how can the industry build on the strengths of the european
TRANSCRIPT
How can the industry build on the
strengths of the European
semiconductor value chain?
Fred van Roosmalen
NXP Semiconductors
SEMI Brussels Forum
May 24, 2013
NXP – A European global innovator
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Fred van Roosmalen – SEMI Brussels 2013
Established 2006 (formerly Philips)
Net sales: 4.36 B$ in 2012
In > 25 countries in Europe, Asia, US
Manufacturing in Europe and Asia
550 M$ annual R&D
3,300 engineers
11,000 patents
Focused mixed-signal portfolio
730 B€
30 B€
Worldwide revenue of European companies
Architecture
Design tools
Systems
Applications
The semiconductor value chain
Fred van Roosmalen – SEMI Brussels 2013
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Materials
Equipment
Fabs
Source: „Innovation for the future of Europe: Nanoelectronics beyond 2020‟, Nov 2012
Internet of Things: the next growth wave
By 2050 ~80% of world population will live in cities
This is driving R&D&I in Smart Mobility and Smart Buildings
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Fred van Roosmalen – SEMI Brussels 2013
Internet of Things: connected devices in 2020
Fred van Roosmalen – SEMI Brussels 2013
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Connected Car 600 B$
Clinical Remote Monitoring 350 B$
Assisted Living 270 B$
Home & Building Security 250 B$
Pay-As-You-Drive Car Insurance 245 B$
New Biz. Models for Car Usage 225 B$
Smart Meters 105 B$
Traffic Management 100 B$
Electric Vehicle Charging 75 B$
Building Automation 40 B$
55% Smart Mobility 29% Smart Buildings
Source: PC Today, April 2012
Internet of Things: industry challenges
Wireless standards, power, bandwidth
Data integrity, privacy, security, authentication
System functionality, complexity
Partnering across the full value chain is a must
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Fred van Roosmalen – SEMI Brussels 2013
Car Entertainment
Intelligent Traffic
Systems
Air
Inside
Car
In Vehicle Networks
Car Access &
Remote Car
Management
Ethernet
Smart Mobility: a functional overview
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Fred van Roosmalen – SEMI Brussels 2013
Smart Mobility: intelligent traffic systems
Communication network – Car-car and car-Infrastructure
Traffic/energy management – Emergency vehicles
– Speed congestion controls
– Green light zone
Safety – Beyond driver line-of-sight
– Lane change warning
– Collision Warning
Car as a Sensor – Dedicated wireless standards
– ETSI/IEEE, Car2Car Consortium
Fred van Roosmalen – SEMI Brussels 2013
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Smart Mobility: security hazards
Trojan Horse in vehicle via MP3 files
Car manipulation via tire-pressure monitoring
Network attacks via car diagnostic interface
Control over vehicle through e-call module
Bluetooth interface access via mobile phone
Electrical vehicle charge grid manipulation
“War Texting” – car access via SMS hack
“Counterfeit auto parts flood China‟s aftermarket‟‟
Fred van Roosmalen – SEMI Brussels 2013
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Smart
Elec.
Smart
Water
Appliances
Light
Wind Turbine
Solar Panel
Smart
Gas
Home displays
TV, Computer
In-Home Energy Display
Breakes Valves
Home Energy
Box
UtilityData
centers
Smart metering & sensing devices
Temp control
Distributed electricity
generation and storage User Interfaces
Hybrid car
Com
munic
atio
n
hub
Hybrid car Smart Elec.
IP network Independent service
providers
Smart
Heat
Concentrator
Sensors
Home network
Neighborhood
network
Wide
area
network
Smart Buildings: a functional overview
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Fred van Roosmalen – SEMI Brussels 2013
Potential for smart household nodes
Units, based on „conventional‟ 2010
Source: industry studies, team estimates, web search
20-30
Security
Other ~10
Consumer
Electronics
Climate
control
Total per household
~10
150-200
10-15
30-40
70-90 Lighting
Electricity
control
Smart Buildings: smart household nodes
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Fred van Roosmalen – SEMI Brussels 2013
Window sensor Room sensor (Smoke, CO, alarm, …)
Personalized
workspaces
Desk sensor (light,
T, RH, presence,
CO2, …)
Micro-climate
Activity based
lighting
Smart Buildings: intelligent office automation
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Fred van Roosmalen – SEMI Brussels 2013
The semiconductor value chain
Fred van Roosmalen – SEMI Brussels 2013
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Materials
Equipment
Fabs
Architecture
Design tools
Systems
Applications
Innovation pilots
Innovation pilots
Innovation pilots
In-Car
CAN data
Dynamic
Maximum
Speed
Real Time
Traffic Info
Smart phone
navigation
apps for
road users
Driving style
&‘black box’
info for fleet
managers
Traffic & road
condition info
for road
authorities
Innovation pilots: full value chain is needed
Smart Mobility: intelligent traffic systems
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Fred van Roosmalen – SEMI Brussels 2013
Environmental
sensors
Wired and
wireless
connectivity
solutions
Secure
Elements
Secure
energy
metering
Building
performance
monitoring
Smart
Climate
control
Systems
Smart
Lighting
Control
Innovation pilots: full value chain is needed
Smart Buildings: intelligent office automation
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Academia
Institutes
Industry
Labs
Pilots
Production
TRL 1 2 3 4 5 6 7 8 9
KET Bridge across the Valley of Death
Fred van Roosmalen – SEMI Brussels 2013
How can the industry build on the strengths
of the European semiconductor value chain?
System design, engineering, and partnership are proven
strengths of the European semiconductor value chain
Application pilots are essential for getting the full benefit for
Europe, in terms of economic value and employment
Governments (EC, national, regional) supporting innovation
across the full value chain, and acting as lead customers
Security enhancement is key in all implementations of the
Internet of Things, and Europe has a strong position here
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Fred van Roosmalen – SEMI Brussels 2013