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1January 2020

INCREDIBLE STORIES OF INDIAN MANUFACTURING

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VOLUME 2 | ISSUE 1| JANUARY 2020 | `200

IMPACT OF SLOWDOWN INDUSTRY SURVEY

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SUNLUBE TO TRANSORM CASTING INDUSTRY

FACTORS THAT LED TO ECONOMIC SLOWDOWN

MOVING THE IMMOVABLE PRAMOD PAI UNSTOCKER

SCIENTISTS AND SEERSDR RAJENDRA KUMAR JOSHI & URSULA JOSHIPAR EXCELLENCE

2 www.themachinemaker.com

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5January 2020

FROM THE EDITOR’S DESK

For every problem there is a solution, and that solution we can find within us. Ups and downs are natural phenomena, cyclic or even if created purposefully.

In this edition of Machine Maker, we are bringing you a report on the causes of ongoing economic slowdown in the country to analyse the ground realities. There are no doubts that the issues which are above our controls are causing this slowdown, still immediate way out remains within us. We can expect the governments act proactively, take scientific measures which can bring sustainable changes in the overall economic condition. This is the time for introspections, process improvements, performance optimisation etc.

There is a story behind each and every thing we come in contact with - people, gadgets, buildings, and every product made in a factory script their own unique story. A couple of month’s back I had the opportunity to visit RS India, an Indo-Swiss precision component manufacturing facility, located at Mahindra SEZ, Jaipur. What lies beneath RS India is the life of two wonderful people, Dr. Rajendra Kumar Joshi and Mrs. Ursula Joshi who epitomize vision and determination. Dr. Joshi was born in India and lived all his life abroad. He was an eminent scientist and had several innovations and patents under his belt. Living in Swiss, he understood the benefits of their education system, tried to bring it to India through different organizations, through government, but the outcome was disappointing. When one is determined about what is perceived nothing can stop, and the result was the establishment of India’s first ever skill development school - Bharatiya Skill Development University at Jaipur.

This was just a start, and Dr. Joshi established several ventures in India, which is just a love and passion towards his motherland. We lost this incredible human being in October 2019, and now Mrs. Ursula Joshi and the whole RUJ Group is working towards fulfilling the dream of Dr. Joshi. It is a privilege for Machine Maker to tell their story in this edition, and wish you all a wonderful year ahead.

Merry Christmas & a very Happy New Year 2020!Hari Shanker Managing Editor

@harishankerag @harishankerag @hari-shanker-3aa27743


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The auto component industry has witnessed a severe decline in the first half of the fiscal year of 2019.

According to ACMA, the turnover of the sharply declined to Rs 1.8 Lakh crore from 2 lakh crore in April-September – which is tantamount to nearly 10.1% of fall. The shutdown has resulted in investment loss up to $ 1.5-2 Billion. At the same time import of component has declined to 6.7%, ACMA reported.

Vehicle production has slashed down by 15-20%. Since, the auto component industries are majorly dependant on vehicle production and its sale - auto component industries in India such as ACMA, SIAM, TAGMA, and IMTMA supply the original equipment manufacturers (OEMs) components, like gears, engines, wheels, steering, brakes, etc. to the vehicle companies. The retaliatory effect of the vehicle industry’s shutdown has stricken the auto component industry harder than ever.

The turnover has significantly affected the job market and more than a lakh, primarily temporary workers have lost their job until July 2019. Mr. Jain explained that the dismissal of temporary workers took place to adjust production to demand ratio. Currently, the capacity utilization of the auto component industries has dropped down to 50% from 80%. According to Mr Jain, recent investment for the transition to BS-IV to BS-VI, liquidity crunch, and the dearth of clarity

in policy for electrification of vehicles are majorly responsible for the turnover of auto component sectors. This is the worst turnover, the auto component industries have ever faced.

The guidance document is developed for Shakti Sustainable Energy

Foundation by WRI India and CBEEV of IIT Madras. You can download the

document at https://bit.ly/2KRwECq

Auto component industry faces a dire time, loss in investment & jobs

WRI India & IIT Madras brings out a Guidance Document on Electric Mobility

E -mobility is grabbing attention across the globe. WRI India in collaboration with CBEEV of Indian

Institute of Technology, Madras, brings to you a guidance document on Electric Mobility, which presents a road map for the electrification of transport. In India, the strength of environmental and economic gains in this sector lies in the ability to recognise highly relevant strategies that are aligned with the country’s needs. This guidance document will serve as a reference point for stakeholders aiming at accelerating electric mobility in their regions.

WRI India with support from Shakti Sustainable Energy Foundation for faster adoption of electric mobility in the country initiated Electric Mobility Forum (EMF). In the last couple of months EMF conducted two workshops which was attended by State, Union Government representatives, NitiAayog, Policy Makers, RTCs, Private manufacturers, startups and people from academia.

Electric Mobility Forum conducts monthly webinars to create awareness about different aspects of eMobility in the country, which now thousands of participants. You can write to [email protected] for more details.

The automotive industry is facing a prolonged slowdown.

The vehicles sales in all segments have continued to

plummet for the last one yearDeepak Jain

President, ACMA


11January 2020

A re you planning to expand or start a new venture, Punjab is the right place! In the recently concluded

Progressive Punjab Investors Summit 2019 Chief Minister, Capt Amarinder Singh, Chief Minister of Punjab announced that MSMEs can complete clearances within three years of their establishment under the Punjab Right to Business Act, 2019. Micro, Small, and Medium Enterprises (MSMEs) are major stakeholders of any market and their consumer base includes individuals as well as large scale industries, due to this kind of demand MSMEs have grown exponentially in the recent past.

So what does this really mean? It simply means that you can start an enterprise or put up a plant today and then get your clearances and permissions over a period of three years and no one is going to bother you. On December 2nd, the state cabinet decided to implement the Punjab Right to Business Act, 2019 and the Punjab Right to Business Rules, 2019 in order to reduce the burden of regulatory compliances by waiving the requirement of certain approvals and inspections for the establishment and the operations for MSMEs.

In addition, Rajat Aggarwal, CEO at Punjab Bureau of Investment Promotion, further explained that with the Punjab Right to Business Act in effect, industrialists can set up an MSME and then can apply for permissions such as registration of the enterprise under shops and establishment act, change of land use, building plan approvals, and fire-related no objection certificates after three years.

Chief Minister, Capt Amarinder Singh also said that his government will set up an exclusive MSME marketing cell and institute a 100 crore INR start-up fund, and said that this was an initiative to transform the state’s economy from an agricultural to an industrial one, and that his government is prepared to change the decades-old policies to implement this transformation process. Following this, he listed the government’s policy changes by amending the laws relating to the industry. He also asserted that it would be imperative for his government to guide Punjab toward of progressive future for the betterment of the coming generations.

The two-day Progressive Punjab Investor’s

Summit focused on technical sessions on various sectors such as New Mobility, Industry 4.0, Skilling, IT & ITeS, MSMEs, Healthcare, Food, Processing, Textiles, etc. along with investor insights from countries such as Japan, UK, UAE, and Germany. The Chief Minister also pointed out the importance of the availability of industrial land in Punjab for industrialists looking to set up units.

The most common sentiment that resounded during the two-day summit was no labor problems and no strikes. The initiation by the Punjab government is definitely a welcome change for MSMEs and people looking to set up either micro, small, or medium enterprises. With the new policy in place, we are sure Punjab will witness a boost in the MSMEs sector which will surely aid the best interest of the Chief Minister and his government for the State of Punjab and its people.

The government is planning to launch its e-commerce portal named as “Bharatcraft” for micro small and

medium enterprises (MSME), as stated by Union Minister for Micro, Small and Medium Enterprise (MSME) Mr. Nitin Gadkari. According to him, the platform could generate a turnover of Rs 10 trillion over the next few years.

For this government is in talks with State Bank

of India (SBI) to jointly run an e-commerce portal for marketing of products manufactured by MSMEs. Gadkari believes that after promoting village and cottage industries, and skill development in rural areas, will result in reverse migration from cities to villages.

The portal will be selling products manufactured by small industries and surely is a boost to the Government’s target to increase the contribution of MSMEs in the manufacturing sector to 50 per cent in the next five years.

No Permissions & Clearances, Punjab woes MSMEs, to set-up

marketing cell and establish 100-crore start-up fund

GoI & SBI to run Bharatcraft

It will provide a good opportunity to the MSME

sector which contributes significantly in job generation

and promoting the growth of the countryNitin Gadkari


Century Metal Recycling plans to set up an aluminum alloy unit in Alwar

Promoter: Century Metal Recycling Pvt. Ltd, Unit no. 802-803, 8TH Floor, SSR Corporate Park, Sec 27 B, Faridabad

Phones: +91-129-4223050

The Shahabad Cooperative Sugar Mills plans to set up 3 MW Bagasse based co-gen plant in Jandheri

Promoter: The Shahabad Cooperative Sugar Mills Ltd, Ladwa Road, Shahabad Markanda, Shahbad, Kurukshetra

Phone: +91-9466114105

Renew Power Ventures plans to set up an wind power plant in Kutch

Promoter: ReNew Power Pvt. Ltd, Commercial Block-1, Zone 6, Golf Course Road, DLF City Phase-V, Gurugram

Phones: +91-124-489 6670/80

Krishnakath Agro Process plans to set up an bagasse-based co-gen power plant in Sangli

Investment: `1.25 mn

Promoter: Krishnakath Agro Process Pvt. Ltd, Near Mansing Co-Operative Bank, Taluk Palus, Dudhondi, Sangli

Phone: +91-9860159587

Kirloskar Ferrous Industries to set up a coke production project

Investment: `250 cr

Promoter : Kirloskar Ferrous Industries Ltd, Bevinahalli village, PO Hitnal, Koppal

Phone: +91-8539-286711-4411/286712

KSIDC plans to set up waste to Electricity plant

Investment: `250.00 cr

Promoter : Kerala State Industrial Development Corporation Ltd, TC XI/266, Keston Road, Kowdiar, Thiruvananthapuram

Phone: +91-471-2318922

Implementation of the Shahpurkandi Dam Project on the Ravi river in Punjab.

Investment: `485.38 cr

Promoter : Government Of Punjab, Public Works Department,B&R Branch, Provincial Division, Amritsar, Punjab

Phone: +912662667-8

J&KSPDC plans to set up an the Sawalkote Hydro electric Power unit in dist. Ramban

Investment: `22,000.00 cr

Promoter: Jammu and Kashmir State Power Development Corporation, PDD Building, Exhibition Grounds, Opposite High Court, Jahangir Chowk, Srinagar (J&K)

Phone: +91-9419909409

UPCOMING

RAJASTHANHARYANA

GUJARAT

MAHARASHTRA

KARNATAKA

KERLA

PUNJAB

JAMMU AND KASHMIR


13January 2020

Development of 31 km electric ropeway smart urban transport project.

