question 4 & 5

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Question 4: Who would be the audience for your media product? The audience I have aimed my media product at are teens/youths.

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Question 4: Who would be the audience for your media product?Question 5: How did you attract/address your audience?

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Page 1: Question 4 & 5

Question 4:

Who would be the audience for

your media product?

The audience I have aimed my

media product at are

teens/youths.

Page 2: Question 4 & 5

My target audience for my title

sequence is for teenagers between the

ages of 15 and 20. This has slightly

changed since my planning and

research because of the ideas and

cinematography used in my title

sequence.

Page 3: Question 4 & 5

In the previous slide I mentioned that my target audience

had slightly changed, this is because I feel that after watching

the title sequence, the age gap has narrowed from 15 – 24 to 15

– 20 or possibly even 19. I also mentioned in my blog post about

the target audience only being females, I think that this has

now broadened and males will also watch this film as much

females. I have changed this decision because my title

sequence is similar to the TV series Skins which has both make

and female audiences.

Page 4: Question 4 & 5

Here is a description of our target

audience; what they get up to and what

they like.You are always up to date with the latest fashion on the

high street and checking trends in magazines like More and

copying trends from other teens around you.

Page 5: Question 4 & 5

You love to know all the gossip that is

going on with the hottest celebs.

Page 6: Question 4 & 5

Always know the latest films, music

and gossip.

Page 7: Question 4 & 5

Always up to date on the latest

fashion brands and like to hang out

with your friends.

Page 8: Question 4 & 5

You love going to parties but always

make time to do your work and study.

Page 9: Question 4 & 5

Checking what your friends are up to using

social networking sites on your mobile or

laptop.

Page 10: Question 4 & 5

Psychographics'.

Psychographics' relates to my audience’s personality, interests and lifestyle and how they think about themselves. I think that my

target audience are achievers, they set goals and try to reach them usually something that

will give them an adrenalin rush. Succeeders, people who dream of where or what they want to be and reach it. And finally radicals, people who are totally different to

everyone else. I feel that my target audience will feel a part of all of these.

Page 11: Question 4 & 5

Question 5;How did you attract/address your

audience?

I attracted my audience by doing

some research into what they

liked.

Page 12: Question 4 & 5

I used Facebook to ask our target audience for

their opinions on our title sequence. I chose to use

Facebook as it is a site that our target audience

would use.

These are the questions that we asked our target audience:

1. Would you want to watch the rest of the film?

2. Did you personally like the title sequence?

3. What sort of genre do you think this film fits into?

4. Do you feel like you want to get to know more about any of the

characters?

5. Do you think that the characters were realistic?

6. Any overall comments about the film and what you liked and didn’t

like about it?

Page 13: Question 4 & 5

Responses.