São PauloBrasil

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If you want to have fun, come to São Paulo. If you want to see breath-taking landscapes, come to São Paulo. If you are looking for culture, adventure or an exciting night life, come to São Paulo. The capital of the richest state in Brazil and a global metropolis gathers the best urban tourism with easy access to a huge natural beauty. São Paulo offers arts, glamour, good food, animation in arts and performances and is close to paradisiacal beaches and good forest-covered mountains full of cascades, caves and a varied fauna.

An avant garde city - a mandatory stop for international artist’s tours - organizes 90,000 events a year, like festivals, trade fairs, popular feasts and much more. Part of its charm is from its multicultural population, made of Italian, Japanese, Portuguese, Jewish, Korean and others. There are restaurants of more than 50 different cuisines and typical feasts brighten the streets the whole year, making a balance with the sophisticated food and luxury shopping.

“With a first world infrastructure, São Paulo takes advantage from the two busiest airports in Brazil: The São Paulo International Airport / Guarulhos, main entrance for tourists, and the Congonhas Airport, serving connection flights to all Brazilian states. Its excellent entrances and the wide bus system are an invitation to know the varied landscape of the State, where children and adults have all types of leisure activity, from ecotourism to extreme sports, from historic centers to a simple gaze. Find out those places on the next pages – and pack your luggage. Let São Paulo surprises you!

São Paulo waits for you

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Capital

S ã o P a u l o

B r a z i l

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• Location: Southeastern region

• Language: Portuguese

• Currency: REAL (R$)

• Population 10,800,000 inhabitants

• Temperature in summer: From 22ºC to 27ºC

• Temperature in winter: From 15ºC to 21ºC

• Altitude: 750 m above the sea level

• Latitude: 23°32.0’ S

• Longitude: 46°37.0’ W

• Area: 1.530 km²

• Foundation: January 25, 1554

• Administrative status: Capital of the State of São Paulo

• Population of the State of São Paulo 41,000,000 inhabitants

The Profile of the City of São Paulo

Distances between the cities in the state and the capital

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308115

261

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23428

206100

60245

60130

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In kilometers

For further information on São Paulo districts, please go to www.prefeitura.sp.gov.brFor further information on how to get to the cities in the state of São Paulo, please go to www.der.sp.gov.br

Guarulhos Internacional Airport

Congonhas Airport

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It is hard to say what the typical São Paulo food is. ‘Virado paulista’, with beans, sausage and fried banana, from the ‘bandeirantes’ time (name used for explorers in the colonial period in São Paulo), shares its space with more than 50 cuisines, from the Russian to the French, and the Brazilian tastes. Among so many options, there is one that can not be missed: pizza. There are more pizzerias in São Paulo than in the whole Italy. Japanese food is also popular, as well as the “churrasco” - barbecue. Wednesday and Saturday are traditional days for “feijoada”, the most famous Brazilian dish, prepared with black bean and porky

meat. You can go to a simple ‘cantina’, similar to the Italians, or enjoy yourself with the highest gastronomy. The wine list is always wide and the cafés has been sophisticated, offering special blends. In the markets, you find fruits from the whole country and abroad.

Those wishing to dance or listen to music, go to districts, such as Vila Madalena, Moema and

Vila Olímpia. For all tastes, from rock to funk, from jazz to Brazilian popular music, there are plenty of options for you to enjoy your night.

São Paulo is a superlative city: 10,8 million inhabitants, 260 cinemas, 152 theaters, 90 museums, more than 12,000 restaurants, 42,000 hotel rooms and the second helicopter fleet in the world. Although such figures are magnificent, they only present this multicultural metropolis, which population has been formed with people from more than 70 countries. This diversity reflects in the urban landscape, tastes, arts and human relations. In São Paulo, you can enjoy important art works, beautiful architecture

and comfortable parks. Cuisine is one of the best in the world and its service is generally excellent. And more, two comfortable and efficient airports and a wide road system provide the visitants the opportunity to find out all nature and cultural beauty hidden in the state. Few places in the world offer such attracting leisure options.

In a plateau, less than 100 km from the coast and 760 meters above the sea level, the city of São Paulo has a Cwa climate. Average annual temperature ranges from 19ºC to 27ºC. In summer, rains in the end of afternoon and, in winter, thermometers rarely reach less than 15ºC. São Paulo used to be called “city of drizzle” due to the

continuing light rain in certain times, a natural phenomenon much less frequent today. São Paulo is the center of a metropolitan area together with other 38 cities, gathering 20,000,000 inhabitants.

Live music performance.

Figueira Rubaiyat Restaurant / Municipal Theater / MASP / Bank of São Paulo Building / Latin America Memorial/ Luz Station.

Ibirapuera Park.

Pateo do Collegio.

A mass celebrated on January 25, 1554, spotted the birth of the city of São Paulo in a college built by Portuguese Jesuits who wished to catechize the Native inhabitants in the area. Today you can still see these building foundations at Pateo do Collegio. During 157 years, the city’s name was Piratininga. A starting point for expeditions

for precious metals and Indians to be enslaved, the little town started to gain importance. In the end of century 19, the culture of coffee brought richness for modernization, supported by the immigrants from all over the world. That growth brought many industries creating conditions for beginning the main financial center in Latin America.

A global metropolis

Variety is the rule for food and music

In the beginning, a religious college

Warm summer and light winter

São Paulo Capital

Food and night life

History

Geography and climate

Immigrants from all over the world helped to build the biggest capital in Brazil, a cozy city rich in culture, sophistication and beauty.

A wide restaurant network, from the most simple to the most sophisticated, provides worldwide tastes. Democracy is the key in the nightlife. Do you prefer samba or blues?

Modernization started in the end of the century 19 with the culture of coffee.

Less than 100 km from the coast, the city has nice temperatures during the whole year.

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An event every six minutes, from cultural festivals to business fairs, like São Paulo Fashion Week or International Road Show. But São Paulo offers much more. All art schools have been represented in the collections of 90 museums. 152 theater plays from Broadway musicals to experimental plays. Classical and popular music performance are constant, even during the day, many of them are free. Cinemas are excited in April with the Documental Festival

and the International Cinema Festival in October. Streets are always celebrating something. With typical food and music, the Italian community pays an honor to San Gennaro in July and to Our Lady of Achiropita, in August. July is the month for celebrations in the Japanese district of Liberdade. And we can not forget the Carnival parade, with beauty and luxury growing every year, in February.

City Ballet / Miss Saigon Musical.

Internacional brand stores.

Monumento Square (Ipiranga Museum).

The capital of events in Latin America

Good taste and sophistication

Art, culture and fairs

Shopping

More than 90,000 events per year. Hard to choose one.

São Paulo offers more than 70 shopping malls and 59 theme streets selling quality, creative and luxury products.

You can find the best options in São Paulo at a competitive price. Few cities in the world hold so many international names. Not to talk about the national brands which have been gaining the foreign market due to its quality and

creativity. Typical Brazilian products are available at the shops and in handicraft and antique fairs spread all over the city.

Downtown is rich in history, the Northern area has beautiful parks, and on the Southern area is the home of Interlagos Race Circuit, on the West side, the night life and on the East, the Italian immigration. On the next pages you will see the 1530 km area of the city divided into regions and what to do in each one of them. Another area, approaching the Paulista Avenue and the Jardins district, is so rich in attractions that has a special reference. Find where you are and wander to see countless options the city has to offer.

Every corner, a Beauty

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The history of São Paulo is kept in downtown. You can see the first building ruins, the Pateo do Collegio, from 1554. Today the building is the home of a sacred art museum, religious objects and Indian articles and the Paulista house. For a long time, the city life used to be restricted to this area. At the turn of the century XIX to XX, downtown received important buildings, such as viaduto do Chá (Tea Bridge) and the Theatro Municipal (City Theater).

Some of these buildings have new uses today. For example, the Júlio Prestes Station, built in 1938, has a modern concert hall – Sala São Paulo, close to Bom Retiro, a district where several generations of immigrants have been living since the beginning of the century XIX. On the last decades, Bom Retiro became a strong shopping area along the José Paulino Street, with more than 1200 shops full of fashion items at attractive prices.

Sé Cathedral – The biggest church in the city in modified Gothic style, for 8,000 people.Copan building – A São Paulo postcard, designed by the famous architect Oscar Niemeyer, stands out by its curves in the façade. A residential building, with a 5,000 people living in 1160 flats.Italia Building - Built in 1956, the highest building in São Paulo for a long time. A restaurant on the 41ST floor has one of the most beautiful views of the metropolis.Luz Station – Built with English iron structures for railway transports opened in 1901. Today is also the home of the Portuguese Language Museum.Júlio Prestes Station – Inspired in the Grand Central Station, in New York City, the station is the home of the Symphonic Orchestra of the State of São Paulo since 1999.Liberdade – Japanese district, with decoration, restaurants and typical product shops.Pateo do Collegio – Ruins of the foundations of the first building in the city. Today is the home of Anchieta Museum, where you can find religious objects and Indian articles and the Paulista house.

