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    Implementation of Lean ManufacturingPrinciples in Auto Industry*

    R. P. Mohanty1, O. P. Yadav 2 & R. Jain3

    Abstract

    The lean manufacturing as a set of principles is now fairly rooted in the literature. The principles behind

    lean manufacturing are not in themselves new; many of them can be traced back to the work of pioneers

    such as (Deming, 1986;Taylor, 1911; Skinner, 1969). Although the concept of lean as now understood

    could have modeled from this literature, it was not until the Japanese auto industry was studied, that

    the total concept became clear. Indeed lean manufacture has been extended to encompass the whole

    spectrum of activities in the business such that world-class companies, in particular the automotive and

    electronic sectors are seeking to become lean enterprises. While there are some voices of discontent

    (Gordon, 1995;Berggren, 1992) to the adoption and ultimate effectiveness of lean production, nonetheless

    many case examples exist to demonstrate how companies are changing their production methods and

    management practices to become leaner. This paper describes some learning from the literature and

    actual practices in USA, UK, and India. Attempts are made to present the gaps between the principles

    and practices. Some pertinent propositions are put forth to enrich the knowledge base of professionals to

    make the implementation process more pragmatic and robust in the long run and for furtherance of

    empirical research by academia.

    * Received July 31, 2006, Revised August 17, 2006. The authors would like to thank an anonymousreviewer for making useful suggestions for improvement of the paper.

    1. Chair Professor, Adviser & Dean, Institute for Technology and Management Group of Institutions,Navi Mumbai, e-mail: [email protected]

    2. Assistant Professor, Industrial and Manufacturing Engineering, North Dakota State University,Fargo, ND 58105, e-mail: [email protected]

    3. Research Assistant, Department of Business and Information, Liverpool John Moores University,Liverpool, UK, e-mail: [email protected]

    1 .0 INT RO DUCT IO N

    In the mid-1980s, U.S. auto industry was

    in crisis. It was rapidly losing market

    share to Japanese competitors. The

    Japanese automakers were able to make

    better quality cars with fewer defects

    resulting in better customer satisfactionand thereby creating an image ofexcellence across the globe. Toyota Motor

    Company, which despite 1973 oil crisisincreased its earnings, was able to

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    2 Vilakshan, XIMB Journal of Management

    continue increase its market share. Even

    today, Toyota is one of the worlds most

    successful automakers that have

    perpetually outperformed their

    competitors in terms of quality, reliability,

    cost, delivery, after sales service etc.

    Japanese manufacturing systems have

    been rigorously researched by global

    academia. The famous book The

    Machine That Changed the World

    written by Womack, Jones, and Ross

    (1990) awoke the US manufacturers. Over

    the last two decades, many researchershave studied Toyota Production System

    (TPS) and have documented various

    principles and practices used by Toyota

    (Womack and Jones, 1994; Liker, 1998;

    Adler, 1993, Spear and Bowen, 1999;

    Sobek et al . 1998). Researchers, who

    studied and documented TPS in the

    1980s, termed the total approach as lean

    manufacturing although the principles

    behind lean are not in themselves new;

    which can be traced back to the work ofpioneers such as (Deming, 1986; Taylor,

    1911; Skinner, 1969); because of its ability

    to attain and realise so much more in

    terms of final outcomes with the

    deployment of fewer resources. The ideas

    were adopted because the Japanese

    companies developed, produced, and

    distributed products with less human

    effort, capital investment, floor space,

    tools, materials, time, and overall

    expenses (Womacket al

    ., 1990). Leanmanufacturing was accepted as an

    innovative paradigm-that eliminates

    waste in any form, anywhere and at any

    time, relentlessly strives to maintain

    harmony in the flow of materials and

    information, and continually attempts to

    attain perfection. Ohno (1988), Shingo(1989), Womack et al. (1990), Monden

    (1997) and many other researchers made

    wide ranging contributions to popularise

    the lean approach.

    Stunned by the Japanese growth, many

    companies in the US and developed

    countries pursued ways to develop and

    make products more quickly and

    efficiently, tried very hard to imitate or

    implement TPS. These manufactures

    started using various tools and shop-floor

    practices identified as key elements oflean approach such as Just-in-time,

    Kanban, setup time reduction, production

    leveling, production cells, quality circles

    etc. Strangely, despite their power and

    ability to greatly improve operational

    performance, these tools have not been

    very effective in lean implementation.

    Many of the companies that report initialgains from lean implementation often find

    that improvements remain localised, and

    the companies are unable to have

    continuous improvements going on. One

    of the reasons, we believe, is that many

    companies or individual managers who

    adopted lean approach have incompleteunderstanding and, as a result, could not

    be able to gain all the benefits as Toyota

    enjoys. Frustrated by their inability to

    replicate Toyotas performance, thesecompanies assume that secret of Toyotas

    success lies in its cultural roots. But Toyota

    has successfully introduced its production

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    system all around the world, including in

    USA, and New United Motor

    Manufacturing Inc. (NUMMI) is a well-

    known example to narrate the success

    story (Adler 1993).

    The objective of this paper is to report

    some learning by way of understanding

    and evaluating the lean implementation

    practices in some major companies in

    India, USA, and UK. Stemming from the

    view of lean manufacturing, as an area of

    professional practice, there is a need yetto define lean approach: the content or

    subject matter of implementation. This

    consists chiefly of the models, methods

    and techniques, tools, skills and other

    forms of knowledge that go into making

    up any practice.

    2.0 LEARNING FROM LITERATURE

    The inability of US manufacturers to

    imitate lean manufacturing approach and

    failure to match Toyotas performance,

    prompted new generation of researchers

    to do in-depth study of TPS in order to

    decode and uncover the secrets of success.

    Some researchers (Adler, 1993; Kamath &

    Liker, 1994; Spear, 1999; Sobek et al., 1999)

    made attempts studying various aspects

    of TPS in order to identify and uncover

    basic truths of lean manufacturing. It can

    be inferred that the innovative aspects of

    TPS are not merely the use of kanban, JIT,

    inventory reduction, setup reduction, or

    any other individual tool. Rather, the

    backbone of TPS is the processes by which

    Toyota designs its production system-that

    is development by cross-functional

    product development teams; integration

    of all ideas in the early design stages, thus

    reducing time and cost, and optimising

    the overall manufacturing process.

    Adler (1993) argues the prevailing notion

    that quality, productivity, and learning

    depend on managements ability to free

    workers from the coercive constraints of

    bureaucracy is not true. He claimed that

    bureaucracy can be reformed to

    encourage innovation and commitmentswhile standardisation, if properly

    understood and practised, help

    continuous learning and motivation. His

    two-year study of the NUMMI shows that

    Toyota succeeded in employing an

    innovative form of Toyotas time-and-

    motion regimentation on the factory floor

    not only to create world-class

    productivity and quality standards but

    also to enhance workers motivation and

    satisfaction. It also provides a unique

    example of employee empowerment,where workers themselves design their

    procedures and involved in continuous

    improvement and leading to better

    employee-employer relationship.

    Spear and Bowen (1999) imply a possible

    reason for the inability to implement TPS,

    that is, majority of western manufactures

    confuse the tools and practices of lean

    manufacturing with the system itself.

    They claim that this over emphasis on

    tools and techniques makes it impossible

    to understand an apparent paradox of the

    system, namely, those activities,

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    connections, and production flows in a

    Toyota factory are rigidly scripted, yet at

    the same time Toyotas operations are

    enormously flexible and adaptable.

    According to them, the tacit knowledge

    that underlies the TPS can be captured in

    four basic rules, which together ensure

    that regular work is tightly coupled with

    learning how to do work better. These

    rules guide the design, operation, and

    improvement of every activity,

    connection, and pathway for every

    product and service. These rules are: howpeople work (activities); how people

    connect (connections); how the

    production line is constructed (pathways);

    and how to move forward (continuous

    improvement). All the rules require that

    activities, connections, and pathways

    have built-in tests to signal problems

    automatically. It is the continual response

    to problems that makes this seemingly

    rigid system so flexible and adaptable to

    changing circumstances.

