w. edwards deming[1]
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Quality
Topic : Dr. W. EdwardsDeming
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Introduction
Williams Edward s Deming, 1900 in US - 1993
Considered to be the founding father of the quality movement
Doctorate in physics from Yale Teached mathematics and statistics from 1930-1946
Statistician, worked for the US government for many years
Was closely involved in post-war development of quality in Japan Deming has been given a lot of the credit for transforming Japan into a
modern industrial state
Rose to prominence in Japan
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Methods
Deming has Three principal methods:
1.Philosophy
Statistical Process Control (SPC) PDCA cycle
2.The fourteen principles for transformation
3.The seven point action plan
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Philosophy
1. Initial approach: based on statistical methods
Use of quantitative method
Management focus on causes of variability in manufacturing
processes Identify special and common causes of quality problems
Special causes: relating to operators or machines
Common causes: Arise from the operation of the system itself;
responsibility of the management.
Belief: there are common and special causes of qualityproblems
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Philosophy
Use of Statistical Process Control (SPC) to identify special and
common causes
Brings the production process under control
Aim: remove quality problems relating to special causesof failure
Remaining quality problems are common causes: inherent in the
design of the production process
Eradication of special causes enables a shift in focus to common
causes to improve quality further
Belief: a quantitative approach to identifying and solving problems
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Philosophy
Comments on use of SPC
The statistically approach brings its own problems Bendell (1989):
Lack of technical standards, limitations of data
Human difficulties by employee resistance and management lack ofunderstanding as to their roles in quality improvement
Demings approach reflects the machine view
The value of Demings work could be obscured by our ability to
interpret it.
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Philosophy2. Systematic approach to problem solving: the Deming, cycle
Plan, Do, Check, Action
Plan
Do
Check
Action
Identify improvements and identify
ways to achieve the improvements
Implement necessary actions to
achieve improvement
Verify if the implemented changes
results in improvements
What we do as a response to
the observed effect
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Philosophy
3. Systematic approach to problem solving: the Deming, cycle
Plan, Do, Check, Action
Frequently used in other methodologies (e.g. ISO 9000:2001,
Oakland)
Continuous cycle Do it all over again ((Kaizen)
Belief 1:systematic, methodical approach
Belief 2:continuous quality improvement action
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14 Principles
Do you have clear goalsfor the organizationcommunicated to all
employees?
How can everyone be empowered,feel a sense of ownership and sharein the companys success?
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With everyone participating our goalsare to deliver perfect quality to our
customers
We want to develop long termbeneficial relationships withour suppliers.
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The leaders select the music, setthe tone and insure thateveryone is on board at everymoment.
Ask your associates what they fearand then do whatever is necessaryto get rid of it.
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Find ways to opencommunications betweensuppliers, customers and all
employees.
Value is placed on doingand demonstrating.
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The method is balancingtechnology with peoples needs
and aspirations and eliminatingthose non-value adding wastes.
Why come to work if it is notjoyous?
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Ask and plan now for an ongoingcontinuous educational process to helpeveryone become the best that they
possibly can be.
Ask Dr. Shingo would alwayssay,
DO IT!16
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The seven deadly sins Fundamental beliefs about bad management
Are the cause to the poor condition of many organizations today
Must be eliminated
1. Sin 1: Lack of constancy
2. Sin 2: Short-term profit focus
3. Sin 3: Performance appraisal
4. Sin 4: Job-hopping regular movement of management between
jobs
5. Sin 5: The use of visible figures only
6. Sin 6: Excessive medical cost
7. Sin 7: Excessive costs of liability (Erstatningskrav)
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Philosophy
Summary of Demings philosophy:
Quantitative, statistically valid, control systems
Clear definitions of those aspects under the direct control of staff
that is the special causes and those which are the responsibility
of managementthe common causes (as high as 94%)
A systematic, methodical approach
Continuous improvement
Constancy and determination
Quality should be designed into both product and process.(Deming and Crosby)
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Assumptions
1. Management processes and attitudes must betransformed in order for sustained improvement to beachieved The management is seen to be responsible and capable of
undertaking the proposed transformation Deming does not suggest , in organization design terms, how this
should be achieved
2. Statistical methods will provide quantitative evidence to
support changes At the same time he recognizes that some aspects cannot be
easily measured
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Assumptions
3. Continuous improvement is possible and desirable
If the needs of the customer is fully met and understood,
where is the benefit in further improvement?