Mercado Municipal (Municipal Market) – The beautiful 1932 building sells fruits, vegetables and poultry. There are also restaurants and a famous cod pie (pastel de bacalhau). São Bento Monastery – Built in 1634. Every Sunday, a mass with Gregorian chant is celebrated at 10 in the morning. Pinacoteca do Estado (Art Gallery) – Museum held in an 1898 building has almost 4,000 pieces. Important exhibitions are also organized.Teatro Municipal (Municipal Theater) – Opened in 1911, with renascent façade. Presents opera, ballet and concerts. Altino Arantes Building – Inspired in the Empire State Building, in NYC, is known as Banespa Building, name of a former bank. From the top of the tower, the impressive view shows a 40 km radius of the city. Other attractions are the crystal chandelier in the lobby, with 13 meter high, and the museum, with art, furniture and documents.

Interlagos Circuit – A 4,309 meter circuit. There is also a 1,550 meter circuit for kart.Morumbi Stadium – Biggest particular stadium in the world, owned by São Paulo Futebol Clube.Maria Luiza & Oscar Americano Foundation – Modernist house and garden; tea room and museum. Organizes classic music presentation.Jockey Club – With four tracks; races on Monday Night and Saturday and Sunday afternoon. Three sophisticated bars and restaurants, cafés and tobacco shop. Ipiranga Museum – Opened in 1890, shows objects, documents and masterpieces from XVI to XX century. French-style gardens.Burle Marx Park – Planned by the landscapist with the same name, the park has native and exotic species, all identified.Ibirapuera Park – With 1,9 million square meters, a planetarium, museum, like African Brazil and the Modern Art, exhibition venues, like Bienal and Oca. Designed by the architect Oscar Niemeyer, the Ibirapuera Auditorium is specialized for musical exhibitions, for 800 vacancies and a huge stage. A 20 meter door in the backstage, let some performances to be showed externally for almost 15,000 people.

Protection Area Capivari-Monos and Bororé-Colônia – Atlantic Forest, cascades, endangered animals and Indian locations can be seen in the protected area representing almost 25% of the city area.Zoo – One of the 10 top zoos in the world due to its diversity. Zoo Safari – A 4km car ride to see almost 400 animals of 42 species living ‘free’.Shopping malls – Morumbi, Market Place, Ibirapuera, Interlagos, SP Market, Cidade Jardim, Jardim Sul and D&D, for decoration only.

Luz Station. One of the main historical

buildings in São Paulo.

The beginning From sports to concert halls

Downtown South Side

Must visit

Must visit

Entrance for people arriving at Congonhas Airport, one of the most famous points in this area is Ibirapuera Park, where people go every day for fitness, to be in touch with nature and to visit its several museums. Also in this area, you find the Interlagos Circuit, Jockey Club and Morumbi Stadium. At night, you can choose from concert halls, bars in Moema and discos in Vila Olímpia.

Jockey Club / São Paulo Zoo / São Paulo Museum (Museu do Ipiranga) / Morumbi Stadium.

Concert at the Municipal Theater.

Monument to he lags, by Victor Brecheret.

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Opened in 1901, the Paulista Avenue is one of the symbols of the capital. During a long time, the coffee producers had their mansions here; today there are some remains. Nowadays, the Avenue is the financial center of the city, but not only. In its almost 3km long, there are 30-floor buildings, cultural center, cinemas, museums and bookshops with several free attractions.

The avenue is also the scene for events, such as the Gay Parade and the New Year’s Eve Celebrations. There are several restaurants in the area. The surrounding district of Jardins is a center for excellent cuisine. Among the main streets, you find the luxury Oscar Freire, and the underground Augusta, where the famous Ouro Fino gallery is, with alternative brands and second-hand shops.

Casa das Rosas – Built in 1930, one of the remaining mansions in the avenue. Newly called Espaço Haroldo de Campos de Poesia e Literatura, an area for reading and research. Orthodox Cathedral – A Byzantine style building, newly restored.Consolação Cemetery – With a rich collection of sculptures and tombs of personalities, like painter Tarsila do Amaral and writer Mário de Andrade; guided tours available. Fiesp Cultural Center – Theater, art gallery, library and comic’s library, all free of charge.São Paulo Cultural Center – With four floors, offers theaters, dance and music, exhibitions, cinema and video and courses. Itaú Cultural Institute – Courses, exhibitions, theater, music and dance. Free of charge. There is a numismatics museum.MASP – São Paulo Art Museum – A daring design, with one of the largest free spaces in the world. Every Sunday, an antique fair is held. The museum’s collection has works by Renoir, Velasquez, Goya, Picasso, Monet, Degas and Di Cavalcanti.

Museu da Casa Brasileira (Brazilian House Museum) – Furniture from the century XVII to XXI. On Sunday morning, free music exhibition in the garden.Brazilian Sculpture Museum – No fixed collection. Temporary exhibitions are held.Trianon Park – Opened in 1892, the park has exotic and native species.Shopping malls – Frei Caneca, Pátio Paulista, Center 3, Pátio Higienópolis and Conjunto Nacional, where the biggest book store in Brazil is placed.

Art and culture for all

Paulista Avenueand Jardins

Must visit

Trianon Park – a microclimate in the heart of Jardins.

Paulista Avenue. São Paulo Art Museum.

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Campo de Marte – First airport in São Paulo. Today supports only small aircraft and helicopters. Panoramic flights take off here.Horto Florestal – With a diverse fauna and flora, picnic area. Forest Museum and Summer Palace of the Government of São Paulo.Serra da Cantareira Park – Tracks through this urban forest where endangered animals live, like monkeys, ocelots and leopard cat.Sambadrome – Designed by Oscar Niemeyer, is the place where the carnival of São Paulo is held and stages for 30,000 people.

Samba schools - Império da Casa Verde, Mocidade Alegre, Rosas de Ouro, Unidos do Peruche and others have their offices in the area.Shopping malls – Center Norte, Shopping D and Lar Center, specialized in furniture.Juventude Park – The cultural and sports and leisure complex, with 240,000 square meters, reinvigorated the area of a former prison. There are 10 courts, tracks for skate and jogging, small reserve of the Atlantic forest and fructiferous trees. Courses and shows.

São Miguel chapel – The oldest church in São Paulo, built in 1622 over a 1560 chapel. Immigrant Memorial – The building used to be the lodging for the immigrants in their first days in the new city. Today it is a museum.Tietê Ecological Park – One of the most important green reserves in the state. Home for arrested animals; leisure options and environmental education.

Carmo Park – A former farmer in the XIX century; almost 6,000 trees and a planetarium.Shopping malls – Anália Franco and Tatuapé.

Day and night young excitement Green is predominant here

With Italian accent

West Side North Side

East SideMust visit

Must visit

Must visit

Although there are museums and cultural centers and the huge campus of the University of São Paulo, the Vila Madalena district is the most attractive point in the west side. Streets full of fashion shops and with alternative design, are always full. At night, the noise is louder. Bars and discos are always crowded.

One of the biggest tropical forest reserves in the world in urban area, the Cantareira Park, close to the Horto Florestal. Full of music and dance. Besides the Sambadrome, where the carnival of São Paulo is held, several samba schools are addressed in the region.

Most part of the Italian colony in São Paulo lives in the east side, where you can find the biggest homage to foreigners who helped to build the city: The Immigrant Memorial. The region is full of parks and is the home of the most popular soccer team, Corinthians.

Tomie Ohtake Institute.

Benedito Calixto Antique Fair.

Ceagesp – The flower fair on Tuesday and Friday, from 5:00 am to 10:30 am, is the greatest attraction of this big supply center.Cidade Universitária – Head Office of the University of São Paulo; the Archeology Museum, the Ethnology Museum and the Contemporary Art Museum are some of the museums available here.Estação Ciência – Interactive exhibitions in order to popularize science.Benedito Calixto Fair – Handicraft and antiques; Saturday.Butantan Institute – Three museums; one of them with permanent exhibition of snakes, spiders and scorpions. Tomie Ohtake Institute – National and international arts exhibitions.

Água Branca Park – Ideal for walking. Small pet exhibitions are held here.Villa-Lobos Park – Cyclists love its 350,000 square meters.Jaraguá Peak – With 1,135 meters height, the highest peak offers panoramic view. The peak is a national park where you can walk, see the plants, with orchid and bromeliad, besides monkeys, birds and other animals. Sesc Pompéia – Beautiful building, adapted from an old factory; organizes exhibitions, concerts and plays.Shopping malls - West Plaza, Eldorado, Bourbon, Butantã and Iguatemi, one of the most exclusive in the city.Latin America Memorial – Designed by Oscar Niemeyer. Permanent exhibition of regional culture; there is also a gallery for temporary exhibitions, library and an auditorium.

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The east side, the

Italian corner in São Paulo.

