosh considers his appearance in the 2009 Quiksilver in memory of eddie aikau, the best day of his life. the stadium-like atmosphere was surreal for one of the world’s most prestigious competitions. to handle such pressure mcintosh tries to view everyday as a competition, trying to catch the best wave of the day. well, that, and a pre-surf cold shower and a beer.

Reef Mcintosh

words : brent curry

image : ZaK noyle

enJoYs His Job

GRowinG up in a

family of suRfeRs,

catchinG waves was a

paRt of life.

the risk is incomparable}} as well.”

contours

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Feature

31

this seven-chapter-read is the first piece of literature about the history of modern surfing written from a native hawaiian perspective. walker is a proud kanaka maoli, and dispels the stereotype of a “moke-surfer” as an assistant professor of history at bringham young university hawai‘i (byuh). he is also a surf team coach at the kamehameha schools kapalama campus, where his oldest son, kahi‘a, will be a freshmen and member of the high school squad this fall.

dropping KnowledGe

Isaiah Walker takes you to school with Waves of Resistance: Surfing and History in Twentieth Century Hawai‘i

words and image : daniel ikaika ito/ contrastmagazine.com

isaiah Helekunihi walker hopes to enlighten the kooks

and rippers with his book Waves of Resistance:

Surfing and History in Twentieth Century Hawai‘i.

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although isaiah had a brief stint as a competitive surfer, he‘e nalu (wave sliding) has always been a cultural practice for himself and his family. as a young boy from hilo, walker grew up surfing the tricky and chilly peaks of honoli‘i paka on the east side of the island of hawai‘i. after high school, the goofy-foot left the big island to pursue a bachelor’s degree at byuh and ride the world-class waves of o‘ahu’s north shore. during his undergrad years walker—unknowingly at the time—began writing Waves of Resistance: Surfing and History in Twentieth Century Hawai‘i.

“i started this project a long time ago when i was in my undergraduate work,” says walker who wrote this book over a course of 14 years. “i was born and raised in hilo and growing up in hilo i always had an image of these surfers called ‘the hui,’ so when i was on the

north shore going to school at byuh somebody told me there is a guy who works here and he started the club and you gotta go meet him.”

walker was intimidated at the idea of meeting a founding member of one of the most notorious surf clubs in

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the world. but his first meeting and interview with the late-imbert soren, who was a founding member of the hui o he’e nalu would be the starting point for Waves of Resistance: Surfing and History in Twentieth Century Hawai‘i. it would also be an eye-opening experience for him.

“[imbert] was so cool to me […] a lot of aloha and hugs,” explains walker of his talk story sessions with soren. “it was real different vibe of what i thought and what i imagined as a child. it started me off on this journey of interviewing more surfers, and from those interviews and stories it led to a deeper analysis of how much deeper we had to look to understand some of these voices.”

perhaps the most controversial and illuminating part of Waves of Resistance: Surfing and History in Twentieth Century Hawai‘i is the last two chapters about the hui o he’e nalu. the surf documentary Bustin’ Down the Door (2009) skimmed the

surface of the hawaiian perspective to the 1975-76 north shore season, this book delves deeper into the conflict between australians, wayne rabbit bartholomew and ian cairns, south african, shaun tomson and the locals of the north shore.

walker’s colleague and member of the hui o he‘e nalu, tom pohaku stone, is stoked on this academic book for its refreshing depiction. according to stone—who created the hawaiian studies college course the history of surfing from a native perspective—walker’s work is very necessary to paint an accurate picture of modern events in surf culture.

“what isaiah has done with the book is created a foundation of political changes that were occurring in the beginning of the twentieth century and how its impacted surfing,” says stone. “it fits in well with what we started at the university and created the first surfing class in hawai‘i. it’s just amazing.”

stone sees Waves of Resistance: Surfing and History in Twentieth Century Hawai‘i as a great resource or textbook for history, political science and sociology courses. walker is very humble when talking about the impact his dissertation turned nonfiction book

will have on higher education, but he hopes that it will do justice to those that took the time to talk about surfing with him.

“i saw my job as merely the person putting together a bunch of cool stories from people who were kind enough to sit and share with me, as well as finding stories in archives and other places,” he says. “i think if this book does find some success it will be because of those voices.”

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Aged in woodwords : asHleY welton

images : marK wasser/ wasserphotography.com

gary young, a socal native, began surfing in 1963 on a board he and his dad shaped from a walker foam blank. surfing, as it has a tendency to do, made an indelible mark on gary, and he continued his board shaping education throughout his adolescence. although surfing remained an integral part of his life, it wasn’t a viable career choice in 1970, when he found himself designing circuit boards for an electronics company in northern california.

so he hung up his suit for good, and began designing and building boats. it was through this education that prepared and propelled gary to make his first wood surfboard.

feature

pRedictably, coRpoRate ameRica didn’t jive well with GaRy’s sensibilities,

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“during the opec oil embargo of the early 70s, i found myself sitting in a gas line thinking, ‘if it’s really true we’re running out of oil maybe we should figure out different materials to make things out of, like boats and surfboards,’” says gary. “so i started using wood veneer.”

in 1976, gary successfully made his first surfboard using veneer, epoxy resin, and a (later) patented vacuum bagging process. traditional glassed boards waste a lot of resin, put noxious fumes in the air, and adversely affect the health of the guys working with them. gary had succeeded in creating a light, durable and responsive board that didn’t use fiberglass and required less than half the amount of resin needed for a glassed board—something, at the time, the surf industry had neither seen nor heard of.

