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FoodFight Parent Wellness Workshop

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Page 1: Parent Wellness

FoodFight Parent Wellness Workshop

Page 2: Parent Wellness

More than HALF of the U.S. adults are obese or overweight

More than 160 million Americans are overweight or obese - low income neighborhoods have higher percentages of overweight or obese populations

Page 3: Parent Wellness

1 out of 3 children in the U.S. are overweight or obese

This is the 1st generation in human history that will have shorter lifespans than the previous one

Page 4: Parent Wellness

Actual causes of death in 2013

Actual Causes of Death in the United States, 2000." JAMA (Chicago, Ill.) 293.3

(2005): 293. Print.

IllicitDrug Use

SexualBehaviorsFirearmsMotor

VehicleAccidents

Toxic Agents(pollutants,

asbestos, etc)

MicrobialAgents(flu, etc)

AlcoholConsumptionPoor Diet/

PhysicalInactivity

Tobacco0

100,000

200,000

300,000

400,000 Experts say diet has surpassed tobacco as having a leading cause of death

Page 5: Parent Wellness

Cost of diet-related disease

The U.S. spends more than $1 trillion dollars on health care, more than any other industrialized nation, and we are sicker and fatter than ever.

Page 6: Parent Wellness

Effects of obesity

CANCER

Stroke

Sleep Apnea

Type 2 Diabetes

Hypertension

High Cholesterol

Heart Disease

Asthma

Gallbladder disease

Bladder control problems

Poor female reproductive health

Musculoskeletal disorders

Gout

OsteoarthritisErectile Dysfunction

It doesn’t have to be this way....

Page 7: Parent Wellness

What are FoodFight’s goals?

Inspire you to:

• Value your health and wellbeing and make positive changes in your diet

• Serve as a healthy role model for your children

• Become an advocate and active supporter in school based wellness efforts

Page 8: Parent Wellness

Why do we eat what we eat?

Page 9: Parent Wellness

Portion distortion

Page 10: Parent Wellness

Ubiquity

Chains target low income communities and cluster in neigh-borhoods with 30% fewer super-markets than upscale areas.

Fast food is a $170 Billion industry:

Page 11: Parent Wellness

“Betcha can’t eat just one...”

Food companies exploit our biological preferences with formulas that maximize sugar, salt & fat content.

Page 12: Parent Wellness

Manufacturing addiction

Page 13: Parent Wellness

The food marketing machine

Self labeling – the smart choice?

Page 14: Parent Wellness

The food marketing machine

Self labeling – the smart choice?

Page 15: Parent Wellness

“I feel so sorry for the public....” (former Pepsi Exec.)”

HealthyFood0.1%

Page 16: Parent Wellness

“I feel so sorry for the public....” (former Pepsi Exec.)”

0.0

1.0

2.0

$3.0

USDA

$.000002

McDonaldsKellogsCokePepsi

$Billions

Page 17: Parent Wellness

Let them eat cake

By the age of 12, children

are seeing more than

7,000 ads for food every

year, mostly junk food.

Page 18: Parent Wellness

vs.

De facto dietary guidelines

Page 19: Parent Wellness

vs.

De facto dietary guidelines

Page 20: Parent Wellness

vs.

De facto dietary guidelines

Page 21: Parent Wellness

Why does advertising work?

✓ The power of branding

Page 22: Parent Wellness

Why does advertising work?

✓ The power of branding

✓ The Nag Factor

Page 23: Parent Wellness

Why does advertising work?

✓ The power of branding

✓ The Nag Factor

✓ The Wedge Factor

Page 24: Parent Wellness

Why does advertising work?

✓ The power of branding

✓ The Nag Factor

✓ The Wedge Factor

✓ Functional food claims

Page 25: Parent Wellness

Functional food claims: a closer look

Page 26: Parent Wellness

Functional food claims: a closer look

Got Milk?

Yes, AND 70+ other ingredients such as trisodium phosphate, TBHQ, BHT, and

Page 27: Parent Wellness

Part of this

Nutritious

Breakfast!

American Breakfast – Too Sweet for our Own Good?

Page 28: Parent Wellness

Part of THIS nutritious breakfast... Really?

Total for “Nutritious” breakfast is 94 grams,

or 24 teaspoons of sugar

Page 29: Parent Wellness

Part of THIS nutritious breakfast... Really?

Total for “Nutritious” breakfast is 94 grams,

or 24 teaspoons of sugar

Note: 4 grams of sugar = 1 teaspoonNote: 4 grams of sugar = 1 teaspoon

Page 30: Parent Wellness

Part of THIS nutritious breakfast... Really?

94 gramsof sugar

= All

before 9am!

Page 31: Parent Wellness

1/2 of our sugar comes

from soda, juice, ice-

cream, and candy

1/2 comes from hidden sources: e.g. BBQ sauce, tomato sauce, ham-burger buns, etc.

We have become Sugar Addicts:Today

The average American consumes

approximately 3 pounds per week.

Prior to 1950 Americans

consumed about 15 pounds of

sugar per year.