    Sobek et al . (1998) studied Toyotas

    product development process and

    mentioned that in many ways Toyota

    does not resemble what is often

    considered the model of Japanese

    automakers. It has maintained a

    functionally based organisation while

    achieving its impressive degree of

    integration, and many of its tools and

    techniques are actually similar to those

    U.S. companies employed during theirmanufacturing prime time. Toyota relies

    on highly formalised rules and standards,

    and puts limits on the use of cross-

    functional teams. Such rigid policies can

    have enormous drawbacks. However, to

    avoid these drawbacks and have smooth

    integration, Toyota has been relying on

    number of mechanisms (Sobek et al., 1998)

    to ensure that each project has the

    flexibility it needs and still benefits from

    learning from other projects. The result is

    a deftly managed process that rivals the

    companys famous TPS in effectiveness.

    Set-based concurrent engineering (Sobek

    et al ., 1999) is a unique example ofToyotas exceptional product

    development capability.

    Kamath and Liker (1994) carried out an

    in-depth study of best practices used by

    Toyota and other Japanese manufactures

    in supplier management and product

    development. They claim that Japanese

    structure their development programs

    tightly and use targets and prototype to

    keep suppliers in line. Japanese set clear,

    and understandable goals and

    communicate them consistently to

    suppliers, and use schedules and targets

    as major coordinating mechanism.

    Toyota and others treat suppliers based

    on their capability and mutual

    alignment, not blind trust, is what binds

    important suppliers to customers.

    Interestingly, many of lean tools and

    practices are actually similar to those that

    US companies employed during their

    manufacturing prime and, in fact, Toyotaimported these ideas from US only and

    put them into practice (Ohno, 1988).

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    However, the insight that Toyota applies

    underlying principles rather than specific

    tools and processes explains why the

    company continues to outperform its

    competitors. Womack and Jones (1994)

    developed the lean concept further. They

    envisaged it as: a group of individuals,

    functions, and legally separate but

    operationally synchronised companies.

    The idea is to link breakthroughs of

    individual companies, in terms of lean

    techniques, up and down the value chain

    to form a continuous value stream.Karlsson (1992) summarizes the concept

    in three principles: being global,

    operating in networks, and building

    knowledge structures together with

    other actors. Perhaps most important is

    the organisation and building of

    hierarchies of technological knowledge

    for the development and production of

    products. Regardless of author, there is

    one common denominator in the studies

    cited above: their ideas were generatedthrough research in large companies,

    most commonly the global automobile

    industry (Karlsson, 1992; Womack et al.,

    1990).

    To our knowledge, very few

    manufacturers have managed to imitate

    Toyota successfully, even though the

    company has been extraordinarily open

    to its practices. It is to be understood

    that the secret to Toyotas success lies

    in adherence to fundamental principlesof Industr ial Engineering

    (simplification, standardisation,

    systematisation) supported by

    actionable rules, and combined with

    operational innovations to achieve

    unprecedented levels of waste

    reduction, while simultaneously

    increasing total productivity and

    quality.

    Therefore, to analyse the implementation

    of lean approach; it is essential to study

    the inner working of companies

    following the fundamental principles of

    TPS identified by various researchersover a period of time. In this study, we

    examined the lean principles

    implementation and inner workings of

    more than 50 companies in automotive

    sector in USA, UK and India. We studied

    production system, product

    development processes, supply chain

    management, and management style to

    see how these companies are following

    lean principles as documented by

    various researchers. We interviewed

    engineers, senior managers, workers,

    and involved ourselves in attending their

    review and problem-solving meetings to

    understand the coordination

    mechanisms, the process of interaction

    and cooperation between supplier and

    customer.

    3 .0 RESEARCH METHODOLOGY

    The first step of our research was to

    conduct comprehensive l iterature

    review in order to collect information onfundamental lean principles. After a

    comprehensive literature review, a

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    questionnaire survey combined with

    interviews were considered to be the most

    appropriate method for investigating

    implementation status of fundamental

    lean concepts in the USA, UK and Indian

    automotive companies. We, therefore,

    decided to carry out a postal survey in

    view of its efficiency for this kind of

    research with regard to the resources

    needed. The study was mainly restricted

    to automotive industry. The target

    population for this study was large auto

    manufacturing companies including bothoriginal equipment manufacturers

    (OEMs) and tier one (and few tier two)

    suppliers. The survey questionnaire was

    mailed to 120 randomly selected major

    auto companies in August 2004. These

    companies represented a broad cross-

    section of the auto industry in USA, UK,

    and India.

    The survey covering letter promised

    anonymity and clearly described the

    objectives of the study. Further,companies were promised to provide

    summarised results of the study in order

    to enhance the number of replies. Initial

    response, however, was exceedingly

    poor. Companies who did not respond

    after six weeks were sent a follow-up

    letter along with the questionnaire.

    Finally, the number of valid responses

    that we used for analysis was 56

    amounted to a response rate of around

    50 per cent.

    Later, it was decided to undertake an

    in-depth investigation in order to

    capture the level of understanding and

    extent of adaptation of lean principles

    and tools. In our detail investigation,

    we dec ided to interview a few

    managers of each major automotive

    company, observing company paper

    work, observing practices to get more

    clear understanding, attending review

    and problem-solving meetings, and

    having unstructured discussion with

    managers and engineers. A detailed

    report was prepared after each

    interaction and sent to the respectivemanagers. The aim of the in-depth

    investigation process was to explore in

    more detai l the issues that were

    covered in the survey. In particular it

    provided the researchers with the

    opportunity to probe issues such as

    prob lems and impediments in adoption

    of lean principles.It also ensured thatal l questions were interpreted

    correctly. It allows the validity of the

    answers to be assessed and minimisesperceptual bias.

    In this particular study, four core areas ofauto manufacturing such as; production

    system, product development process,supply-chain management, and

    management style were identified toinvestigate the lean implementation

    process. Further, we captured thefundamental (or actionable) principles oflean manufacturing (or TPS), based on the

    literature survey and the authorsindustrial working experience. These

    fundamental principles are mentioned inTable-1.

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    4.0 PRELIMINARY SURVEY RESULTS

    Having established the understandingthat it is imperative to focus on both

    practices and principles in an integrativeway to match Toyotas performance, theemphasis was placed on actionable lean

    principles in this study. The leanprinciples identified by researchers(Spear & Bowen, 1999; Sobek et al., 1998;

    Adler, 1993; Kamath & Liker, 1994;Womack et al., 1990; and Ohno, 1988) areused to direct and summarise the

    collection of publicly availableinformation on auto industrys leanprinciple implementation. In the case of

    the actual implementation of theseprinciples, the information was latercrosschecked with the views of key

    senior managers and engineers. This wasimportant, as it shows the context intowhich the basic actionable and

    fundamental principles of leanmanufacturing were implemented.

    The first step of our research was to collect

    information on implementation status ofthese identified fundamental leanprinciples. It was more of exploratory in

    nature, as companies were asked torespond whether they are familiar withthese fundamental principles and if so, do

    they follow them in their organisation?While respondent did not always respondwith simple yes or no for any category,

    but for classification purpose, it wasnecessary to record either positive ornegative answer. At this stage, we did not

    investigate the inner working based onthese actionable principles. The Table-1gives the results of this exploratory

    survey. The advantage of this step is thatit provided us a logical and coherentpicture of understanding lean

    Mohanty et al , Implementation of lean ...

    Fundamental lean principles Level of implementation

    High Medium Low None

    Standardisation 0.80 0.12 0.08 0.00

    Teaching and learning 0.60 0.20 0.04 0.16

    Socialisation 0.72 0.24 0.04 0.00

    Supplier-customer relationship 0.80 0.16 0.04 0.00

    Simple and specified pathways 0.76 0.12 0.12 0.00

    Continuous improvement 0.84 0.12 0.04 0.00

    Pursuit of perfection 0.64 0.20 0.04 0.12

    Coordination through 0.84 0.12 0.04 0.00

    rich communication

    Functional expertise and stability 0.60 0.20 0.04 0.16

    Cultivating organisational knowledge 0.72 0.16 0.08 0.04

    Table 1: Implementation of fundamental lean principles

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    implementation status, which furtherhelped developing detail investigation

    strategy.