after years of experimentation with all kinds of wood and seeing huge success with the windsurfing boom of the 80s, gary moved to hawai’i, looking for the next chapter in his career. gib cooper introduced it to him, and its name was bamboo. “bamboo is really attractive,” says gary. “it’s a fast growing plant and the fiber’s very strong.” unlike glass, wood has evolved through millions of years to bend, relieve load and then come back. it doesn’t itch when you sand it, the scraps decompose back to dirt, and it floats. according to gary, “if you’re using glass in your surfboards, they’re out of date.”

two years ago, his supplier from which he had been importing from for ten years cut him off saying they were no longer exporting bamboo. “when i couldn’t get anymore veneer i thought, maybe this is a message to change

my endeavors.” but, instead of pursuing a career in, say, dentistry, he chose to use the seeming misfortune as an impetus to create a better product.

gary had first used albizia, a relative to hawaiian koa, 15 years ago in a canoe he had fashioned. in the midst of the bamboo crisis, he found old scraps of albizia under his house and decided to test it as a veneer on his new foam-core alaia boards.

albizia became a logical substitution for bamboo because it is rich in fiber, grows fast, abundant throughout the islands and shares many of the ecologically friendly qualities of bamboo. now, gary has a product that does everything the bamboo boards were doing, but instead of sourcing the material from across the planet, he can find it in his backyard. “i love bamboo, but in reality it doesn’t work out as a low cost material because the industry in hawai’i never developed.” maybe one day it will.

gary is like the wood he uses, forever bending and bouncing back—hard to break. he’s shaped boards for the greats, from sunny garcia to nat young, but it’s only now that his passion has reached this new level. he’s excited, like a kid on the last day of school. “for the first time i’ve been able to use a natural fiber and make a strong, light surfboard that is the same price as a ‘middle of the road’ fiberglass board. i really feel that i’m doing the best work of my whole life.”

i have to agree. last week, paddling out to a local spot, i saw a friend riding one of gary’s new boards. it is stunningly beautiful, and impossibly light. i asked him how long he’d had it, because it looked brand new. he told me he’s been riding it hard for months and not a single pressure ding. the next thing i know my friend is gone, zipping down the line, making sections i didn’t think possible.

it gives me hope to know there is someone building boards that understands the importance of performance, the necessity of preserving our environment, and has successfully married the two. that board rips now, and when it retires, it won’t have an impact on the earth, as the whole thing is recyclable.

innov8magazine.com iflygo.com

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feature

CheCkmate

beginning each year with the first appearance of the crescent moon following the new moon, the makahiki would commence once the constellation Makali‘i (pleiades) had risen in the eastern sky. occurring in late october, the festival would coincide with the first winter swells arriving from the north pacific. kamoa point at the southern end of holualoa bay would receive these great swells and create a wave with a long wall breaking from right to left into the bay. thousands would gather on the rocky shoreline to watch fierce surfing competitions between the chiefs.

lonG beFore crowds GatHered

on eHuKai beacH to watcH tHe

PiPeline masters, tHe entire

Kona coast would conGreGate

at Holualoa baY to watcH tHe

Ali‘i Nui (roYaltY, rulinG class)

comPete in He‘e NAlu (surFinG)

contests Held durinG tHe

MAkAHiki (annual Hawaiian

Harvest Festival).

innov8magazine.com iflygo.com

s u r f i n g ’ s o r i g i n a l k i n g s at h o l u a l o a b ay

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words : matt luttrellimage : mattHew kawika ortiz

words : matt luttrell

images : mattHew kawika ortiz/ www.vershawaii.com

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fronting holualoa bay and extending out to kamoa point was keolonahihi, an elaborate royal complex that was one of seven chiefly centers in kona. legend suggests that the temple was originally built during the beginning of the traditional ruling dynasty of hawai‘i by keolonahihi, the niece (or daughter) of the great voyaging priest pa‘ao. the structure was built up over centuries and completed in the 17th century, most likely during the reign of Queen keakealaniwahine. this sprawling complex was a wahi kapu (sacred place) and included five separate heiau (ancient temple), including one specifically for surfers called the hale‘a‘ama heiau.

the ritualism necessary to please the gods. while the mea oli and judges would remain in keolonahihi to watch from an elevated viewing platform fronting kamoa point, two ali‘i would take their wood surfboards and paddle out to a point that lined up with the middle of the complex. the thousands of spectators lining the shoreline were not merely content to just watch the contest. betting played a major role in hawaiian society, and wagers were commonly made between the maka‘ainana (commoners) on which the chief would be the victor during the great makahiki surfing competitions.

the makahiki was a time for the hawaiians to take a break from work and spend their time feasting, dancing, and engaging in sporting competitions. with over 25 different sporting events, ranging from heihei kukini (foot races), hakoko (wrestling), loulou (finger-pulling contest), ‘ulu maika (rolling stone discs for accuracy and distance), ku‘uku‘u (boomerangs), kaka la‘au (spear fencing), ‘o‘oihe (spear throwing), ‘au’au (swimming), lele kawa (cliff jumping into the sea making no splash), lele pahu (cliff jumping and making the biggest splash), kaupua (diving deep underwater to retrieve half-ripe ipu), and kaha nalu (body surfing), the festival’s tournaments were held

to celebrate the coming of Lono (the deity of agriculture, healing and peace). while the makahiki was celebrated on each of the main hawaiian islands, nowhere was the celebration bigger than on the westside of the island of hawai‘i. this was in part due to the kona coast of hawai‘i being the hawaiian island’s major population center prior to european contact. due to the significant population on the big island, the majority of named ancient surfing breaks mentioned in chants and songs are predominantly found on the island of hawai‘i.

