recording your pitchtechnovationottawa.org/.../04/...pitch-–-andrew.pdf · video production...

Recording Your Pitch

Poll!

how many of you have recorded a video of

yourselves?

Hello!I’m Andrew,Graphic Designer at:

4

Graphic Designer in Ottawa 🇨🇦

Ten Years of Agency Experience

5

Andrew Newby

• Logo/Brand Design

• Web Design

• Motion Graphics

• Corporate/Commercial Videos

Questions? Don’t hesitate to reach out any time…

6

Contact me

andrew@seoplus.ca

Andrew Newby

anewby.design

Bringing your storyboard to life.

7

Shipping Your concept

Video Production Components

8

You!

You are the stars of your pitch.

Make sure you shine.

Video Production Components

9

You!

You are the stars of your pitch.

Make sure you shine.

B-Roll

The extra visuals to your video.

They help tell your story.

Video Production Components

10

You!

You are the stars of your pitch.

Make sure you shine.

B-Roll

The extra visuals to your video.

They help tell your story.

Recordings

This is your work.

They prove that this is real.

Recording Your Video

Good / Bad Recording?Make sure audio is clear

- Face the mic

- Speak slowly and enunciate

- Do a few sound tests for volume levels

- Use headphones to review your audio

12

Good / Bad Recording?

Maintain focus- Stand up straight and still

- Look into the camera

- Keep hands in neutral position

13

Good / Bad Recording?

Make shots consistent- Use a tripod

- Shoot in landscape

- Use a backdrop

14

Good / Bad Recording?

Make sure you are well lit

- Use a natural light source

- Set up some DIY lighting

- Wear solid colours (no red)

15

Tripod HACKS!!!

17

Lighting HACKS!!!

19

Summary- Make sure audio is clear

- Maintain focus

- Make shots consistent

- Make sure you are well lit

When in doubt, take one more!

20

B-Roll Footage- B-roll footage will accompany

your script/voiceover and enhance your story.

- B-roll helps you to illustrate your point, and increase viewer’s retention

21

B-Roll Footage could be…- Recorded Video Footage- Timelapse Videos- Icons and Infographics

- Animated- or static

22

23

Timelapse ExampleCould be talking about…

- traffic- crowds- risks for contamination- how prominent ads are - etc

24

icons ExampleTake a look at this old explainer from Dropbox.

Artwork is very basic, but this is all they need to make their point and sell their product.

Game time!

One sentence voice-over

27

28

29

B-Roll Footage resources

https://www.pexels.com/videos/

https://pixabay.com/

https://www.videvo.net/

30

Stock Audio Resources

Youtube Audio Library:https://www.youtube.com/audiolibrary/music?nv=1

Screenshots/Screen Recordings

Screen recordings- Protecting privacy

- Make actions obvious

32

Screen recordings- Windows: Settings > Gaming > Game bar

- Mac: Quicktime > File > New Screen Recording

33

Activity:Build Familiarity with Your Tools

Build Familiarity with Your ToolsPlay around with:

- Screen recording your app in action- Make a sample voice recording- Your video editing software- Your video downloading tool- Browse through b-roll footage- Capture consent!

35

Filming Challenges?

Reflection:

New filming skills?

36

Recording Your Video✘ 3-5 mins in length✘ Present as a team✘ Provide subtitles✘ Protect Privacy + Consent✘ Cite your sources✘ Upload for judging

37

“Your smile is your logo, your personality is your business card, how you leave others

feeling after an experience with you becomes your trademark.”

- Jay Danzie

38