Recording Your Pitch

Poll!

how many of you have recorded a video of

yourselves?

Hello!I’m Andrew,Graphic Designer at:

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Graphic Designer in Ottawa 🇨🇦

Ten Years of Agency Experience

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Andrew Newby

• Logo/Brand Design

• Web Design

• Motion Graphics

• Corporate/Commercial Videos

Questions? Don’t hesitate to reach out any time…

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Contact me

andrew@seoplus.ca

Andrew Newby

anewby.design

Bringing your storyboard to life.

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Shipping Your concept

Video Production Components

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You!

You are the stars of your pitch.

Make sure you shine.

Video Production Components

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You!

You are the stars of your pitch.

Make sure you shine.

B-Roll

The extra visuals to your video.

They help tell your story.

Video Production Components

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You!

You are the stars of your pitch.

Make sure you shine.

B-Roll

The extra visuals to your video.

They help tell your story.

Recordings

This is your work.

They prove that this is real.

Recording Your Video

Good / Bad Recording?Make sure audio is clear

- Face the mic

- Speak slowly and enunciate

- Do a few sound tests for volume levels

- Use headphones to review your audio

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Good / Bad Recording?

Maintain focus- Stand up straight and still

- Look into the camera

- Keep hands in neutral position

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Good / Bad Recording?

Make shots consistent- Use a tripod

- Shoot in landscape

- Use a backdrop

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Good / Bad Recording?

Make sure you are well lit

- Use a natural light source

- Set up some DIY lighting

- Wear solid colours (no red)

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Tripod HACKS!!!

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Lighting HACKS!!!

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Summary- Make sure audio is clear

- Maintain focus

- Make shots consistent

- Make sure you are well lit

When in doubt, take one more!

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B-Roll Footage- B-roll footage will accompany

your script/voiceover and enhance your story.

- B-roll helps you to illustrate your point, and increase viewer’s retention

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B-Roll Footage could be…- Recorded Video Footage- Timelapse Videos- Icons and Infographics

- Animated- or static

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Timelapse ExampleCould be talking about…

- traffic- crowds- risks for contamination- how prominent ads are - etc

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icons ExampleTake a look at this old explainer from Dropbox.

Artwork is very basic, but this is all they need to make their point and sell their product.

Game time!

One sentence voice-over

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B-Roll Footage resources

https://www.pexels.com/videos/

https://pixabay.com/

https://www.videvo.net/

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Stock Audio Resources

Youtube Audio Library:https://www.youtube.com/audiolibrary/music?nv=1

Screenshots/Screen Recordings

Screen recordings- Protecting privacy

- Make actions obvious

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Screen recordings- Windows: Settings > Gaming > Game bar

- Mac: Quicktime > File > New Screen Recording

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Activity:Build Familiarity with Your Tools

Build Familiarity with Your ToolsPlay around with:

- Screen recording your app in action- Make a sample voice recording- Your video editing software- Your video downloading tool- Browse through b-roll footage- Capture consent!

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Filming Challenges?

Reflection:

New filming skills?

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Recording Your Video✘ 3-5 mins in length✘ Present as a team✘ Provide subtitles✘ Protect Privacy + Consent✘ Cite your sources✘ Upload for judging

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“Your smile is your logo, your personality is your business card, how you leave others

feeling after an experience with you becomes your trademark.”

- Jay Danzie

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