the makahiki tournament was also known as the ultimate surf contest, and the ali‘i used the competition as a method of reaffirming command over their subjects by demonstrating strength and agility on a surfboard. once the ali‘i had reached the kulana nalu (take-off point), they would wait for the biggest wave of the set before paddling their kiko’o, alai’a or omo surfboard into the fast breaking wave that hugged the rocky coastline. to make the wave and not end up in the rocks, the chief would have to achieve a state of lala (sliding at an angle in the wave’s pocket, called trim today) to generate enough speed. if the chief was an excellent surfer he had two options; he would either make it around the corner and into the area of the bay known today as lyman’s, or he could attempt to ride the wave up onto the rock shore and dismount if he knew the exact spot where it was possible to perform this incredible feat of courage. to the judges and the crowd, if you could ride over the rocks and onto the shore then surely you were the greatest surfer.

after centuries of celebrating makahiki, the festival ended in 1819 with the death of king kamehameha. with the great winter games gone and the arrival of the missionaries in 1820, surfing fell into a state of decline and nearly disappeared by the start of the 20th century. it was the “ambassador of aloha” also known as duke kahanamoku who led surfing’s resurrection in the early 20th century that led the sport back to its world-class status.

few places hold the mystique and legend in hawaiian surfing like kamoa point. not only was it the site of a royal complex, it is believed that Kamehameha the Great learned to surf in this sacred place. with its lava rock strewn shoreline, the wave was a great determiner of a surfer’s skill, level of self-control and mana.

it was Here wHere tHe ali‘i and tHeir

MeA oli (surF cHanters) would meet

beFore tHe surFinG comPetition to

set tHe rules and PerForm

special thanks to tom “Pohaku” stone

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sion is a waterman. when you hear the word “waterman” many names and images may settle into your mind, but if you had ever been in or on the water with sion, he was the only vision that would come to mind. sion had that kind of impact on people, but not just for his skill and precision but for his perception and attitude. he was out there to have fun, to take it all in, to overcome any challenge just for the absolute Joy of it. “ego” was not part of his persona.

sion is more than a surfer. “all that stuff about him charging and everything being said…that’s one thing and i’ll respect somebody so much for that…but what really matters to me is how they are as a human…si’s game out of the water was ten times

LIVE LIKE SIONSIon MILoSKy, a paSSIonatE fathEr, huSband and

faMILy Man, SEt thE bar hIgh, not bEcauSE hE

judgEd anyonE ELSE for how thEy LIVEd, but

because he had mastered life himself.

sion is a waterman, surFer, teacHer, brotHer, Friend, FatHer and Husband

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words : Jen homcy

image : ZaK noyleLIVE LIKE SIONwhat it was in the water! and i have to say that i always viewed his relationship with his family and what they had going on as a model for myself one day…he just loved being a father and what stood out to me the most is that he was a real man…a man amongst boys.” —mark healey, friend and acclaimed waterman.

sion is a teacher. although he did not think of himself in that way, and even might chuckle at the idea, he had a gift for allowing people to learn from him by setting an example. he encouraged others to try and inspired people to become better versions of themselves. he was an unconditional friend, he didn’t judge, he rejected negativity and he always found the good in others and their experiences. a man of few words,

his powerful actions were always heard, his solid core values were obvious, and by giving respect to others, he became what others aspire to achieve in their own lives.

sion is a brother and a friend. sion inspired so many people around him by always being truthful and straight up. his friends say that he came through for them more then anyone else and that he was the first to congratulate them on their successes. no jealousy, just love.

sion is a father and husband. sion loves his daughters and wife with absolute passion and his excitement is contagious. he lives in all he has touched, directly and indirectly. he lives through each and every person who has honor, who is a

father, brother and son, who is a husband, whose success is self driven, and through unconditional love and friendship. he lives in those who go beyond what they think is possible because the only limits in life are self imposed. if you are going to do something do it right. put 110 percent into life. love every minute with no regrets. live like sion!

sion left the physical world doing what he loved. his strong spirit lives on and his life and legacy thrive in his daughters, wife, and to all those who live their lives with pure passion and aloha.

*to support the sion milosky family fund please visit www.volcom.com/sion

Feature

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d i s c o v e R

in a maze of bars, boutiques, high rises

and flower shops, chinatown boardroom

stands out as an art gallery specializing

in “lowbrow” surf art with everything

from repurposed handbags and wallets to

custom-built surfboards.

eric and Jackie walden opened chinatown boardroom in 2006 as a way to combine their two passions: surf and custom culture. eric, long-time board shaper, extracts elements of pop-surrealism into his surfboards, giving them souls of street graffiti artists like mike giant, shepard fairey and dave kinsey.

