boma 2010 exhibitor prospectus

“ Within the first five minutes of

The Office Building Show, I was

approached by a property manager

responsible for 2 million square feet on

a corporate campus. After 30 minutes

we closed a deal that will be one of

our biggest sales of the entire year. It

was a very productive event for us.”

Robert Kohlhagen Vice President of Sales, Sustainability Solutions JohnsonDiversey, Inc. Sturtevant, WI

Capture the Power of the BOMA Network

Long Beach Convention & Entertainment CenterJune 27-29, 2010 | Los Angeles County, CA

2010INTERNATIONAL CONFERENCE &

THE EVERY BUILDING SHOW



TM

TM

EXHIBITOR AND SPONSORSHIP PROSPECTUS

The Every Building ShowTM is produced by BOMA International and Buildings magazine

For more information, visit www.bomaconvention.org1

The Every Building Show is the Show for Every Building TypeThe BOMA network connects you to the companies you want to reach. From the major national players to the small boutique firms, these companies represent every building type from high-rise office buildings to industrial properties. They choose this show because they know they will be able to see the products, services and technologies they need in an atmosphere designed for presenting cutting-edge solutions, exchanging information and making key purchasing decisions.

Exhibiting Enables You to Build the Right ConnectionsAttendees view this show as a vital resource, where they will find the newest tools to manage buildings more efficiently, reduce operating expenses, recruit and retain tenants, save energy and more. You can expect to strengthen existing relationships, establish new ones, generate qualified leads for your business and get market feedback directly from some of the most influential people in the commercial real estate industry at this show. You strengthen your brand and build even more credibility by exhibiting at this show and being associated with BOMA International, the most established organization of its kind in the industry. Exhibitors gain success today and into the future through an ever-growing network of customers, connections and leads.

Powerful Promotion Delivers ResultsThe Every Building Show harnesses the power of the BOMA network to target the people you want to see with a comprehensive strategic marketing campaign that includes direct mail, e-mail, print and online advertising, search engine marketing, public relations, social media and grassroots marketing.

“The BOMA Conference offers a one-of-a-kind opportunity to network with key decision makers in commercial real estate and discuss solutions for today’s marketplace challenges.”

Scott LengerDirector, Strategic RelationshipsTrane Commercial SystemsSan Antonio, TX

“Exhibiting at the 2009 BOMA Office Building Show was both effective and efficient for our company. The show was well attended – it’s the one place to engage with professionals from around the country.”

Peter LeahyCustomer Marketing ManagerKimberly-Clark Professional*Roswell, GA

27%

More than 2 million More than 50More than $10 million

Less than$100,000

$100,000 to$499,999

$500,000 to$999,999

$1 million to$4.999 million


2 to 56 to 10

11 to 20

21 to 501

300,001 to 600,00

600,001 to1 million

1 million to2 million

Less than100,000

100,001 to300,000

12%

12%17%

14%

18%

23%15%

13%

13% 19%17%

13% 14%

19%

13%26%

15%

Building Manager/Property Manager

FacilityManager

Building Owner/Investor

Engineer

45%

15%

12%11%

Asset Manager7%

Developer5%

Architect3%

Leasing Agent/Broker/Marketing

2%

For more information, visit www.bomaconvention.org

• AT&T

• BioMed Realty Trust, Inc.

• Brandywine Realty Trust

• Brookfi eld Properties Inc.

• CB Richard Ellis

• Colliers International

• Cushman & Wakefi eld

• Equity Offi ce Properties

• First Industrial Realty Trust Inc.

• Glenborough Realty Trust

• Grubb & Ellis

• Hines

• IDI Services Group

• JMB Realty Corp.

• Jones Lang LaSalle Inc.