Page 32: Parent Wellness

This is Your Brain On Sugar

Page 33: Parent Wellness

This is Your Brain On Sugar

Page 34: Parent Wellness

Nutrition 101

Standard American Diet

Page 35: Parent Wellness

The S.A.D. diet

Page 36: Parent Wellness

Nature’s perfect energy drink

Page 37: Parent Wellness

3 Pillars of health

EAT A RAINBOW

EAT LEAFY GREENS FIRST

EAT AS CLOSE TO NATURE AS POSSIBLE

Page 38: Parent Wellness

Eat a rainbow

• Carbohydrates – Our main source of ENERGY or FUEL for the body and brain

• Carbs should make up 50/60% of our diet

• Fruits and vegetables are one of the best sources of carbs

Page 39: Parent Wellness

The myth about carbs – do they make you fat?

Healthy CARBS

• Vegetables

• Fruit

• Whole grains

Unhealthy CARBS

• Bagels, white

bread

• White pasta,

white crackers

• Candy

• Juices, sodas

Page 40: Parent Wellness

Brown: the newest color in the rainbowWhat exactly is a whole grain?

Examples of whole grains: • Brown rice • Quinoa • Oats • Couscous • Wheatberries • Whole wheat

pasta, etc.

Page 41: Parent Wellness

Fiber: the best kept secret in the whole grain family

• Promote regular bowel movement leading to less toxic waste in colon

• Removes cholesterol

• Makes you feel full longer

Good sources of fiber: • Legumes (beans,

lentils, etc.) • Leafy greens • Whole grains • Seeds • Nuts

Page 42: Parent Wellness

Eat leafy greens first Why? Because they:

• Are rich in vitamins, minerals, protein and fiber

• Boost metabolic function

• Keep you full longer

• Best nutritional bang for your buck!

• Broccoli • Kale • Chard

• Spinach • Arugula

Best leafy greens are:

Page 43: Parent Wellness

Why do we need protein?

• Builds and maintains muscle, skin, blood, and cells

• Protein is important to eat it in the morning as well as throughout the day because it balances blood sugar

• Protein promotes weight loss and maintenance because it keeps you full.

Page 44: Parent Wellness

Which foods have protein?

Animal Protein Sources

• Beef

• Poultry/Pork

• Fish

• Eggs

• Dairy products

Plant Protein Sources

• Beans

• Nuts and Nut Butters

• Seeds

• Soy products

• Whole grains

Page 45: Parent Wellness

Why is fat important?

• Fats TRANSPORT vitamins and make up CELL MEMBRANES

• Fats provide INSULATION and protect VITAL ORGANS and REGULATE BODY TEMPERATURE

Page 46: Parent Wellness

Healthy fats: is there such a thing?

• Get your healthy fats from plant sources, such as nuts and avocado

• Choose leaner meats and seafood

• NOTE: TRANSFATS (anything that is

hydrogenated or partially-

hydrogenated) have been proven to

be toxic and lethal. Do NOT consume.

Page 47: Parent Wellness

Eating close to nature –

Ask yourself... ?

Page 48: Parent Wellness

Eating close to nature – Ask yourself:

Can I imagine it growing or being raised?

Page 49: Parent Wellness

Eating close to nature – Ask yourself:

How many ingredients does it have and do I recognize them?

41 Ingredients

1 Ingredient

Page 50: Parent Wellness

The Danger of Food Additives

Based on our SAD diet,

Americans eat 6-9 pounds of food additives per year.

Side effects include: neurological disorders, increased allergies, increased infertility, increase in cancer and weight gain

America’s favorite food additives: 26% Acesulfame potassium 21% Sodium ascorbate 16% Propylene glycol 13% Monoglycerides 14% Gum tragacanth 10% Red #40

Page 51: Parent Wellness

The scourge of sugar sweetened beverages.

Page 52: Parent Wellness

Ask yourself: Does it pass the Grandma Test?

• Sugar sweetened beverages • Processed packaged snacks • Fast food

Page 53: Parent Wellness

Become a FOOD DETECTIVE

Page 54: Parent Wellness

Supermarket Shopping Strategies

Page 55: Parent Wellness

The 5-5-5 RuleMake sure your packaged food contains:

Page 56: Parent Wellness

Dodging consumer traps in your supermarket

• Shop the perimeter

• Don't shop hungry – make a list

• Beware of health claims!

• Be wary of items at eye level

• Be skeptical of coupons and specials

Page 57: Parent Wellness

Cooking 101

Cooking literacy has declined as parents worked harder and have had less time to share knowledge and experience

The American food industry saw this as an opportunity to sell us more prepared, processed foods at a huge profit.

• Cut up and sealed apples cost $5/pound vs. a pound of whole apples that cost $1.47

Page 58: Parent Wellness

Cooking 101

The fact that people don’t cook (and don’t know how) is the single largest contributor to the obesity epidemic

The benefits of home cooking:

• Control over the sugar, fat and salt in your diet

• Less expensive

• Creative, fun, and the glue that holds friends and family together

Page 59: Parent Wellness

Economics: “Fact”: Fast Food is Cheaper Than Mom

Page 60: Parent Wellness

FoodFight – 10 steps to better health

1) Drink more water

2) Limit or remove Sugar Sweetened Beverages

3) Eat a healthy breakfast

4) Eat dark leafy greens

5) Eat more whole grains

6) Read food labels

7) Eat less meat

8) Eat fewer processed foods

9) Get more exercise

10) Cook with friends and family

Page 61: Parent Wellness

The Power of YOU

Never doubt that a small group of thoughtful people can change the world. Indeed, it’s the only thing that ever has.

– Margaret Meade

Page 62: Parent Wellness

Questions?