an evening with... oracle endeca guided search & experience manager meetup
TRANSCRIPT
An evening with ... Oracle Endeca Guided Search & Oracle Experience ManagerArkho Innova Meetup Series
• Un espacio para compartir experiencias y conocimiento
• Un espacio para hacer relaciones entre equipos con intereses afines
• Un espacio para pasarla bien
Gracias por su asistencia!!!
Búsqueda
Personalización
¿Qué es búsqueda?
¿Qué es personalización?
Personalization, also known as customization, consists of tailoring a service or a product to accommodate specific individuals, as
opposed to general groups. A wide variety of organizations use personalization to improve customer satisfaction, as well as for advertising. Personalization is a key element in social media and
recommender systems.
Source: https://en.wikipedia.org/wiki/Personalization
Content in context
Show the right content, at the right time, to the right people
¿Es importante esto?
Source: eConsultancy
Source: eConsultancy
Guided Search
Experience Manager
dynamically explore and find relevant and desired items quickly. An industry-leading
faceted search and Guided Navigation solution, enables businesses to help guide and influence
customers in each step of their search experience.
is a single, flexible solution that enables to create, deliver, and manage content-rich, cross-channel customer experiences. It also enables non-technical business users to deliver targeted, user-centric online experiences
Guided Search
Copyright Oracle 2014
Ended ITL
Copyright Oracle 2014
One source
Experience Manager
Copyright Oracle 2014
Templates, Cartridges and Triggers
Copyright Oracle 2014
Integration
Copyright Oracle 2014
Integration
Copyright Oracle 2014
Main features • Triggers: Based on segments, Time, Location, Agent. • Segments: Business defined user groups. • Pages: Create pages and experiences with no TI involvement • Type ahead: Autocomplete. • Spelling correction: Automatic, based on indexing • Relevance: exact, field, freq, glom, interp, maxfield, nterms, etc. • Stemming: increase search results by including variations and root words. • Thesaurus: allows the system to return matches for related concepts to words
or phrases contained in user queries. • Redirects: ver el ejemplo de keyword redirect como "locations" y conversar sobre por
ejemplo "sucursales" • Guided Navigation: Dimensions and attributes and different setups. Show
refinement counts.
Other components in the suite
An evening with ... Oracle Endeca Guided Search & Oracle Experience ManagerArkho Innova Meetup Series