Investment: `1,120 cr

Promoter : Government Of Himachal Pradesh, Room No.214, Armsdale Building, H.P Secretariat, Shimla

Phone: +91-2628483/ 2624183

North Guwahati Ropeway Project.

Investment: Rs. 56.00 Crores

Promoter: Guwahati Metropolitan Development Authority, Bhangagarh, Guwahati

Phone: +91-9435116612

Department of Power plans to set up an 42 MW Lower Tizu hydel based power unit at Kiphire, Tuensang

Investment: Rs. 601.36 Crore

Promoter: Department of Power, Nagaland, Electricity House, A.G. Colony, Kohima 797005, Nagaland

Phone: +91-9436002420

Constructing a 220 KV GIS substation at Sagardigh

Promoter: Godrej & Boyce Manufacturing Company Ltd, Godrej & Boyce Mfg. Co. Ltd.,Block GN, Sector-V, Salt Lake City, Calcutta

Phone: +91-33-66013500

JR Metal Chennai is implementing a sponge iron production & a coal-based CPP in dist. Tiruvallur

Promoter : J R Metal Chennai Ltd, No. 3, TK P Nagar, Manali Express Road, Thiruvottiyur, Chennai

Phone: +91-9444388870

Biological E. plans to set up new vaccine manufacturing plant in the SEZ of the Genome Valley

Promoter : Biological E. Ltd, Road No. 35,Jubilee Hills, Hyderabad

Phone: +91-40-7121-6000

APMDC plans to set up iron ore mining & iron ore beneficiation Unit in Prakasam, Andhra Pradesh

Promoter : Andhra Pradesh Mineral Devp. Corpn. 294 / 1D, 100 Ft. Road, Kanuru Village, Penamaluru Mandal, Vijayawada

Phone: +91-866-2429999

Bharat Gears Ltd. plans to set up Automotive Gears unit in Dewas.

Promoter: Bharat Gears Ltd, 14th Floor, Hoechst House, Nariman Point, Mumbai

Tel: +022-22832370

PROJECTSHIMACHAL PRADESH

ASSAM

NAGALAND

WEST BENGAL

TAMIL NADU

TELANGANA

ANDHRA PRADESH

MADHYA PRADESH

Maruti Suzuki and Toyota Tsusho Group plans to set up its vehicle dismantling and recycling unit in Noida, Uttar Pradesh

Promoter: Maruti Suzuki India Ltd, Plot No.1, Nelson Mandela Road, Vasant Kunj, New Delhi

Phone: +91-11-46781000

UTTAR PRADESH


FACTORS THAT LED INDIAN

ECONOMY TO FALTER

A SUDDEN RUSH OF CORRECTIVE REFORMS: This started with the unexpected announcement of demonetization in November 2016. It dealt a death blow to consumption, leading to unemployment and lower demand. Less than a year later came GST, which pretty much stopped exports for goods because of delay in refunds to exporters.

CORRECTIVE FISCAL POLICIES: The aim of the current government has been to control inflation and root out corrupt practices such as money laundering, tax evasion, bribery, evergreen loaning, and so on. Its policies have shown the same intent. Unfortunately, this has put investors on the back foot, and checked the flow of private investments. Gross Fixed Capital Formation (GFCF), used to measure investment, declined from 34.3% in 2011 to 28.8% in 2018. In the private sector, it declined from 26.9% in 2011 to 21.4% in 2018.

BANK MERGER: With the merger within the PSU banks space, credit growth further disrupted at a time when the economy needs the banking system to step up loaning. With more focus on integration, it is likely that bankers will consolidate loan books and contain asset quality rather than lend money.

INSUFFICIENT GOVERNMENT EXPENDITURE: Government expenditure jumped nearly 12% and pushed up a falling GDP, but it was not enough to compensate for the decline in private investment.

MAIN FEATURE

15January 2020

STRUCTURAL ISSUES: Many sectors have complex structural problems. This may make separating demand factors from those of supply difficult. For example, the power sector has failed to honour several PPAs and clear dues, even as tariff rates fell. This lead to scaling down or shutdown of many power plants, which led to a fall in power generation in the IIP as well as declining manufacturing demand. Likewise, the stagnation in private investment even after a slash in interest and tax rates, indicate issues such a lack of long-term profit aims and lack of will.

SAVINGS: M: Savings by the household sector- which are used to extend loans for investment- went plummeting from 35% in the fiscal year 2012 to 17.2% in the fiscal year 2018. Households, including MSMEs, make 23.6% of the total savings in the GDP.

REAL ESTATE SLOWDOWN: This has had the worst effect on the economy. The construction and real estate sector account for 40% of employment in India. This sector has overseen its worst continuous streak in a long while, with business declining sharply every passing year. In the April-June quarter of 2019, real estate growth fell to 5.7%. Last year, it was 9.6%.

A BRIEF LOOK AT SECTOR TRENDS: trade, hotel, transport and communication grew at 4.8 percent in Q2 compared to 7.1 in Q1. The financial services sector grew at 5.8 percent compared to 5.9 percent in Q1. The agriculture sector grew at 2.1 percent in Q2 compared to 2 percent in Q1. Mining grew at 0.1 percent in Q2 compared to 2.7 percent in Q1. Manufacturing contracted by 1 percent compared to growth of 0.6 percent in Q1. Is there a way out from this jam?

The Indian economy is in the middle of a disastrous slowdown that has lasted longer than expected. Experts say that there could be no respite for a long time.

Just what caused this slump, the worst to have hit the country in decades? What led the GDP growth figure to collapse from eight percent to four and a half in a matter of months? As it turns out, there is more than one factor at play.

In 2018, the IL&FS crisis triggered the Non-Banking Financial Companies (NBFC) credit crunch. By the end of the same year, the US-China tariff wars compounded the negative impact of all the previous collective events.

The government has taken steps to remedy the situation. It has slashed corporate taxes, set up a special real estate fund, merged banks and announced the biggest privatization plan

in over ten years. Tax cuts for individuals and equities may follow. The Reserve Bank of India has cut interest rates by 135 basis points to the lowest in ten years.

Despite these steps, research suggests that the declining momentum will continue for a while and that the second half of the current fiscal year will be weaker than previously thought.


Micro, Small, and Medium Enterprises (MSMEs) are maintaining a positive outlook about their future trusting the government’s initiatives and promotions. However, the

quarterly survey report of small businesses by state-run Small Industries Development Bank of India (SIDBI) is not favourable toward MSMEs.

BY ANTHONY ARAVIND

MSMEs are a crucial contributor to the country’s economy and the recent economic slowdown has added to the woes of the MSMEs sector. Furthermore, Mr. Mohammad Mustafa, Chairman and Managing Director of SIDBI, stated that MSMEs cannot decouple themselves from the broader economic trends, and Mr. M. Raju, President of Karnataka Small Scale Industries Association (KASSIA) said, ‘the severe slowdown in the automobile, textiles and garments, and other manufacturing segments has severely damaged the potential of the MSMEs to sustain’.

The food sector as well is bearing the brunt of the economic slowdown and companies like Parle has initiated to lay off their employees by eight to ten thousand owing to reduced consumption. Britannia and Hindustan Unilever have also reported severe impact on their volumes. In an interview to Knowledge and News Network (KNN) India, Mr. Sagar Kurade,

THE HIT OWING TO MSMEs Take

Immediate Past President of All India Food Processors Association said, ‘MSMEs are about to get a high jolt in their businesses due to a slowdown in the economy which has now come to the food sector. MSMEs are the largest contributor in the food processing sector.

Due to the decrease in consumption of food commodities, MSMEs will be unable to pass on their finished goods which will directly affect to the small scale industries’. We believe this applies to other manufacturing sectors as well.

Looking into the reasons for the cruel economic slowdown, it is revealed by various sources that there are several factors contributing to the slowdown, and retrenchment of liquidity is one such reasons. Experts feel that the initiation of Reserve Bank of India (RBI) to cut the repo rate has created a ripple effect among other banks

MA lot depends upon Govt policies when it comes to economic growth of a country. If you look at various industry sectors like Real estate, Infra, Banking & Finance, Hospitality, Manufacturing, Telecom, IT Services all are going through tremendous stress. And it hasn’t happened all of a sudden. This started since long time after demonetization in

2016. One after the other reform policies being implemented by new Govt. Yes its required to bring change but at the same time should keep an eye on what’s happening to economy. Also being in Govt does not mean that you are God and you know everything. You should also check and do introspection of outcomes based on

Economic Slowdown

LAXMIKANT BHAKRE Founder & Director, Deven Infotech

MAIN FEATURE

17January 2020

followed by a decrease in their interests accordingly; thus, coagulating the existing crunch among MSMEs in running their businesses. Mr. Kurade further added that, ‘due to deglobalization, there is a decrease in exports as well’, which directly or indirectly has contributed to the now-faced economic slowdown, he also said, ‘ In these five years the government needs to focus on accelerating the economy by boosting the MSMEs’.

reviews from people. It has been observed and heard that this Govt does not listen to anybody and they just believe in themselves and keep moving forward in their defined path irrespective of measuring impact of it. Many might be in favor of this Govt and me too but when it comes to business and economy we should discuss it openly and

accept if things have went wrong or at least created negative impact. I believe in democracy industries and businesses are very important element and any Govt should come up with right policies to bring positive outcome for sustained growth irrespective of their other agendas.

The manufacturing sector has also received a severe blow due to the slowdown in consumption stemming from factors such as higher ownership costs in the auto sector and pre-poll slowdown in domestic tendering, specifically in the capital goods segment. Now, that we know the present scenario of MSMEs, what is the future? And how can this be resolved? According to the expert opinion of Mr. Kurade, Immediate Past President of All India Food Processors Association, it is believed that the economic slowdown might take about 6 to 8 months to recover if MSMEs sector gets a boost from the government and the duration might stretch up to 2 years if the current scenario continues.

Similarly, Mr. R. Raju, President of KASSIA urged the government to address these issues by reducing the GST rates, relaxing in GST collection, and improving the grievances redress mechanism of GST in a bid to boost the MSMEs sector. Furthermore, MSMEs have collectively raised their voice to Finance Minister, Nirmal Sitharaman asking the government to help them before it’s too late. Will the government turn its focus on MSMEs and take the necessary measures to boost the sector? Will this sickness of economic slowdown be treated before it’s too late? Only time will tell.