“when we first became aware of the space we thought this would be a great fit for…not really a surf shop, but a place where i could show the type of boards i build, which are real colorful, have a lot of resin work and fit in with that surf/street culture,” says eric.

tHe Green roomwords : Kelli gratzimage : cHance carpenter

for more chinatown happenings:www.chinatownnewspaper.com

“we love the art galleries around here, but there wasn’t really a place that showed the type of art that we liked.” lowbrow is a new generation of art that started in the late 1970s in los angeles, california. it is often described as having a sense of humor, with cheerful or sarcastic undertones.

in the last several years, the waldens have been actively involved in the surf community, holding shows, surf discussions and helping with different events, like the surf film festival at the honolulu academy of arts. on current display is works from a well-known surf artist from Japan, koji toyoda. internationally recognized and utilized by several surf and skate companies, toyoda grew up surfing and has translated his passion into works of art that are not only creative but will definitely put a smile on your face.

located on nu’uanu avenue, chinatown boardroom redefines the business as usual art gallery and surf shop to a friendly adaptation of the two, making it a perfect detour during your jaunt through downtown, honolulu.

www.chinatownboardroom.com

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imPrint

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fashion editor : anné auphotographer : miles o’sullivan/ www.milesosullivan.comphoto assistant : nicole hill/ www.nicolelhill.comassitant stylist : naPua camarillomake-up : Kecia littmanassistant make-up : renial saludez and KimberlY duonghair : asHlee valeros/ www.bellabeautyagency.commodels : www.nichemodelsandtalent.com

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brent bielmann : bware black and white circle boardiesmaHina garcia : insight we are famous silver bikini

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vamos by erica millerbrent : insight stoned & free brawl blue boardiesmaHina : pualani electric blue leopard bikini

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Up to 110 flights per day between the islands.Hawaii’s Low Fare Airline

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drInK v o d K a m a d e i n H a w a i ‘ i

organIcaLLy

when you think of hawaii, what comes to mind? palm trees, hula dancers, waikiki beach, don ho? how about vodka? no? well one maui family is working to change that. kyle smith, his wife diana, along with their sons shay & sye and their wives dyanna & Jen-nifer have created a one-of-a-kind vodka made in hawaii. they call it ocean.

so what’s so unique about ocean vodka? it is in the water – ocean water. ocean vodka is made from usda certified or-ganic sugar cane (which makes it gluten free) & desalinated ocean water. since vodka is a blend of 60% water & 40% neutral spirits the smith family chose to name their vodka “ocean”, since the water has such an influence on the vodka.

the deep sea water used to make ocean vodka was once a part of the vast glaciers of greenland. the glaciers melted, dropped into the ocean and traveled the deep-sea current of the pacific ocean for 2,000 years before reaching the hawaiian islands.

40% alcohol by volume (80 proof). hand crafted by hawaii sea spirits llc -

KaHului, maui, Hawaii. usda certified organic by otco

www.oceanvodka.com

the water is desalinated using a state-of-the-art process which re-moves most of the sodium while leaving behind trace minerals that are not found in common surface water, namely: potassium, mag-nesium and calcium. it is these minerals that give ocean vodka its unique character. “we hand-craft our vodka, in small batches, by blending the desalinated water with organic sugar cane spirits in our kahului facility to produce an exceptionally smooth vodka. when we say we are a ‘hands-on’ company, we mean it”, chuckles shay, “all hands on deck! our entire family works together and personally handles every bottle of our vodka.”

ocean vodka comes from the ocean and gives back to the ocean. “it is very important to us that our vodka reflect what we believe in, sustainable organic living, while giving back to the ocean that nourishes our lives”, adds shay.

a portion of all proceeds from the sale of ocean vodka is

donated to organizations working to conserve the world’s ocean resources. in addition, ocean vodka works to reduce their impact on the environment. their bottles are made from 60% recycled materials. not only does this reduce the use of additional natural resources, this recycled material melts faster and at a lower temperature than the raw materials would, conserv-ing energy and reducing carbon emissions with every bottle. ocean vodka uses only organic, water soluble inks and coatings to decorate their glass. “we hope to serve as an example in our community and the world that business in hawaii can thrive while using environmentally responsible business practices & renewable sources of energy.

ocean vodka is now available on go! mokulele. please get wet responsibly.

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place : PiPeline

photos : ZaK noYle/ www.zaknoyle.com

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beyond the horizon

57

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place : swells From across tHe world

photos : ZaK noYle/ www.zaknoyle.com

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explore

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Waikiki to Ala Moana Center every 10 -12 minutes

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the shark conjures up different feelings for everyone. a predator of the sea, they’re feared by most ocean lovers. whether surfing or swimming, the thought of being attacked lingers on one’s mind. Mano (shark), are honored by native hawaiians as `aumakua, a protective spirit that can take animal form. yet, for some fishermen, sharks mean money and are pursued in an act called “finning.” shark finning is the catching of a shark, removing its fins, and then tossing the rest of the shark at sea. the shark, no longer having the ability to swim, then sinks to the bottom and dies a slow death. the fins are used to make a chinese delicacy dish call shark fin soup, served at special occasions or eaten as an indication of prestige. shark specialists believe over 73 million sharks die each year due to finning, which threatens the balance of our ecosystem. however, a new law has been

Hawai’i Leads the Way in Shark Protection

established to restore our shark count and ensure the balance of our bionetwork.

