summer edition2014

target magazineyour business english update

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summer contents

contents 1vocabulary tip 2brain teaser 3seasonal story 5grammar tip 6strange facts 9humour 10etymology 12words for 13new offers 14

No strings attached

If something is offered or obtained with no strings attached, it comes without any special conditions or restrictions.

“I managed to get a loan with no strings attached.”

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vocabulary tip | idioms

The City of Lies & City of Truth.

You are at an unmarked junction... one way is the City of Lies and another way is the City of Truth.

Citizens of the City of Lies always lie.

Citizens of the City of Truth always tell the truth.

A citizen of one of those cities (you don't know which) is at the intersection. What one question could you ask to them to find the way to the City of Truth?

Can you guess the solution? Answers on the next page…

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brain teaser | denksportaufgabe

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Answer:

You ask:

"In which of those two directions do you live?"

A Citizen of the City of Lies will point to the City of TruthA Citizen of the City of Truth will point to the City of Truth

brain teaser | denksportaufgabe

Slightly Strange Summer Traditions

Royal Ascot, Wimbledon, country fairs, and music festivals are the more common British summer traditions, but some of the less well-known summer events will really make you wonder what it is that makes the Brits so nuts!

Perhaps one of the best examples is the annual Cooper’s Hill Cheese Rolling and Wake near Gloucester in the town of Brockworth. This Cheese Rolling contest is a 200 year-old plus tradition that attracts spectators and contestants worldwide. Essentially, a Double Gloucester Cheese is rolled down a massive 200 yard long hill. Contestants throw themselves off a cliff chasing after the cheese and whoever crosses the finish line first wins. Sounds pretty harmless right? Guess again. Ambulances and paramedics are lined up at the finish line for a reason!

After countless injuries and several deaths, the annual Cooper’s Hill Cheese Rolling competition was called off in 2010 due to safety concerns. Did that stop this eccentric tradition? Of course not. Apparently, the event still took place without the Cheese Rolling Committee -yes, such a committee does exist! Over 500 spectators showed up for the unofficial race and six time local champion Chris Anderson won the Cheese Rolling race once again. Mark your calendar on the last Monday in May (Spring Bank holiday) next year for the opportunity to sacrifice your body and potentially your life for a Gloucester Cheese. Don't believe such a competition exists? Watch it for yourself here:

https://www.youtube.com/watch?v=KOyQBSMeIhM .

Who cares if you lose an eye chasing a Gloucester cheese down a hill? Traditions like these are a sacred part of British culture and further validate the theory that Brits go a bit bonkers once the sun comes out.

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nuts - verrücktspectators - Zuschauer

contestants - MitbewerberEssentially - eigentlich200 yard - 180 Meter

chasing after - nachjageninjuries - Verletzungen

called off - abblasenconcerns - Bedenkenapparently - anscheinendsacrifice - opfernsacred - ehrwürdigvalidate - bestätigenbonkers - bescheuert

seasonal stories | summer

Both of these words can be used when referring to the future.

going tois used when we talk about something we have already decided to do:

• I’m going to meet some friends after work this evening. (arranged)

• We’re going to watch the football in the sports bar in the city centre.

willis used when we make decisions at the moment of speaking:

• a) Can we meet next Monday morning? b) One moment, please. I will get my diary.

• a) It’s cold in here. b) Yes it is. I will close the window. We also use will for opinions, promises and offers.

• I think you will like this. (opinion) • I promise I will not be late tomorrow. (promise) • That looks heavy. I will help you. (offer)

Will with fixed expressions.The following expressions are very often used in English:

• I think I will … • I don’t think I will … • Perhaps I will … • Maybe I will …

Ready for the quiz ? Go to the next page…

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grammar tip | going to & will

going to or will : which is correct in the following?

