virtual gaming worlds [email protected]
TRANSCRIPT
Virtual Gaming [email protected]
Not just social gaming & virtual play
Not just licensed gambling
Convergent Gaming
Social Gaming, Virtual Worlds & MMO Gaming meetslicensed gambling
Social & affiliate marketing ini-gaming
Target Market
Social Gamers Female, 40+
Online Gamers Male, 20+
Asia focus & speciality
Marketing Plan Paid User Acquisition for
Virtual Casino World social game Facebook
Social / Multi-Level Marketing Affiliate revenue sharing
for every player / casino maker
Conversion of players to: Purchasers Gamblers
VGW Roadmap May
Improve platform & game quality
Finalise First Cagayan (Asia) license
First player acquisition campaigns
June Mobile platform porting Asia focus Review European
strategy
July MMORPG development for
hardcore & Asian audience
Large scale acquisition campaigns – Mass Launch
The Board
Laurence Escalante – Founder & CEO• Australian 30Under30 Winner• Co-Founded Anino Mobile, now
Anino Games, the Philippines’ oldest & largest game developer
Tim Allison – Executive Chairman• Chairman• 22 Year Game Executive• Asia & MMO Specialist• Represented LOTR Online and
D&D Online across all Asia
Peter Leonard - Director• Founding Partner, Gilbert +
Tobin: Australia’s premier technology law firm (200+ lawyers)
Steve Parker - Director• General Manager, Aristocrat
(ASX: ALL)
Paul Barnes – Executive Director• CEO, Devilfish Poker: AIM Listed
Online Gambling operation
The Team
Johnson Irudayaraj - CTO• Founder & CEO of Digient
Technologies, a global casino game development studio
• Built Paf.com
Gabby Dizon• President, Game Developers’
Association of the Philippines• Business Development &
Mobile Production Specialist, Boomzap
Rob Fulop• Game Industry Hall of Fame
Designer• Senior Designer at Zynga
Jen Yu• UI Lead at Slide Inc
Jojo Angeles• Head of Product, Level Up Inc,
the Philippines’ largest online gaming (MMO) operator
Adrian Crook• Production & Design Specialist• Social & Mobile game design
• Frontierville (Zynga)
Social Gaming MAU Model
2011 2012 2013 2014 20150
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
MAUsPurchasersGamblers
Purchasers & Gamblers
2011 2012 2013 2014 20150
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
PurchasersGamblers
• 3% flat Purchaser conversion• 1% Gambler conversion, increasing to 3% over
time
Financial Model
2011 2012 2013 2014 20150
20406080
100120140160180200
RevenueExpenses
• $200 NGY pa per gambler (1% conversion, growing to 3%)
• $60 revenue pa per purchaser (3% conversion)
USD, $m
Capital Formation
$1.1m AUD raised to date Raising up to $5m in current round
Use of Proceeds $5m current round:
Mobile & Cross Platform development Asia license & Focus Marketing – Mass player acquisition campaigns Games expansion MMO development European development & strategy
Thank You [email protected]