Our motive was to bring multiple stake

holders together and brainstorm on

things promote early adoption of EVs in India. Our

motive was to bring multiple stake


things promote early adoption of EVs in

India.


Most of our SMEs lack modern technologies and capabilities to create required quality products at the right cost and on delivery schedule. Availability of acceptable quality inputs to SMEs is a big concern.

Consumer demand for consumer

products made by SMEs is low because of their inability to supply good products at the right price and so consumers do not consider these products to be delivering on charged price and expectations on quality and performance.

SARAVJIT SINGH Industry Consultant

How to optimize your manufacturing processes

during economic slowdownIt is a fact that has been repeated ad nauseam: the Indian manufacturing industry is in a crisis- in the midst of the worst economic slowdown to have affected the country in

years. In the manufacturing industry, manufacturing processes often need to be adjusted to produce maximum output at the minimum possible cost- in other words, to improve

efficiency. This is known as process optimization.

BY ARNAB MONDAL

ost manufacturing operations are complex. Addressing the challenges presented by this is an urgent point on the agenda of nearly every manufacturer. In fact, executives at manufacturing firms are focused on five factors to optimize manufacturing processes: utilizing revenue opportunities, tuning up operations and processes optimizing, utilizing ERP across the enterprise, finding harmony among diverse applications, and familiarizing oneself with this complexity.

The essentials of any successful manufacturing industry are the same: keeping costs to a minimum, keeping suppleness to a maximum, and constantly updating systems.

The question is, is it possible for a manufacturer to thrive during a slowdown such as the one that seems to have crippled the Indian industry? With the right process optimizations, yes.

The best approach in the event of a slowdown is to be attentive and proactive.

It is impossible to know the exact moment when an economy will slow down, but there are some indicators. If consumer-targeted industries abroad are facing challenges or companies’ orders have a downward incidence for multiple months, or accounts receivable aging trend is negative, or inventory quantities increase and inventory turnover decreases in discrete areas of business, or overall operating margins began to decline: these are all indications of a slowdown in the future.

Slowdowns can also occur as a consequence of other events, which in themselves can be the outcome of another action. For example, inconsistent policy-making by the government can lead to lack of private investment, large scale job-firing, negative impact on medium scale industries, and so on. Weak consumer demand can also be a pivotal cause of slowdown, as can be diminishing factory output or the introduction of a well-backed alternative. In the Indian case, this could be the introduction of the electric vehicle, which had

M

MAIN FEATURE

19January 2020

Our problem is due to unique reason, in addition to other global reasons as applicable to India. Off the record production, sales have become very difficult due to computerised GST, Demon etc. More than 50% of MSMEs were operating from 25 to 50% of off the record operations, which are all now demotivated. To worsen the case major auto industries are also affected. Recovery will need a pure localised solution by experts, who knows roots of India, not experts importing solutions from developed countries.

E R PARTHIPAN Founder & CEO, JPJ Technologies

an effect on the automotive sector.

Typically, firms wait for months before altering their strategy. This may include:

Developing an acquisition strategy- Strangely, a slowdown can create opportunities in the form of a competitor purchase or addition of a complementary product. Evaluating flexibility in staffing- This involves having a plan to address workforce needs during a slowdown.

Cost reduction- Evaluating discretionary spending in selling, general and administrative expense areas, making cuts where appropriate, but do not eliminate marketing and other costs that support long-term customer development.

Saving capital- This allows manufacturers to navigate a slowdown and make important investments that competitors may not or even buy competitors at attractive prices.

Enhancing sales strategy- Companies cannot rely on the same sales strategies with the same customers. If signs of a slowdown are showing, it is a good time to evaluate the company’s sales approach and if it is serving the changing needs of the company and its customers. A downturn might be an opportunity to grab market share.

Investing in innovative technologies with short dividend-yielding periods- Manufacturing is undergoing a digital revolution right now. Investment in technology may ensure high productivity even during a slump.

Just like every cloud has a silver lining, even an economic slowdown can let an entrepreneur reap benefits if he is shrewd and positive enough.



things promote early adoption of

and brainstorm on things promote early

adoption of EVs in India.


Why did the Economy and the Industry Slow Down?

It is no secret that the economy and industry of India are both in dire straits. The automotive industry is in the middle of a slowdown, the worst in decades; while the GDP growth rate of India has slowed down to 4.5%. Machine Maker had the opportunity to hear Ashok K Taneja, the Managing Director and Chief Executive Officer of Shriram Pistons & Rings Limited, who offers a phlegmatic, objective analysis of the crisis. We bring down

the excerpts for our readers.

here are two types of events that govern the outcome of the economy: the areas of concern and the areas of influence”, shares Mr. Taneja. The areas of concern are those on which one has no control. The GDP growth of a country is controlled by various factors such as foreign exchange rates or prices of essentials such as oil. These are beyond the control of a single entity. In fact, a slowdown in the country is also impossible to effectuate individually. The areas of influence include things such as productivity in terms of quality, technology, preparation for the future, motivating workers, and so on: that is, within the control of one entity. The areas of concern and influence must be kept in mind at all

times. One must know the former and act on the latter.

Any pessimism about the situation is without foundation. After all, the country is still growing at 5% a year: so there is no recession. Secondly, it is true that the auto industry has suffered a setback, but the same cannot be said of the other industries. In the IT sector, for instance, there is a shortage of workers who specialize in Artificial Intelligence (AI) and Internet of Things (IOT): they have more demand than they can handle. If GDP grows, eventually the per capita income will grow. Sooner or later, it will yield dividends.

T

MAIN FEATURE

21January 2020

This slowdown is different from its antecedents. The previous slowdowns were in one segment or the other (every three or four years, a ‘correction’ takes place in the demand-supply equation). This slowdown has affected all segments as the result of a global slowdown. What has caused this?

It is important to understand the mindset of the new government. The government had a mandate to clean up the corporate sector. In 2014, the country had a GDP growth of 8% a year. However, there was a disparity in income. The rich were getting richer, the poor poorer. They wanted inclusive growth, and took a number of initiatives to that effect.

They found that industrialists were taking loans, but not using them for projects. This money was diverted, or when the time came to repay the loans, they borrowed more money for ‘new projects’ before giving back the old loans. This is a practice known as ‘evergreen-ing loans’. To deal with this, the government demonetized the economy. However, it backfired, as they realized that the informal economy was bigger than they had surmised. Then GST came, followed by the Real Estate Regulation Act (RERA). RERA was implemented to deal with unscrupulous builders who were behaving like the industrialists mentioned before. Then came the Insolvency and Bankruptcy Code (IBC). In the past, a businessman could go to a bank and request them to restructure loans according to their convenience. However, some people began to abuse this facility. Everything the government did to clean up the suspicious elements of the corporate sector, however, were demand-depressing in nature. Any measure taken to correct the economy will inevitably suppress demand. In a country like India, where GDP is uniquely influenced by domestic consumption, a slowdown was bound to happen. The government wants the cleanup to continue, so there is no respite in sight.

The next big factor is liquidity of money. Every economy runs on this. One cannot establish an industry without cash. This cash is provided by banks or non-baking financial institutions. Due to large-scale siphoning of money, the biggest non-banking financial institution

crashed, and consequently, the entire non-banking financial sector came crashing down. For giving loans without proper verifications, the government took action against some of these firms. Subsequently, others in the sector became wary.

When the government decided that commercial vehicles should carry 25% more load, that impacted the industry as well. The move was well-intended- to reduce organized bribing at toll booths from overburdened trucks. However, it resulted in fewer trucks being required for transporting goods, reducing the demand for trucks by a large margin, affecting the auto industry yet again.

What is in store for the future? Volatility and uncertainty will undoubtedly increase. Technology changes and customer preferences will add to the tension. There will be ups and downs in demand more than there ever has been in the past. The only players which will survive this are the ones which are agile and nimble-footed, not necessarily the ones with the most prestige and resources.

You can reach Mr. Taneja by writing to him at [email protected]

Some irresponsible statements by policy makers, authorities, and a section of journalists with half-baked knowledge about electric mobility also contributed to the crisis. They made

statements that from 2023-30, diesel vehicles would

be systemically phased out and replaced by EVs. It

was also announced that GST rates on

EVs would be reduced from 28% to 18% in the near

future. Naturally, potential consumers began to postpone

consumption, leading to slowdown.


Remedy lies in Strategies that Target Future Growth Areas

Maulik Patel, Executive Director of Sahajanand Laser Technology

Limited (SLTL), shared his views to Machine Maker on the calamitous

situation, what can be done to remedy it, and how his industry is

facing the heat. SLTL is the largest manufacturer of laser machines in the world. The Group, which has its base

in Gandhinagar, Gujarat, operates its subsidiaries in five industries:

medical devices, RF and microwave, renewable energy, diamond and

jewelry, and industrial laser.

he Indian economy is in dire straits. GDP growth has fallen below 5%. Private consumption expenditure growth has dropped to 3%, a drop of eight units in merely two quarters. The unemployment rate has dropped to 6.1% from 2.7% in six years. Labour force participation rate stands at 37%. The worst-hit has been the automotive sector, but several other sectors have been affected as well.

Patel has been associated with SLTL for more than 11 years. A specialist in manufacturing, engineering, and automation, Patel did his B Tech in Mechatronics from UV Patel College of Engineering, Ganpat University. He later passed a three-tier middle management course from IIM Ahmedabad in 2012. “Gross Domestic Product depends upon a lot of factors apart from the policies of our country,” Patel says. “The market as a whole internationally is unusually volatile due to tensions between the largest economies.”

Major OEM suppliers in India have stopped expansion, and smaller fabricators are

T

MAIN FEATURE

23January 2020

unwilling to engage in the manufacturing segment. This is one of the ways how the slowdown has affected the manufacturing industry

Patel thinks that with the right drive, the economy could benefit from the volatile market. A combination of aggressive policies could make India a star attraction for global enterprises, and help it inch closer towards its aims of becoming a $5 trillion economy and clocking a double-digit GDP growth rate by 2023-24. Moreover, the manufacturing and infrastructure sectors are likely to start returning to form next year, albeit very slowly, as the finance sector is also under duress. “The government should look to future market trends,” replied Patel when asked about the immediate measures that ought to be taken

by the government.

Regarding laser technology, the segment in which he himself is

involved, Patel admitted that they are facing multiple challenges at the moment. Consumers are asking for more economical options but are less keen on making a compromise with throughput and technology. Additionally, the industry is looking for fresh solutions to optimize their current processes.