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Train in Paranapiacaba.The same state that built a metropolis like São Paulo can conserve ecologic sanctuaries, with breath-taking landscapes and great

diversity in animal and vegetal species - just a few hours from the Paulista Avenue, the financial

center in Brazil.The sustainable tourism model set up in such localities is a guarantee that ecosystem balance will not be affected, being favorable to local communities and visitors.Lagamar Pole is an example, with several lakes and other lively scenes. In this Pole, you find Ilha Comprida, with dunes, spas with excellent infrastructure and wide cultural program; and Ilha do Cardoso, with 90% area covered by the Atlantic Forest, a shelter for almost 1,000 plant and animal species, some of them are exclusive from there. Iguape and Cananéia are also part of the pole.

In the city of Santo André, the historic town of Paranapiacaba, built in the end of the XIX century to receive engineers, technicians and workers for the construction of the Santos – Jundiaí Railroad, a connection between the coast and the countryside of the state. The whole urbanistic project and building designs were made in England.Surrounded by the Atlantic Forest, the area around the village has tracks and nature activities. You can visit the Paranapiacaba Park from Tuesday to Sunday; the park has several colorful bird species, like hummingbirds and tanagers and beautiful plants, like orchids and bromeliads.

The city of Paranapanema, named after the clean river crossing it, is good for fishing, water ski, Jet Ski and kayak and other sports. Less than 20km far from the city center, you can find the Ecologic Station, conservation area for endangered species, like great anteater and bellbirds.

If São Paulo magnitude provides several options to visitants; get to know the surrounding areas are to have much more to do. There are uncountable activities to complete the global metropolis experience. Natural scenes in the countryside plus famous spas and almost desert beaches. There are perfect corners for extreme sports and an

opportunity to experience the rural life if lodging in a centennial farm – part of the huge historic richness of the region, prodigal to maintain its past traditions. You will also find religious sites and theme parks – children will love them! When going back home, you will find excellent gifts and souvenirs from an amazing trip.

Surrounding options: Beaches, extreme sports, history, religion. Cuesta Pole

Ecotourism

Cardoso Island.

Paranapanema

Paranapiacaba

Ilha do Cardoso

SP

Cuesta Pole gathers cities around Jurumirim dams, where there are artificial beaches with sweet water and an excellent leisure infrastructure. The name is a reference for the irregular relief in the region. Besides its natural beauties, there are attractions,

like historic buildings in São Miguel, leather articles in Pratânia and the Holy Spirit Feast, in Anhembi. Other cities in this pole are Areiópolis, Bofete, Botucatu, Conchas, Itatinga, Paranapanema and Pardinho.

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Paranapanema river.

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Tourism exploration in the countryside has been strengthened in the last years in order to maintain a peculiar lifestyle. Rural properties started to receive visitors interested in getting in contact with farms daily life; this activity has become a complementary income source for those places. Surrounding the city of São Paulo, there are lots of attractions, particular emphasizing flower and fruit production.Holambra is one of the highlights in the rural tourism. The city is responsible for more than 30% of flower and ornamental plant production in Brazil, a tradition brought from the Dutch families who came to Brazil after the Second World War. In 1948, the village was founded and received the name from the fusion of both countries. Holland is remembered not only for its flowers, but also for architecture and windmills. An entrance for the Fruit Circuit, the city of Jundiaí,

a great producer of jaboticaba (a purple tropical grape-like fruit), is very close to São Paulo – only 60 km, making the city an option for those who work in the capital, but prefer living a little far away. Serra do Japi Mountain is also in this area, with several tracks through the nature.Indaiatuba presents the “farm tour” - a day visiting rural estates, where you can see details of several fruit production, mainly acerola. You can also visit historic buildings, like Pau Preto Cultural House, home of the Museum of the City, and the Church of Our Lady of Candelaria, where the city began in the XIX century.

In April, Itatiba organizes the Persimmon Feast, to celebrate the harvest of the fruit, a symbol of the city. In Tapera Grande district, there are several rural tourism attractions, including therapeutical treatments together with nature. Historic buildings contructed by traditional families, like Solar dos Alves Lanhosos, 1859, and Solar dos Godoys Moreiras, 1875, are an attraction too.Valinhos is the mayor fig producer in Brazil, what made the fruit a symbol of the city. Guava is another fruit in the economy of the city, which has 100 km of rivers and brooks.

Cities in this tour gather 2,500 square kilometers of preserved nature with lots of leisure options. In Ibiúna, the Atlantic Forest has orchid, bromeliad and bracken together with huge trees, like fig trees, cedars, cinnamon trees. A natural heritage that can be seen with licensed tour operators. There are also

cultural attractions, like Mairinque Railway Station, built in 1906, clay houses in Cotia, from the XVII century. The other cities in this tour are Alumínio, Piedade, Votorantim and Vargem Grande Paulista.

Itupararanga TourEcotourism

Flower production in Holambra.

Persimmon, typical fruit in Atibaia.

Rural

Indaiatuba

Holambra

Itatiba Jundiaí

São Roque

Vinhedo e Valinhos

SP

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Beautiful flowers in rural tourism.

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Houses in historic town of São Roque.

Typical fruit in the area of Valinhos.

Vinhedo produces grapes and wines. Italian immigrants set up this culture in the valleys and slopes of the relief. The annual Feast of Grape keeps tradition to celebrate each harvest. São Roque maintain the wine tradition in restaurants and cellars. Ruins of a chapel and a house, built

in XVII century, were found in Santo Antonio Farm. After restoration based on original characteristics, the estate was bought by writer Mário de Andrade in 1940 and he donated the farm to the Historic Heritage Service.

Fruit TourThe Fruit Circuit is made of ten neighboring cities based mainly on the fruit growing. Visiting rural estates is a program for the whole family. Some cultures became specialties in certain cities: Strawberry in Atibaia, guava, fig and pear in

Valinhos, acerola in Indaiatuba, litchi and passion fruit in Louveira, jabuticaba in Jundiaí and persimmon in Itatiba. Other products, like grape, peach and plum, are produced in different cities in this tour, like Itupeva, Jarinu and Morungaba.

Vineyards.Grapes grown in São Roque.

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Enjoy the fresh air in European-style towns is a privilege of visitors going to the mountains

in the State of São Paulo. Campos de Jordão is the most famous city, also known as the Brazilian

Switzerland, both for its climate (temperature drops below zero in the Winter) and the architectonic style.At 1700 meters high, in Serra da Mantiqueira, Campos do Jordão is the favorite point for rich people; which made the city develop a high level cuisine. The city gets crowed in July, when a Classic Music Festival is held. The railway built in the end of the century XIX is used for tourism today. The Campos do Jordão Railway journey, through the Serra da Mantiqueira, is the highest railway point in Brazil.One of the stops is the city of Santo Antônio do Pinhal, 20 km far from Campos do Jordão, with a belvedere, close to the station, where you can enjoy the Vale do Paraíba. São Bento do Sapucaí is an invitation for tourists interested in sports in the nature, like rafting and canoeing. One of the main points is the cascade Cachoeira dos Amores, which falls make natural swimming pools.

Mantiqueira TourThis tour includes other cities sharing the nice mountain climate.: Pindamonhangaba, Piquete and Monteiro Lobato, named after the famous writer who lived in the region.

House in Campos do Jordão.

Commercial heart of Campos do Jordão, Capivari.

Pedra do Baú in São Bento do Sapucaí.

The 2,000 meter high Pedra do Baú is an excellent point for climbing. Almost 30 km far from the city center, you have to climb more than 600 steps – half of them is iron and half is in the rock. In the same way, the beautiful landscapes of the district of São Francisco Xavier, in the city of São José dos Campos, are a motivation for mountain bike and tracking, rafting and canoeing can be practiced in the river close to the Serra do Pelado. There are also two hang gliding ramps and paraglide points.

The city of Cunha offers attractions, like Serra da Bocaina Park and Serra do Mar Park, both full of cascades and tracks. One of the trails maintain the stones placed by the slaves two centuries ago to carry gold and diamonds to Portugal. Pottery made in the city in a apanese oven, Noborigama, is an additional attraction for visitors.

EcotourismHill and Mountain

São José dos Campos

Cunha

Campos do JordãoSto. Antônio do PinhalSão Bento do Sapucaí

SP

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Those who love adrenaline and nature together will find excellent options in the sky,

on the water and in land – hang gliding, parachuting, rafting, alpinism, canopy and caving are some of the activities waiting for visitors.The “capital of adventure” Brotas is one of the cities specialized in extreme sports. The strong river Jacaré-Pepira is ideal for canoeing and

rafting. There are more than 30 cascades in the region – like Astor – used for rappel. There are also corners to rest, such as the called “singing sand”, natural swimming pool with sand singing an acute sound when walking. In Jacaré-Pepira reservoir, at 20 km from the city center, it is possible to fish, swim and sailing.For parachuting, Boituva is the right place, an international reference in this sport. For more than 30 years, this sport has been performed in the area developing a good lodging, shopping and food system. More than 20 parachuting schools make the sky colored. Beginners can double jump with instructor. Although free fall lasts only one minute, certainly this story will be told for the rest of your life. Favorable weather conditions have been making the city into a ballooning center. Rafting is a highlighted activity in Socorro, additionally to other extreme sports; some of them adapted to handicapped. Socorro was known only for knitting until short time ago, and also in Juquitiba, which Indian name means “land full of water”. Capão Bonito has cascades surrounded by native vegetation, like ‘dos Alves’, with little water flow, perfect for rappel beginners. Atibaia is a city close to Serra da Mantiqueira, with nice weather. Pedra Grande is an alterative for hang gliding.