• Kennedy Wilson Properties

• Kilroy Realty Corporation

• LBA Realty, LLC

• Legacy Partners

• Liberty Property Trust

• Lillibridge

• Lincoln Property Company

• Lowe Enterprises LLC

• Pacifi c Medical Buildings/PMB Real Estate Services

• Piedmont Offi ce Realty Trust

• PM Realty Group

• RiverRock Real Estate Group

• RREEF

• Thomas Properties Group

• TIAA-CREF

• Transwestern

• U.S. General Services Administration

• USAA Real Estate Company

...and hundreds more.

Reach the Decision MakersThe Every Building Show gives you a very precious commodity – access to the powerful BOMA network. You are face-to-face with building owners, property managers, facility managers, asset managers, leasing agents, brokers, developers, engineers and architects from hundreds of companies you want to do business with. In 2009, they included:

27%


Less than$100,000

$100,000 to$499,999

$500,000 to$999,999



2 to 56 to 10

11 to 20

21 to 501

300,001 to 600,00

600,001 to1 million


Less than100,000

100,001 to300,000

12%

12%17%

14%

18%

23%15%

13%

13% 19%17%

13% 14%

19%

13%26%

15%


FacilityManager


Engineer

45%

15%

12%11%

Asset Manager7%

Developer5%

Architect3%


2%

Amount of Offi ce Space Personally Managed in Square Feet

27%


Less than$100,000

$100,000 to$499,999

$500,000 to$999,999



2 to 56 to 10

11 to 20

21 to 501

300,001 to 600,00

600,001 to1 million


Less than100,000

100,001 to300,000

12%

12%17%

14%

18%

23%15%

13%

13% 19%17%

13% 14%

19%

13%26%

15%


FacilityManager


Engineer

45%

15%

12%11%

Asset Manager7%

Developer5%

Architect3%


2%

45% OF ATTENDEES are individually responsible for more than one million square feet

Number of Buildings Managed

81% OF ATTENDEES manage multiple buildings, and of that total, more than half

manage more than ten buildings each

27%


Less than$100,000

$100,000 to$499,999

$500,000 to$999,999



2 to 56 to 10

11 to 20

21 to 501

300,001 to 600,00

600,001 to1 million


Less than100,000

100,001 to300,000

12%

12%17%

14%

18%

23%15%

13%

13% 19%17%

13% 14%

19%

13%26%

15%


FacilityManager


Engineer

45%

15%

12%11%

Asset Manager7%

Developer5%

Architect3%


2%

Annual Spending on Building Products & Services

54% OF ATTENDEES spend more than $1 million annually on building products and services

Attendee Occupations

SOURCE: Demographic data collected from the 2009 Offi ce Building Show attendees.

2

2009 Attendee Demographics

Leadership in Energy Efficiency and SustainabilityBOMA International has led the commercial real estate industry in establishing groundbreaking sustainability initiatives for existing buildings.

• 7-Point Challenge – In 2007 BOMA issued the “7-Point Challenge” calling on the industry to realize a 30 percent savings in energy usage by 2012 based on an ENERGY STAR “50” or average building rating. The 7 Point Challenge has been universally accepted in the industry.

• BOMA Energy Efficiency Program (BEEP) – A major educational initiative launched in 2006 that teaches important no- and low-cost operating strategies, BEEP has been embraced industry-wide as basic training in all aspects of energy efficiency. The Sustainable Operations Series (SOS) is a complementary Webinar series to BEEP, teaching the implementation of sustainable practices in commercial properties.

• Award-Winning Programs – The Environmental Protection Agency recently awarded BOMA International the 2009 ENERGY STAR® Sustained Excellence Award and the prestigious 2009 Climate Protection Award.

• Energy Policy – BOMA International has been involved in energy legislation for years to ensure that voluntary energy efficiency programs are encouraged and mandates are not implemented without off-setting initiatives.

• Commercial Real Estate Energy Alliance (CREEA) – BOMA has partnered with the Department of Energy (DOE) and top executives from the commercial real estate sector to launch CREEA, a DOE-coordinated initiative aimed at achieving deep energy savings while preserving and enhancing marketability, profitability and tenant satisfaction.