    Our preliminary survey indicates that

    over 75 per cent of the companies

    surveyed claimed to have implementedlean manufacturing or similar approaches

    and around 15 per cent are activelyengaged in implementation process. This

    outcome of the survey has somewhat

    stunned us as, in reality, mostmanufactures are still a long way to go to

    attain Toyotas level of performance, andliterature survey also shows that there are

    very few companies who have

    successfully imitated Toyotas leanapproach. Another interesting

    observation from this study is that fourimportant lean principles, i.e., teaching

    and learning, pursuit of perfection,

    functional expertise and stability, andcultivating organisational knowledge,

    which are generally considered as

    building blocks for organisationaltransformation are not on the high

    priority and only 60 per cent organisationshave recognised their importance. This

    observation strengthened our skepticismon the claim of lean implementation and

    further encouraged us to undertake the

    detailed study on inner working of thesecompanies to bring clarity on the issue.

    Prior to our survey results, based on the

    literature review, we expected that a

    substantial percentage of these companieswould not be well versed with adaptation

    of these fundamental principles of leanconcept. However, in the light of actual

    results this proved to be too simple toassume. The unexpectedly positive

    response surprised us and, therefore,motivated us to look into inner-workingof these companies in terms of their

    understanding and implementation ofthese fundamental principles and hence,to validate their response.

    The next step was an in-depthinvestigation to capture the level of

    understanding and extent of adaptationof identified lean principles by

    manufacturing companies who eitherclaimed to have implemented leanconcept or companies that are activelyengaged in implementation process. In

    our detailed investigation, we did notinclude the companies that did not claimto either have implemented or actively

    engaged in lean implementation process.To extract true nature of implementation

    status and to validate the responses,unstructured discussions were held with

    many employees at different levels,which further added richness and context

    to the information collected. This wasnormally achieved by a combination ofobserving in company paper work,

    observing practices during visits to plant,both in offices and shop floors, witnessing

    some of review and problem-solvingmeetings, and discussions with managers

    and engineers.

    5.0 INVESTIGATION ON LEAN PRINCIPLES

    IMPLEMENTATION

    While much has been written on the

    subject of lean manufacturing, thestrategies advocated to implement the

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    lean concept are somewhat different. Thekey aspect of lean implementation is the

    marriage between lean practices andprinciples with the strong commitment inpursuit of perfection through perpetual

    learning. Many companies tried to imitateToyotas tools as opposed to its principles;as a result, many have ended up with

    rigid, inflexible production system thatworked well in the short term but didntstand the test of time. Mere

    implementation of tools, without having

    established integrative system that acts asprecursor to lean implementation, is not

    sufficient and it does not helptransformation into learning organization(Senge, 1990). However, to be

    implemented successfully, these tools andpractices have to be preceded or at leastaccompanied by organisational

    transformation: by new integrativethinking, strategies, and actionableprinciples in the organisation (Smeds,

    1994). Moreover, all the principles

    identified by researchers over a period oftime cannot be implemented

    independently. They are basicallycomplementary to each other and requireintegrative approach, broad-ranging and

    system-wide changes in order to improveorganisations performance. Above all,intellectual stimulation, inspirational

    motivation, and idealised influenceswithin the interfunctional teams are verymuch essential to reap the benefits of lean

    practices in the long run.

    The following sections discuss the

    underlying principles of leanmanufacturing and detailed analysis of

    implementation status of these principlesby automotive companies in USA, UK,

    and India.

    5.1 Standardisation

    Standardisation is one the building blocks

    of lean thinking in TPS. Toyota managersrecognize that the lack of details andexplicit description of work content,

    sequence, timing, and outcome allowsoperators or employees to perform tasks

    differently, which results in more

    variation in outcome. Further, it hinderslearning and improvement in theorganisation because the variation masks

    the link between how the work is doneand the outcomes (Spear and Bowen,1999). Therefore, routine and repetitive

    tasks require standardised workprocedures to improve efficiency and

    quality. The requirement that everyactivity be specified is the first unstated

    rule of the TPS, and thats why Toyotaensures that all work is highly specified

    as to content, sequence, timing, andoutcome.

    At Toyota, the ultimate purpose of

    standardisation is to reduce cost relatingto production by eliminating production

    inefficiencies such as unnecessaryinventories, and workers. Through

    standard operations, it achieves multiplegoals such as high productivity; linebalancing among all processes, minimum

    quantity of work-in-process, and finally

    helps reduce variability in operations(Monden, 1997). In addition, Toyota trainsnew employees to work independently in

    three days. This approach increases

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    learning efficiency because workers keepreferring to the standard operating charts

    until they get familiar with the techniques(Shingo, 1989). At the same time, Toyotastrongly believes that standard should not

    be forced down from above but rather setby production workers themselves.

    Spears and Bowen (1999) reported that atToyota, because operators (new and old,

    junior and supervisory) follow a well-

    defined sequence of steps for a particularjob, it is instantly clear when they deviate

    from the specifications. To make problemdetection even simpler, Toyota relies onvisual system that allows deviation

    immediately apparent, worker andsupervisor can move to correct the

    problem right away and then determinehow to change the specifications or retain

    the worker to prevent a recurrence.

    Adler (1993) credits success of NUMMIto its intense focus on standardisation. At

    NUMMI, in contrast to other US

    manufacturers, the work procedures aredesigned by workers themselves incontinuous and successful efforts toimprove quality and productivity. Team

    members themselves hold thestopwatches, and learn the method

    analysis, description, and improvement.This change in the design and

    implementation of standardised work hasfar reaching implications for worker

    motivation, self-esteem, and worker-management relationship.

    Toyota has successfully standardised

    much of its product development processas well. Routine work procedures-such

    as design blueprints, production reports,and feedbacks for design reviews-are also

    highly standardised. Sobek et al. (1998)reports standardisation of writtencommunication in the form of report

    format in Toyota product developmentprocess. The reports all follow the sameformat so that everyone knows where to

    find the definition of the problem, theresponsible engineer and department, theresults of analysis, and the

    recommendations. The standard format

    also helps engineers make sure they havecovered the important angles. Writing

    these reports is a difficult but useful skill,so the company gives its engineers formaltraining in how to boil down to what they

    want to communicate? Sobeks findingsalso support other researchers argumentsthat standardisation is a key to Toyotas

    performance and continuousimprovement.

    In contrast, in most organizations westudied the prevailing belief thatstandardisation destroys creativity. They

    advocate that detailed standards willinevitably alienate employees, poisonlabour relations, hobble initiative and

    innovation, and diminish anorganizations capacity to change andlearn (Adler, 1993). Ohno (1988) clearly

    describes in his book the encouragingFord thinking about standardisation.However, Fords successors did not carry

    that thinking of standardisation.

    However, authors have observed throughtheir study that this prevailing belief

    towards standardisation among labourunions is largely attributed to:

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    W or k s ta nd ar ds deve lo ped b yindustrial engineers or consultants

    who dont have direct workexperience at the shop floor and

    imposed on workers to follow them,which is contrary to Toyotas

    thinking. Further, the standardsdeveloped by industrial engineers or

    consultants are not as detailed andfull of exactness as Toyota does.

    M anager s gener al ly us e these

    standards as performance metrics as

    wellignoring other factorstoevaluate workers performance and

    hence to punish them, if they wish todo so. They use these standards to

    force workers to work harder andharder. The so-called misuse or

    abuses of standards have forced laborunions to be more suspicious about

    standardisation.

    The majority of managers themselvesdoesnt believe in standardisation

    and always use their own convenientways to perform their tasks. One of

    the engineers from a US automakershared his frustration with us that

    report format changes with changein leadership (chief engineer) and hehad to redo everything again to the

    satisfaction of a new chief engineer.Every time new leadership takes the

    responsibility, the reportingprocedures and working style

    changes. In the absence of standardreport format, there is alwayspossibility of missing importantangles in the report and it is difficult

    for engineers to figure out therequired information quickly.

    Managers, we believe, still dont get

    the complete meaning andimportance of standardisation andended up with more reliance on

    technology, toolbox techniques andalgorithms for performanceimprovement.

