guerilla tactics in crowdsourcing
Post on 18-Jun-2015
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DESCRIPTIONSharon McNary, Public Insight Analyst for KPCC, explains how you can create a DIY version of a Public Insight Network. Read more at http://www.reportingonhealth.org/blogs/2011/08/26/power-public-insight-network-and-do-it-yourself-way-crowdsource
- 1. Lightning-fast Guerilla tactics in crowdsourcing Sharon McNary Public Insight Journalist KPCC So Calif. Public Radio
2. Start with a Google Form
- Search Google Forms for the how-to
3. Google Docs=>Create new=>Form 4. Write your questions
- Always include sortable base questions: First name, Last name, e-mail address, city, zip, state, phone
- Topic questions take various formats, multi-choice, radio button, checkbox, short or long text, etc.
- Heres a stripped-down sample:
5. 6. Heres the real one on KPCC.org 7. Ask different types of non-leading questions, bias-free, seeking experiences. 8. Click submit, you get thanked, and the responses show up on a Google spreadsheet in your Google Docs. 9. Grab the link and shorten it(bit.ly shown below) 10. Get your link out there
- On your website in many places
- Hyperlinked within related stories
- In e-mails to relevant sources
- Call-outs on radio, TV
- To bloggers and gatekeepers who know the sources you want to know.
- In-person outreach
11. Whats next?
- Thank responders
- Ask follow-up questions
- Sift the material, store it, search it.
- Identify your story
- Report it out remember these are just anecdotal tips.
12. 13. 14. And on to the next story: 15. For more info: