Image DesignOverviewThis course provides students with access to the latest development in image design, and develops their creativity, communication skills, team work and people skills through interactive learning and teaching activities. The course also helps students better prepare for further studies and/or employment in the image design industry. Two streams, viz “Fashion Image Design Stream” and “Hair Design Stream”, are offered and students are required to indicate their preference at the time of application. This course is organised into five modules:

Special features1. Professional teaching team: Course tutors with extensive industrial experience to

facilitate students’ understanding of the latest development of the related industries 2. Diversified learning and teaching activities: e.g. practical training, projects,

professional talks and sharing, visits to fashion shows and exhibitions, museums and fabric markets, “my STYLE” Fashion and Hair Show etc

3. Simulated learning environment: Equipped with industry-standard facilities and equipment, e.g. simulated make-up room and hair salon, design studio etc for students to practise related knowledge and skills

Fashion Image Design StreamModule 3: Fashion Design Fundamentals (51 hours)•Fundamental fashion technology•Lines and proportion•Garment silhouettes and illusion•Fabrication and texture•Fashion illustration and presentation

Module 4: Fashion Styling and Presentation (27 hours)•Fashion sense and personal image•Fashion styling and coordination•Concept of “Total Look”

Module 5: Applied Fashion Image Design (42 hours)•Hair styling fundamentals•Fashion make-up

Hair Design StreamModule 3: Hair Design Fundamentals (45 hours)•Health and safety in salons•Client care and communication•Anatomy of hair •Hair chemistry•Hair sculpture •Design decision•Personal image building •Client consultation

Module 4: Hairdressing Technology (45 hours)•Salon reception skills and workplace interaction•Hair styling techniques − Haircutting techniques − Hair colouring − Perming − Chemical relaxing − Curl reforming

Module 5: Applied Hair and Image Design (30 hours)•Salon products marketing •Fundamental fashion make-up•Introduction to trichology •Hair additions

“my STYLE” Fashion and Hair Show

Module 1: Features of the Image Industry (12 hours)•Image industry profile •Role of image designers•Work ethics

Module 2: Image Design Basics (48 hours)•Contemporary image appreciation •Basic drawing techniques•Colour theory and effects

Articulation PathwaysFurther StudiesCourses related to fashion image design, hair and make-up styling, styling and photography, fashion business and merchandising, fashion branding and promotion etcE.g. The Technological and Higher Education Institute of Hong Kong (THEi) or Hong Kong Design Institute (HKDI) of the VTC• Bachelor of Arts (Honours) in Fashion Design• Higher Diploma in International Fashion Business• Higher Diploma in Fashion Image Design• Higher Diploma in Fashion Design

EmploymentCareers in the fields of fashion or image design, make-up or hair styling, visual and installation design, fashion retailing or buying, fashion media, cosmetics or hair products marketing etc

Selection ArrangementStudents are required to attend a group interview. Selection is based on student’s interest and passion towards the industry; aptitude; finger dexterity (for Hair Design Stream); communication and language skills

Class ArrangementMode 1(Remark: The final class arrangement may be subject to change with respect to the final confirmation of student enrolment)Time: (Lessons will also be scheduled during summer vacation)3 hours per lesson scheduled for:• Every Saturday 9:00 am to 12:00 noon or• Every Saturday 1:30 pm to 4:30 pmVenue: School of Business and Information Systems 81 Hing Shing Road, Kwai Chung, N.T.Mode 2Time and venue can be flexibly arranged subject to mutual agreement between the school and the VTC

Course Fee$12,500 (Course fee is fully subsidised by the EDB and secondary schools)(Course fee reduction will be offered to schools participating in Mode 2)

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