jterm11 - day 9 - linkedin & networking

21
Friends Tweets & Change THE CASE FOR GRASSROOTS COMMUNICATION J-TERM 2011 Instructor: Andrew Hoffman LinkedIn & Networking Day 8 Monday, January 17, 2011

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Here is a very brief overview of LinkedIN and a few thoughts/questions that led the discussion on personal and professional networking.

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Page 1: JTerm11 - Day 9 - LinkedIN & Networking

Friends Tweets & ChangeTHE CASE FOR GRASSROOTS COMMUNICATION

J-TERM 2011

Instructor: Andrew Hoffman

LinkedIn & Networking

Day 8

Monday, January 17, 2011

Page 2: JTerm11 - Day 9 - LinkedIN & Networking

What Is It?

Monday, January 17, 2011

Page 3: JTerm11 - Day 9 - LinkedIN & Networking

LinkedIn Background

Monday, January 17, 2011

Page 4: JTerm11 - Day 9 - LinkedIN & Networking

LinkedIn Background

LinkedIn was officially founded in 2003Sent out to 350 people & within first month, 4,500 membersBy Dec 2003 - 81,000 members - 1/2 from outside of US

Ends 2004 with 1.6 million members

LinkedIN currently has over 90 million users in over 200 countriesNew member every second & nearly 1/2 from outside US

Monday, January 17, 2011

Page 5: JTerm11 - Day 9 - LinkedIN & Networking

LinkedIn Demographics

Monday, January 17, 2011

Page 6: JTerm11 - Day 9 - LinkedIN & Networking

Top 10 Buzzwords in 2010

Monday, January 17, 2011

Page 7: JTerm11 - Day 9 - LinkedIN & Networking

Professional Networking

Monday, January 17, 2011

Page 8: JTerm11 - Day 9 - LinkedIN & Networking

Professional Networking

It’s not what you know, but who you know

Monday, January 17, 2011

Page 9: JTerm11 - Day 9 - LinkedIN & Networking

Professional Networking

It’s not what you know, but who you know

“Business networking is a marketing method by which business opportunities are created through networks of like-minded business people.”

Monday, January 17, 2011

Page 10: JTerm11 - Day 9 - LinkedIN & Networking

Professional Networking

It’s not what you know, but who you know

“Business networking is a marketing method by which business opportunities are created through networks of like-minded business people.”

There are all kinds of networking type groups and methods

Monday, January 17, 2011

Page 11: JTerm11 - Day 9 - LinkedIN & Networking

Professional Networking

It’s not what you know, but who you know

“Business networking is a marketing method by which business opportunities are created through networks of like-minded business people.”

There are all kinds of networking type groups and methods

It’s extremely important to begin building these even on campus

Monday, January 17, 2011

Page 12: JTerm11 - Day 9 - LinkedIN & Networking

Professional Networking

It’s not what you know, but who you know

“Business networking is a marketing method by which business opportunities are created through networks of like-minded business people.”

There are all kinds of networking type groups and methods

It’s extremely important to begin building these even on campus

Face to Face networking will never be replaced

Monday, January 17, 2011

Page 13: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Monday, January 17, 2011

Page 14: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Monday, January 17, 2011

Page 15: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Find and be introduced to potential clients, service providers, and subject experts who come recommended

Monday, January 17, 2011

Page 16: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Find and be introduced to potential clients, service providers, and subject experts who come recommended

Create and collaborate on projects, gather data, share files and solve problems

Monday, January 17, 2011

Page 17: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Find and be introduced to potential clients, service providers, and subject experts who come recommended

Create and collaborate on projects, gather data, share files and solve problems

Be found for business opportunities and find potential partners

Monday, January 17, 2011

Page 18: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Find and be introduced to potential clients, service providers, and subject experts who come recommended

Create and collaborate on projects, gather data, share files and solve problems

Be found for business opportunities and find potential partners

Gain new insights from discussions with likeminded professionals in private group settings

Monday, January 17, 2011

Page 19: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Find and be introduced to potential clients, service providers, and subject experts who come recommended

Create and collaborate on projects, gather data, share files and solve problems

Be found for business opportunities and find potential partners

Gain new insights from discussions with likeminded professionals in private group settings

Discover inside connections that can help you land jobs and close deals

Monday, January 17, 2011

Page 20: JTerm11 - Day 9 - LinkedIN & Networking

Benefits of LinkedIn

Manage the information that’s publicly available about you as a professional

Find and be introduced to potential clients, service providers, and subject experts who come recommended

Create and collaborate on projects, gather data, share files and solve problems

Be found for business opportunities and find potential partners

Gain new insights from discussions with likeminded professionals in private group settings

Discover inside connections that can help you land jobs and close deals

Post and distribute job listings to find the best talent for your company

Monday, January 17, 2011