    5.2 Simple and specified pathways

    The work must flow to the right machine

    (or person) in the right form at the righttime at the lowest cost with the highestquality possible. By setting up a flow

    connecting not only final assembly line

    but also all the processesproduction aswell as non-production processesone

    reduces production lead time. In Toyotasystem, there are no forks and loops to

    complicate the flow of good, service, or

    information in any of Toyotas supplychains. This principle addresses the third

    rule formulated by Spear and Bowen(1999), i.e., how the production line is

    connected?

    Toyota system works on the premise of

    totally eliminating the over productiongenerated by inventory and costs related

    to workers, space, and facilities needed for

    managing inventory. To achieve this,Toyota practises the Kanban system in

    which a later process goes to an earlierprocess to withdraw parts needed just in

    time. It ensures that all pathways are set

    up so that every product or informationflows along a simple and specified path.

    However, the stipulation that every

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    product follows a simple, pre-specifiedpath doesnt mean that each path is

    dedicated to only one particular product.At Toyota plants, each production linetypically accommodates many more types

    of products than its counterparts do atother companies specifically USautomakers.

    By requiring that every pathway bespecified, the rule ensures that an

    experiment will occur each time the pathis used. If for some reasons a workstation

    or worker is not available and engineerfound himself looking for help to divertproduction to another machine, Toyotawill see it as a problem that might require

    the l ine to be redesigned. Toyotaengineers consistent motto is to simplifyand specify the paths to be followed by

    the product. The driving forces behindTPS follow the general direction of self-organisation: towards the simplicity of

    original structure (Sahal 1982).

    Contrary to this, majority ofmanufacturers, we believe, still have thehangover of larger the lot size, the

    better, as a key to cost reduction. Theyhave been improving and refiningproduction processes in their own way

    and have not attempted, however, theproduction leveling the way Toyota hasbeen working. Except few companies,

    majority of them have been heavilyrelying on technology and algorithms tosolve their problems without simplifying

    the process flow.

    A large number of companies have not

    been able to achieve effective integration

    of various functional areas. There havealways been conflicts between functional

    groups over the goals, objectives, andachievements. Mistrust, communicationgap, and lack of coordination play

    important role to enhance that conflict.Western manufacturers havemisinterpreted the workflow system and

    literally forcing work to flow. Authorshave identified an automotive suppliercompany claiming to have implemented

    Kanban system but still using it as

    traditional push system. We still have thatmindset of producing items and pushing

    them to next work station. In mostorganisations that claim to haveimplemented JIT, what is missing is the

    autonomation-automation with humantouch, which corresponds to the skill andtalent of individual employees to support

    and make JIT implementation a success.

    According to us:

    Group work is one of the main

    features of lean production. It is thecore element of the sociotechnicalapproach, which is instrumental to

    what is sometimes referred to as

    reflective production(Ellegrd, K.et al. 1992).

    Clearly delineated, coherent, work

    groups, as capable performers ofoperational processes in line with the

    requirements of the organisation will

    make lean implementation a success.

    5.3 Teaching and Learning

    Senge (1990) says, the organisations that

    will truly excel in the future will be the

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    organisations that discover how to tappeoples commitment and capacity to

    learn at all levels in an organisation. Itseems Toyota has realised that necessitylong before. At Toyota, teaching and

    learning evolves through uniquerelationships between managers,supervisors, and workers. They

    constantly work together to solveproblems where managers andsupervisors act as enablers rather than

    giving directions or orders. Managers

    position themselves as a teacher andcoach, not as an administrator. They put

    workers through experiences withoutexplicitly stating what or how they haveto learn. The result of this unusual

    manager-worker relationship is a higherdegree of sophisticated problem solving

    and leaning at all levels of theorganisation. This approach allows

    workers to discover the rules as a

    consequence of solving problems.Standardisation and specified pathways

    further strengthen this approach ofproblem solving and learning. In product

    development also, Toyota has not

    forgotten the value of instructivesupervision within functions. Supervisors

    and higher-level managers are deeplyinvolved in the details of engineering

    design (Sobek et al.1999). It has been

    reported in both areas, productdevelopment and production system, that

    Toyotas managers avoid makingdecisions for their subordinates. They

    rarely tell their subordinates what to do

    and instead answer questions withquestions. They force engineers to think

    about and understand the problem beforepursuing an alternative, even if the

    managers already know the correctanswer. Supervisors normally come to thework site and ask series of question (Spear

    and Bowen 1999) such as; how do you dothis work, how do you know you aredoing this work correctly, how do you

    know that outcome is free of defects, whatdo you do when you have a problem? Theiterative questioning and problem-

    solving approach leads to effective

    learning and builds knowledge that isimplicit.

    Further, Toyota uses hierarchy (called aslearning bureaucracy) to spread teaching

    and learning while encouraging

    innovation and commitment. The

    learning bureaucracy can provide support

    and expertise instead of a mere command

    structure (Adler 1993). That is why at

    Toyota plants all managers are expectedto be able to do the jobs of everyone they

    supervise and also to teach their workershow to solve problems according to the

    scientific methods. This teaching and

    learning principle motivates workers and

    taps their potential contribution to

    facilitate continuous improvement and

    organisational learning. It dispels theprevailing notion in all the auto

    companies that hierarchicalorganisational structure is inefficient,ineffective, and suffocates learning.

    Though majority of big companies showtheir commitment towards teaching andlearning and even claim that it is their oneof the missions, the inside culture never

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    supports this claim. Manager, supervisor,and workers relation are full of suspicion

    and disrespect towards each other. Inmanufacturing environment, the intensesupervision would seem to be kind of

    meddling that stifles the creativity andlearning of new engineers and otherspecialists. These companies preach

    empowerment through self-learning. Infew cases, we have observed thatmanagers and supervisors too lack the

    skills to act as mentor and coach. Not only

    that, they heavily rely on theirsubordinates (engineers or workers) to get

    their work done rather than acting as an

    enabler to train and coach their

    subordinates. We have found few cases

    where a supervisor coming from totally

    different functional background does not

    have complete understanding of the kind

    of work and people he is going to

    supervise and therefore, not able to do the

    justice to his job. Few engineers from US

    automotive companies shared their

    frustration by the experience of working

    under someone less skilled than they are.

    Therefore, this existing practice of

    frequent rotation of people across

    functions has hindered the western

    organisations teaching and learning

    capability.

    There have been few instances where

    manager or supervisor took the undue

    credit of work, which he does not even

    know how to do it. This tendency in any

    organisation demotivates the workers and

    creates an environment of mistrust and

    disrespect. In a so called hierarchical

    structure, western managers and

    supervisors play the role of commander

    and pass on the work requirements to

    their subordinates and final output to topmanagement and to other functional

    departments. It seems that their only role

    is to pass down the orders to their

    subordinates and vice versa. This

    authority system is having strong

    negative impact on participative culture

    and team bonding, and workers are

    always under fear of losing jobs if they

    dont keep them happy. One of the majorconcerns authors have realised through

    their study and close interaction with

    workers and engineers is frequent transfer

    from one job to another. This not only

    hinders the learning process by

    experience and problem solving but alsoeliminates the possibility of strengthening

    teaching and learning process. However,

    it must be understood that implementing

    lean approach is a continuous journey,

    which needs a learning organisation,where managers have to engage in:

    Guiding, mentoring, and developing

    employees

    Building organisational capabilities

    and responsiveness

    Marshalling professional expertise

    Showing judgment, common sense,

    and intelligence

    5.4 Socialisation

    The social context in which work isperformed is one of the important aspectsof the TPS. In terms of social context,

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    Toyota seeks to build an atmosphere oftrust and common purpose. It carefully

    builds consensus around important

    decisions, and has programmes ensuringadequate communication of results and

    other essential information. Under normalcircumstances every human being has

    desire for excellence, a mature sense of

    realism, and finally the positive responseto respect and trust. Toyota uses

    socialisation to ensure adequatecommunication of results and goals and

    create an environment of trust andrespect. Encouraging participativedecision making and team bonding

    through small production teams furtherstrengthens the socialisation process.