1. A: We don’t have any bread. B: I know. I'll / I'm going to get some from the shop.

2. A: We don’t have any bread. B: Really? I'll / I'm going to get some from the shop then.

3. A: Why do you need to borrow my suitcase? B: I'll / I'm going to visit my mother in Scotland next month.

4. A: I’m really cold. B: I'll / I'm going to turn the heating on.

5. A: Are you going to John’s party tonight? B: Yes. Are you going too? I'll / I'm going to give you a lift.

6. A: What are your plans after you leave university? B: I'll / I'm going to work in a hospital in Africa. I leave on the 28th.

7. A: What do you think about the new boss? B: I like him. I think he'll / he's going to be a success.

8. A: Now please don’t be late for the meeting? B: You have my word. I'll / I'm going to be here in plenty of time.

9. A: I have so much work on my desk. B: No problem! I'll / I'm going to help you.

10. A: My wife is not going to be happy. I forgot our anniversary. B: I'll / I'm going to drive you to the florist. You can buy some nice flowers.

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grammar tip | quiz

The answers!

1. B: I know. I'm going to get some from the shop.

2. B: Really? I'll get some from the shop then.

3. B: I'm going to visit my mother in Scotland next month.

4. B: I'll turn the heating on.

5. B: Yes. Are you going too? I'll give you a lift.

6. B: I'm going to work in a hospital in Africa. I leave on the 28th.

7. B: I like him. I think he'll be a success.

8. B: I'll be here in plenty of time.

9. B: No problem. I'll help you

10. B: I'll drive you to the florist.

How did you do?

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grammar tip | quiz

It could be regarded an act of treason to place a postage stamp bearing the British king or queen's

image upside-down.Source: The Royal Centre / Lese-majesty Law

treason - Verrat

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strange fact | laws

Winning an Olympic medal…

Staying with the East-West divide…

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China wins silver…

…and Great Britain wins bronze

humour | cultures

Jokes from some Summer Comedy Festivals

"I hate when new parents ask who the baby looks like. It was born 15 minutes ago, it looks like a potato." Will Ferrell

"I like to play chess with bald men in the park, although it's hard to find 32 of them." Emo Phillips

"Being an England supporter is like being the over-optimistic parents of the fat kid on sports day." John Bishop

"Just because nobody complains doesn't mean all parachutes are perfect." Benny Hill

"How do you know when you're too drunk to drive? When you swerve to miss a tree then realize it was your air freshener." Kevin Hart

"Apparently, one in five people in the world are Chinese. And there are five people in my family, so it must be one of them. It's either my mum or my dad. Or my older brother, Colin. Or my younger brother, Ho-Chan-Chu. But I think it's Colin." Tommy Cooper

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seasonal humour | summer

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Idiot [ n ]

Today, as we all know, the word ‘idiot’ is used to mean someone of relatively low intelligence. However, the word comes from ancient Greek and it had a completely different meaning back then!

Idiot or Idiots in Ancient Greek was used to mean a private person or someone not interested in politics. Because of the word’s negative connotations, ‘idiot’ slowly molded into the terminology used today. Ironically, people might use that word to describe some politicians today.

etymology | word origins

ENGLISH - GERMAN

brand - Markecharge - Gebührcommodity - Warecompetitor - Konkurrentconsumption - Verbrauchcopyright - Urheberrecht development - Entwicklungdistribution - Verteilungevaluation - Beurteilungexecution - Durchführungoffer - Angebotperception - Wahrnehmungsvermögenposition - Stellungprediction - Vorhersageproposal - Vorschlagpurchase - Erwerbpurpose - Funktion ; Zweckrange - Reichweiterecipient - Empfänger relation - Verhältnis research - Forschungretailer - Einzelhändlersample - Muster validity - Gültigkeit value - Wertvisualise - sich vorstellenwholesaler - Großhändler

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words for | marketing

targetexecutiveworkshops

14target magazine

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Dynamic activities to stimulate learning efficiency.

Informative and interactive sessions to work on your weaknesses and build on your strengths.

Combined theory and practical work means you get to see what works for you.

