intermediate social media

Suchandrika Chakrabarti

Community Newswire Manager

Media Trust@SuchandrikaC

#IntSocMed

Positive change through the power of media• Open courses- Regular training sessions on marketing,

digital and PR & media relations led by industry professionals

• Bespoke training and consultancy – Expert-led. tailor made training and consultancy packages to meet the individual needs and requirements of your organisation

• Productions – Award winning films for charities

• Community newswire – Our free-to-use Community Newswire service helps charities, communities and citizen journalists get their stories into the national and regional media

Engaging with Erasmus Plus UK

On Facebook On Twitter

@erasmusplusUKfacebook.com/ukerasmusplus

Facebook

1. Have fun, be fun

2. Be topical, timely and relevant

3. Be visual (see below)

4. Be concise – think of mobile users

5. Be open to discussion

6. Ask questions

7. Post inspirational quotes (occasionally)

8. Don’t beg for likes

9. Post full links within FB – they get 3x more clicks

10. Develop an authentic tone

Twitter

1. Follow other projects, see how they’re doing it

2. Respond quickly with with .@ so everyone can see your replies

1. Answer each and every query – others can see when you don’t

2. Always shorten your links

1. Aim for <125 characters

6. Ask questions, solicit opinions

7. Share great articles linked to your cause

8. Twitter displays pics in the timeline, so try to get as many in as possible

9. Use lists to sort other users into helpful groups, plus add a community feel

10. Consider Twitter takeovers from happy beneficiaries to occasionally vary tone

Facebook

Twitter

Don’t forget the hashtag! #IntSocMed

Paper.li

Great for sharing news: can automatically update on Facebook or Twitter

•Mentions your retweeters and makes them feel part of your community

•Showcases your multimedia

Collates blogposts, social media, images, video, audio...

Storify

Perfect for showing off events and connecting you to interested people who couldn’t make it. Can also be used as a slideshow, so good for showcasing projects.

If not, I hope you feel like this…