Sports and Adventure

Climbing – an extreme sport found in these cities.

Also children enjoy extreme sports,

like canopy.

Chapada Guarani TourBrotas is part of the Chapada Guarani Tour, with towns full of valleys cut by crystal rivers and cascades. In Analândia, you can practice rappel in clear cascades or climb mountains, such as ‘do Cuscuzeiro’ and ‘do Camelo’, highlighted in the region. In ‘Represa do Broa, in Itirapina, visitors have excellent leisure and recreation options, like sailing, nautical sports, fishing and diving. The cities of Torrinha and São Carlos are also part of this tour.

Brotas

Atibaia Boituva

Iporanga

Capão Bonito Juquitiba

Eldorado

SP

Socorro

..

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Additionally to all these breath-taking adventures, you can find mysterious caves to be explored. The city of Iporanga is the entrance for the Alto Ribeira (Petar) Park, created to maintain these formations found in the area. One of the most famous is the Caverna de Santana, full of stalactites – conic formations “coming down” from the ceiling due to calcium carbonate accumulation during dripping for thousand years.

In the city of Eldorado, Caverna do Diabo (Devil’s Cave) is 8-km long, but only 600 meters are open to visit, with artificial lightening and footbridges making observation easier. The name of the city registers the presence of prospectors looking for gold in the deep rivers of the area.

Mata Atlântica Cave TourBesides Eldorado and Iporanga, the cities of Apiaí and Barra do Turvo also have several caves. All four have preservation units, like the Alto do Ribeira (Petar) Park, gathering more than 250 formations of this type. Strong rains and constant winds and the soil

in this region are responsible for the nature show. Natural caves appeared due to a geological process, creating forms that stimulate people’s imagination. The center of the park is in Núcleo Caboclos, in the limits between Apiaí and Iporanga cities.

Art, Adventure and Nature TourThis tour brings together cities offering nature and culture attractions at the same time. One example is the city of Embu, known for its artists and handicraft fair bringing lots of tourists every Sunday, but also a

place full of natural beauty. Other cities in this tour are Embu Guaçu, Itapecerica da Serra, Juquitiba, São Lourenço da Serra and Taboão da Serra.

Adventure and Leisure TourThis tour is made of small towns that together offer a considerable range of leisure options for those who enjoy adventure and do not care about luxury. They are: Apiaí, Buri, Campina do Monte Alegre, Capão Bonito, Guapiara, São Miguel Arcanjo and Ribeirão Grande, headquarters of Intervales Park, protection area with one of the most significant and remaining forest parts in the state of São Paulo.

Caverna do Diabo, one of the caves in the Atlantic Forest Tour.

Natural beauties and cascades make up the journey.

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Both Southern and Northern São Paulo coast has a surprising variety of beaches – being close to the Atlantic Forest is something amazing for visitors. From the most urbanized beaches to those exactly maintained as centuries ago, from the preferred for baths to those used for nautical sports, beauty is the common point for all them. The options are wide in the coast, since a simple healthy walk under the sun and swim in clear calm water until surfing and sailing, cycling or playing beach soccer. An exciting nightlife in restaurants, bars and discos, is an opportunity to approach other tourists.

Caraguatatuba, São Sebastião, Ilhabela and Ubatuba are the cities in the Northern Coast Tour. These four cities offer several attractions that make your visit to the region a plan to be extended for days.Caraguatatuba, or only ‘Caraguá’, is the entrance for the beautiful Northern coast with wide avenues and sidewalks and bicycle routes. The city counts on excellent infrastructure in the beaches and active shopping and services. One of the richest parts of the Serra do Mar Park, where an imposing part of the Atlantic Forest (Mata Atlântica) can be seen by tracking.São Sebastião has different style beaches along more than 100 km. One of the most famous is Maresias, preferred by surfers and with an exciting nightlife. In the city center, there are seven blocks with XIX century buildings, like the

Main Church (Igreja Matriz) and Casa Esperança, decorated with paintings

on the ceiling and stones from Portugal.At 3km far from the continent, Ilhabela

is the biggest 35 full of natural beauties, like its name properly shows (Beautiful Island).

There are miles and miles of cliffs and beaches for all tastes – some of them are full of people, others have difficult access. There are uncountable cascades and some mountains over 1,000 meters high. The so-called the “capital of sailing” due to the winds, Ilhabela is also an attraction for diving. Several archeological remains found in the island showed that all this beauty had been enjoyed before Portuguese people arriving in Brazil in 1500.Ubatuba is the ‘grand finale’ for visitors going to the Northern coast. Enseada, Praia Grande and Perequê-Açu

are the most attended beaches among the almost 70 beaches available. If you like diving, go to Praia do Leste and Ilha das Couves. Also rich in history. In century XVI, in the Iperoig beach, tupinambá Indians, who lived in the area, hardly fought to the European domination.Toward the South, you find the city of Santos that keeps a vacationing atmosphere even with the biggest port in Latin America and more than 400,000 inhabitants. The longest and biggest beach garden in the world (5.3 km long and total area of 218,800 square meters, full of grass, palm alleys and flower beds. he most famous beaches are Gonzaga and José Menino.

Aerial view of the São Paulo Northern coast.

Surf in Ubatuba.

Sun and Sea

Northern Coast TourCaraguatatuba, São Sebastião, Ilhabela and Ubatuba offer several attractions that make your visit to the region a plan to be extended for days.

Santos, Guarujá e

São Vicente São Sebastião

Caraguatatuba Ubatuba

Ilhabela

SP

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Coast of the city of Santos, only 40 minutes from the capital.

Mata Atlântica Coast TourThe main cities in the Southern coast of São Paulo – Santos, Guarujá and São Vicente – are full of leisure options, but the list of cities in the region is longer. Attractions like São José Fort, in Bertioga, ecologic trails in Itanhaém and the fishing platform in Mongaguá, 400 meters up to the sea. The cities of Cubatão, Peruíbe and Praia Grande are part of this tour.

A walk through the historic center of Santos.

Cruise in the Southern coast.

An unimissable visit is the historic city center in Santos, with several old and restored buildings, part of a recovery project developed during the last decade. Other attractions include the Aquarium, with more than 200 species of sweet and salt water, and Vila Belmiro stadium, home of Santos Futebol Clube, where Pelé – considered the best soccer player in the world – started his career and played during the most part of his professional life.Another important destination is the sophisticated city of Guarujá. Pitangueiras and Astúrias are two of the most famous beaches, divided by a rocky cliff and full of high buildings in the coast. These two beaches together sum almost two kilometers of clear sand and calm sea. The Praia da Enseada does not have high buildings and is full of bars, restaurants and discos, in fact, a meeting point. If you do not want this excitement, go to corners, like Praia do Éden, a paradisiacal beauty beach.São Vicente has the charm of being the first Brazilian town, founded in 1532 by a Portuguese voyager. Today, São Vicente is a well visited city – the most famous beach is Itararé, preferred by the young during the Summer.

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Religiousness is a strong characteristic of Brazilians. São Paulo gathers some of the main points for this manifestation of faith – beginning in Aparecida, a city created in devotion to Our Lady Aparecida, patroness of Brazil. The city of Guaratinguetá is the homeland of the first Brazilian-

born saint, Frei Galvão, and Cotia is the home of the biggest Buddhist temple in Latin America.The main religious peregrination destination in Brazil, the city of Aparecida receives millions of visitors every year – mainly on October 12, day of the Patroness. This devotion started when the black saint image was found by three fishers in river Paraíba do Sul, in 1717. The terracotta image was taken home by one of them and neighbors started to visit it and miracles have been assigned to the saint. Today, the image of Our Lady Aparecida is in the Old Basilica, built in 1745. Designed due to the pilgrim flow growth in the city and opened in 1980, during the visit of the Pope John Paul II to Brazil, the New Basilica can receive until 75,000 people, one of the biggest catholic temple in the world. There is a 400-meter footbridge between both basilicas.Guaratinguetá is another pilgrimage point; this city is the homeland of the first Brazilian-born saint, Frei Galvão, canonized in 2007 in Vatican. His descendents still live

in the house where he was born in 1739. In the city, there are several other religious buildings, such as Saint Anthony Cathedral (Catedral de Santo Antonio), built for the first time in 1630 and restored for many times (in 1913, received the main tower), and the Santa Rita Church (Igreja de Santa Rita), built in 1846, by a devotee who collect money within the population. The Frei Galvão Museum shows images and bibliographic material about the saint and objects. Founded in 1972, its collection has more than 50,000 documents, books and articles for research. In Cotia, the Zu Lai, the biggest Buddhist temple in Latin America, with 10,000 square meters and an oriental architecture. The monastery preaches the application of Buddha principles in daily life. Additionally to a meditation place, the temple offers restaurant, Buddhist product shop and provides activities, such as vegetarian food course and tai chi chuan – open air activity performed in a wide patio. Beautiful gardens decorate the paths and sides of several buildings in Zu Lai.