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Dynamic learning atmosphere to practice and develop new skills Professional trainer who understands your business and listens to your needsTechniques to help you influence when it matters mostTailor made workshop to meet your needsConfidence to perform and outperform

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Presentations | Intercultural Communication | Human Resources | Strategic Meeting | Sales & Negotiations | Sector Specific Workshops | Hotel and Catering | Insurance | Investment Banking & Finance

Contact: Bill Bramallt. 0162 139 3115

e. bill.bramall@target-l.com

for more information.

new offers | summer 2014

Private KurseSchon seit mehr als zehn Jahren unterrichten wir Geschäftsleute aus marktführenden deutschen Unternehmen vor Ort – jetzt bieten wir unsere Kurse auch für Privatleute an. Der Unterricht findet in unserem Lehrzentrum im Herzen Frankfurts statt.

Teilen Sie uns einfach mit, welcher Kurs Sie am meisten anspricht, damit wir ihn für Sie buchen können, oder kommen Sie direkt bei uns vorbei. Wir freuen uns, Sie an einem Termin Ihrer Wahl persönlich zu beraten und den Stand Ihrer Vorkenntnisse zu ermitteln.

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Unsere A2 Grundlagenkurse richten sich an Teilnehmer, deren Englischkenntnisse bisher sehr begrenzt sind. Eignen Sie sich grundlegendes Vokabular an und lernen Sie die Basisgrammatik für einen perfekten Einstieg in das gesprochene Englische als Zweitsprache: garantiert!*

Unsere B1 Kurse für mittleres Niveau sind für Teilnehmer geeignet, die einem Gespräche auf Englisch folgen können, aber noch Schwierigkeiten bei der aktiven Beteiligung haben. Erweitern Sie Ihren Wortschatz und Ihre Grammatikkenntnisse, um Englisch mit mehr Selbstsicherheit zu sprechen: garantiert!*

Unsere B2+ Kurse für gehobenes mittleres Niveau sind optimal für Teilnehmer, die bereits ein gutes englisches Sprachgefühl besitzen und sich auf Konversation und Wortschatzaufbau konzentrieren wollen. Lernen Sie fließend zu sprechen, weniger Fehler zu machen und selbstsicherer zu kommunizieren: garantiert!*

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Ab 6. Oktober finden unsere neuen Kurse im Wochenrhythmus statt und können als Block aus 10 Terminen zu je 90 Minuten gebucht werden. In der folgenden Tabelle sind unsere fest geplanten Kurse aufgeführt. Wäre Ihnen ein anderes Datum oder eine andere Uhrzeit lieber? Ist einmal die Woche nicht ausreichend für Sie? Dann sprechen Sie uns an – wir stellen uns gerne auf Ihre Bedürfnisse ein.

.XUVEHJLQQ� � � � ��������������8KU� � ��������������8KUMontag, 6. Okt. $� Kurs 1 %� Kurs 1Dienstag, 7. Okt. %� Kurs 2 $� Kurs 2Mittwoch, 8. Okt. $� Kurs 3 %� Kurs 3Donnerstag, 9. Okt. %� Kurs 4 $� Kurs 4Freitag, 10. Okt. %�� Kurs %�� Kurs 2 ��������������8KUSamstag, 11. Okt. %�� Kurs 3

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Aktuell bieten wir Ihnen alle unserer Kurse zu einem Angebotspreis von insgesamt 179 € für 10 Wochen (90 Minuten pro Woche) an. Bitte fragen Sie uns rechtzeitig vor dem gewünschten Kursbeginn, ob im jeweiligen Kurs noch Plätze verfügbar sind.

* Garantiert: Zur Qualitätssicherung vereinbaren wir vor Kursbeginn einen klaren Kursplan mit den Zielen, die jeder Teilnehmer erreichen möchte. So können wir Ihren Erfolg garantierten – oder Sie erhalten Ihr Geld zurück!

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new offers | summer 2014

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