• BOMA Energy Performance Contract Model (BEPC) – BOMA and the Clinton Climate Initiative (CCI) collaborated on the ground-breaking BEPC model that allows building owners to perform major energy retrofits to the existing buildings by removing key barriers and providing a turnkey solution.

For more information, visit www.bomaconvention.org3

The Green Pavilion and ENERGY STAR® Showcase: Where Sustainability and Profitability Unite The Green Pavilion – produced in partnership with the U.S. EPA’s ENERGY STAR Program – is a section within The Every Building Show that highlights exhibitors with green and energy-efficient products and services. With the commercial real estate industry’s strategic focus on driving value through all means possible, the financial benefits of sustainability are more important than ever. Your exhibit in the Green Pavilion demonstrates your company’s commitment to protecting the environment and helping the commercial real estate industry achieve sustainability.

“The BOMA conference was an incredible experience for me. I had the chance to network with other commercial real estate professionals from all over the world. The tradeshow was perfect for one-on-ones with product and service providers in a more relaxed atmosphere than everyday property management.”

Alisa MolyneauxReal Estate ManagerCB Richard EllisWashington, DC

The Power of BOMA Gets ResultsBOMA is the leader in commercial real estate. With a large, committed membership and a broad offering of services, BOMA has the power to help your company succeed.

• The Power of the Network – More than 18,000 BOMA International members who own or manage more than 9 billion square feet of space, plus more than 73,000 Buildings subscribers who are responsible for 4.5 million buildings.

• Resources for Your Every Need – The U.S. real estate sector creates or supports directly or indirectly more than nine million jobs* and BOMA International is one of the largest, oldest and most successful real estate associations in the country supporting the industry with world class education, standards, research and networking while also representing and protecting the industry’s interests on the local, state and federal levels.

• Continued Advocacy During the Credit Crisis – BOMA International has been actively advocating for legislation and policies that positively impact commercial real estate during the financial crisis with a variety of legislative victories in 2009 to save the commercial real estate industry billions of dollars.

*Statistics from Real Estate Roundtable’s 2007 annual report

Introducing The Every Building Show: A New Name that’s a Perfect Fit The BOMA tradeshow has always been about all kinds of buildings, all kinds of properties, in all parts of the world. It’s time the name reflected the reality of the show, so, starting in 2010, please welcome The Every Building Show.

We’ve Tailored the Show’s Schedule to Fit YoursWe’ve revised the tradeshow schedule to meet the demands of both attendees and exhibitors. The 2010 Every Building Show will span two days rather than three. By reducing the number of days, we have eliminated one-night’s hotel and travel expenses and helped to make the overall cost of both attending and exhibiting lower and more affordable.

Non-Conflicting Exhibit Hours You have attendees’ complete attention during exhibit hours.

11:00am – 2:30pm with buffet lunch4:00 – 7:30pm with networking reception

11:00am – 2:30pm with buffet lunch

For more information, visit www.bomaconvention.org 4

“For a fi rst-timer attending the BOMA conference and tradeshow, it has proved to be an excellent opportunity to network with others in the industry. It has also provided many opportunities to participate in educational seminars and potential partnerships with the numerous product/service providers at the tradeshow.”

Roy B. Toguchi IISenior Property ManagerColliers Monroe FriedlanderHonolulu, HI

Monday, June 28

Tuesday, June 29

Booth Fee: ............................................................ $3,300

BOMA Member Discounted Price: .....................$3,150

BOMA National Associate Member Discounted Price: ................................ $2,800

Fees listed above are per 10’ x 10’ or 100 sq. ft. booth space.

Premium Charge: $100 per 100 sq. ft. for an island, a corner or a booth facing the end of an aisle.

For a live floorplan, exhibit

space contract, a more detailed

list of benefits, and additional

important information visit

www.bomaconvention.org.