in may 2010, governor linda lingle signed a bill prohibiting the possession, sale, or distribution of shark fins. the ban is giving hawai’i restaurants until July 1, 2011 to run through their current shark fin inventory. consequences for breaking this ban begin with a fine of up to $15,000 for the first offense, $35,000 for a second offense, and up to $50,000 and a year in jail for a third offense. shortly after the bill was signed in hawai’i, efforts were made in guam and saipan to bring forth similar action. western states also took notice. in april 2011, oregon passed a similar ban, prohibiting the possession and distribution of shark fins. meanwhile, washington state awaits the governor’s signature. in may 2011, california, home to the nation’s oldest chinatown, continued in controversy,

as nearly one-third of the population is of asian descent. however, a bill is moving through the state legislature and awaiting a hearing by state assembly. hawai’i’s state motto, “Ua mau ke ea o ka ‘aina i ka pono” meaning, “the life of the land is perpetuated in righteousness.” as hawai’i leads the way in shark protection other states and countries continue to follow. an excellent website with further information can be found at www.wildaid.org

a new law has been established to restore our shark count and ensure the balance of our bionetwork.

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“the life of the

land is perpetuated

in righteousness.”

Hawai’i Leads the Way in Shark Protection words : KristY kinimakaimage : waYne levin/ www.waynelevinimages.com

deFlections

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Kailua sailboards & KaYaKskailua sailboards and kayaks

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kailua, hi 96734

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www.kailuasailboards.com

eXPlore kailua

‘all around the hawaiian island chain there is only one place that sticks out in my mind as such an unbelievably perfect ocean playground and it’s clearly kailua bay.’ –devin moody, manager, kailua sailboards & kayaks. its crescent shape, miles of white sand and tranquil, turquoise waters are framed by some of the most impressive waterfall carved mountain’s on earth. ‘i mean you have surfing all over hawaii, and that’s the rightful king of sports in the hawaiian culture. but to get waves you need a shallow reef and a powerful current, things you don’t necessarily want when you’re learning to stand up paddle or kayak.’ kailua has been a waterman’s paradise for a long time, starting with the hobbie cat sailors, ripping through the bay in the 1970’s. then came the invention of something

called the ‘sail-board’, later to be dubbed the ‘wind-surfer’ and it hit kailua beach like falling coconuts. dozens of colorful neon sails could be seen flying through the bay and laid out on the beaches during the heyday of the sport, from the early 1980’s through the 1990’s. by this time kite-surfing came on the scene and quickly nudged its elbow into the gut of windsurfers, making room for its high flying free stylers to dominate kailua’s ocean landscape.

while all the flashy sails had been jockeying for everyone’s attention over the last 30 years, there was a constant, cool and notably ‘hawaiian’ method of enjoying kailua’s turquoise water-park . . . paddling. the ancient lifestyle of the

hawaiian outrigger canoeing held strong and spread into a budding new generation of canoers, kayakers and stand up paddlers not to be taken for chumps. today’s landscape is a collage of kailua’s history with at least ten different sports being enjoyed on any given day. with surfbreaks, snorkel spots, windsurfers and a variety of paddlers, heading to the beautiful twin islands, it’s a virtual theme park for the adventurous at heart.

another constant in kailua’s watersports scene has been a little beach shop with a long history in the community. nearly all of kailua’s ocean adventurers seem to gear up at kailua sailboards & kayaks, before they hit the water. ‘because we’re the sole watersports shop by kailua beach, i’ve

noticed a buzz of activity that started about 7 years ago and has made working at our shop exciting ever since. whether people are competitive level athletes or just stoked to paddle the family out to the offshore islands, they are really excited, and that’s fun to see. i see it on the faces of our guides and instructors too; they get to take a group of people kayaking or stand up paddling out to a beautiful island, surrounded by sea-turtles and tropical fish, in the middle of the pacific ocean, how good of a life is that!’

kailua sailboards & kayaks will take you on their 4-hour guided kayaking adventure ($125/adult 13 and up), to the mokulua island bird sanctuaries. tours are year round but can be more

challenging/exciting during the winter months (nov-feb). their 2-hour guided kayaking excursion ($95/adult 13 and up; $81 children 8-13 years old) is better for the total novice, being about half the distance to paddle to flat island. both tours include lunch, snorkeling, hotel pick-up, lockers and showers; reservations required.

kayak rentals start at

$27.50/ half day

Kailua sailboards & Kayaks, incopen 8:30-5:00 year round (‘til 6:00 June-august)reserve online at www.kailuasailboards.comor call at 808-262-2555

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kailua sailboards and kayaks

130 kailua road

kailua, hi 96734

(808) 262-2555

www.kailuasailboards.com

Hawaii’s

Biggest and

Best Selection

of Surf Gear

www.hicsurf.com

OAHU: Ala Moana Center: Lower Level (808) 973-6780 Waikiki: Kalakaua & Beachwalk (808) 923-0442 MAUI: Lahaina Cannery Mall: (808) 667-6111HAWAII: The Shops at Mauna Lani: (808) 881-1400

HIC TEAM RIDERSKekoa Cazimero & Kelia Moniz

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after years of tanning and bathing in the waters of waikiki beach i decided it was finally time to attempt surfing. following a few failed efforts, my moment had arrived. with whitewash hitting my face and my body trying to find the best equilibrium possible, i finally stood up and

it was then i realized i was surfing the very same spot that duke kahanamoku, pioneer of surfing, once did.

