korea feb12 media kit
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InMobi Media Kit for Korea Market only.TRANSCRIPT
KOREA 2012 MEDIA KIT
The Largest Independent Mobile Ad Network
KOREAMEDIA KIT
PAGE 2
Why InMobiWhy InMobi
One–Stop Shop for Mobile Advertising
Expansive targeting solutions
Rich media creative expertise
Real-time optimization and analytics
World-class mobile intelligence
Our Network Reaches
485 million global mobile users
16.4 million mobile users in Korea
912.8 million ad impressions
Over 165 countries
13,000+ sites and apps
7,000+ mobile devices
Connecting Top Publishers to Top Advertisers
Whether you’re looking for performance mobile advertising or rich
immersive brand experiences, InMobi has the solution for you.
KOREAMEDIA KIT
PAGE 3
Our Story
Our recent acquisition of Sprout, a leading HTML5 authoring platform for mobile rich media marks a clear
commitment for InMobi to step beyond performance-based advertising and expanding our product offerings
to encompass the latest mobile technology and creative formats. Our goal is to enable mobile rich media
at scale.
Since our launch in the Asia-Pacific region in 2007, InMobi has
quickly grown to become the world’s largest independent mobile
ad network and is currently reaching 485 million mobile consumers
in over 165 countries, serving more than 60 billion mobile ad
impressions monthly.
San Mateo, CA
Los Angeles, CA
Chicago, IL
New York City, NY
SingaporeBangalore
Johannesburg
Nairobi
Seoul
Sydney
LondonParis
Shanghai
Tokyo
KOREAMEDIA KIT
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Our Network in Korea
16.4 millionNumber of Consumers Reached
912.8 billionNumber of Impressions
13,000 +Number of Sites and Apps
100 +Number of Employees by EOY
Where We’re at Now in Korea!
500
400
300
200
100
0
485M consumers reached globally
Global Growth in 17 Months
100M consumers reached globally
Jun Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug SeptMay
20112010
KOREAMEDIA KIT
PAGE 5
Making a Big Splash
In just a little over a year, InMobi has managed to become a well-
respected leader in mobile advertising and has received numerous
awards and accolades celebrating our success.
2011 Winner
Best Mobile Ad Network
Winner of
AlwaysOn Top 250
Top 3 Companies
to Watch in 2011
Awards
2011 WINNER
Innovation Award
“ INMOBI RAISES$200 MILLIONIN PHONE AD BATTLE. - FINANCIAL TIMES
KOREAMEDIA KIT
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Connecting Brands to their Target Audience
Targeting Capabilities
OS, device, carrier
Content and category
Demographic
Geo-Location
Daypart
Our wide range of targeting features offers a scalable solution for
our advertisers to reach their target audience.
HospitalityAutomotive Mobile Commerce
High Tech / TelecomEntertainment Travel
KOREAMEDIA KIT
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Expansive Ad Opportunities
Ad Units
Standard banners
Animated banners
Expandable banners
Interstitials ads
Full page ads
Video ads
Ad Solutions for Every Objective
Geo-Local Feature Direct Response Interactive Feature Customization
KOREAMEDIA KIT
PAGE 8
Rich Media Meets Scale
Who is Sprout?
Sprout is the Leading Provider of
HTML5 Ad Creation Tool
Build Once, Run Everywhere
Easy to use rich media creation tool
Runs across iOS and Android devices
Can be served through InMobi
Support for all major mobile
ad networks and 100+
premium publishers
Today, over 50% of all mobile brand campaigns include rich media.
Our Solution
Through our acquisition of Sprout,
we simplify mobile rich media
A leading HTML5 authoring platform
Device and OS independent solution
HTML5 tools for ad creation
Mobile rich media is complex
Devices are all over the map
There are no standards
One size, does not fit all
Few mobile ad networks have the ability
to create or deliver rich media ads at scale
The Challenge
The Largest Independent Mobile Ad NetworkLeader in HTML5 Authoring Platform +
Sprout and InMobi together provide rich media at scale
KOREAMEDIA KIT
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Access to best-in-class creative and production
expertise in rich media and HTML5
Delivered through the world’s largest
independent mobile ad network
Build once, run everywhere
Premium publisher list
Advanced targeting capabilities
Access to Award-Winning Mobile Rich Media Creative Team
Access to Sprout, an industry-acclaimed creative team,
providing the latest expertise in mobile rich media.
Benefits of Rich Media Advertising with InMobi
KOREAMEDIA KIT
PAGE 10
World Class Mobile Intelligence
Providing the latest mobile insights through:
Custom research packages
Monthly network reports
InMobi mobile Insights reports
Download/Sign up now at:
www.inmobi.com/research
Providing the Latest Mobile intelligence to key industry publications including:
Access to best-of-breed research team with top executive talent from
comScore and Nielsen.
KOREAMEDIA KIT
PAGE 11
Contact Us
Getting Started:
Contact:
or Twitter:
www.twitter.com/inmobi