    Toyota leadership wants workers to

    understand that the company is not theproperty of the management but of

    everyone together. Toyota managementalso believes that team culture and job

    security eliminate fear and build a strong

    commitment that in turn improveefficiency and productivity.

    Sobek et al. (1998) highlights that Toyota

    with its intensive mentoring trains and

    socialises engineers in ways that foster in-depth technical expertise and efficient

    communication. Managers orsupervisors expertise as well mentoring

    and coaching roles act as stimulus to

    socialisation process. Toyotas ability tosustain profits, quality, and improvement

    record certainly depends on workers

    motivation that rests, in turn, on equitabletreatment, clarity in communication, and

    responsive management. Therefore,

    effective socialisation among Toyotasemployees and management plays a

    crucial role to maintain Toyotas ability.

    In reality, the exceptional consistency inactions, consensus around important

    decisions and effective communicationmechanisms create a fertile ground to

    accelerate socialisation process at Toyota.

    This principle is highly underplayed inthe most organisations. In contrast, the

    prevailing notion about socialisation isgoing out for drink and lunch, scheduling

    off-site meetings, and arranging gamesand sports activities during work time.

    There is a tremendous amount of mistrustand disrespect among subordinates as

    well as between supervisors and workers.

    Few of the reasons, we believe, forsuspicion and disrespect are lack of

    technical and managerial competence,and arrogance towards subordinates. The

    lack of clear purpose and communication

    gap between managers and workers

    further intensifies the prevailing mistrust.Authors have found that majority ofwestern companies, especially in USA, are

    hiring contract employees (which India is

    following) as a means to cost reductionwithout realizing its long-term

    ramifications. This approach, however,fails to gain workers commitment

    towards organisation and job, spoils team

    culture environment, and increasesworkers fear of job and hence, affect the

    socialisation process in a big way. Rather

    than integrating themselves withorganisational culture these contract

    employees are always on look out for new

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    and better opportunities to move.According to our understanding, top

    management needs to recognise

    socialisation as a process to:

    N ur tu re i nter na l and exter na lrelationship

    Fac il itate co op er at io n andpartnership with clarity in

    communication

    Value individual differences anddiversity

    Demonstrate self-awareness anddisplay resilience

    5.5 Continuous improvement

    Standardisation, learning, socialisation,

    and path simplification are the essential

    building blocks for improvement andprovide a specific base to carry out

    continuous improvement. In deed, theseprinciples are not only vehicles and

    preconditions for improvement but also

    direct precursors. Continual reiterationsof these principles create an intensely

    structured system for continuousimprovement. The basic Toyota

    philosophy is that any operating system

    can be improved if enough people atevery level are looking and experimenting

    closely to improve their own worksystem. Toyota explicitly teaches people

    how to improve, not expecting them to

    learn from personal experience. That iswhere the principle of continuous

    improvement comes in. The distinctivefeature of Toyotas continuous

    improvement effort is that any

    improvement must be made inaccordance with a scientific method,

    under the guidance of a teacher, and atthe lowest possible organisational level.At Toyota, engineers and managers are

    facilitators, mentors, and coaches to act asa support system rather than an authority

    system.

    Toyota teaches its employees to improvetheir problem-solving skills by

    redesigning their own work. To makechanges, people are expected to present

    the explicit logic of the hypothesis, whichrequires that employees fully explore all

    their improvement opportunities. Alsotheir improvement activity should be

    carried out as a bona fide experiment. Byinculcating the scientific method at all

    levels of the workforce, Toyota ensuresthat people will clearly state theexpectations they will be testing when

    they implement the changes they haveplanned. Frontline workers make the

    improvement to their own jobs, and theirsupervisors provide direction and

    assistant as teachers. The totalinvolvement of workers, supervisors, and

    managers in problem-solving exerciseensures that leaning takes place at all

    levels of the company in the mostconducive social context.

    A large number of companies across the

    world claim to have heavily invested incontinuous improvement efforts.

    However, the failure to fully understandand implement these first four principlesof lean philosophy, i.e., standardisation,

    path simplification, teaching and learning,

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    and socialisation, makes their claim weak.Authors do believe that these

    organisations are struggling hard to createan environment of continuousimprovement but, it seems, their

    approach lacks a focus. What is lackingin their efforts is total commitment frommanagement and employees, consensus

    on the approach, scientific methodology,and confidence. The various approaches

    or philosophies of continuousimprovement, such as Total Quality

    Management (TQM), Six Sigma, Lean SixSigma, Just-In-Time, etc., are beingimplemented without fully committing to

    any one of these. It looks as if they aregaming with these approaches. Except

    few large companies, there is no explicitway to teach people how to improve the

    process. People, generally, use theircommon sense in improvement efforts

    rather than presenting the explicit logicof the hypothesis and following scientific

    experiments. It seems that there is a

    competition among lower levelemployees to change the process for thesake of impressing managers and

    supervisors rather than bringing realimprovement. These efforts are not basedon the observed problems with existing

    methods/processes and hence, dontreally improve the process. We have

    noticed in one automotive company thata reporting process changed thrice in last

    18 months by three different individuals.Another interesting case we noticed in one

    car company where there were three six-sigma projects addressing the same

    problems and coming out with three

    different solutions claiming huge savingsto the company.

    Most disturbing trend we have observedin our study is that majority of managers

    in companies look towards newtechnologies, toolboxes, and algorithms tofind solution rather than understanding

    the problem and simplifying the process.It has already been highlighted in theliterature that tools and techniques will

    not help improve the system unless basicoperating principles are inculcated.

    According to us these are:

    Any improvement effort must be

    made at the lowest possibleorganisational level in accordancewith a scientific method based on

    logical reasoning.

    Any improvement initiative must be

    guided by systems engineeringthinking. It is important to avoid thetendency of becoming prisoners of

    their own position where people

    dont see how their actions affect theother performance indicators or

    overall process performance andresulting into learning disabilities.

    Make continuous improvementprocess a team effort and ensure that

    everyone involved has theopportunity to take ownership of theprocess. It is critical to build

    partnerships with key customers,suppliers and stakeholders for

    effective and better results. Instead of focusing attention on too

    many issues, set priorities and focus

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    on vital few issues. Make sure to

    provide the relevant information and

    resources to every one who needs

    them for continuous improvement

    Strive for some small tangible early

    successes and make the most of these

    through recognition and publicity.

    5.6 Supplier-customer relationship

    Toyota ensures that every connection

    between people is standardised, direct,

    and unambiguous. It specifies the form

    and quantity of the goods and services to

    be provided, the way requests are made

    by each customer, and the expected time

    in which the request will be met. The rule

    creates a supplier-customer relationship

    between each person and the individual

    who is responsible for providing that

    person with each specific good or service.

    This clarity of how people connect with

    one another leaves no gray zones in

    deciding who provides what to whom

    and when. The requirement that peoplerespond to supply request within a

    specific time frame further reduces the

    possibility of variation. Tasks are

    preprogrammed so that one group knows

    what to expect from another and when to

    expect it, with little or no communication

    required (Sobek et al. 1998).

    For outside suppliers, Toyota manages

    supplier relationship very tightly. They

    set clear, understandable goals and

    communicate consistently to suppliers,and subsequently use targets and

    prototypes to enforce these goals. Toyota

    maintains its relationship with suppliers

    clearly based on its requirements and

    suppliers capability. Toyota lays down

    clear targets, and the supplier has to figure

    out how to meet them. Milestone events

    usually represent delivery deadlines and

    meeting these deadlines is crucial. Toyota

    suppliers also know exactly where they

    fit within clearly determined

    boundariesto be creative without being

    destructive. Suppliers are expected to

    work hard and meet targets on time.

    Toyota managers generally understand if,despite its best efforts, a supplier cannot

    meet a target. In general, Toyota gives

    marching orders to suppliers through

    carefully considered targets for price,

    delivery date, performance, and space. In

    short, Toyota uses targets as coordinating

    mechanism and targets play different

    roles in different supplier relationship and

    in determining the nature of relationship.

