assignment @sam
TRANSCRIPT
HUMAN RESOURCE MANAGEMENT Case study assignment
UNIT: LEADING PEOPLE IN ORGANISATION
BY
SAMUVEL ALSEMERO THOMAS
(1515775)
SUBMITTED TO
DR. PAULINE LOEWENBERGER
EXECUTIVE SUMMARY
This report is done to analyse the HR practices and the internal consis-
tency of both the companies, both companies have very unique strategy
which proves they are the market leader in their respective business,
since their strategies can be copied by their competitors they must keep
updating it so that their competitors will never gain their market positions
the theories and model which are referenced in the analysis appears to
be true in both of the companies ,and this proves their hr practices and
their internal consistency are better when compared to other airline and
rail industry
1 INTRODUCTION
Human resource management plays an important role in an organisa-
tion ,it aims to bring the best out of employees,the sense of human re-
source management is hiring training and managing interchange
thoughts with all employees , important roles of hr in an organisation are
recruiting ,safety , employee relations, compliance. The major aim of this
report is to explain how hr practices are going to help an organisation to
achieve their goals, and similarities between SA and AET with respect of
their HR issues, according to( armstrong handbook of human resource
management ) “HRM is concerned with all aspects of how people are
employed and mangled in organisation”. another main aim to this report
is understanding of internal consistency in HR and how is it demon-
strated in the case,the approach of this report is to prove how internal
consistency in hr of both SA and AET has helped these companies to
attain success
2 .0 ANALYSIS
similar sets of HR practice between SA and AET
2.1 job security
According to the case study both companies SA and AET has provided
job security to their employees , through this way both companies have
protected their important assets(employees), as it is mentioned in the
case it is easy to achieve flexibility and cooperation by providing job se-
curity the employees in other words giving assurance to the employee
for the continuity of his work ,but AET does not provide job security
according to (shanthi nadarajah) “employment security maintains com-
mitment among employees and creates a climate of confidence of the
workforce”
2.2 selective hiring
According to the case study SA spent a lot of time screening and hires
primarily for attitudinal fir for SA culture,that happens the same with AET
they are very distinct about recruiting their employees , this is one of the
huge advantage for the company According to (christian merkly thijs van
rens) “ The most direct evidence comes from the distribution of job find-
ing rates.If hiring is perfectly random,then all workers have the same
probability of finding a job if hiring is selective then god workers find jobs
immediately”
2.3 Training
According to the case study both SA and AET spend a lot in training
their employees, so that their employees can excel on their jobs SA
trains their employees in a way that they can provide faster and cheaper
customer service and AET has 3 day training programme for the begin-
ners and even the CEO welcome the new comers , a five week work
programme is give which trains them for instant security and to get
adopted with AET culture,this has a great impact which keeps the em-
ployee updated , according to Beardwell and holden “that human re-
source management concept as commitment to the company have
made the senior manager realise the importance of training a employee”
this clearly states that for the betterment of the company and to achieve
the goal employee training is very important
2.4 REDUCTION OF STATUS AND DIFFERENCES
Many companies don't treat their subordinates very well some are
treated like slaves and the employee becomes indolent, but there is a
great difference SA and AET treat all their subordinates equally this
keeps the employee motivated according to the case study in SA the at-
mosphere is very informal and work is done point to point ,AET empha-
sis few hierarchical level and informal communication between all the
employees , the case clearly states they treat their employees equally
which is impossible in this human world , according to (jeffery pfeffer and
john f.veiga )“the idea of using reduction of status and difference is to
make all employees feel confident and committed “
2.5 SHARING INFORMATION
According to the case study widespread of sharing information is an-
other strategy to keep the employees motivated SA and AET share their
financial position and their business strategies with their employees ac-
cording to (jeffery pfeffer and john f.veiga) “information sharing is an es-
sential component because it makes the employee trusted”
2.6 SELF MANAGED TEAMS
According to the case study SA operates in teams, boarding baggage
mechanism are done by everyone , which leads to get the work done in
a short period of time According to john p millikin peter w.hom charles
C.Manz “ Self managed teams proves that working in teams bring better
customer satisfaction “
2.7 COMPETITIVE STRATEGY
according to the case SA provides job security for the employees which
is one the most intellectual strategy used by SA , as no other airline in-
dustry in U.S provide job security to their employees , according to the
case SA makes the highest profit in airline industry even after the 9/11
attacks they managed to be at the where as rest of all other airline faced
huge loses according to “t’he us labour law “the employee can be termi-
nated in his absence” but SA provide their employees job securities
which make them to be more loyal to the company, according to the
case SA believes employees are the biggest assets to the company ,
and their unique strategy makes their employees feel confident as no
other company in U.S provide job security. this is one the key factor
which makes SA a successful airline industry
According to the case AET does not provide any job security to their
employees and yet it is successful , AET charges more compared to all
other trains yet they are more profitable than other air rail industry, ac-
cording to the norway government they provide all kind of security to the
citizen they are provided free education till master levels and pensions
are provided to all retired workers
3 CONCLUSION
The case clearly states that two companies have been successful in
their hr practices which resulted in making their employee loyal to there
company and they are completely successful in gaining their advantage
over them.through their unique hr practices both companies managed to
provide the best customer satisfaction ,they even made huge profits ac-
cording to stain nadarajah “hr practices can help to improve the job per-
formance and career development and this paper has helped us to un-
derstand relationship between hr with job performance and career devel-
opment”, according to the case it clearly states how hr practices and
their unique strategies has helped the company to improve their perfor-
mance which has helped to provide best customer satisfaction and
make huge profits when compared to other airline and rail industry
4 RECOMMENDATIONS
even the companies unique hr practices which helped them to provide
job security , trust to their employees, this strategy cannot be adopted
for so long, because its a very competitive world,as SA and AET strate-
gics are discussed around the globe people can steal their ideas which
might result a competitive threat to them. as the world is ready to steal
other ideas to make money,both SA and AET must keep updating their
strategy and hr practices, so that they will still remain a challenge to their
competitors ,as both company have financial advantage when compared
to any other airline and rail industry this would be the best time to oper-
ate their services globally so they can make huge profits
5 REFERENCES
The relationship of HR practices and job performance of Academicians
towards career development in malaysian private institution 2012 au-
thors Shanthi nadarajah viral kadiresan ramesh kumar nurul nissa ah-
mad kamil and dr Yusliza mohd . yusoff ( used the same article twice for
referencing )
selective hiring and welfare analysis in labour market models authors
christian merl thijs van rens january 2012
putting people first for organisational success (management executive
1999 volume 13 no:2) author jeffrey pfeffer and john F. veiga (used the
article twice for referencing )
The leadership quarterly authors john .millikin peter w.hom charles C.-
manz