It would be naïve to look into the past to find the solution. The government should identify the key industries for future

growth and devise a strategy for them to grow

“To tackle the first scenario, we are incorporating IoT, AI, ANN and other technology to enhance operational effectiveness and efficiency. And for the second scenario, SLTL Group is enjoying the benefits of having an in-house R&D team. We have a strong focus to address industrial problems and create technology to solve those. The team is working closely with industry-leading companies and institutes to develop the solutions,” Patel explains.

Patel insists that a search for multiple technology-integrated systems is a must. The industry is adapting technologies like IoT, AI, ANN, and machine learning, which had earlier been limited to IT. SLTL Group is also doing its own

bit to make a difference. “We have to optimize our current operations and push innovation to address the new demands of the market. The government must work closely with industry and consumers to understand and work out the gap with technology and innovation,” he says, signing off.

A combination of aggressive policies could make India a star attraction for global enterprises

and help it inch closer to a double-digit GDP growth

rate by 2023-24


Impact of Economic Slowdown in Indian Manufacturing

With its proactive approach, providing market intelligence, Machine Maker is conducting this industry survey, with a view to assess the factors that led to the economic slowdown and outlook for growth in the future, based on the valuable views/opinions of the industry players/policy makers.

Understanding demand, new technologies, customer requirements, timing market, innovative thinking will

help beat the slowdown.

PRASHANT NALADKAR Vice President, Bharat Forge

Research Methodology

We have gathered information through Q & A from 300 respondents from different industries across the country. The figures are approximate and initiatives have been taken to keep the data and the Questionnaire in actual

to give it a pleasant and ethical read. The responses are completely based on individual understanding on economic slowdown. The magazine or any of its staff is no way responsible for the viewpoints.

Research Guide Hiya Chakrabarti

Research Analyst Arnab Mondal

13.3%

What are the major cause of current economic slowdown in India?

Export slump

Weak consumer demand

Lack of private investment

Shrinking factory output14.8%

11.1%

22.2%

51.9%

MAIN FEATURE

25January 2020

There is a whole lot of structural changes happening, inefficiencies are getting squeezed, while deliberately government is trying to restrict the cash economy which is a shield for many to circumvent the tax. There are other Global factors like US & China trade wars, shrinking of demand, etc. All the above, these are the cumulative impact affecting the Indian manufacturing. Resilience to these changes will pave for Indian manufacturing to reset and grow on strong footing in a years time.

HARISH PANTChief Business Transformation Officer, NTF India Pvt Ltd

There is no focus by the government on real issues faced by the

manufacturing sectors. Instead of admitting the reality and coming out with specific solutions, some generic

changes are being attempted.

SATISH P S Director, Saraswati Industrial Services

Investment slowdown by industries and job creation

affects in overall and Government needs to boost the

manufacturing segment with new incentive policies and GST

structure to streamline

MADHU PILLAI Business Development Manager Food, BioMerieux India

24.4%

24.4%

People lost jobs and the sales are down for Automotive sector. What are the major reasons?

Does the current slowdown effected small and medium scale manufactures in India?

How you are handling the economic slow down?

37%

11.1%

22.2%

29.6%

100%

20%

22.2%

11.1%

14.8%

51.9%

None of the above

Government Policies

Yes

No

Don’t Know

Shifting of BSIV to BSVI

Introduction of EVs

None of the above

Optimizing my manufacturing process

Closing down operations

Cutting down costs


AKSHAY SHINDEEngineer, Leoni Cables India

Automotive industry is down by many reasons - after sales market is booming, introduction of EVs, Shared Mobility like Ola/ Uber, cost sensitive market, switching from BS4 to BS6 has become a challenge. Manufacturers are struggling to give the same power outputs & are launching underpowered engines, some of them even stopped manufacturing diesel engines due to huge costs

25.9%

70.4%

Do you think Government vision to make India a $5 trillion economy by 2024-25 is feasible?

Yes

No

Don’t Know

The options are limited, and the survey may just be another exercise. We have a huge mindset and cultural issue, people and institutions working in silos which is the main cause. Money is available, trust deficit is killing the economy.

MANISH KOTHARIManaging Director, Rhino Machines Private Limited

33.3%

63%

How far will ‘Make in India’ incentive increase Indian economy GDP?

0-20%

0-40%

40-60%

In FY20, Indian manufacturing sector will...

As I am dealing in Wood processing machines, the first

thing comes to my mind is Woodworking as Italy is having much to offer in Wood working

Machineries.

SHANKAR TEKWANIDirector, Spectrum Cabletech

37%40.7%

22.2%

In FY20, Indian manufacturing sector will...

Register Positive Growth

Register Negative Growth

Remain same

27January 2020

World‘s Leading Trade Fair for Industrial Coating Technology

21 – 24 April 2020Exhibition CentreKarlsruhe, Germany

www.paintexpo.com In cooperation with:


BRAND ITALY FOR INDIAN MANUFACTURINGTECHNOLOGY | INVENTORY

29January 2020

UNSTOCKER TO CHANGE INDIA’SMOVING THE IMMOVABLE

INVENTORY MANAGEMENT

ew things provoke as much concern among manufacturers & suppliers as unsold, non-moving and slow-moving inventory. Inventory is a source of wealth, so to speak; unless sold, they can wantonly reduce profits. Estimating the value of non-moving inventory is difficult, as it is normally written off accounts; assuming that non-moving inventory amounts to merely 2% of GDP, such inventory accounts for `600 billion in the MSME sector in India.

It is as a response to this problem that Unstocker is making its presence felt in the Indian market. Unstocker is an online

classified advertising platform for buying and selling a non-moving inventory of industrial products.

Pramod Pai, the co-founder and current CEO of Unstocker, trained as a mechanical engineer and spent the first 17 years of his career in industrial sales and marketing, and handling machine tools and engineering products. During the former, he dealt with MSMEs and large engineering companies, which enabled him to acquire a deep understanding of the industrial buying and selling process from the client’s point of view.F


Pramod began his entrepreneurial journey by founding Pegasus, which, following the demise of the infamous ‘dot-com’ bubble, he turned into a niche business to create innovative communication solutions for industrial clients. Eventually, Pegasus blossomed into an accredited mainline advertising agency. Mr. Pai and Mr. Subhash Chaphekar, the co-founder and chairman of Unstocker, have more than 40 years of experience between them.

Few things provoke as much concern among manufacturers & suppliers as unsold, non-moving and slow-moving inventory. Inventory is a source of wealth, so to speak; unless sold, they can wantonly reduce profits. Estimating the value of non-moving inventory is difficult, as it is normally written off accounts; assuming that non-moving inventory amounts to merely 2% of GDP, such inventory accounts for `600 billion in the MSME sector in India.

It is as a response to this problem that Unstocker is making its presence felt in the Indian market. Unstocker is an online classified advertising platform for buying and selling a non-moving inventory of industrial products.Pramod Pai, the co-founder and current CEO

of Unstocker, trained as a mechanical engineer and spent the first 17 years of his career in industrial sales and marketing, and handling machine tools and engineering products. During the former, he dealt with MSMEs and large engineering companies, which enabled him to acquire a deep understanding of the industrial buying and selling process from the client’s point of view.

A sharp-eyed glance at www.unstocker.com shows that the online platform allows users to post free advertisements of their excess inventory for potential buyers to discover. The platform also allows the buyer to negotiate with the seller online and provides a variety of payment methods, both online and offline. It also offers an option of browsing through over 100,000 products already listed and negotiating personally with the buyer via chats. Unstocker

also allows users to reach out to a wider customer base for sellers without spending heavily on the advertisement.

The beta version of the site was launched around a year ago and promoted and was a resounding success, especially in Mumbai. Unstocker does both offline and online promotions: the digital promotions consist of ad campaigns and weekly newsletters, showcasing their service offers and the latest inventory lists.

Regarding the company’s strategy to attract new users, Mr. Pai said: “After studying the online B2B Industrial platforms in India & abroad, we have decided to use online marketing & direct sales.

Abrasive and Cutting Tools (2,361)

Plastice (1,154)

Construction equipment and

accessories (1,346)

31January 2020

We have a direct sales team, in-bound & out-bound call center for customer support & above all our own backend team to assist our users by listing, checking & publishing their products”. He adds, “We have also been doing free listings since the launch of our beta site & have managed to get some initial traction. We also participate in

various industrial products related exhibitions.”

The team behind Unstocker consists of 21 members who, along with zeal more characteristic of neophytes, provide invaluable domain expertise and experience. All the operations of the company are spearheaded by Pramod Pai and his senior leadership team.

Since Unstocker, there have been a few Indian ventures into this field by companies, but Mr. Pai feels that Unstocker has had a unique advantage from being in the field for a considerable period of time; however, he adds, “The pie is big enough for multiple players to co-exist.”

Since the launch of this venture, the biggest point for Pramod has been to establish and maintain a direct connection with customers, something he feels was lacking in the previous start-ups. Mr. Pai concludes, “Looking at the size of the market, Unstocker has the potential to become a unicorn in this space.”

Do visit www.unstocker.com to find out how Unstocker intends to change India’s Non-moving inventory management.

Industrial Safety (3,246)

Metrology and Inspections

(3,018)

Hand Tools

(3,255)

Machinery and Spares

(17,774)

Machine Tools and Accessories

(4,902)

Non-M

etals (352)

Automobile Spares

and Accessories (8,402)

Phar

mac

eutic

als

(39?

??)

Hardw

are (16,690)

Motors

(351)

Elet

rical

s and

El

ectr

onic

s 6,5

65)

Met

als

(5,6

28)

Oils

and

Lu

bric

ants

(239

)

Unstocker already has over 8,000 registered

users all across India, who have posted over 100,000

industrial products. The website currently attracts

over 32,000 unique visitors, and its pages are, on an average, viewed 52,000

times every month


NET-BILLING OF SOLAR GENERATED

POWER WILL DEFEAT ITS PURPOSE SESI URGE GOVERNMENTS TO RECONSIDER POLICIES

NET-BILLIN

GSPECIAL FEATURE

33January 2020

Globally every nation is working to develop Clean Energy, and India with abundance sun light have a huge potential to shift its major energy development share to Solar Energy. Making this a people movement will see this sector thriving, and adding greater value towards generating clean power. Introduction of Net-Metering in UP, Rajasthan, Maharashtra witnessed several stakeholders, especially the corporates, be it small, medium and large investing in installing solar power units in their rooftop, but the recent change in policy by DISCOM, shifting to Net-Billing is not just stopping new entrants, but also the running projects getting non-functional.

Recently in Delhi, the senior members of Solar Energy Society of India (SESI) met to analyze the situation, and urged state governments to continue Net-Billing so that the very purpose of starting this initiative will not get defeated. Established in the year 1978, SESI works towards overall development of the renewable energy eco-system, supporting all stake holders to promote the right utilization of renewable non-polluting energy in the country.