Religious TourCulture Additionally to Aparecida and Guarantinguetá,

the religious tour includes the city of Cachoeira

Paulista: where The Santa Cabeça (Holly Head)

Sanctuary is placed. An Our Lady’s head found

in the river Tietê is adored here, a history simi-

lar to the Aparecida’s. In the sanctuary, there is

a “promises’ room”, full of devotee’s pictures,

who had their prays met.

Catedral da Aparecida, principal destino de peregrinação religiosa no Brasil.

Budist temple Zui Lai in Cotia.

Buda in the Zu Lai temple.

Frei Galvão Saint’s statue in Guaratinguetá.

Religious

Cotia

Aparecida e Guaratinguetá

SP

33

Aparecida Basilica, main religious pilgrimage destination in Brazil.

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The religious and the profane are together in São Luís do Paraitinga, a city famous for both its carnival and Festa do Divino (Divine Feast), a Christian celebration brought to Brazil by Portuguese settlers, every May. Besides religious events, like masses and processions, the feast also offers music exhibitions and century theater plays, such as ‘cavalhada’, where riders plays a battle between Christians and Moors, like the Crusades. The city has almost 90 buildings protected by the historic

heritage, like the Mercado Municipal (Municipal Market), built in the end of century XIX, and the Igreja

Matriz (Main Church), in honor to the Patron Saint, São Luís de Tolosa.

The name ‘Paraitinga’ is a reference to one of the rivers crossing

the city – also an excellent option for rafting.

Historic buildings from 200 years ago, like Dona Laurinha’s

House, the Train Station, Hotel Brasil and the Pharmacia Popular, the oldest still

working in Brazil (since 1830), create the

Some cities meet their mission to keep São Paulo history and culture. They are symbols of the track of a State full of outstanding landscapes, such as the ‘bandeirantes’ expeditions (from the century XVI), the cycle of gold (century XVIII) and the cycle of coffee (century XIX).An example is the city of Santana de Parnaíba, which its cultural richness can be seen in popular feasts, like carnival, and religious feasts, like Corpus Christi, following century traditions and ceremonies. The city began in an old lodging for the ‘bandeirantes’, the explorers of the state since the century XVI, and has a relevant architectonic set, with more than 200 buildings protected by the historic heritage. Two of the most important buildings are the home for Casa da Cultura (Culture’s House), from century XVIII, and the Anhangüera Museum, the house where a ‘bandeirante’ called Anhangüera lived. Another reference is the Igreja Matriz (the Main Church), finished in 1882, after several different versions, since 1560, when the first chapel was built.

Bandeirantes TourThis tour brings together cities at the edge of river Tietê, where explorer expeditions used to pass by, since century XVI, looking for precious metals and Indians to be enslaved. Araçariguama has the oldest gold mine in Brazil (1605). In Cabreúva, tourists can visit rural properties and crop fruits using a take-and-pay system. The cities of Itu, Pirapora do Bom Jesus, Porto Feliz, Santana de Parnaíba, Salto and Tietê are also part of this tour.

Liberty TourThis tour was organized in order to map the tracks of black people from Africa, who forcibly came to work as slaves during the colonial period. This tour is made of several cities in Vale do Paraíba, Serra da Mantiqueira and the Coast: Bananal, Caçapava, Campos do Jordão, Canas, Caraguatatuba, Cruzeiro, Cunha, Guaratinguetá, Ilhabela, Lorena, Pindamonhangaba, Piquete, Redenção da Serra, Salesópolis, São Bento do Sapucaí, São José do Barreiro, São Luiz do Paraitinga, São Sebastião, Taubaté, Tremembé and Ubatuba.

Historic church in Santana de Parnaíba.

Altar room at Divine Spirit Celebration (Festa do Divino).

Historic town - Bananal.

CultureHistoric and Cultural

Santana de Parnaíba

São Luís doParaitinga

Bananal

SP

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Historic Valley TourThe Historic Valley tour is made of little towns between Serra da Mantiqueira and Serra do Mar: Bananal, Areias, São José do Barreiro, Silveiras, Queluz and Arapeí. This region of the State of São Paulo is close to boarders with the states of Rio de Janeiro and Minas Gerais, creating a peculiar culture, under multiple influences. Additionally to beautiful landscapes, the region maintains historic buildings, including houses and farms.

charming atmosphere of the city of Bananal. There is also plenty of natural beauty. At the Estação Ecológica (Ecologic Station), you can see

the environment richness in Serra da Bocaina, in the boarder between the states of São Paulo and Rio de Janeiro, full of valleys, rivers and cascades.

Horse riding, an attraction in the ‘caipira’ tour.

Historic farm - Bananal.

Historic FarmsAnother attraction is the historic farms tour. Fourteen properties built between century XVIII and the beginning of century XX, are part of this tour. They are placed in seven cities - São Carlos, Campinas, Limeira, Dourado, Itu, Mococa and Jaú. If you stay in the farms, you can taste typical food and also some activities, like tracks and horse ridings. Among those farms, the Capoava farm, in Itu, built in the middle of century XVIII and restored to maintain 25 chalets with air conditioning and fireplaces, and Santa Maria do Monjolinho, in São Carlos, built in 1850, an evidence of the prosperous coffee period.

Caipira Culture TourEnjoy the nature beauties, have always time for a chat and simply face the life are some characteristics of people living in the countryside of São Paulo. These ingredients are part of the ‘caipira’ culture, an expression used to appoint people living in the rural area. The ‘Caipira’ Culture Tour is made of eight cities: Caçapava, Jambeiro, Lagoinha, Natividade da Serra,

Redenção da Serra, São Luís do Paraitinga, Taubaté and Tremembé. If you wish to be a ‘caipira’ for some days, you can stay in farms and enjoy attractions, such as tracks, horse riding, fishing and also taste excellent typical food, like ‘afogado’, a mixture of different meats and potato, bacon, several condiments, rice and cassava flour.

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There are five parks in the city of São Paulo and surroundings. Hopi Hari has big attractions, like the traditional roller coaster and the space trip on a giant pendulum. Wet’n Wild is a water park with winding ramps. The Parque da Mônica (Monica’s Park) pays a homage to the most famous Brazilian character; and the Parque da Xuxa (Xuxa’s Park) is a reverence to the most celebrated TV host for children in Brazil.Close to each other, Hopi Hari and Wet’n Wild can be visited in the same journey, if you have enough energy for outdoor activities. Between the cities of Vinhedo and Louveira, Hopi Hari has 40 attractions. The most famous are La Tour Eiffel, a free fall equivalent to a 23-floor building; the Hadikali, a pendulum bungee jump

and one of the biggest wood roller coaster in the world, the Montezum, 1,200 meters long. For children, there are options, like the traditional bumper cars, and Chabum, several water attractions. Wet’n Wild, in the city of Itupeva, has attractions, like Crazy Drop (an U-shape slide with floats), the Bubba Dup (toboggan full of curves and falls) and Kamikaze (a 18-meter and 70-degree toboggan. Playcenter, the first big amusement park in São Paulo, provides fun for children and adults – some of the most attempted attractions are Double Shock (two gondolas moving inversely) and Boomerang, a roller coaster partially back running. During the ‘Fearing Nights’, employees dress up dark costumes and the park is properly decorated.Xuxa Meneghel, a popular TV host, created the Parque da Xuxa, a journey through the children imagination, presenting attractions like Book Port and Simulator X, a cinema with moving seats. The park is at Shopping SP Market, in São Paulo.The famous characters created by Maurício de Sousa are together at Parque da Mônica, at Shopping Eldorado, in São Paulo. Mônica is an angry girl always in a red dress. Most of the attractions are educative, like the Car City, where children learn traffic notions.

Theme Parks Roller coaster in Playcenter.

Hopi Hari eWet n’ Wild

Playcenter,Parque da Xuxa eParque da Mônica

SP

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Handicrafts and Shopping

Here you have some hints for shopping typical souvenirs. Some cities are really lavish, like Embu, setting of a traditional art

and handicraft fair held on Sundays. The city calls the attention of plastic artists since 1920 and today is the home for more than 100 ateliers, antique shops and rustic furniture.

The historic center, where the fair happens, has XVII century buildings.

