social media roundup - social media planning

Download Social Media Roundup - Social Media Planning

Post on 10-May-2015

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This week's Social Media Roundup examines how to effectively create a social media plan for an event. This includes researching, drafting a plan and measuring. When planning an event, social media shouldn't be a secondary consideration. Throwing together social media coverage at the last minute can look forced. If your organization wants to maximize the reach and impact of an event, social media is an invaluable tool.

TRANSCRIPT

  • 1.Social Media Roundup
    Social Media Planning
    Research, plan and measure

2. Social Media Roundup
Agenda
This weeks Social Media Roundup examines how to effectively create a social media plan for an event. This includes researching, drafting a plan and measuring.

  • Introduction

3. Identify the event 4. Set goals and objectives 5. Research 6. Draft a plan 7. Measure 8. Planning checklist