Led by V S Verma – Former Member & Chairman of Central Electricity Regulatory Commission the meeting was chaired by Prafulla Pathak, the President of SESI and attended by Ajay Prakash Shrivastava – President of Maharishi Solar Technology Private Limited, Inder Singh and Nakul – S &S Water and Power Projects Pvt Ltd met and discussed about the current challenges faced by the Solar industry.

Prime Minister Narendra Modi set a target of having 175GW installed capacity of clean energy in the country by March 2022, during his first term. India over the period of last 5 years risen its renewable energy in multifold,

and seen constructive development in the development of solar energy generation, and by introducing Net-Billing, states like Uttar Pradesh, Rajasthan, Maharashtra was able to induct common man and small businesses adopting to clean energy revolution.

Followed by Uttar Pradesh, recently Maharashtra government proposed a draft to switch from net-metering to net-billing of commercial rooftop solar power projects excluding residential buildings, which might hinder the growth of the solar industry in the state. Slow progress on net metering policy front can be attributed largely to an inadequate policy framework, opposition from DISCOMs, and lack of appropriate installation training at the local utility level.

Commenting on the subject, Mr. Verma

who was the Chairman of Central Electricity Regulatory Commission (CERC) and also advisory committee of several state governments told, “Further it may not always be possible to separate out the solar installations if industrial/ commercial and residential in the same campus. It will be uneconomical to install solar rooftop on residential units alone due to the disincentive due to abolishing of net metering in general”. He added, “Accordingly it would be prudent to restore the original provisions to continue incentivizing solar installations”.

Why DISCOMs are opposing Net-Metering?

In net metering customers generate their electricity through solar panels and feed unused electricity back to the grid and

It may not always be possible to separate out the solar installations if industrial/ commercial and residential in the same campus. It will be uneconomical to install solar rooftop on residential units alone due to the disincentive due to abolishing of net metering in generalV S Verma – Former Member & Chairman Central Electricity Regulatory Commission, Member SESI


get compensated. As we know residential tariffs are subsidised and lower than the commercial ones with the rate varying from state to state. DISCOMs recover the revenue lost to the residential and agricultural user by implementing extra charges on commercial and industrial users. As DISCOMs are under a financial deficit, lack of financial incentives also restricts end-users adoption of net metering.

With the implementation of Net Billing, the consumer will supply their generated power to the grid at a fixed grid tariff and draw power from the grid at a higher retail tariff, putting the solar power at a financial disadvantage.

22 states in India have the provisions of net metering, mostly in residential sector. Currently, some states, such as Karnataka,

NET METERING VS. NET BILLING

Net metering policies allow consumers to receive payment for the net excess electricity that is generated and exported to the grid. Net billing is an alternative approach to net metering. Like net metering, end-users can offset retail electricity purchases under net billing.

The primary difference between net billing and net metering is that there are different rates used to value the excess energy fed to distribution companies and energy received under net billing. That means consumers will supply the power generated by rooftop solar to the grip at lower prices and purchase the same at higher rates. This will give DISCOM, a financial advantage over the consumer.

FOLLOWING POINTS ARE PROPOSED UNDER NET BILLING ARRANGEMENTNet Billing Arrangement will be applicable for all industries except residential buildings. Consumers will sell the generated electricity to distribution companies (DISCOM) approved grid tariff and will purchase the same at retail tariff. The minimum energy requirement for consumers

under Net Billing Arrangement is 1 KW. Based on set tariff the difference is calculated d between the energy produced by a rooftop solar unit and the energy supplied to the consumer. This makes roof-top solar a non-profitable business for consumers.

Andhra Pradesh, and Uttar Pradesh, allow consumers to choose between a net-metered and a gross-metered system. Uttar Pradesh has already removed net metering and now, no new rooftop solar projects are coming up there and vendors have stopped operating in that market.

Commenting on the subject Gulabsing Girase, former Vice President of SESI told that the financial health of DISCOMs are very important for sustainable energy management. “The issue here is consumers at large vs commercial and industrial consumers with Rooftop Solar installations. The crux of the matter is cross-subsidy and financial health of Discoms. All of us certainly need healthy Discoms, and Solar sector needs that most”, added Mr. Gulabsingh. He believes cross-subsidy should phase out over

the period as per the Electricity Act.

The renewable energy sector in our country is growing at pace of 15 % annually and is expected to reach up to $17 Bn. In 2018 Renewable energy contributed to 18 % of total energy generation in the country.

Roof-top solar installations in India account for 4GW of energy generation out of 20 GW of the total utility of solar plants. Central Government’s vision is to set up 175 GW of renewable energy generation by 2022 out of which 40 GW is expected from roof-top solar projects. But with the introduction of Net Billing Arrangement, this vision seems to be fading.

To connect with Solar Energy Society of India you can visit www.sesi.in

35January 2020

These gauges are manufacture as per customer drawing/requirements.

We have NABL Accredited ISO 9001:2008 Calibration Laboratories.

An ISO 9001:2015 Certified Company

An ISO 9001:2015 Certified Company


TWO & THREE WHEELER TO DRIVE

ELECTRIC MOBILITY

IN INDIAElectric mobility is trending, making

big headlines, but in reality, all are confused about its rightful

implementation and roadmap to reach the timeline set by the Government.

A team of professionals under the umbrella of Electric Mobility Forum,

enthusiastic about sustainable transport in India is making great

efforts to bring awareness and clarity about EV in general, policies, capacity building, its adoption, manufacturing, undertaking projects with Union and

State Governments, private businesses and the general public. We had an

exclusive conversation with Amit Bhatt, the head of Electric

Mobility Forum promoted by WRI India, and read on to find out how Amit and his vibrant team is stimulating the

EV revolution in the country.

TRENDING | eMOBILITY

37January 2020

orld Resources Institution (WRI) is a research organization that turns big ideas into action at the nexus of environment, economic opportunity, and human well-being. WRI India is a part of the Worlds Resources Institutes global network which is a non-profit organization and is operational for 12 years. Currently, WRI India is working on several projects in India, and one of the projects is dedicated to Sustainable Transport - clean energy transportation in cities and to enhance electric mobility in the country. Amit Bhatt is the Program Director of Sustainable Transport Project of WRI in India and Electric Mobility Forum is part of this project.

It all started last year when WRI, India conducted a workshop last year during February 2018 with NITI Ayog called ‘Accelerate EV’ in the e-mobility sector. This is when they realized that we don’t a common stakeholder forum where the private sector, academia, research organizations, and government institution can come together and brainstorm on how we accelerate EV movement. And this how the e-mobility division was born, and they

Wofficially embarked their journey in April 2019.

“We are studying what are the catalytic vehicle segments in India that can accelerate the EV movement in India. Unlike western countries where the revolution was driven mostly by cars and in China it happened with Buses, India has a whole different scenario”, says Amit. He added, “According to us, in India, the revolution will come through electric two-wheelers and electric three-wheelers as this doesn’t require high capital cost for arranging the charging infrastructure. Also, this will help to control the emissions, as our fleet mostly comprises of 2 wheelers and 3 wheelers which is up to 80%”.

WRI works on resources, both natural and man-made recourses. The natural resource includes food, forest, water, and climate, whereas man-made resources cover cities and energy. Within the city program, WRI has a transport vertical that works on all modes of transport right from bicycles to shared mobility. “We work on three areas through our Programs: Policies, Capacity


Building and implementing On-ground Projects. In Electric Mobility Forum now the bulk of our work happens to support state and union government projects. Recently we finished the project of preparing the EV Roadmap for Kerala Government. We do capacity building events in the form of seminar and webinars which empowers many in the EV sector”, stated Mr. Bhatt. At Electric Mobility Forum Amit is leading a team of 45 numbers including full time and part-time members with offices around major cities of Delhi, Mumbai, Bangalore, Ahmedabad, Kochi, and Bhopal.

Air pollution and environment protection are some of the major reasons which drives Indian Government to initiate policies for the faster adaption of electric mobility, and the efforts have doubled in recent years. Also the government wants to move away from high dependency on imports of crude oil. The climate commitments we have made to reduce greenhouse gasses needs to be addressed. Government is already pushing EVs in India by reducing GST.

According to him lack of product availability of EVs in the country is restricting users to buy. “In India, we have great manufacturers who produce world-class vehicles. Most of them are working on the EV models but yet to offer it in numbers. If you take the case of Mahindra & Mahindra one of the early company to bring EV into its fold, the cars sold for the last couple of years are very negligible”, says Amit.

Now with NITI Ayog taking strong policies, a push signal is sent to the industry about the change happening and also motivates young startups to make good quality products for the masses. He adds, “Most of the current manufacturers import electric components especially Battery, Powertrain from China, Taiwan, Japan and assemble here in India. The indigenous manufacturing for these components will trigger the growth of manufacturing in India”.

Talking about the charging infrastructure he said that charger manufacturers are reluctant to mass produce due to unavailability of consumers at this moment.

This again becomes the chicken-egg problem. But with good quality products in the market, infrastructure and sales of EVs will increase simultaneously. For automakers, this is a completely new segment to work on. Also, there is a complete ecosystem and supply chain built around ICE vehicles. The same kind of ecosystem should emerge for EVs, without hampering the current operations.

There are some genuine questions that worry people about electric vehicles like the range anxiety. What will happen to local

electricity infrastructure? Is it capable of supporting the EV charging requirement if there is a sudden shift to EVs? What about battery deposition once used?

Mr. Bhatt insisted that the industry should focus on indigenous battery manufacturing and its research and development. In-house developed technology and the availability of raw materials will solve major EV problems in the country. This will also include battery re-use and recycling.

Currently, Electric Mobility Forum has



things promote early adoption of EVs in

India.

projects working at the national level and have plans to create sustainable transport at the state level as well. The team also wants to promote shared mobility as it is also a solution to traffic congestion and early adoption of EVs. When asked about the significance of WRI in the EV revolution in India, he spoke about the global exposure WRI is possessing with its wide network. “Taking advantage of our global network in China, US Europe WRI study the problems other countries have faced and try to solve those in India. We are also looking to work with private sectors as there is scope to work with fleet operators enhancing shared mobility in the EV Sector”.

You can reach Amit Bhatt at [email protected]

39January 2020

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KEMPOWER TO ACCELERATE

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IN INDIAIn an exclusive interaction with

Machine Maker during his recent visit to India, Tomi Ristimäki, the CEO talks about how Kempower

believes in making the world cleaner and sustainable by enabling a

shift into an electrified system of transportation.


41January 2020

he diversification was logical because, from the controller point of view, the content is pretty much the same”, Tomi shared about the diversification from Welding to EVs.