Some of them shows the Jesuitical presence in the area, as they founded the town in 1554 in order to catechize the Indians. Some examples are the Nossa Senhora do Rosário (Our Lady of Rosary) Church and the convent where the Sacred Art Museum is held today.

Serra Negra, famous for its mountain climate and its mineral water fountains, is also an excellent place to buy clothes. There are several shops on the main streets specialized in leather and knitting.The city of Itu is an excellent place to buy antiques, besides its several historic buildings. There are lots of shops established in downtown and around where you can find since small pieces to furniture.Tableware and porcelains are a specialty in Pedreia. The precursors of this activity were two Italian brothers who opened the first factory in the city in 1914, as an economic option to the coffee culture. In the last years, the number of craftsmen and shops specialized in other homeware, made of different materials. In Taubaté, the Casa do Figureiro brings together handicraft production with clay, a tradition past from generation to generation within the same families.

Tour of the Waters in São PauloBathes in therapeutical waters are the great attraction in this tour, including the cities of Amparo, Jaguariúna, and Lindóia, Monte Alegre do Sul, Pedreira, Serra Negra and Socorro. Tourists find additional attractions, such as, historic city center of Monte Alegre do Sul and a journey in an old steam train in Jaguariúna.

Art in Embu.

XVIII century piece.

Peacock made by. “figureiros” of Taubaté.

Taubaté

Embu

Serra Negra

Itu

Pedreira

SP

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Feel at home

The following countries do not need a visa, only a valid passport: South Africa, Germany, Andorra, Argentina, Austria,

Bahamas, Barbados, Belgium, Bolivia, Bulgaria, Chile, Colombia, South Korea,

Costa Rica, Croatia, Denmark, Ecuador, Slovakia, Slovenia, Spain, Philippines, Finland,

France, Great Britain, Greece, Guatemala, Honduras, Hungary, Ireland, Iceland, Israel, Italy,

Liechtenstein, Luxemburg, Macao, Malaysia,

Morocco, Monaco, Namibia, Norway, New Zealand, Malta, Holland, Panama, Paraguay, Peru, Poland, Portugal, Guyana, Czech Republic, Rumania, San Marino, Sweden, Switzerland, Suriname, Thailand, Trinidad & Tobago, Tunisia, Turkey, Uruguay, Vatican and Venezuela. Tourists from other countries shall request an entrance visa at Brazilian embassies and consulates. For further information, please, go to the Consulate website of Ministry of Foreign Affairs: www.abe.mre.gov.br

Although the yellow fever vaccine is not required for those visiting the city of São Paulo, it is recommended for visitors going to several Brazilian regions, including the Northwestern of the state. The yellow fever vaccine shall be taken, at least, 10 days before traveling. Tourists from Angola, Benin, Bolivia, Burkina Faso, Cameroon, Colombia, Ecuador,

Gabon, Gambia, Ghana, Guinea Bissau, French Guyana, Liberia, Nigeria, Peru, Congo, Sierra Leona, Sudan, Venezuela and Zaire must present an international yellow fever certificate. For further information on vaccines, please contact the closest Brazilian consulate or embassy.

Plane – For foreign tourists, there are two main ntrances in the city: The Guarulhos Airport and Congonhas Airport. Foreign flights arrive at the São Paulo International Airport / Guarulhos (André Franco Montoro), at 25 km far from the city center. The Congonhas International Airport receives domestic flights from the whole Brazil and is placed in the Southern area. The Viracopos Airport is an option for domestic flight in the city of Campinas, 99 km far from São Paulo. For further information, go to Infraero website: www.infraero.gov.br

Buses – The city of São Paulo has three coach stations (Barra Funda, Jabaquara and Tietê) receiving passengers from the other capitals and a wide system connecting to the countryside and the coast of the São Paulo. Information on the Socicam website: www.socicam.com.br

Time zone for the city and the State of São Paulo is the same for Brasilia, the federal capital: Three hours less than Greenwich. Between October and February, we have the

daylight saving time, when watches and clocks are set one hour ahead.

Since 1994, the Brazilian currency is Real. In March, 2008, dollar rate was R$ 1,7; Euro rate was R$ 2,6; and pound was R$ 3,3. In the restaurants, leaving a 10% tip is a appropriate.

Transports around the city

Entrance visa

How to get there:

Set up your watch

Money and tips

Vaccines

From the airport to the hotel – Guarulhos airport provides an efficient special taxi fleet with air conditioned (white and blue cars). In Congonhas, there is a special taxi service (red and white cars) and common taxis (white cars). For special taxis, it is possible to pay in advance according to a price table established by districts. In both airports, there are shuttle services connecting them, as well as to the city center, where you can take the subway or the bus to the districts.

Going around – a fast Getting around – A fast and

comfortable option to move around the city is the subway, with 55 stations, taking you to the main tourist points. Subway terminals are connected to a wide bus system covering all districts and areas in the city. There are more than 30,000 taxis available in the city. Fares are: Subway (R$ 2,40), bus (R$ 2,30) and subway/bus ticket (R$ 4,10). Taxi fare is R$ 2,10 for km, plus R$ 3,50 initial value. For special taxis, fares are R$ 3,15 and R$ 5,25, respectively.

Subway station sign.

42 43

Hints and suggestions for an enjoyable and pleasant stay in São Paulo

White São Paulo cab.

Current coins and bank notes.

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• Traffic emergency – 194 • Health emergency – 192• Civil Police – 147• Military Police – 190 • Fire Department – 193• Lost and found (Post Offices) www.correios.com.br/servicos/ achados_perdidos• Consumer Protection – 151• 24/7 services - http://www.emsampa.com. br/page30.htm e http://www.guiamais.com. br/24horas

• Subway – (11)3282 5228; www.metro.sp.gov.br• City buses – 156• Airports – São Paulo Guarulhos (11)6445 2945; Congonhas (11)5090 9000; Campo de Marte (11)2221 2699• Airport Bus Service – 0800 190088; www.airportbusservice.com.br• Tietê, Barra Funda and Jabaquara Coach Stations – (11)3235 0322 • Metropolitan Railway Network: www.cptm.sp.gov.br • Brazilian Car Rental Association: www.abla.com.br

Emergency

• Local subscribers – 102 • International calls – 000333

Telephone information

• CIT Aeroporto (Guarulhos) – Terminal 1 and 2, arrival area. Daily – 6:00 am to 10:00 pm. • CIT SELT Guarulhos – (11)6445-3045• CIT Olido – Av. São João, 473 (downtown). Daily – 9:00 am to 6:00 pm• CIT Tietê – Tietê Coach Station, arrival area. From Mon-Fri, 06:00 am to 10:00 pm and during the weekend, from 08:00 am to 08:00 pm.• CIT Anhembi – Anhembi Park. During events held in Anhembi.• CIT SELT – Rua XV de novembro, 347 – FIRST FLOOR.

Tourist Information Centers (CITs)

• Embratur– www.embratur.gov.br• São Paulo Turismo – www.spturis.com• São Paulo Convention & Visitors Bureau www.visitesaopaulo.com• Program – www.cidadedesaopaulo.com/ fiquemaisumdia• Tickets – (11)6846-6000 ou pela internet (www.ticketmaster.com.br)• City Council – www.prefeitura.sp.gov.br • Secretaria de Esportes, Lazer e Turismo do Estado de São Paulo – www.selt.sp.gov.br

Where to stay and what to do in São Paulo

• Electrical tension (voltage) – 110 volts and 60 Hz• Business hours – Banks open from 10:00 am until 04:00 pm; shopping malls open at 10:00 am until 10:00 pm (Mon-Sat) and 02:00pm to 08:00 pm (Sun); bars and restaurants have flexible times; offi ces generally open at 09:00 am and close at 06:00 pm.• Accessibility– A huge part of public areas have been adapted to people with disabilities. Further information: www.prefeitura.sp.gov.br/secretarias/deficiencia_ mobilidade_reduzida/servicos• Local newspaper and magazines: www.estadao.com.br; www.folha.uol.com.br; www.vejasaopaulo.com.br • Weather forecast in the City – www.prefeitura. sp.gov.br/servicos/cidadaos/meio_ambiente/clima • Weather forecast in the State – www.defesacivil.sp.gov. br/meteorologia.asp

Further information

Transportation

Guided tours

Public telephone numbers

Foreign TVs and newspapers

From abroad to São Paulo, dial Brazil code (55) and city code (11), and the telephone number. If you wish to call abroad using a public telephone, dial 00 + carrier code (15, 21 or others) + country code+ city code + telephone number. Public telephones accept cards that can be bought at newsstands. For information, dial 102.

Generally hotels have cable TV available. There are some English-language channels (CNN, BBC and Bloomberg News), French channel (TV5), Italian channel (RAI), Spanish channel (TVE), Portuguese (RTP). In the capital, there are plenty of news standing providing current newspaper issues, such as The New York Times, Wall Street Journal, Financial Times, Le Monde, Corriere della Sera, El País, Die Tageszeitung, Expresso, Público and Diário de Notícias. Information and entertainment magazines can also be found.