needless to say, having Jason lau from faith surf school as my surf instructor made my experience in the water amazing. as i enthusiastically waited for Jason to call out the next wave, i took a moment to admire one of the richest views in all of o’ahu—diamond head. i was doing exactly what the crew had said to do, “having fun!”

when it comes to “the sport of kings,” hawaiian island creations (hic) and partner faith surf school not only teach you the basics of surfing, but also help you to understand the value of the sport in hawaiian culture. with over 30 years of experience in board shaping, dressing surfers and selling surf gear, hic surf in collaboration with faith surf school have it dialed down. “our goal is to properly instruct you and help you experience surfing for the first time while doing the most important thing, having fun!” says pro-surfer and founder of faith surf school, tony moniz also known as the “ambassador of aloha.”

both tony and his wife tammy moniz pride themselves in providing visitors and locals the ultimate surf experience. the school manifests itself behind the beautiful sheraton waikiki resort and spa, and at hic surf shop. they’ve been teaching students as young as four to as old as 73 for the past decade. a family of seven, tammy and tony have successfully brought up their five kids surfing all types of waves in hawai’i. daughter kelia moniz and micah moniz proudly surf as part of hic’s surf

wavelength

trough

peak

words : valerie sanchez

image : atilla Jobbagyi

rode mY waY into bliss.

balancinG act

deFlections

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team. the collaboration between hic surf and faith surf school is organic; it definitely makes you feel like part of their ‘ohana.

waikiki is considered one of the best places in the world to learn how to surf. from private lessons, semi private lessons, group lessons, stand up paddle lessons, and even the chance to hang loose with tony moniz himself on his north shore and south shore surfing tours, you will not find better instructors on the island than those from faith surf school.

www.faithsurfschool.com

“our Goal is to ProPerlY

instruct You and HelP You

eXPerience surFinG For tHe

First time wHile doinG tHe most

imPortant tHinG, HavinG Fun!”

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words : beau flemister

image : brian bielmann/ www.brianbielmann.com

JuSt a Fan

“i’ve been called a great waterman…but i’m really not,” laughs mark. with the voice of a true storyteller, enunciating every word, every sentence with a punch line,

“mel pu’u, brian keaulana, dennis gouveia … those are the real watermen. somehow, i just know all those guys.”

mark is 56 years old, but stands with a six-foot-five-inch fit, swimmer’s frame. he has a snowy buzz-cut and a face like a sea-weathered irish fisherman. instinctively, he begins with childhood. “i grew up in niu valley and learned to surf out at paikos. my dad would buy me a bunch of those $10 styrofoam surfboards from times in kahala and then i’d break ‘em all pool sliding in friends’ backyards. herbie knutsen, a lifeguard and family friend took me under his wing and got me my first pair of fins. then he threw me into the water out at sandys.”

teXtures

this began mark’s lifelong love affair with bodysurfing—he being one of the world’s leading ambassadors of the sport, not to mention six-time pipeline bodysurfing classic champion. the relationship with herbie also instigated his 29-yearlong career as a city and county of honolulu lifeguard. he spent nearly 20 years guarding out at ehukai beach park overlooking pipeline—the place where the public most notoriously associates mark. he finally retired from lifeguarding seven years ago. “on that salary, i knew i’d be taking a vow of poverty, which is why i don’t have kids and still rent at my age. but c’mon! to get paid to go to the beach and bodysurf, it wasn’t even a question for me!”

these days, apart from his legendary bodysurfing/lifeguarding reputation in the surfing world, mark is now known for his association with the defend o’ahu coalition (d.o.c) and their prevalent island motto, “keep the country country.” d.o.c., an organization committed to preserving the last green, untouched corners of the island from the threat of development started in order to raise awareness and oppose the plan to build five new hotels and a thousand condos on the north shore. d.o.c. and their sister organization, keep the north shore country, took the fight all the way

to the hawai’i state supreme court, who ruled in favor of the d.o.c.—a huge triumph, but ultimately not the end of the issue.

“i’m a lifeguard/surfer, not a community activist. but o’ahu has been so good to me. i realize how beautiful this place is, and i don’t want to see paradise paved over. we fully support the existent hotel up here. i’m not a fighter by any stretch; i’m just filled with a lot of gratitude and appreciation for hawai’i—my home.”

so somehow, mark doesn’t really consider himself a waterman, nor an activist. as influential as he may not even know himself to be, he stares into the glistening, silver pacific at dusk. he shakes his head thoughtfully, “i’m just a fan. i like to swim and i love the ocean. it’s like, i still can’t wait for the magazines to come out and see who’s done what or gone where. surfing still gives me that same feeling it did as a kid, fifty years later.”

the iconic Mark cunninghaM huMbly speaks.