Kempower is one of the largest Battery Fast Charger manufacturer in North Europe, which was one of the first regions where the EVs were introduced. Established in Lahti, Southern Finland, the story of Kempower started in 1949, when Martti Kemppi and his brother founded Veljekset Kemppi Oy, the global manufacturer of premium welding power sources, Kemppi Oy. Now, Kempower is planning to make a move into India, where there is a strong drive towards shifting from diesel vehicles to EVs. Kempower has assisted several leading companies in shifting to cleaner alternatives, and now looking to be part of the eMobility revolution in India.

Tomi lauds India for taking measures towards faster adoption of eMobility, calling it a “bold move”. He believes there is a lot of potential for the EVs in India, as the country has had a long tradition of the automobile and machine-making industries. “We want to help and provide solutions, share our exposure and experience, ways of thinking EVs and how things should operate.”

In Europe, Norway and the Netherlands lead the eMobility revolution, and both countries are a big market for Kempower. Likewise in India in Finland, more public transports are shifting to the EV front. Northern Europe is the company’s home market, especially Norway, which has guided the adoption of the EV in Europe by introducing a lot of tax incentives. Now, public transport all over Europe is being electrified: Kempower aims to provide

charging infrastructure for both public and personal EVs by providing standardized products that can be adopted for both sectors. It is now working on a project where public EVs have the right of use of charging points. In that way, the same equipment can be utilized for both public and personal transport, thus saving energy.

Kempower specialize in high power chargers which is need of the hour, but also provides slow chargers. It takes twenty minutes to charge a car with a fast charger, and an hour with a slow charger. When bigger vehicles are being charged together, low power is useful, as otherwise the infrastructure will be damaged

Kempower is currently focused on educating itself about the dynamics of the Indian market. Mr. Tomi rightly conjectures


that affordability will be the most important criterion in India. However, there is a Catch 22 situation that is stunting the growth of EVs in the country, what Mr. Ristimäki calls the ‘chicken and egg’ case.

EVs are heavily dependent on charging points: without a means of charging, it is pointless to use an EV because sooner or later, it will run out of power. The problem in India is, as there are so few EVs, fewer charging points are being erected; but since there are not many charging points, fewer EVs are being sold. Ristimäki has suggested a solution. In Europe, supermarkets and restaurant chains are investing in charging points, so that they are built adjacent to their outlets. Driving customers will prefer these to outlets without charging points. EV owners can charge their vehicles, and

supermarkets and restaurants will also get more customers. Governments can also relax expenditure on EV infrastructure. This is a win-win situation for all.

McDonald’s has already invested a lot in charging infrastructure. Ristimäki hopes this will work in India as investments are coming in. “In India, it is not so much about power production as it is about distribution. You need to invest in power lines. It’s about where the chargers are, ideally, one spot should have at least two chargers. Five or six are a good start,” he signs off.

To explore more about Kempower, do visit https://kempower.com/. To find out how you can partner with Kempower in India, write to [email protected]

Tomi Ristimäki with his Sales Director, Tommi Liuska from

Finland, and their Indian subsidiary Kemppi Managing

Director Rashmi Ranjan Mohapatra met several manufacturers, service

providers in the emerging Indian eMobility sector, and had aa constructive maiden visit during November 2019

Martti Kemppi, the founder of Kemppi Oy, spent his youth in Vyborg (then in Finland, now a city in Russia) in the 1920s and 30s. In those days, Vyborg was a lively center of international

trade. The son of a crofter, Martti Kemppi learned the importance of initiative and doing things himself early on. His entrepreneurial attitude combined with the dynamic living

environment of Vyborg formed the foundation for the life values which would later build the international success of Kemppi Oy.

250+ Attendees

100+ Companies

20+ Renowned Speakers

30+ Case Studies

3 KAIZEN™ Trainings

4 KAIZEN™ Benchmark Tours

KAIZEN™ CONGRESS INDIA PAST KEYNOTE SPEAKERS

KAIZEN™ CONGRESS INDIA 2020 SPEAKERS

FOR REGISTRATIONContact

Nidhi Shah

Marketing Manager, Kaizen Institute India

E: [email protected]: +91 63 5919 1800

FOR SPONSORSHIP OPPORTUNITIESContact

Vyshak SimhaChief Marketing Officer, Kaizen Institute IndiaE: [email protected]: +91 79 2640 7750

11th Annual

KAIZEN™ CONGRESS INDIA 202019th - 21st FEB. 2020

SUZLON ONE EARTH CAMPUS, PUNE, INDIA

THEME - THRIVING IN ADVERSITY THROUGH BUSINESS EXCELLENCE

Vivek Patwardhan Retired Global HR Head

Asian Paints & Renowned Blogger on Employee Relations issues

Shekar Ramamurthy Managing Director

United Breweries Limited

Suresh Mahadev Director Process Excellence

Flipkart India Pvt Ltd

Gaur Gopal Das International Life Coach &

Resident Monk ISKCON

REGISTER NOW

S.V.Subramaniam Corporate Trainer & Senior Consultant

Kaizen Institute

Jayanth MurthyJoint Managing Director

Kaizen Institute South Asia and Africa

Kiran JadhavConsultant

Kaizen Institute

Vinod Grover Managing Director


Gopinath PrabhuDirector – Pharma, Healthcare

& Public SectorKaizen Institute India

N. Gopalkrishnan Director

Kaizen Institute East Africa

To attend and choose your various packages visit www.kaizencongressindia.com

LEARN SEE SHARE GET INSPIRED

43January 2020

250+ Attendees

100+ Companies

20+ Renowned Speakers

30+ Case Studies

3 KAIZEN™ Trainings

4 KAIZEN™ Benchmark Tours

KAIZEN™ CONGRESS INDIA PAST KEYNOTE SPEAKERS

KAIZEN™ CONGRESS INDIA 2020 SPEAKERS

FOR REGISTRATIONContact

Nidhi Shah

Marketing Manager, Kaizen Institute India

E: [email protected]: +91 63 5919 1800

FOR SPONSORSHIP OPPORTUNITIESContact

Vyshak SimhaChief Marketing Officer, Kaizen Institute IndiaE: [email protected]: +91 79 2640 7750

11th Annual

KAIZEN™ CONGRESS INDIA 202019th - 21st FEB. 2020

SUZLON ONE EARTH CAMPUS, PUNE, INDIA

THEME - THRIVING IN ADVERSITY THROUGH BUSINESS EXCELLENCE

Vivek Patwardhan Retired Global HR Head

Asian Paints & Renowned Blogger on Employee Relations issues

Shekar Ramamurthy Managing Director

United Breweries Limited

Suresh Mahadev Director Process Excellence

Flipkart India Pvt Ltd

Gaur Gopal Das International Life Coach &

Resident Monk ISKCON

REGISTER NOW

S.V.Subramaniam Corporate Trainer & Senior Consultant

Kaizen Institute

Jayanth MurthyJoint Managing Director


Kiran JadhavConsultant

Kaizen Institute

Vinod Grover Managing Director


Gopinath PrabhuDirector – Pharma, Healthcare

& Public SectorKaizen Institute India

N. Gopalkrishnan Director

Kaizen Institute East Africa

To attend and choose your various packages visit www.kaizencongressindia.com

LEARN SEE SHARE GET INSPIRED


MANUFACTURERS SHOULD COME TOGETHER TO

PRE-DEVELOP EV TECHNOLOGY

FOR INDIA

In 2009 IIT Guwahati, has set up an E-Mobility Lab (EML), and over the years EML has developed and prototyped several EV motors and

controllers and collaborated with OEMs for solutions.

Dr. Praveen Kumar, head of eMobility Lab at the EEE Department of IIT

Guwahati, one of the founding members of the EML. Dr. Kumar is

a proponent of the EV revolution in the country and is spearheading

the initiative in IIT Guwahati by working on a promising project. This

project intends to bring the Indian manufactures of E-Mobility under one platform to pre-develop the

technology, which is expected to steer the EV manufacturing dynamics in the

country.


45January 2020

he world is running out of natural resources, and global warming and pollution are gradually bringing the earth to the brink of irreversible damage. India, one of the major countries facing this challenge, is taking measures to shift IC engine vehicles to replace them with E-Mobility. The government is slashing tax rates on electric vehicles (EV) and promoting the establishment of factories to manufacture EVs. Through FAME-1 and FAME-2, several incentives are offered for State RTCs to include EV Buses into their fleet. However, there still hover questions over the feasibility of EV revolution in the country as there remains a gap between our policies and resources, mission and capabilities, etc.

Globally, China is leading the EV transformation in the transport system, and its EV Buses are already operating in the country. India’s leading auto OEMs like Ashok Leyland, TATA, Mahindra & Mahindra, etc. have already started manufacturing and supplying different EVs. Even with

Tall these measures, the biggest challenge India is facing about developing indigenous technologies for E-Mobility, as foreign technology has its limitations to work under India’s climate and infrastructure conditions.

Interestingly, much before this current hype, from 2009 one of country’s elite academic institutions, IIT Guwahati, has set up an E-Mobility Lab (EML). Over the years EML has developed and prototyped several EV motors and controllers and collaborated with OEMs for solutions. The EML is also engaged in finding ways to bridge the gaps

80% of our projects are industry-sponsored. We try to prototype whatever we are designing.


in technology and make India’s EV dream come true.

Dr. Praveen Kumar specializes in electrical engineering and has worked both in the industry and academia. He got his PhD from the Delft University of Technology in the Netherlands. While in the Netherlands, he also worked with Drive Trains Innovation BV as the leader of the Hybrid Systems group. In 2001, he went to work with Trimerics AVL, in Germany and was the co-founder of elmoCAD GmbH in Germany.

In 2009, Dr. Kumar made a shift to academics. By then, he was a veteran in the field of hybrid vehicles and EVs. The IIT Guwahati had just set up a new discipline, a bachelor’s degree in electronics and electrical engineering, and he was one of the first members of the faculty. He set up a number of instructional laboratories; and in the same year, he started a research group on e-mobility. “At that time, no one in India paid much attention to our work because the concept of e-mobility was in infancy in India,” says Dr. Kumar. “We kept working anyway, there were a lot of research problems we picked up, and eventually, we started the EML.”

Since then, the group has associated with OEMs and other industry experts. “We have designed motors from 750W to 150kW for the entire spectrum of vehicles. Many have already been prototyped.” The group is also working on controllers, since they are a big issue in India, with most being imported. It is also developing a 3kW charger, which is used to charge e-scooters and e-rickshaws.

We have designed motors from 750W to 150kW for the entire spectrum

of vehicles. Many have already been

prototyped

The group eventually plans to develop high rating chargers as well.