Públic phone

Useful telephone numbers and websites

44 45

If you rent a car, pay attention to the vehicular restrictions based on the last digit of the license plate: end in 1 and 2 restricted on Mondays, 3 and 4restricted on Tuesday, 5 and 6, restricted on Wednesday, 7 and 8restricted on Thursday and end 9 and 0restricted on Friday. Seat belt is mandatory. Mobile is extremely forbidden when driving. The city of São Paulo has representatives of the main car rentals companies in the world.

If you want to avoid the traffic, you can use an helicopter. São Paulo has one of the biggest fleet in the world, just after New York.

Airport Bus Service: www.airportbusservice.com.br

Subway: www.metro.sp.gov.br

Metropolitan Railway Network: www. cptm.sp.gov.br Brazilian Car Rental Association: www.abla.com.br

To the countryside and to the coast - The countryside and the coast of the State of São Paulo can be reached through modern roads. most part of the roads available have international guidelines and security standards. To travel by bus to the countryside, to the coast, to other states and to some boarder countries, tourists can use three big coach stations. Jabaquara, Barra Funda and Tietê. Information on the Socicam website: www.socicam.com.br

São Paulo offers lodgings for all pockets and tastes. Almost 42,000 hotel rooms, from the most simple to the most luxurious. Many of the main international chains have hotels in the city. Go to www.cidadedesaopaulo.com

Lodging:

Hotel room

Travel agencies offers regular or tailor-made tours for specific aspects in the city. There are tours for arts, history, culture and much more. For further information, go to www.cidadedesaopaulo.com

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Line 1 – Blue

Line 2 – Green

Line 3 – Red

Line 5 – Lilac

Subtitles

Line A

Line B

Line C

Line D

Line E

Line E - East Express

Line F

Operacional Extension

Bus Lane

Zoo MinibusOrca Bridge

Integration Station

Subw

ay a

nd T

rain

O E

SUBWAY

Subway and Train

For further information:www.metro.sp.gov.br

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Main Cultural and Sport Events of the Capital Main trade fairs

Events - State

January• Couromoda – International Fair of Footwear, Sportsgoods and Leathergoods• Feninver – Brazilian Fair for Garments and Fashion Accessories• CIOSP – International Dental Congress of São Paulo

March • CIHAT – International Congress of Gastronomy, Hospitality and Tourism - Abresi• Fiepag – International Fair for Paper and the Graphic Industry• Brasilpack – International Pack Fair• Feinco – International Fair for Sheep and Goat Culture• Tecno Auto / Expo Bus – International Fair for Services, Spare Parts and Accessories and International Bus Show• Hair Brasil – International Beauty Fair

April• Feicon Batimat – International Fair for the Building Industry• Abrin – Brazilian Toy Fair• Automec – International Fair of Spare Parts, Equipment and Services. International Reatech – International Fair for Technology in Rehabilitation, Inclusion and Accessibility

May • Expobor – International Fair for Technology, Machines and Rubber Artifacts.• Feira Mecânica – International Mechanics Fair• FCE Cosmetique – International Exhibition of Technology for the Cosmetic Industry

June• Fispal Tecnologia – International Fair for Packing and processes for the food and beverage industries• Hospitalar – International Fair for products, equipment, services and technology for hospitals, laboratories, clinics.• Fenit – International Fair for the Textile industry• ABF Franchising Expo – Franchising Fair

July• Francal – 40th International Fair for Footwear, Fashion Accessories, Machinery and Components• Geobrasil Summit – International Fair and Congress in Geoinformation• Expo Mundo da Bola• ISC Brasil – International Fair for Electronic Security• Vita Derm Congress• Formobile – International Fair for Suppliers to the Wood and Furniture Industry

August • Esthetics Congress• House & Gift Fair South America • FIICAV – International Fair for the Cinema and Audiovisual Industry

September • Escolar Paperbrasil – International Fair of Products, Services and Technologies for Schools, Offices and Stationery.• Nova Equipotel – International Fair for Equipment, Products and Services for Hotels, Restaurants and Similar• Cosmetic Cosmetica – International Beauty Fair.

October• Fiaflora Expogarden – International Gardening and Floriculture Fair• Francal Congraf• International Motor Show• Fimai – International Trade Show for the Industrial Environment

November• Secovi – Feria Secovi Condominios

December• Super Casas Bahia

Events happen in the months assigned. Although they can be changed without previous note. Source: UBRAFE.For further information on fairs, congresses and cultural and sport events in São Paulo, go to:

www.cidadedesaopaulo.comwww.ubrafe.com.brwww.visitesaopaulo.com

January• Anniversary of the City of São Paulo (25)• São Paulo Fashion Week – 1st edition

February• Carnival – Samba school parade in São Paulo• Chinese New Year• Summer Sales

March• É Tudo Verdade (Everything is true) – International Documentary Festival• Arte da Vila – Arts Fair in Vila Madalena• Spirit of London – Electronic music festival• The French Language (Francophony) Week

April• Hanamatsuri – Festival of Flowers• Ibak Cultural – Brazil for All• “Virada Cultural” – 24 hours of culture• X-Games

May• Skol Beats• São Paulo Grand Prix of Turf Horse Racing• Casa Cor São Paulo• Festa do Divino (Feast of the Divine) in Freguesia do Ó• Arts Fair in Vila Pompéia• Gay Parade and Gay Week

June• São Paulo Fashion Week – 2nd edition• International Marathon of São Paulo• Immigrant Feast • San Vito Feast

July• Pizza’s Day (10)• Anima Mundi – International Festival of Animation Cinema• Tanabata Matsuri – Star Festival • Japan Festival

August• Our Lady of Achiropita Feast• Biennial International Book Fair• Vila Madalena Fair

September• Military and Civil Parade to Celebrate the Independence of Brazil on September, 7.• Revelando São Paulo (Disclosing São Paulo) - Feast of the Traditional São Paulo Culture

• San Gennaro Feast October• Corredor Literário da Paulista (São Paulo Literary Corridor)• International Biennial of Arts of São Paulo• International Film Festival• Brooklin Fest – German Community Feast

November• Brazilian Grand Prix of Formula 1• Black Conscience Week

December• Natal Iluminado (Illuminated Christmas)• International São Silvestre Street Race (31)• New Year in Paulista Avenue (31)

Events – State SecretariatJanuary • São Vicente foundation staging - São Vicente • Feast of the Fig – Valinhos

February • Carnival in São Luis do Paraitinga São Luis do Paraitinga

April• Indian Day - Bertioga

May• Jaguariúna Rodeo Festival - Jaguariúna

June• International Sailing Week of Ilhabela – Ilhabela • Corpus Christi – Santana do Parnaíba • Feast of Strawberries – Atibaia

July• Winter Festival - Campos do Jordão

September • Expoflora- Holambra

October• Our Lady of Aparecida Feast - Aparecida

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State city Council - Telephones and Websites

Águas de Lindóia(5519) 3824-1126 www.aguasdelindoia.sp.gov.br

Alumínio (5511) 4715-2244www.aluminio.sp.gov.br Amparo (5519) 3807-9400 www.amparo.sp.gov.br Analândia (5519) 3566-1222 www.analandia.sp.gov.br

Anhembi (5514) 3884-1144 www.anhembi.sp.gov.br Aparecida (5512) 3105-1806 www.aparecida.sp.gov.br Apiaí (5515) 3552-3945 www.apiai.sp.gov.br

Araçariguama (5511) 4136-2551www.aracariguama.sp.gov.br Arapeí (5512) 3115-1194 www.arapei.sp.gov.br Areias (5512) 3107-1540 www.areias.sp.gov.br

Areiópolis (5514) 3846-9900

Atibaia (5511) 4414-2038 www.atibaia.sp.gov.br Bananal (5512) 3116-2007 www.bananal.sp.gov.br Barra do Turvo (5515) 3578-9444 www.barradoturvoprefeitura.com.br

Bertioga (5513) 3317-3567 www.bertioga.sp.gov.br Bofete (5514) 3883-1661 www.polocuesta.com.br/bofete

Boituva (5515) 3363-1031 www.boituva.sp.gov.br Botucatu (5514) 3814-8161 www.botucatu.sp.gov.br Brotas (5514) 3653-2288www.brotas.sp.gov.br Buri (5515) 3546-1678

Cabreúva (5511) 4528-8337 www.cabreuva.sp.gov.br Caçapava (5512) 3654 6600 www.cacapava.sp.gov.br Cachoeira Paulista (5512) 3103-1661 www.cachoeirapaulista.sp.gov.br

Campina do Monte Alegre (5515) 3256-1226

Campinas (5519) 2116-0716 www.campinas.sp.gov.br

Campos do Jordão (5512) 3664-4930 www.camposdojordão.sp.gov.br

Cananéia (5513) 3851-1753 www.cananeia.sp.gov.br Canas (5512) 3151-6007 www.canas.sp.gov.br