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Make Any Spot Your HotspotUnlimited Internet accesswithout contracts

High-speed wireless coverageon Oahu, Maui & Big Island

Service on Hawaii’s fastest growing 3G network

688-Hele / helebroadband.comHaPPeninGs : July/ august /2011

o’aHu events :

First sundaYs at trumP

date: sunday, July 3rd 2011 (1130am - 230pm)

place: trump intl. hotel 223 saratoga rd. hon hi 96815

cost: free entry // free valet

contact: hnlnow.com

2011 Hawaii Polo tailGate eXtravaGanZa

date: every sunday throughout July // august

place: mokuleia polo field 68-411 farrington highway waialua, hi 96791

cost: $10 g.a // $8 mlt. seniors & students. // kids free

contact: glenn mercante 808.343.4788 // [email protected]

KY-mani marleY Hawaiian tour

date: monday, July 4th 2011 (starts at 830pm)

place: soho mixed media bar 80 s pauahi st. honolulu hi 96817

cost: $35

contact: www.hightideconcerts.net

2racKs raP contest Honolulu

date: wednesday July 6th 2011

place: the next door 43 n. hotel st. honolulu hi 96817

cost: $10

contact: [email protected]

Hard rocK live music FridaYs

date: friday nights (10pm – 1:30am)

place: hard rock café waikiki 280 beach walk ave. honolulu hi 96815

cost: no cover

contact: tyler stratton // [email protected]

us oPen sYncHroniZed swimminG cHamPionsHiPs

date: monday July 11th – friday July 15th 2011 (8am – 6pm)

place: duke kahanamoku aquatic complex 1337 lower campus rd

contact: lianne cameron // [email protected]

2011 baYFest

date: friday, July 15th 2011 (3pm – 12am)

place: kaneohe marine corps base hawaii 3rd st. & g st. honolulu hi 96863

cost: $10 - $25

contact: sharon cacurak 808.254.7653 // [email protected]

2011 Hawaii cHinese cultural arts Festival

date: friday, July 19th 2011 (starts at 730pm)

place: neal s. blaisdell concert hall, 777 ward avenue, honolulu hawaii 96814

cost: $18 / $25 / $35

contact: 808.591.2211

Jim bricKman

date: friday, august 5th 2011 (starts at 730pm)

place: neal s. blaisdell concert hall, 777 ward avenue, honolulu hawaii 96814

cost: $35 $40 $50 $75

contact: 808.591.2211

Honolulu Farmers marKet

date: wednesdays throughout July - august (4pm – 7pm)

place: neal s. blaisdell concert hall, 777 ward avenue, honolulu hawaii usa 96814

cost: free

contact: 808.591.2211

image : brian bielmann/ www.brianbielmann.com

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windward mall Farmers marKet

date: wednesdays throughout July – august (3pm – 8pm)

place: windward mall 46-056 kamehameha hwy kaneohe, hi 96744

cost: free

contact: www.windwardmall.com

Haleiwa Farmers marKet :: onGoinG

date: every sunday (9am - 1pm)

place: haleiwa, north shore

contact: www.haleiwafarmersmarket.com

maui events :

46tH annual maKawao Paniolo Parade

date: saturday, July 2nd 2011 (begins at 9am)

place: makawao town baldwin ave & makawao ave. makawao, hi 96768

cost: free

contact: theresa 808.572.9565

wailuKu First FridaY

date: every first friday 2011 (6pm - 8:30pm)

place: wailuku town market st. wailuku, hi 96793

cost: free

contact: yuki sugimura 808.878.1888 // www.coonecmaui.com

damn YanKees

date: friday, august 5th – sunday august 21st 2011 (730pm – 10pm)

place: maui tropical plantation 1670 honoapiilani hwy, wailuku, hi 96793

cost: $25 adults // $22 seniors // $18 students

contact: patty okuda [email protected] // www.mautropicalplantation.com

sPin doctors in concert

date: saturday, august 20th 2011 (730pm – 9pm)

place: royal lahaina resort 2780 kekaa dr. lahaina, hi 96761

cost: $55

contact: elizabeth bell 808.214.8133 [email protected] // www.royallahaina.com

3 rd annual maui PHoto Festival and worKsHoPs

date: wednesday, august 24th 2011 (8am - 9pm)

place: hyatt regency maui resort & spa 200 nohea kai dr lahaina, hi 96761-1985

cost: $595.00

contact: beth mathias 808.572.8014 // www.mauiphotofestival.com

biG island events :

KY-mani marleY Hawaiian tour

date: July 2nd 2011 (doors at 8pm)

place: kbXtreme (konal bowl) 75-5591 palani rd. kailua-kona

cost: $35

contact: www.hightideconcerts.net

FirecracKer oPen biG Game tournament

date: July 2 & 3

place: honokohau harbor, kona

cost: $1000 per team plus optional entry levels open to public anglers

contact: Jody bright - [email protected]

Kailua-Kona JulY 4tH Parade & FireworKs

date: July 4th, 2011 (parade begins at 530pm)

place: along ali’i dr. to walua rd.

contact: 808.327.3603 // www.konaparades.com

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Go! events :

avett brotHers date: tuesday July 26th 2011 place: waterfront at aloha tower, 1 aloha tower drive honolulu, hi 96813cost: $35 ga // $70 vipcontact: www.bampproject.com

incubusdate: friday august 5th 2011 place: kaka’ako beach park amphitheater, 677 ala moana boulevard honolulu, hi 96813cost: $55 ga // $120 vipcontact: www.bampproject.com

Paramoredate: wednesday august 24th 2011 place: waterfront at aloha tower, 1 aloha tower drive honolulu, hi 96813cost: $38 ga // $80 vip

contact: www.bampproject.com

sKins marlin derbY

date: July 8, 9 & 10

place: honokohau harbor, kona

cost: $3000 per team plus optional entry levels open to public anglers

contact: Jody bright - [email protected]

3rd annual worlds best mai tai Festival

date: July 10th 2011 (3pm - 6pm)

place: royal kona resort

cost: free

contact: 808.333.0204 // [email protected]

