how to do planned giving when planned giving isn’t all you do
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How to Do Planned Giving When Planned Giving Isn’t All You Do. Presentation by: John C. Scibek, CSPG Senior Director, Planned Giving Fred Hutchinson Cancer Research Center. What Is Planned Giving?. Gifts that require planning - legal instrument. Giving from wealth not just income. - PowerPoint PPT PresentationTRANSCRIPT
Presentation by:John C. Scibek, CSPG
Senior Director, Planned GivingFred Hutchinson Cancer Research Center
How to Do Planned Giving When Planned Giving
Isn’t All You Do
What Is Planned Giving?• Gifts that require planning - legal instrument.• Giving from wealth not just income.• Gifts include:
− Appreciated securities bonds.− Bequests from wills and trusts.− Beneficiary designations in life insurance
policies, investment, retirement, and banking accounts.
− Real estate and business ownership interests.
What Planned Giving Isn’t
• Not only for those with wealthy donors - “millionaire next door.”
• Doesn’t require staff with tax and legal credentials.
• Don’t have to offer the full “menu” of planned giving.
2011 contributions: $298.42 billion by source of contributions
(in billions of dollars – all figures are rounded)
Individuals$217.79
73%
Foundations$41.67
14%
Bequests$24.41
8%
Corporations$14.55
5%
Source: Giving USA 2012
2011 contributions: $298.42 billion by type of recipient organization
(in billions of dollars – all figures are rounded)
Religion $95.88
32%
Education $38.87
13%
Human services $35.39
12%
Health$24.75
8%
Public-society benefit $21.37
7%
Arts, culture, and humanities
$13.12
4%
International af-fairs
$22.68 8%
Environment/animals
$7.813% Foundations
$25.83 9%
To individuals$3.751%
Unallocated* $8.97
3%
Source: Giving USA 2012
“It would be great if I could increase my current income.”
“I receive no income from some of my assets. Can I make them more productive?”
“Are there methods to avoid probate without a complex estate plan?”
“I’m worried about running out of money after I retire.”
AGE AND WEALTH-BASED MATRIX
-50 YOUNGER
50-70 MIDDLE-AGED
70+ OLDER
WEALTHY
Gifts of Cash Appreciated Property
Charitable Lead Trusts Term of Years Trusts
Lifelong CRT’s for Others
Gifts of Cash Appreciated Property
Charitable Lead Trusts Term of Years Trusts
Lifelong CRT’s for Others
Gifts of Cash
Gifts of Appreciated Property Charitable Lead Trusts Term of Years Trusts
Lifelong CRT’s for Others Testamentary Lead Trusts
Retirement Plans & Insurance CRT for Donor’s Life
Bequests Gift Annuities
PERSONAL VISITS
SEMINARS MAIL
INTERNET ARTICLES
ADVERTISING
MODERATE MEANS
Gifts of Cash
Gifts of Cash Appreciated Property Term of Years Trusts
Charitable Trusts for Life Pooled Income Fund
Gifts of Cash
Appreciated Property Bequests
Charitable Trusts for Life Term of Years Trusts Pooled Income Funds
Gift Annuities Retirement Plans & Insurance
SEMINARS INTERNET PERSONAL
VISITS ARTICLES
ADVERTISING
LIMITED MEANS
Gifts of Cash
Gifts of Cash
Gifts of Cash Bequests
Gift Annuities Retirement Plans & Insurance
ARTICLES ADVERTISING
SEMINARS PERSONAL
VISITS
Annual Giving Membership/Direct Mail
Major/Planned Gifts Annual/Member/Direct
Planned/Major Gifts Annual/Member/Direct
Adapted from Robert F. Sharpe, Jr.
“The Presence and Timing of Charitable Estate Planning: New Research Findings”
Russell N. James, III, JD, PhD, CFP®Director of Graduate Studies in Charitable Planning at Texas Tech University
Total Estate Value Annual Giving Multiple
<$100,000 0.15
$100,000 - <$500,000 1.89
$500,000 - <$1,000,000 3.73
$1,000,000 - <$5,000,000 8.12
$5,000,000+ 11.65
TOTAL 5.07
Segment your hottestplanned giving prospects
• Select those with the highest loyalty.
• Refine by financial engagement:– High annual giving, low cumulative.– High cumulative giving, low annual– High annual giving and high cumulative.
John C. Scibek, CSPGSenior DirectorPlanned Giving
Fred Hutchinson CancerResearch Center
Mail Stop J5-200PO Box 19024Seattle, WA 98
(206) 667-2878 [email protected]
Thank You!