Long-term view and continuous improvement may not be enough
Maybe organizations must be built for sudden, catastrophic,
change.
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Quotations and concepts ofWilliam Edwards Deming
"There is no substitute for knowledge.
"The most important things cannot be measured."
"Experience by itself teaches nothing. "You can expect what you inspect."
"Special Causes and Common Causes"
Acceptable Defects.
Knowledge is theory. What is a system?
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Demings seven-point action
plan An action plan to implement the principles What to do, not how to do it
1. Management must agree on the meaning of the quality
program, its implications and the direction to take
2. Top management must accept and adopt the new philosophy
3. Top management must communicate the plan and thenecessity for it to the people in the organization
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Demings seven-point action
plan4. Every activity must be recognized as a step in a process and
the customers of that process identified; the customers areresponsible for the next stage of the process Process based work flow, the processes are divided into stages
At every stage there are customers that must be identified andsatisfied
5. Each stage must adopt the Deming-Shewart cycle PDCAas the basis of quality improvement Continuous improvement of every stage through the PDCA cycle
Acceptance of responsibility of the process and authority todevelop and implement changes
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Demings seven-point action plan
6. Team working must be created and encouraged to improveinputs and outputs; everyone must be enabled to contribute tothis process Participation in team work can be seen in several levels:
1. A team culture within each process
2. Changes in one area may have implications in another: Team culturemust be engendered between process owners
3. Sharing and developing improvements across processes
7. An organization for quality must be constructed with the supportof knowledgeable statisticians
Build an organization which reflects and nurtures the achievementof quality
Deming suggests the use of statisticians Multidiscipline team shows the collaborate nature of achieving quality
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Successes and failures
Overall Deming can be said to have beensuccessful
Substantial success in Japanese industry
After Japanese success he was able to turn hisattention to America
Here he met strong workforce resistance: Deming hadto revise his methods Emphasis from quantitative to qualitative approach
Coded the Seven Deadly Sins
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Successes and failures
Flood (1993) acknowledges the principal
strengths of Deming:
1. The systemic logic, particularly the idea of internalcustomer-supplier relationships
2. Management before technology
3. Emphasis on management leadership
4. The sound statistical approach
5. Awareness of different socio-cultural approach
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Successes and failures
Comments on Floods principal strengths:1. The systemic and logical approach is seen through the
PDCA cycle Both personal and organizational improvement
2. Prioritization of management before technologyrepresents a reversal of attitudes of many managers Many look for external rather than internal factors as
responsible for failures (94% belongs to managers)
3. Recognition of the importance of good leadership andmotivation can be seen to reflect human relationstheory
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Successes and failures
Comments on Floods principal strengths:
4. A strong quantitative base is fundamental toachievement of quality Do betterHow much?/When
We must know when success is achieved
Target orientation is motivational
5. Recognition of different cultural contexts is a vital
strength Essential in achieving success
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Successes and failures
Flood (1993) weaknesses:
1. Lack of well-defined methodology
2. The work is not adequately grounded in humanrelations theory
3. The approach will not help in an organization with
a biased power structure
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Successes and failures
Comments on Floods weaknesses:1. Deming suggests what to do without indicating how
May be empowering
Encourages experimentation and debate within each context
3. Deming is criticized for saying nothing about intervention inpolitical and coercive situations The second principle and the first three point in the action plan call
on management to accept their responsibility for quality andproductivity and to embrace the new philosophy
Demings approach rests on the attitude of the management
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The Deming Prize
The Deming Prize was created in 1951 by the Japanese Union of Scientist
and Engineers. For commemorating Dr. Deming and recognizing those with
outstanding quality management.
Winners of the Deming Prize for individuals have been Japanese as of 1999
Majority of Deming Application Prize winners also Japanese firms until thelast decade.
U.S. winners:
AT&T Power Systems
Lucent Technology Power Systems
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Books written by Edward
Deming Sample Design in Business Research
Some Theory of Sampling
Statistical Adjustment of Data
On Errors in Surveys
Quality Productivity and Competitive Position
The New Economics: : For Industry, Government, Education
Out of the Crisis
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