    Very few, elite corps of about a dozen

    first-tier suppliers, enjoy full-blown

    relationship with Toyota. The Japanese

    tier structure simplifies communication

    between Toyota and its suppliers; first-tier

    suppliers coordinate activities of the

    second-tier and so on down the hierarchy,

    allowing Toyota to focus scarce

    communication resources on top tier.

    Toyota develops different types of

    relationships with different suppliers

    depending on their technological

    capabilities and its willingness to shareinformation with supplier, and both

    companies strategic requirement. Finally,

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    mutual entanglementnot blind trust

    is what binds important suppliers Toyota

    and vice versa. Kamath and Liker (1994)identified a range of postures that Toyota

    and suppliers can adopt within long-term

    cooperative relationship as:

    Partner: relationship between equals,

    supplier has technology, size, and global

    reach.

    Mature: customer has superior position;

    supplier takes major responsibility with

    close customer guidance.Child: customer calls the shots, andsupplier responds to meet demands

    Contractual : supplier is used as anextension of customers manufacturing

    capability.

    Toyota uses prototypes as an

    organisational lever to measure the

    performance of suppliers and ensure that

    they meet delivery deadlines. Prototype

    testing and evaluation provide a way tomanage the relationship because each

    prototype stage is an opportunity to

    appraise the suppliers performance.Suppliers performance evaluation is

    based on the car data, not the data

    provided by the supplier. Suppliers whomiss prototype delivery deadlines face

    severe penalties, such as a reduction in the

    size of subsequent orders.

    In contrast, most of the manufacturing

    companies we studied do not have clearlydefined rules to connect people with oneanother. In most of the companies, the

    connections arent so direct and simple.

    The request for material, information, or

    help often takes a complicated route to thesupplier via several committees and

    hierarchy of managers and supervisors.

    The lack of clarity of how people connect

    to one another creates an ambiguity andfinally disrupts the smooth process flow.

    There is always delay when request for

    urgent goods or service delivery is madeat the last moment when milestone date

    is close, which is popularly known as fire

    fighting tendency. The second author,

    during his two years working with oneof the US automakers, has noticed that

    sometimes people are not even aware of

    the source to contact for a particular

    information or service. There are lots ofdisconnects in the system, which creates

    chaos and affects the overall quality of the

    output.

    To manage outside suppliers, US

    automakers are also trying their best to

    have very tight relationship. They do try

    to develop relationship based on theirrequirements and suppliers capabilities.

    Lately, there have been some efforts toinvolve suppliers early on in the product

    development process. However, despite

    all their right efforts, when it comes to

    make final decision on supplier selection,once again cost plays more important role

    than quality, delivery performance,

    suppliers capability, etc. The impact of

    this decision can be clearly seen onsuppliers behavior. Authors have noticed

    during their study that suppliers do

    respond differently to US automakers and

    Toyota. The same supplier would have

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    different quality of the same product for

    US automakers and Toyota. Upon furtherenquiry, we found that Toyota gives fixed

    (and better) rates and defines very clear

    requirements and expectations, where as

    with US automakers they always strugglefor price, never get clear requirements and

    expectations, and always there is

    possibility of last minute changes, whichdisrupts suppliers whole production

    system. There is no standardised and

    direct mechanism to communicate all

    expectations and requirements tosuppliers. In couple of US automakers and

    suppliers meetings, we have noticed the

    sudden emergence of requirements,

    which were never specified to suppliersby the customer or design engineers. This

    resulted due to the communication gap

    between design engineer and reliability

    engineer of the US automaker itselfbecause there is no standardised and

    direct connection between people within

    the company.

    Additionally, there are few nuances of

    supplier-customer relationship, whichhave not been fully understood by

    managers of US and other western

    manufacturing companies but attempted

    to implement those. For example, it is

    widely believed that Toyota treats

    virtually all its primary or first-tier

    suppliers as close partners. However, the

    reality is that Toyota typically regards

    only handful of them as close partners and

    assign more limited roles to others. This

    instance illustrates that existing tendency

    among western managers or US to imitate

    Toyota system without fully

    understanding how Toyota works withsuppliers. This tendency has the potential

    of doing more harm to the company

    rather than building strong relationship

    with suppliers. The successful partnership

    depends on the right balance among

    suppliers technological capabilities,

    customers willingness to share

    information, both companies strategic

    requirements, and of course honesty and

    mutual trust between them. Majority of

    companies, those we have visited andstudied, have not been able to develop

    strong relationship based on above

    factors.

    Commitment Structural bonds

    Trust Comparison level of alternatives

    Cooperation Adaptation

    Mutual goals Non- retrievable investments Interdependence and power Shared technology

    Performance satisfaction Social bonds

    According to us, the following success variables may define the value dimensions of

    supplier-customer relationship in lean approach:

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    5.7 Coordination through communica-

    tion

    To develop the idea into an innovation,

    a hologram structure is needed: the

    designing of the whole into the parts.This is possible by having effective

    coordination among groups and

    individuals with requisite variety inknowledge and rich information content.

    The amount of complexity and number

    of parts involved in car design makes

    coordination through richcommunication an essential element to

    succeed. One of the most critical and

    powerful principles of Toyota as well as

    other Japanese manufactures is simplecoordination and communication

    mechanism. The common wisdom is that

    best mode of communication and

    coordination in product development isface-to-face talk with people from other

    functional areas and suppliers. Written

    forms of communication in the form of

    written report and memos dont have therichness of information or interactive

    qualities needed for problem solving.

    This belief supports direct meetingbetween the members of different

    functional groups and encourages face-

    to-face interaction to sort out issues and

    concerns. Meetings, however, are costlyin terms of time and efficiency, and

    usually involve limited value-added

    work per person and they easily lose

    focus and drag on longer than necessary.Therefore, in lieu of regularly scheduled

    meetings, Toyota emphasises written

    communication (Sobek et al. 1998).

    At Toyota, communicating about set ofproblems, concerns, and solutions,

    appears to increase the richness ofcommunication while decreasing thelength and frequency of meetings. When

    an issue surfaces that requires cross-functional coordination, the protocol is tofirst write a report that presents the

    diagnosis of the problem, keyinformation, and recommendations, andthen to distribute this document to the

    concerned parties. The recipient is

    expected to read and study the documentand offer the feedback, sometimes in the

    form of separate written report. One ortwo iterations communicate a great dealof information, and participants typically

    arrive at an agreement on most, if not all,issues. If there are outstandingagreements, then its time to hold a

    meeting to hammer out a decision face-to-face.

    Likers (1998) data show that Toyotameets with its suppliers less often forshorter periods of time than do other

    major auto companies in the USA, eventhough Toyota suppliers appear to havegreater design responsibilities and fewer

    communication problems. Tocommunicate and coordinate withsuppliers, Toyota sets clear,

    understandable goal and communicatethem consistently to suppliers, and usestargets and prototypes to enforce and

    coordinate these goals (Kamath and Liker,

    1994). In fact, Toyota uses targets as amajor supplier coordinating mechanism

    and prototype as a way to structure thedesign process-in effect, as an

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    organisational lever to measure the

    performance of suppliers and ensure theymeet delivery deadlines. The nature and

    degree of coordination with suppliers

    depends on the suppliers technological

    capability, sophisticated management,global reach, and right balance among a

    suppliers technological capabilities, a

    customers willingness to shareinformation, and both companies strategic

    requirements. Kamath and Liker (1994)

    gives a range of postures (or roles) that

    customers and suppliers can adopt withina long-term cooperative relationship, i.e.,

    partnership, mature, child, and

    contractual. Lean principles require both

    suppliers high engineering capability anda close but demanding relationship

    between the customer company and the

    suppliers.

    In contrast, the auto companies, we

    studied are still struggling to develop a

    smooth and effective coordination

    mechanism. They do have coordinationproblems both internally as well as with

    external suppliers. The lack of effectiveinternal coordination results into the

    poor communication with external

    suppliers. Failure to communicate rich

    information to external suppliershampers the suppliers capability to do

    their best meeting customer

    requirements innovatively. This internal

    coordination problem is attributed tolack of clarity of how people connect to

    one another. This disconnect in the

    system disrupts smooth flow of

    information and people fail to gather

    relevant information in order tocommunicate to the suppliers timely.