Terms

A 50% deposit is required at time

of application. Payment is due in

full by February 2, 2010.

Exclusive Tools for ExhibitorsAs an exhibitor at The Every Building Show, you’ll get the best customer service to help you get the most from your investment. You will also receive the right tools, at the right time, to ensure your success.

• Exhibitor Resource Center Access links to useful tools online including the Exhibitor Service Manual, official contractors, action bulletins, checklists and ideas to help you maximize your results from the show.

• Complimentary VIP Expo Invitations Receive unlimited printed complimentary VIP expo invitations to send to your top customers and prospects, as well as e-mail templates and PDF invitations to cost-effectively promote your presence at the show.

• Exposure in the Conference Directory Exhibitors get a complimentary listing in this popular resource that attendees use year-round. And explore advertising opportunities in both the Conference Directory and The BOMA Magazine.

• PR Resources Get access to BOMA’s list of industry press, and place your company’s press kit in the on-site press room. Take advantage of media presence to hold a press conference on breaking news from your company. Plus, tell us about new products you’ll be featuring at The Every Building Show, and you could get coverage in The BOMA Magazine.

• Virtual Trade Show “Booth” You’ll reach decision-makers year-round, as they visit the Virtual Trade Show online. Your profile page includes a complete description with contact information, a link to your company’s Web site and the ability to upload press releases to your virtual “booth.”

What’s Included:• Twofullregistrationsper100squarefeetofbooth

space to attend the BOMA Conference

• Unlimitedexhibitorbadgesforboothstaff

• Thefulldownloadablepre-registeredattendeelist

• Thecompletefinalattendeelistaftertheshow

5

Exhibit Rates

NOTE: There is a $250 premium per 100 sq. ft. for booths in the Green Pavilion.

The Power of the BOMA Sponsorship ProgramBOMA Sponsors Get Increased Visibility and Unprecedented Access to the BOMA Network.

Whether your goal is to increase brand recognition, to spend quality face time with the top leaders in commercial real estate, or to drive traffic to your booth space, BOMA Sponsorships are designed to meet your exact needs. Choose from:

Networking Events – Sponsor a BOMA networking event, from a small intimate cocktail party to a major reception, and you’re guaranteed an opportunity to interact with decision-makers in a relaxed setting.

Education Events – Align your company with the excellence of BOMA education, one of the major draws of the event. Sponsoring an education program links your brand to the quality and subject of the program, and ties your company to thought leadership, new ideas and innovative solutions.

Conference Services – Strengthen your brand recognition by sponsoring an element of the conference, such as registration bags, attendee badges, or the conference website. These provide high visibility and constant communication of your brand.

Plus, most sponsorships include a traffic builder designed to drive the attendees to your booth. And all sponsors are invited to a special VIP reception with the BOMA leadership – the top members. Call today to plug-in to the BOMA network.

6

BOMA International Conference and The Every Building Show

“This year’s BOMA International Conference was a key turning point for ThyssenKrupp Elevator. The direct exposure to our clients’ perspective gave us insights that literally changed the way we do business. The platform BOMA has provided for interaction with our customers has proven to be priceless.”

Jim Gross Vice President, Service ThyssenKrupp Elevator Kennesaw, GA

To reserve your booth space, reserve your sponsorship or for more information, please contact Vicki Cummins at 888-777-6956

or e-mail [email protected]

For more information, visit www.bomaconvention.org

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© 2009, Office Building Show, LLC

The Every Building Show is managed by:

43 Randolph Road, Suite 160 Silver Spring, MD 20904

p: 888-777-6956 f: 856-494-1660e: [email protected]

www.bomaconvention.org

Long Beach Convention & Entertainment CenterJune 27-29, 2010 | Los Angeles County, CA





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TM

Exhibitor and Sponsorship Prospectus

boma 2010 exhibitor prospectus

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