How to Create Unique Brand Identity Design

A brand is a logo which gives an identity to a product or a service. It helps the consumer distinguish the product. A brand should reflect the core values of the organization. An amazing product with no brand is no good. Having a brand and creating a unique brand identity is of utmost importance to be able to make the most out of your amazing products.

Brand identity design is an amalgamation of name, logo, design, color and font. All these come together to produce a unique visual effect called as a unique brand identity design. It creates an association in the minds of the consumers. It helps the consumer identify the product and differentiate from other brands.

Follow these steps to create a unique brand identity design.

1. Unique LogoLogo helps the consumer recognize your brand. Always have a logo that is eye catching and easy to memorize. It should have a pleasant appeal. Select the best Logo Design Company in India for your websites. Having is nicely designed logo makes the job half easy for you.

2. Tag-lineA good tag-line is one which clearly defines your business or your core values. Always have a short, simple and clear tag-line that defines your business in a smart way. The tag-line and the logo; they should synergize and synchronize together. Choice of color and fonts should complement that of the logo.

3. Use of Colors and Themes

One should be very cautious in picking the right colors and themes. Nothing should go off beat. There has to be symmetry throughout the process while designing a logo or framing a tag-line or designing a website as it is one unified process.

4. WebsiteMake sure your website gives the same feel as your brand, logo and tag line. They all should give a same message. A creative and aesthetically beautiful website is always a pleasure to browse. You may appoint the best Web Design in Jaipur and choose from different Word Press Themes to have a site that reflects your brand and helps in establishing an identity.

5. In sync with social network mediaYou image should be unified no matter from where it has been projected. Social networking sites are a good platform to launch and promote the brand. But one should make sure that it imparts the beliefs and values in a coordinated manner.

All these steps are very useful in developing a distinct brand identity design. It is a very simple process if one is well aware of his products, the goals, beliefs and values of the organization. So once you are clear about yourself, then it is no rocket science.