    Authors have realised that most

    automakers are still fond of face-to-facemeetings, which, of course, are time

    consuming, costly, prone to lose focus,and drag on longer than necessary. In US

    auto industry, whenever problems orconcerns appear, rather than

    communicating it through written reportto present diagnosis of the problem,

    relevant information, and

    recommendations, the immediateresponse will be lets call meeting and

    discuss it. Even, in India if the writtenreport is circulated before the meeting,

    very few people take pain to read thatreport before joining the meeting.

    Majority of attendees often arrive atmeeting having done little or no

    preparation. This allows the meeting todrag on beyond the scheduled time and

    force them to schedule next meeting to

    discuss the recommendations andnecessary solutions, if possible. One of thereasons for re-scheduling next meeting is

    that participants didnt go throughwritten report, were not aware of thenature of the problem, and hence, did not

    collect the relevant information contentbefore coming to the meeting. Engineers

    in companies we have visited often sharetheir frustration of not having enough

    time to get their engineering work donebecause of all the meetings they need to

    attend.The lack of effective coordination amongthe people within organisation further

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    impedes communication with externalsuppliers in meeting targets and

    milestone dates. It doesnt facilitate theconsideration of total information contentbefore setting targets and milestone dates,

    and as and when additional informationis received, the requirements and targetsget changed accordingly. In UK and in

    India, so many times the amendments aremade put additional burden on suppliersin meeting milestone dates and affecting

    quality of the items.

    According to us, lean approach needsrelational coordination between variousparties through:

    Frequency of communication

    Timeliness of communication

    Problem solving communication

    Helpfulness

    Shared goals

    Mutual respect

    5.8 Functional expertise and stability

    Every company depends on highly skilled

    engineers, designers, and technicians tobring a product to markets. Organisation

    can develop standard skills by giving each

    person within a specialty the same set of

    skills to accomplish his or her tasks. Inorder to achieve that Toyota rotates most

    of its engineers within one function,

    unlike U.S. companies, which tend to

    rotate their people among functions.Cross-functional job rotation is unusualfor the first ten to twenty years of an

    engineers career. Since most engineers

    rotate primarily within their engineeringfunction, they gain the experience that

    encourages standard work, makingcommunication with other functional

    groups easier because engineers knoweach other very well for a long time and

    develop good understanding with eachother. Also the stability over time means

    that the companys engineers in onefunctional division need to spend less

    time and energy communicating andcoordinating with their counterparts in

    other functional areas because they knoweach others requirements andexpectations.

    There is common belief that rotating

    locally and building functional expertisewould result into rigid functional

    boundaries in which engineers work onlyto be best in their function and fail to

    visualise the whole picture of the system.Toyota, however, takes care to rotate most

    of its senior people broadly (Sobek et al.

    1998). Senior engineers with at least 20years experience typically rotate widelyacross the company to areas outside their

    expertise. Such moves force senior peopleto rely heavily on the experts in their newarea, building broad networks of mutual

    obligation. At the same time, these seniorengineers bring their own expertise,

    experience, and network of contact thatthey can use to facilitate integration.

    In contrast, we could find in our study,

    there are frequent job rotations andtransfers moving people from onefunctional area to another. The averagestay of each person in one functional area

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    is around two years, hardly sufficient toget functional expertise, to develop good

    understanding of the system, and to get

    to know other people well. During ourinteraction with engineers and

    supervisors, we came to know about fewinstances where both supervisor and

    engineer recently moved from different

    functional areas and now strugglingtogether to get familiarised with new job

    requirements as well as system. Thesekinds of unplanned rotation of people

    result in great loss of productivity anddisrupt smooth functioning of thedepartment. Authors have confronted

    with situations in Indian organisationswhere engineers were sent for advance

    training programs in order to build

    functional expertise. However, after 3-6months, those same people were either

    moved to different functional areas orthey had opted for different job

    responsibility. These instances clearly

    show that development of functionalexpertise and stability is not well takencare of. Further, most of the companiesthat we studied rely heavily on

    universities or training consultants to

    provide their people with the skillsneeded to do their job, where as Toyota

    relies primarily on training within thecompany.

    5.9 Striving for ideal goal

    People at Toyota have a unified

    inspirational vision. They have a commonsense of what the ideal system would be,

    and that shared goal motivates them tomake improvements beyond what would

    be necessary merely to meet the current

    needs of their customers. Their ideal goalis not something philosophically abstract

    but has a concrete and consistent

    definition. Toyotas ideal state shares

    many features of the popular notion ofmass customisationthe ability to create

    virtually infinite variations of a defect free

    product as efficiently as possible and atthe lowest possible cost in a safe work

    environment. To the extent that a Toyota

    plant or a Toyota workers activity falls

    short of this ideal, that shortcoming is asource of creative tension for further

    improvement efforts.

    Our in-depth study reveals that very few

    organisations claim to have ideal goal set

    for achieving excellence in world market.

    Majority of organisation are struggling tostay in business by adopting drastic cost

    cutting measures and frequently changing

    their business focus rather than setting

    ideal goals to achieve. Our interaction

    with people from US auto industryreveals that imitating Toyotas

    performance is becoming their ideal goalbut not by fundamentally adhering to TPS

    and internally struggling to keep their

    operations in good shape to stay in

    business. Interestingly, people in thesecompanies dont share common goal. We

    found majority of people in India and UK

    giving more importance to their personal

    goals over common shared goal of the

    company. We believe that it reflects the

    lack of employees commitment towards

    organisation and their job, and major

    failure of industry leaders in developing

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    long-term shared inspirational vision.

    According to us, the ideal goal helps in:

    Creating a compelling future

    Letting the customer drive theorganisation

    Involving collective minds.

    5.10Cultivating organisational knowl-

    edge

    Toyota documents current capabilities of

    its products and processes in the form of

    an engineering checklist. When a productengineer begins a design, the production

    engineer sends the latest checklist so that

    the product engineer knows the current

    constraints on the solution space.

    Whenever the design or process changesare made, the engineer responsible for

    those changes updates the checklist also.

    Toyota engineers capture what they have

    learned from each project, problem

    solving exercise, and lessons learned from

    different efforts by documentingalternative, trade-offs, and technicaldesign and process standards. Toyota has

    high regard for the learning acquired in

    the work on multiple ideas as pointed out

    by Sobek et al. (1999). It seems to have faith

    that the skills and knowledge generated

    will pay off later; either directly through

    incorporation into next project or

    indirectly through expanded skill sets andknowledge. In case of western

    organisations, few automotive companies

    have been building organisational

    knowledge base. For example, Ford

    Motor Company documents the

    knowledge generated from successful

    projects and problem-solving exercises,

    known as Engineering Knowledge Base(EKB). However, Ford engineers fail to

    capture all the lessons learned from

    unsuccessful projects and alternative

    ideas/concepts, which were not selected

    as final product. Few organisations, as

    authors have observed, maintain multiple

    knowledge bases separately within each

    division or platform. These multiple

    knowledge bases dont communicate with

    each other resulting in redundancies aswell as duplicating the efforts in solving

    same problem again and again in different

    divisions. It seems western organisations

    are far behind in documenting the

    knowledge generated within company

    and are yet to cultivate organisational

    knowledge fully. However, Indian

    companies fail to understand the

    importance of human capital and people

    have unequal access to knowledge

    management tools and a strategicframework for knowledge management

    is missing.

    6.0 CRITICAL OBSERVATIONS

    Our initial results showed positive

    response from majority of companies we

    have surveyed. However, subsequent

    follow-up study of inner working of

    these companies presented different

    scenarios and therefore, helped us to

    understand the real problems thriving

    and disconcerting these companies. Ourin-depth research shows that among

    western organisations, especially US

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    automotive industry, there has been

    tremendous amount of interest to

    understand the inner working of TPS.

    These organisations are striving hard to

    imitate Toyota system with little success.

    Their initial efforts show reasonable

    improvement in organisations

    performance. However, they have not

    been able to maintain similar

    performance consistently and achieve

    further improvement.

