have you seen what google is saying about you and your business?

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Page 1: Have You Seen What Google is Saying About You and Your Business?
Page 2: Have You Seen What Google is Saying About You and Your Business?

Have You Seen What Google is Saying About You and Your Business?

Presented ByTony Zayas

Page 3: Have You Seen What Google is Saying About You and Your Business?

• We are a $400 million leader.• Because we offer the broadest array of

printing, promotional products and related graphic products and solutions, we are:• A Marketing Agency without any agency fees.• An Addition to your Staff without being an

addition to your payroll.• A Business Process Outsource Resource you

can trust.

Page 4: Have You Seen What Google is Saying About You and Your Business?

Objectives• Understand why your digital

presence matters• Learn the factors that

determines what Google has to say

• Learn how to take back control of your brand

Page 5: Have You Seen What Google is Saying About You and Your Business?

Why Search Matters

• 61% of global Internet users research products online.

• 70% of the links search users click on are organic, not paid.

• 75% of users never scroll past the first page of search results.

• The average click-through rate for paid search in 2010 (worldwide) was 2%.

Page 6: Have You Seen What Google is Saying About You and Your Business?

Your Digital Identity

Page 7: Have You Seen What Google is Saying About You and Your Business?
Page 8: Have You Seen What Google is Saying About You and Your Business?
Page 9: Have You Seen What Google is Saying About You and Your Business?

Your brand is no different!

Page 10: Have You Seen What Google is Saying About You and Your Business?

Ever ego search?

Page 11: Have You Seen What Google is Saying About You and Your Business?
Page 12: Have You Seen What Google is Saying About You and Your Business?
Page 13: Have You Seen What Google is Saying About You and Your Business?
Page 14: Have You Seen What Google is Saying About You and Your Business?

SEO In A Nutshell

Page 15: Have You Seen What Google is Saying About You and Your Business?

SEO In A Nutshell

• Content Is King

Page 16: Have You Seen What Google is Saying About You and Your Business?

every two days there is more information created than between the dawn of civilization and 2003." (via Lee Odden, TopRank)

“Every two days there is more information created than between the dawn of civilization and 2003.“-Eric Schmidt, Exec. Chairman of Google

Page 17: Have You Seen What Google is Saying About You and Your Business?

SEO In A Nutshell

• Content Is King• Context Is Queen

Page 18: Have You Seen What Google is Saying About You and Your Business?
Page 19: Have You Seen What Google is Saying About You and Your Business?

SEO In A Nutshell

• Content Is King• Context Is Queen• Social = Authority

Page 20: Have You Seen What Google is Saying About You and Your Business?
Page 21: Have You Seen What Google is Saying About You and Your Business?

SEO In A Nutshell

• Content Is King• Context Is Queen• Social = Authority• Use Powerful Platforms

Page 22: Have You Seen What Google is Saying About You and Your Business?
Page 23: Have You Seen What Google is Saying About You and Your Business?

Proforma Blog Case Studies

Page 24: Have You Seen What Google is Saying About You and Your Business?

Proforma Blog Reach

Page 25: Have You Seen What Google is Saying About You and Your Business?
Page 26: Have You Seen What Google is Saying About You and Your Business?
Page 27: Have You Seen What Google is Saying About You and Your Business?

Case Studies

Page 28: Have You Seen What Google is Saying About You and Your Business?
Page 29: Have You Seen What Google is Saying About You and Your Business?

Take Control of YourDigital Footprint

Page 30: Have You Seen What Google is Saying About You and Your Business?

The Steps

• Claim Profiles / Publish Content– Social Media– Blog– Video– Slides– LinkedIn’s New Opportunity

• Set Google Alerts• Follow Digital Identity Checklist

Page 31: Have You Seen What Google is Saying About You and Your Business?

About Proforma

Page 32: Have You Seen What Google is Saying About You and Your Business?

Only Proforma offers $4 million in

marketing programs and tools—including the Proforma Blog, your platform to a powerful digital

presence.

Page 33: Have You Seen What Google is Saying About You and Your Business?

Only Proforma profits from $400 million in

supplier clout.

Page 34: Have You Seen What Google is Saying About You and Your Business?

Only Proforma assists with business development

activities, which are the only activities that

build wealth.

Page 35: Have You Seen What Google is Saying About You and Your Business?

Only Proforma employs 120

Worldwide Support Center professionals

to work for its members, but not on

their payroll.

Page 36: Have You Seen What Google is Saying About You and Your Business?

Only Proforma has a founder who built a

$25 million distributorship of his

own.

Page 37: Have You Seen What Google is Saying About You and Your Business?

Only Proforma has helped over 135

members join the Million and Multi-

Million Dollar Club.

Page 38: Have You Seen What Google is Saying About You and Your Business?

onlyproforma.com/SEOBonus

Claim Your Free Bonus Gift:Digital Identity Checklist