Coming and Developing Together

Dr. Kumar is looking for expansion and has made a comprehensive proposal where he is calling forth all the competitors in the market to work on pre-development together. He intends to use the ensuing research while allowing the competitors to utilize it on their products. “For pre-development, there is no better place than IIT”. Praveen continues, “This is the kind of thing the automobile industry needs for developing EVs. Otherwise, we cannot beat the competition from China and Europe.” The joint effort allows the team to go from the TRL1 stage, where an idea is offered, to TRL9, where it has resulted in a fully tested prototype. However, a collaborative endeavor of that magnitude requires facilities for designing, prototyping, testing, and system integration.

Dr. Kumar also says, “Research of ideas up to TRL6 or 7 should be done in academia because they are more attuned to high-risk research. In a business environment, that is difficult.” He continues, “The IITs have the best researchers in the country and will involve as many students as possible in the project.” The goal is to create an ecosystem where new value chains can be created, by establishing start-ups, for which there are no existing manufacturers or suppliers.

Currently, Dr. Kumar is trying to sign MoUs with world-leading research facilities in

47January 2020

e-mobility. He aims to make India a gateway for American, European or Japanese companies. Dr. Kumar avers the necessity of involving more and more people to make the EV revolution complete. “One such facility is not enough for India; we need six or seven of them.”

‘know-why’ is most important than ‘know-how’

More importantly, he says that it is not important to focus on the ‘know-how’, so much as the ‘know-why’; in other words, to understand why a certain technology is developed a certain way and not any other way. Once know-why is acquired, there will be no limit to creating new ideas and new products.

To elucidate his point, Kumar brings up the story of Chandrayaan. Compared to NASA, ISRO has fewer resources and, yet it sent a mission to the moon on a budget that was cheaper than that of a Hollywood film. This was an example of the usefulness of know-why: ISRO succeeded because it knew which technology was suitable given its resources and which was not. Kumar also remarks that the public lauds the efforts of ISRO and he says that the public should show similar support for a drive towards the EV industry.

The battery will pose serious challenges for EVs even in the long run. For India, sodium ions could be a better option to build EV batteries rather than lithium ions, because of the large availability of sodium in the country. We at IIT Guwahati is developing a wireless battery charger

Advantage North East

Northeast India has a unique advantage for testing EVs, Dr. Kumar says. Within a radius of hundred-odd kilometers, a variety of climate conditions can be found: hot, humid conditions in Assam, hills in Meghalaya and snow in Arunachal Pradesh. This would provide all kinds of testing conditions for EVs. Besides, there are 17 or 18 government-funded technical institutions,

nine NITs and six central universities (all with engineering faculties) in the Northeast. This makes IIT Guwahati the perfect place for Dr. Kumar to flag off his operation.

The possibilities are immense. It is just one initiative, but if it is realized, it could mark the dawn of a new era in the Indian automobile industry. To find out more about IIT Guwahati E-Mobility Lab please do visit http://www.iitg.ac.in/e_mobility/. You can reach Dr. Praveen Kumar at [email protected]

If I was to get 10 to 15 big players in EV, including OEMs and Tier 1 vendors,

we could get a common facility for pre-development of EVs. Collaborating

and coming together is what the automobile

industry needs for developing EVs. Otherwise, we cannot beat the

competition.


FELIDAE: ADVANCED E-MOBILITY SOLUTIONS AFFORDABLE RANGE MachineMaker brings you the inside story of Felidae in an exclusive interview with Dr. Krishnarao Dhuri, Co-Founder and CEO of Felidae India. Although the concept of e-bicycle has been existent for the past 70-80 years, it has become pragmatic only for the last 15-20 years with the development in battery technology. Lithuim-ion batteries are widely being used across most or even all automobile industries in their foray into e-mobility because of their power density, durability, and longer life. ‘China has shown a significant market growth of around 35 million units per annum since their start from early 2000s’ said Dr. Dhuri.


49January 2020

elidae Electric is an OEM in e-mobility space, which is focused on building futuristic and sustainable mobility solution. It is making electric biking affordable. Felidae strives to strike a right balance to revolutionize the mobility sector for a better and a brighter tomorrow.

Although India has been discussing about Electric Vehicles (EVs) from past 4-5 years, not many EVs are spotted on Indian roads. This is mainly because of their high pricing. Dr. Dhuri stated that even in the perceivable future the prices will remain high until there is a breakthrough in the battery technology and added that the primary cost of EVs comes from the battery. The bigger the vehicle, bigger batteries it needs. Many EV players from India import EV kits from abroad. Adding all these costs along with custom duty, the vehicle turns out to be expensive or unaffordable.

Now, this is where Felidae comes in to solve e-mobility problem for the masses through its research & development (R&D) expertise. Dr. Dhuri said, “first 4-5 months we spent brainstorming and doing market research and then Felidae decided to focus on e-bicycle rather than e-Scooter or e-Motorcycle.” He added that in order to cater to the mass market, it needs to be affordable, which is a basic requirement that needs to be addressed.

Since its inception, Felidae has been working on building the technology to make the product affordable and of very good quality, to provide the best user experience, and to provide the best after sales support. Since

these have been the main considerations for its product design.

Dr. Dhuri stated that affordability can be met focussing on three key areas: Scale, Localization and Target Audience.

a) Scale: which is not something that was not available in the early days. Felidae is tackling the problem with their design from scratch approach, which will make their product affordable yet of high quality.

b) Localization: Felidae’s basic objective is to build an Indian product and they have their proprietary technology. They are using step wise approach to build quality localization.

c) Target audience: Felidae feels that the younger generation will welcome and embrace the change of green commuting and healthy India.

Being a manufacturing start up, the task becomes a lot more difficult according to Dr. Dhuri. He further added that product development time for mechanical systems like vehicles is much more compared to IT products. The vehicle should endure the toughest of on-field conditions. Adding lithium-ion batteries to the mechanical system only increases the challenges multi-fold.

The performance of these Li-ion batteries is optimal at temperatures below 25° Celsius but the average temperature of Indian conditions is more than 25° Celsius, which gives rise to safety concerns. However, Felidae has solved this challenge with their

F


advanced technology. The company also faced a lot more challenges on the sourcing front. Li-ion batteries are not yet manufactured in India. Considering a smaller quantity, getting a good price is difficult. There is no quality hub for motors manufacturers in India.

Dr. Dhuri stated that these adversaries pushed Felidae to develop their own technology and as a result the company was able to develop a complete e-System proving its research and product development prowess. He also added that the company has solved these problems of cost to a certain extent and, research and product development is the continuous process. Being a technology company, Felidae is having very strong focus on research and there is a significant fund allocation. Felidae is also improving its processes to handle these problems and thereby making its system more robust.

Felidae is getting very good traction in the market due to its unique offerings: Very good product at competitive price, complete replacement warranty of 2 years, GPS tracking at a mere 2000INR for the first year

and around 600INR for the subsequent years, anti theft system, and cool features like Hill-climb assist. Felidae is also working to make the product smart and enhancing the user experience by introducing ‘feFIT’ app. The user can access complete details and statistics of their rides with a single click. They can be a part of cyclists’ community. This platform can help them to take their cycling and fitness to a next level. In a bid to fully exploit the features of the feFIT app, Felidae will also equip their e-bicycles with GPS

tracking system. Felidae has put down futuristic architecture of their controller, such that it can collect machine level data and push it to the cloud for deep learning.

Batteries are built from branded cells such as Samsung and Panasonic. The Battery Management System (BMS) is also enhanced with two-level protection at the controller. From April, 2020 the company also promises to launch e-bicycles with their own hub motors and displays. Dr. Dhuri said ‘all these developments help to enhance the user experience and cut down on the cost’, helping it launch a product at 15,000INR.

Felidae’s after-sale service is claimed to be the best as they resolve issues generally within24 hours and in the case of major work it is resolved within48 hours. Felidae will soon be launching its mid-range products such as MAVEN and EURAS priced between 25,000-35,000INR. These e-bicycles are MTBs and are claimed to have a range of 35-60kms per charge. They will come with eye-catchy design and colours and will also sport shock absorbers at the front.

Dr. Dhuri believes ‘shared mobility will be a real enabler in driving the cycling revolution in India’. Felidae is having queries from the shared mobility operators. Felidae is in discussion with them for full-fledged shared mobility platforms. Felidae is already running pilot with few companies, which are working on last mile connectivity, food delivery, and service segments. Felidae is also planning to work with B: LIVE, YULU, and MOBYCY, for easy mobility solutions. As part of its expansion plan, initially Felidae is targeting cities such as Pune, Bangalore, Hyderabad, Mumbai, and Goa. These places are selected based on cycling culture, scope for cycling culture, and tourism. In addition, Felidae is also working for B2B orders with major IT parks and residential college campuses.

Felidae is also planning on growing its vertical market; the company already has developed technology for drive and infotainment systems for e-bicycles and Dr. Dhuri stated that it will be easy for the company to work with next level of products like e-scooters and e-motorcycles. In discussion about India competing with China and other Asian countries in innovative e-mobility solutions Dr. Dhuri said ‘Being such a big nation, we should compete. But, China is far ahead – it is a very big economy with over USD 14 trillion GDP, while we are pegged at around USD3 trillion’ and further added that ‘we are just starting. We should build an ecosystem conducive for manufacturing with strategic and clear focus from Government, building world class products, taking pride in Indian products. This will build entrepreneurial culture and we should be able to do it’.

Felidae e-bicycle doesn’t need a dedicated

charging infrastructure and

can be charged at home using a 230VAC (single

phase) and a 5Amp pocket

51January 2020

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PressureCalibrators


TGDC TECH ANNUAL CONFERENCE 2019

FOCUSSING FOUNDRY INNOVATIONS FOR THE

FUTURE

INDUSTRY | DIE CASTING

L Ganesh of Rane Group spoke about how innovation is becoming the true differentiator between winners and others. He went on to define innovation simply as a “new idea, device or method”. However, he said that innovation is often also viewed as the application of better solutions that meet new requirements or unarticulated needs.

Mr. Ganesh mentioned that traditionally we have learned that land, labour, and capital

are the classical factors of production but stressed that today, more and more labour is not just physical but also intellectual, the outcome of which is innovation and intellectual capital or wealth. He said that apart from the digital economy this is applicable even in the brick and mortar manufacturing sector.

The keynote address was delivered by Dr. V Sumantran, Chairman, Celeries Technologies

53January 2020

(Former-CEO Tata Motors-Car Business). He stressed upon the need and necessity of light-weighting and Electric Vehicles. He narrated his journey with the auto industry. L Ganesh and Dr. V Sumantran, both icons in the automobile industry, proceeded to inaugurate the exhibition having over 70 stalls. Both were quite appreciative of impressive displays put up by

the various companies.