Capão Bonito (5515) 3542-1023 www.capaobonito.sp.gov.br Caraguatatuba (5512) 3882-6190 www.caraguatatuba.sp.gov.br Conchas(5514) 3845-8011 www.conchas.sp.gov.br Cotia (5511) 4614-2952 www.cotia.sp.gov.br Cruzeiro (5512) 3143-1362 www.cruzeiro.sp.gov.br Cubatão (5513) 3361-5645 Cunha (5512) 3111-2630 www.cunha.sp.gov.br Dourado (5516) 3345-4023 www.dourado.sp.gov.br

Eldorado (5513) 3871-1208www.eldorado.sp.gov.br Embu (5511) 4785-3653 www.embu.sp.gov.br Embu Guaçu (5511) 4661-4158 www.embuguaçu.sp.gov.br Guapiara (5515) 3547-1143 www.guapiara.sp.gov.br

Guaratinguetá (5512) 3132-7276 www.guaratingueta.sp.gov.br

Guarujá (5513) 3384-6194 www.guaruja.sp.gov.br Holambra (5519) 3902-4013 www.holambra.sp.gov.br Ibiúna (5515) 3248-9900www.ibiuna.sp.gov.br Iguape (5513) 3841-3358 Ilha Comprida (5513) 3842-7000 www.ilhacomprida.sp.gov.br Ilhabela (5512) 3896-2440 www.ilhabela.sp.gov.br Indaiatuba (5519) 3875-6144 www.indaiatuba.sp.gov.br

Iporanga (5515) 3556-1157 www.iporanga.sp.gov.br Itanhaém (5513) 9788-3636 www.itanhaem.sp.gov.br Itapecerica da Serra (5511) 4666-5966 www.itapecerica.sp.gov.br

Itatiba (5511) 4524-4547 www.itatiba.sp.gov.br Itatinga (5514) 3848-2337 www.pmitatinga.sp.gov.br Itirapina (5519) 3575-1104 www.itirapina.sp.gov.br

Itu (5511) 4023-1544 www.itu.sp.gov.br Itupeva (5511) 4591-8500 www.itupeva.sp.gov.br Jaguariúna (5519) 3867-4223 www.jaguariuna.sp.gov.br Jambeiro (5512) 3978-1190 www.jambeiro.sp.gov.br

Jarinu (5511) 4016-4611 www.jarinu.sp.gov.br Jaú (5514) 3602-4777 www.jau.sp.gov.br

Jundiaí (5511) 4589-8416 www.jundiai.sp.gov.br

Juquitiba (5511) 4681-4558 www.juquitiba.sp.gov.br Lagoinha (5512) 3647-1201www.lagoinha.sp.gov.br Limeira (5519) 3495-1350 www.limeira.sp.gov.br Lindóia (5519) 3898-9900 www.lindoia.sp.gov.br Lorena (5512) 3157-8425 www.lorena.sp.gov.br Louveira (5519) 3878-4166 www.louveira.sp.gov.br Mairinque(5511) 4718-4756 www.mairinque.sp.gov.br Mococa (5519) 3656-4410 www.mococa.sp.gov.br Mongaguá (5513) 3448-9183www.mongagua.sp.gov.br Monte Alegre do Sul (5519)3899-2246 www.montealegredosul.sp.gov.br Monteiro Lobato (5512) 3979-1314 www.monteirolobato.sp.gov.br

Morungaba (5511) 4014-4303 www.morungaba.sp.gov.br Natividade da Serra (5512) 3677-9700 www.natividadedaserra.sp.gov.br Paranapanema (5514) 3713-1407 www.paranapanema.sp.gov.br Pardinho (5514) 3886-1125 Pedreira (5519) 3893-3522 www.pedreira.sp.gov.br Peruíbe (5513) 3455-9926 www.peruibe.sp.gov.br Piedade (5515) 3244-2843 www.piedade.sp.gov.br Pindamonhangaba (5512) 3643-1761 www.pindamonhangaba.sp.gov.br

Piquete (5512) 3156-5006

Pirapora do Bom Jesus (5511) 4131-1544www.piraporadobomjesus.sp.gov.br Porto Feliz (5515) 3262-3026 www.portofeliz.sp.gov.br

Praia Grande (5513) 3496-2156 www.praiagrande.sp.gov.br Pratânia (5514) 3844-1013 www.pmpratania.com.br Queluz (5512) 3147-1200 www.queluz.sp.gov.br Redenção da Serra (5512) 3676-1163 www.redencaodaserra.sp.gov.br Ribeirão Grande (5515) 3544-1141 www.ribeiraogrande.sp.gov.br Salesópolis (5511) 4696-8415 www.salesopolis.sp.gov.br Salto (5511) 4602-1649 www.salto.sp.gov.br Santana de Parnaíba (5511) 4622-8700 www.santanadeparnaiba.sp.gov.br Santo André (5511) 4433-0577 www.santoandre.sp.gov.br Santo Antônio do Pinhal (5512) 3666-1496www.santoantoniodopinhal.sp.gov.br Santos (5513) 3201-8000 www.santos.sp.gov.br São Bento do Sapucaí (5512) 3971-2055 www.saobentodosapucai.sp.gov.br São Carlos (5516) 3371-8978 www.saocarlos.sp.gov.br São José do Barreiro (5512) 3117-1288www.saojosedobarreiro.sp.gov.br São José dos Campos (5512) 3947-8506 www.sjc.sp.gov.br São Lourenço da Serra (5511) 4686-1069www.saolourencodaserra.sp.gov.br

São Luiz do Paraitinga (5512) 3671-7000 www.saoluizdoparaitinga.sp.gov.br

São Manuel (5514) 3841- 4402 www.saomanuel.sp.gov.br São Miguel Arcanjo (5515) 3279-8001 São Paulo www.capital.sp.gov.br www.saopaulo.sp.gov.br

São Roque (5511) 4712-4827 www.saoroque.sp.gov.br São Sebastião (5512) 3892-2620 www.saosebastiao.sp.gov.br São Vicente (5513) 3569-1400 www.saovicente.sp.gov.br Serra Negra (5519) 3842-2109 www.serranegra.sp.gov.br Silveiras (5512) 3106-1341 Socorro (5519) 3855-9600 www.socorro.sp.gov.br

Taboão da Serra (5511) 4787-3476 www.taboaodaserra.sp.gov.br Taubaté (5512) 3635-5030 www.visitetaubate.com.br Tietê (5515) 3285-3338www.tiete.sp.gov.br Torrinha (5514) 3656-3961 www.torrinha.sp.gov.br

Tremembé (5512) 3607-1006 www.tremembe.sp.gov.br Ubatuba (5512) 3833-9123 www.ubatuba.sp.gov.br Valinhos (5519) 3971-3640www.valinhos.sp.gov.br

Vargem Grande Paulista (5511) 4158-3360 www.vargemgrandepaulista.sp.gov.br Vinhedo (5519) 3886-3528www.vinhedo.sp.gov.br Votorantim (5515) 3353-8682 www.votorantim.sp.gov.br

Further information

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Final credits NotesMaterial written in Portugal Portuguese, Spanish and English

Total number printed: 148.002: 49.334 in Portuguese (Portugal), 49.334 in Spanish and 49.334 in English. Printed in June, 2008-06-06.

Secretaria do Esporte, Lazer e Tourism and São Paulo Turismo aims at promoting the city and the state of São Paulo in an independently way with no connection with establishments mentioned.

All attractions and/or information on this brochure are subject to change without notice. Call before using/suggesting a place or going to an event to check time and date.

Technical content of the City of São PauloSão Paulo Turismo S/A - Official Tourism Board of São Paulo.

Technical content of the State of São PauloOfficial Sports and Tourism Board of São Paulo.

Image creditsAndré Stéfano, Alexandre Diniz, Assessoria de Comunicação PMETE, Conceito Visual, SECOM promotion, SELT (Secretariat of Sports and Tourism) promotion, Edson Higa, Evandro Soares, Fernanda Ascar, Glória Jafet, Jefferson Pancieri, João Caldas, Luludi, Marcos Hirakawa, Embu das Artes City Council, Setur – Santos; Tadeu Nascimento, Silvia Machado, Wanderlei Celestino.

Sponsor Embratur – Brazilian Tourism Board Publishing project and text edition Flamínio Fantini Pereira, Wanda Nestlehner and Maurício Oliveira

Graphic projectMPM Propaganda

Art editionMPM Propaganda

Proof readingAna Lucia Soave and Tradutores 24h

Illustrations/Maps Perfecta

For further information on destinations mentioned in this brochure, please contact: www.braziltour.comwww.selt.sp.gov.brwww.cidadedesaopaulo.com

Save the Environment. Adopt the 3R in your life: Reduce, Reuse, And Recycle!

Call your travel agent.

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