the procurement platform for your business€¦ · your brand world at mercateo opportunities to...
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The procurement platform for your business
Your brand world at Mercateo Opportunities to increase your corporate, brand and product presence
The procurement platform for your business 2
About Mercateo
Facts and figures of Mercateo Group
71,001,946available items
700 suppliers
1,391,049 registered business customers
26,000 visitors per day
2,600 new customers per month
4,300orders per day
11,000manufacturers
14European countries
As of October 2016
The procurement platform for your business 3
Business Modell About Mercateo
shop customer & purchasing
manager
Manufacturer & supplier
one creditor
orders mixed baskets
single sign-on
place catalogues online or present brands
send goods with Mercateo delivery note
for Buyers
BestBasket
Mercateo Cluster
Mercateo Auction
for Purchasing mgr.
OCI
Exclusive Catalogue
Exclusive View
for Suppliers
Last Call Option
Exclusive Catalogue
Catalogue Management
for Manufacturers
Cashback Catalogue
Brand World
ExpertAd
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Core requirements (covered by own suppliers)
Peripheral requirements (longtail, covered by Mercateo)
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10% of product range covers 80% of the purchase volume
Free text orders at many suppliers lead to process costs of > €100 per order
number of items
About Mercateo
Core expertise: Indirect spend
The procurement platform for your business 5
Mercateo for manufacturers About Mercateo
ASUS is convinced that Markenwelt has the far-sightedness, determination and innovative strength that enable a successful company to present a secure and transparent procurement platform for business customers. Martin Kostorz, Account Manager , ASUS
The Mercateo brand world gives our commercial customers an optimum overview of the product range relevant to them. In addition, detailed product and logistics information facilitates the selection and order process. Ilja Barskiy, Sales Representative Special Accounts 3M
We have now been successfully represented in Mercateo's German brand world for four years. This presence will also support us in France in strengthening our revenues and brand image in the business customer segment. Thomas Goal, Vertrieb Europa, HERMA GmbH
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Mercateo is growing rapidly About Mercateo
0.9 4.4 7.4 13.5 24.0
34.0 43.0
54.8
76.0
111.0
130.0 135.0
160.0
200,0
222,0
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Revenues in € million
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Mercateo international
Strong international footprint About Mercateo
The procurement platform for your business 8
opportunity to present the complete product portfolio
clear brand positioning
targeted approach of SMEs without distribution losses
clear positioning and separation from the competition
place all products successfully on the market
Product descriptions according to your ideas
individually designable marketing messages
stronger market position and revenue growth
Benefits of your brand world on Mercateo Your brand world with Mercateo
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Search result without brand world Your brand world with Mercateo
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Your brand world with Mercateo
P
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Image section for brand messages Example: Schneeberger
Search result with brand world
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Catalogue format BMEcat 1.2 or CSV file
Provision of product descriptions, product images and image videos
Provision of banners to highlight the brand world and product detail pages
Keywords
Special requirements for partners with own logistics:
Shipping of goods directly to the customer on behalf of Mercateo with Mercateo delivery note
Electronic invoice to Mercateo (medium-term)
Reuirements for your brand world with Mercateo
Your brand world with Mercateo
The procurement platform for your business 12
Reference examples Your Brand World with Mercateo
What about you?
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Video messages About Mercateo
Use Mercateo as a manufacturer We are Mercateo