Hawai’i marlin tournament series cHamPionsHiP

date: July 15, 16 & 17

place: honokohau harbor, kona

cost: by invitation

contact: Jody bright - [email protected]

biG island marlin tournament

date: august 5, 6 & 7

place: honokohau harbor, kona

cost: $2700 per team plus optional entry levels open to public anglers

contact: Jody bright - [email protected]

establisHment daY Hawaiian Festival

date: august 13th – 14th 2011 (11am – 3pm)

place: pelekane (royal courtyard), kohala coast.

cost: free

contact: 808.882.7218

laZY marlin Hunt

date: august 13, 14 & 15

place: honokohau harbor, kona

cost: $3000 per team plus optional entry levels

contact: Jody bright - [email protected] open to public anglers

Kaua’i events :

Kaua’i music Festival sHowcase PerFormances

date: July 2nd 2011 (6pm – 8am)

place: kauai beach resort

cost: free

contact: lynn taylor 808.332.0877

Hawai’i ocean Film Festivaldate: July 23rd – 24th 2011 (7pm – 9pm)place: hanaleicost: $5contact: m. sandler 808.652.3392

Hawai’i sand castle / art contestdate: July 30th 2011 (11am - 4pm) place: hanalei pier & pavilionscost: free contact: Julian miller 808.639.8379

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With 90 stores and restaurants, you can easily shop for

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the whaling life at our Whale Museum – all just a few

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100% of net proceeds fund Kanu Hawaiiand other local nonprofits

A deep discount (50% or more)is offered by a socially responsible company.

A minimum number of buyers must commitin order to get the discount.

IIf the minimum isn’t reached, no one pays.If it is, everyone gets the discount.

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commuter terminal

commuter terminal

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contactinG Go!

thank you for choosing go! mokulele operated by mesa airlines and mokulele airlines. we value your feedback to help us build a better airline.

ticKetinG and cHecK-in

check in generally begins 3 hours prior to departure. we request that you check in at least 75 minutes prior to departure. don’t forget that you may need additional time for parking and security lines-we don’t want you to miss your flight. you can check in at any go! mokulele kiosk or our website www.iflygo.com, up to 24 hours in advance.

boardinG and dePlaninG

all passengers must be at the gate at least 15 minutes prior to departure or there is a chance you may lose your seat. if you are connecting to another airline in honolulu, advise a ramp agent prior to leaving the tarmac, he or she will direct you to a walkway leading to the interisland and overseas terminals.

eXit row requirements

so… you were one of the first onboard and lucky enough to snag row 8, which is designated as an emergency exit row. this row offers our customers a few extra inches of legroom, but in return we ask for your assistance in the event of an emergency. if you are seated in row 8, you must be able to understand the passenger safety information located in the seatback, follow commands from the crew, be at least 15 years of age and understand english.

on behalf of go! mokulele employees, we’d like to welcome you aboard. the following information

is to help make your travel experience easier and more enjoyable. if you need anything at all, don’t

hesitate to ask your flight attendant. thank you for supporting low fares and flying go! mokulele.

We hope you enjoy your flight !

in-FliGHt saFetY

we ask that all passengers remain seated with seatbelts fastened at all times. this is for your safety in the event of unexpected turbulence. if you need to use the restroom (located in the rear) press the flight attendant call button and ask if it is safe to do so.

PassenGer luGGaGe

go! mokulele provides the option to check 1 bag for $10 and a second for $17. due to the size of our aircraft, we cannot accept surf/bodyboards over 6 feet in length. passengers are asked to keep extremely important items like laptop computers and medication in their carry-on luggage.

smoKinG PolicY

the use of cigars and cigarettes while in flight is not permitted. this also applies to anywhere in or around the aircraft, so please refrain from smoking while deplaning. smoking is only allowed in certain designated areas at our airports, so kindly wait until you are in an appropriate area before lighting up.

in FliGHt beveraGe / snacK service

go! mokulele offers a variety of drink items available for purchase onboard. go! mokulele accepts only cash for these items at this time (us currency)

$2.00

pepsi, diet pepsi, bottle water, sierra mist, passion- guava Juice, and sunny delight.

$3.00

royal kona coffee latté

$4.00

heineken and bud light beers*

$5.00

maui’s premium organic ocean vodka plus your choice of mixer.

$5.00

hamakua plantations lightly salted 100% pure hawaiian macadamia nuts. 4.5 oz can.

*These are the only alcoholic beverages allowed to be consumed onboard the aircraft. All alcohol must be served by the flight attendant only. Regulations prohibit go! From serving anyone under the age of 21 or people who appear to be intoxicated.

customer service

[email protected]

888.435.9462

mesa ailines

attn: customer care

2700 farmington avenue bldg, k-2

farmington, new mexico, 87401

reservations

(888) i fly go2 (435.9462)

Go! miles

questions or [email protected]

tsa secure FliGHt ProGram

the transportation security administration now requires all passengers provide their full name, sex and date of birth when booking an airline reservation. for more information visit www.tsa.gov.

welcome aboard

wHen contactinG Go! moKulele

please include as much information as possible so that we may better assist you. this should include date of travel, flight number, city pair and your go! miles account number (if you are a member). if not, Join... it’s free !

79

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innov8magazine.com iflygo.com

photo : brYce Johnson / www.brycejohnson.com

a Hui Hou

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