    Many companies in UK seem to belooking for improvement process

    cookbook, a step-by-step method that,

    if properly executed, improves

    organisational performance many folds.

    The lean principles are not steps,

    prescriptions, or recipes. Rather, these

    principles are building blocks

    essential elements of any system, which

    need to be seamlessly integrated into

    whole system and culture of the

    organisation. The lean principles

    identified by various researchers, ifunderstood and implemented with

    dedication along with other tools and

    techniques, will enable any company to

    replicate Toyotas performance and

    even challenge Toyota. Further, our

    study indicates the keen interest on the

    part of Indian manufacturing companies

    to adapt or learn new approaches and

    techniques in order to improve their

    performance; but it is only the beginning

    of the journey.

    The main focus of this study was to

    understand and highlight major concerns

    and issues preventing these companies to

    replicate Toyotas performance. The

    following remarks are worth noting:

    It is important to emphasise here that

    efforts to implement any one lean

    principle alone would accomplish

    little, but every principle has its own

    role and at the same time reinforces

    others. Many automotive companies

    in USA and UK have attempted to

    implement few of these lean

    principles independently withoutmuch success. Our study discovers

    that most of the organisations have

    been very successful in

    implementing techniques like JIT,

    Kanban, production leveling, team

    building, quality circle, and others.

    But it did not bring them kind of

    success they have been striving for.

    On the other hand, Toyota has been

    very successful in continuously

    improving its performance because

    of coherence in implementingprinciples with models, tools and

    techniques.

    The ingrained responses of many

    western managers and engineers,

    derived from their education and

    their cultural roots, work against the

    foundations of lean approach. For

    example, western companies

    approach team empowerment by

    allowing team considerable

    autonomy. However, this

    empowerment introduces

    tremendous amount of variations in

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    output and hinders the possibility of

    finding real causes or any deficienciesexisting in the process for further

    improvement.

    Managers and supervisors need to

    play role of facilitators (teachers and

    coaches), get involved in problem-

    solving projects, and work along with

    subordinates to enhance the learning

    of whole team rather than

    demonstrating her/his authority.

    Managers and supervisors need to

    demonstrate exemplary technical

    expertise and fluency in synthesizing

    technical knowledge into innovative

    solutions to wield respect from

    subordinates and also to get

    promotions. However, majority of

    companies do not have such stringent

    technical competency requirements

    to get promoted.

    Most companies seriously need to

    curtail the tendency of makingchanges for the sake of changing the

    existing procedures. To make

    changes, people should present the

    explicit logic of the hypothesis, fully

    explore all improvement

    opportunities, and conduct scientific

    based experiment to test the

    hypothesis and expectations.

    Companies seriously need to rein in

    this tendency and inculcate the

    scientific methods at all levels of the

    workforce by involvement ofmanagers and supervisors in

    problem-solving projects.

    The prevailing tendency in most

    organisations is to attempt to resolve

    the problem to address specific issue,

    treat it as a final solution and move

    on to next one. That tentative solution

    becomes permanent remedy to the

    problem and no body looks back to it

    unless it props up again with same

    issue and different one. This attitude

    doesnt support the continuous

    improvement principle.

    Finally, we believe that in order toexcel in world market, any

    organisation needs to transform

    itself into a learning organisation.

    The answer is in the professional

    practice, which requires pragmatic

    acculturation and corporate

    discipline by making people

    capable of and responsible for

    learning by doing and improving

    their own work, by standardising

    connections between individual

    customers and suppliers, bypushing the resolution of

    connection and flow problems to

    the lowest possible level, striving

    for ideal goal, and cultivating

    organisational knowledge.

    7.0 LEARNING FOR INDIAN COMPANIES

    In Indian companies, we could observe

    the following factors as the major

    impediments in promoting lean

    practices: Power pol it ics between various

    functional departments

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    Low investment in human resource

    development

    Short term interests of business

    leaders

    Quick-fix expectations and shallow

    thinking of most managers

    Emphasis over administration over

    learning and knowledge transfer

    However, some well established auto-

    manufacturing companies have achieved

    the following:

    Reducing cycle time and customer

    lead-time

    Reducing inventory

    Improving productivity

    Reducing material cost

    Improving performance of the supply

    chain

    E ff ec ti ve s up pl ie r and deal er

    networking

    Multi-skilled workforce

    For most companies that we studied in

    India are striving to learn lean practices

    and the ability to deliver lean practices

    on a sustainable basis require them to

    look within and renew the fabric of the

    organisation itself. There are three

    aspects of this internally focused lean

    approach:

    Culture: the mind set that allow

    individuals and teams to think

    imaginatively and competitively to

    take prudent risks to seek out, create

    and introduce lean projects.

    Process: the business processes and

    practices that enable people to

    operate effectively and collaborate

    towards a common purpose- as well

    as a robust set of lean tools.

    Structure: organisational structures

    and supporting technologies that

    enable collaboration across the

    company.

    From our study, we will put forth the

    following guidelines for Indian managers:

    Establish a clear sense of direction for

    lean manufacturing

    Open communication and continuing

    education

    Reduce bureaucracy

    Instilla sense of ownership

    A tolerance for risk and failure

    Sustained practices come from

    developing a collective sense of purpose;

    from unleashing the creativity of people

    throughout organisation and from

    teaching them how to recognise

    unconventional opportunities. As lean

    practice takes its roots, a clear sense of

    mission empowers front-line employees

    to act on new ideas that further companys

    purpose. Lean practices require optimism.

    Its about an attitude of continually

    reaching for higher performance.Summarily, Indian companies have to

    learn more and more about structural

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    STANDARDISATION

    TEACHING & LEARNING

    SUPPLIER CUSTOMERRELATIONSHIP

    SOCIALISATION

    SIMPLE & SPECIFIED

    PATHWAYS

    PURSUIT OF PERFECTION

    COORDINATION

    STRIVING FOR IDEAL GOAL

    FUNCTIONAL EXPERTISE &STABILITY

    CULTIVATINGORGANISATIONAL

    KNOWLEDGE

    CONTINUOUS IMPROVEMENT

    PRODUCTS, PROCESSES, METHODS, TOOLS,

    SYSTEMS

    COMMITMENT TO HUMAN CAPITAL

    RELATIONSHIP MANAGEMENT, DIVERSITY

    MANAGEMENT

    MUTUAL RESPECT, SHARED TECHNOLOGY,STRUCTURAL BONDS

    COHERENT WORK TEAMS, PULL SYSTEMS

    SYSTEMS THINKING, PROCESS OWNERSHIP

    TOTAL QUALITY MANAGEMENT, GOAL SETTING,INSPIRATIONAL LEADERSHIP

    COMMUNICATION SYSTEMS, INFORMATION

    TECHNOLOGY AND SYSTEMS

    MANAGEMENT BY IDEOLOGY

    HUMAN CAPITAL MANAGEMENT

    KNOWLEDGE MANAGEMENT, EMPOWERMENTAND INCLUSIVENESS

    CRITICAL SUCCESS FACTORSFUNDAMENTAL PRINCIPLES

    Fig.1: Linking Lean Principles to Critical Success Factors

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    7 PILLARS OF LEAN MANUFACTURING P RACTICES

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    Fig.2: Seven Pillars of Lean Manufacturing Practices

    integration, process integration, and

    external integration.

    8.0 CONCLUSION AND USEFULNESS FOR

    THE PROFESSION

    All the mass production and efficiencymodels typified by Taylor, Ford, and

    Sloan, placing high value on rationality,have traditionally stressed strong divisionof labour and prescribed rigid

    bureaucratic forms. These organisationalforms became increasingly incompatible

    with the new business environments ofthe late twentieth century, which forcedmore flexible means of production andimproved service delivery performance

    (TPS). The high value placed on leansystem thinking has emerged in the

    management practices. Those companieswho have focused on competency and

    readiness for continuously deepening andstrengthening their technical capabilities,scientific bases and then reacting

    systematically to invest resources indeveloping and articulating a strategicintent for lean enterprise have succeeded

    in the long term. To strengthen the leansystem movement, and its robustness asan approach to coping with future

    economic and market conditions, we have

    to enrich the professional practice. Thisresearch is a step in that dir