The exhibition attracted more than 800 visitors from the industry. On the third day, many exhibitors expressed satisfaction at the response and the business conducted during these three days

During the Conference on Light weighting Technology

sessions on Multi-material solutions, Innovations & Integration in the transport sector were conducted with 22 Technical papers presented with two-panel discussions. The high-quality presentations were very well received by the 40 delegates from various industries, from Mahindra &

Mahindra, Tata Motors, Altair Engg, APPL Industries, CVRDE, Code product solutions, ESI Software, Gurit, Hindalco, Hindustan Magneshium, Henkel Adhesives, Monotech, Reliance, Tox, TVS Motors, Mahindra CIE, Grasim, SKYI, Sundaram Brake, Aerospace Industry Association,

Technical conferences are the backbone of our

annual events. This year our focus was on Post Casting

operations. Most of our members possess great expertise in foundry and

casting operations. Through this event, we were able

to bring more global exposure to the latest post-

casting technologies and operations.

Dr. Aniruddha Karve Chairman, GDC Tech Forum


DSM, Mercedes Benz, ARAI, Essar steel, ISRO, Godrej Aerospace, Uddeholms and many more.

GDC TECH 2019 focussed on “Casting Tomorrow’s Successes” and was very well appreciated by the delegates and had been conducted successfully. 18 technical papers with four-panel discussions and various award distributions attracted the participants. One of the much-awaited event of the GDC Tech forum, the Quiz program finale was highly enjoyable. Satish Sangameshwaran, Managing Director, DAA Consulting Pvt. Ltd., as a Chief Guest of Valedictory function, who spoke on “Free Trade Agreements”

R T Kulkarni, thanked each and every sponsor, Media Partners and Associations, Exhibitors and participant for supporting this event and making it successful while making a sincere appeal to continue supporting MMTS events in future

Conference on Measure & Test had been conducted for two days. 13 Technical papers and open house discussions

focused on the advancement in testing. Speakers covered topics such as

CMM, X-Ray, Automotive, Industry 4.0, 3D measurements, NDT & Welding quality management, etc. 35

participants attended the conference. Chairman N Kalyan was instrumental in bringing his vast experience to the conference table.

The main purpose of LWT 2019 to promote light-

weight technology for its adoption in automobiles that will ultimately help to save fuel and reduce

carbon footprints was quite successful. MMTS 2019

was mainly focused on the transport section and the

latest developments in the casting industry

R T Kulkarni Vice-Chairman, GDC Tech Forum

55January 2020


SHIGH PERFORMANCE WAX

FREE PAINTABLE DIE COATS SUNLUBE REVOLUTIONISE

CASTING INDUSTRYunlube and its “Shine” brand are synonyms to Die Lubricants among the Indian forging industry, offering their products and services to hot & warm forgings, piercing & extrusions. With its manufacturing facility located at Ahmednagar, Maharashtra, they are the leading manufacturer and supplier of the wide range of Hot Forging Die Lubricants which includes Water Base Graphite & Non-Graphite Die Lubricants & various range of oil base die lubricants. They also offer application support in a way by supplying different types of spraying equipment & related products.

Expanding their product base, Sunlube recently entered into Alumunium Die Casting lubricants and is making huge inroads across India with their value-added innovative offerings. “After Delhi &

NCR, Chennai is the biggest concentrated hub for aluminum casting industry, and for Sunlube this is a very promising market”, shares Sandeep Gaikwad, Founder & Director, Sunlube India Private Limited.

Sunlube was one of the participate at the recently concluded GDC Tech annual conference at Chennai received several accolades from the business visitors for their innovation which is expected bring great savings to the Die Casting industry. Sunlube ventured into Chennai market for the last six months and offering solutions to some of the major manufacturers with their flagship non-graphite hot forging lubricants. Sunlube is already conducting trails of its High Performance Wax-Free Paintable Die Coats pan India, including major manufacurers from South India.


57January 2020

Chennai becomes strategically important for Die Casting industry due to the presence of most of the automotive OEMs like Hyundai, Toyota, Ashok Leyland, Nissan, etc. and their Tier 1 suppliers, which are based out of Chennai and Bangalore. He adds, “Precisely there are 96 high-pressure Die-casting industries based in Chennai. With nearby cities, Coimbatore, Trichy, Madhurai the numbers will go high. We are expecting visitors from BHEL, HAL to visit this exhibition along with the die casting industries”.

Sunlube caters to two major verticals – Forging and Casting lubricants. For casting they offer High-Pressure Die Casting Lubricants, Black Die Coat, Plunger Lubricants, Plunger Beeds and its Dispenser, Spray Guns, Spray Automations, and Auto Mixing units. “We offer complete solutions in lubricants as well as its application equipment. We are having an in-house manufacturing facility for all our products,” adds Mr. Gaikwad.

“Generally the die coats available in the market will give 1:100/ 1:200 dilution ratio, where Sunlube high-performance Wax-Free Paintable Die Coats will be able to give 1:350 to 1:450 dilution ratio. This will significantly reduce the

consumption, per liter money saving as well as a reduction in inventory and inventory space. We were able to reduce almost 27% cost for our customers with our innovative die coat for casting industry”, informed Sandeep. He adds, “Not just cost reduction, our product improved the surface finish of the casting, which is going to bring great market share for Sunlube Die Coats”.

The majority of the customers in the hot forging industry use Graphite based die lubricants. Graphite not being an environment-friendly product, it was a challenge to innovate a product with the same characteristics but without Graphite. Sunlube

with a technical collaboration with some leading technology companies developed its revolutionary high-performance water-based Hot Forging Die Lubricants without Graphite, which given them the leadership of forging lubricants industry in the country.

Sunlube as a manufacturer is growing rapidly with increasing market share and turnover and is expected to open its new manufacturing facility at Ahmednagar from April 2020. The total facility of 22,000 Sq ft will be equipped with state-of-the-art machines and equipment ensuring the best in class products available in the global market. For more details do visit http://sunlubtech.com

As a market leader, we have

complete solutions in the hot forging

die lubricants, equipment, and

accessories. With our revolutionary

High-Performance Wax-Free Paintable Die Coats, we are

expecting to repeat the same success

story –reduced per liter consumption,

cost savings on inventory, space,

and better casting surface finish.

Sandeep Gaikwad Founder & Director

Sunlube India Pvt Ltd


IPYROTEK TO MAKE

FOUNDRIES SAFE & CLEAN WITH NEW-GEN MACHINES

f you thought Machine Learning and Artificial Intelligence only applies to modern manufacturing, Pyrotek is here to prove it wrong. Handling molten metals, with a lot of safety challenges, Foundries are often considered with dirty shop-floor conditions, Pyrotek equipped with Industry4.0 is revolutionizing the Indian Foundry sector with their new generation machines, which they displayed at the recently concluded MMTS 2019 exhibition at Chennai.

During the exhibition aimed at showcasing the latest technologies in aluminum diecasting, technical conferences, and panel discussions over innovations, Pyrotek India Managing Director, Vivekanand Lokre spoke to MachineMaker and provided insights of their latest innovations. Thriving since 1965, Pyrotek is a privately-owned global engineering front-runner who provides turnkey solutions with eminent engineering and industrial solutions.


59January 2020

They are major players in providing technical solutions, integrated systems design and consulting services in areas of battery, construction, oil & gas, ceramics, foundries, marine, mineral processing, and transportation.

Mr. Lokre shares, “We are displaying the products from our inventory that have effective foundry applications. These include single-use consumables such as fluxes and multiple-use consumables such as graphite rotors, shafts or calcium silicate, inserts (for the risers), and filters (for stability flow of liquid metals).”

Pyrotek attracted several eyeballs in the exhibition with their two new-generation machines that customers checking out for the first time: Degassing Machine and Automatic Pour Machine. Both the machines were different from the conventional machines owing to the incorporated safety features and high-end Industry 4.0 capability

Industry 4.0 in the manufacturing sector is ubiquitous, but foundry is an area where the manufacturing kicks off its processes and Industry 4.0 help the foundry industries in accelerating their productivity and predictive maintenance differently. Explaining prominence of their products in the foundry industry for an Industrial 4.0 capability, Mr. Lokre adds, “These new-gen machines at Pyrotek are installed with sensors and real-time temperature indicator that will enable the machines to sense the ambient conditions of the surrounding humidity and temperature of liquid metal

during an ongoing reaction”.

“Information of the alloy, along with other details, needs to be simply fed into the control panel. Depending on the purpose, the machine’s algorithm will either calculate the duration of the degassing cycle in a degassing machine and economical automation in an Auto Pour machine”, informs Mr. Lokre.

These new-gen machines are manufactured keeping in mind to improve the efficiency and productivity of the foundry industries by multiple folds. With enhanced consistency, negligible spillage, as well as safe, clean and, hazardless conditions to work in, Pyrotek promises what it envisions—reliable service that satisfies customers leading towards profitable growth with utmost environmental awareness!

With over 80 locations covered

globally in 35 countries, Pyrotek’s motto is driven by its deep-rooted values of integrity and collaborative problem-solving attitude that upholds the mission of improving customer performance. With more than 30 product families functioning worldwide, Pyrotek India is a proud manufacturer of over 13 products at the Pune and Chennai factories.

For more details visit www.pyrotek.com

Pyrotek’s foundry division has a

focused team that works on constantly improving the metal quality and foundry performance with integrated systems

for foundry functions such as melting metal, transfer

treatment, holding as well as die casting.



VUCA WORLD & STRESS-FREE ENTREPRENEURSHIP MAKES AN IMPACT AT

WADHWANI ADVANTAGE CONNECT

Wadhwani Advantage Connect - one day program for SME Entrepreneurs by Wadhwani Foundation (WF) at Pune witnessed Entrepreneurs sharing their challenges and the transformations they were able to bring in with the Advantage Program. More than 100 entrepreneurs took part in the program, which was held at Red Bricks Offic-es, The Pavillion, SB Road Pune.

Samir Sathe, Head of WF Advantage Program India shared the overview of the

pro-gram, followed by an expert session on “Creating Business Sustainability in the VUCA World”, conducted by eminent Talent Management & SME Transformation expert Arvind Murwaha. Stands for Volatile, Uncertain, Complex and Ambiguous, VUCA was conceived to describe the extreme conditions by the American Military during their operations in Afghanistan and Iraq.

“With the constantly challenging situations in the business,

VUCA makes a great sense for SMEs, and it’s a very complex world”, spoke Mr. Murwaha. In his session, he made the participants have a very interesting and interactive session, coupled with team exercise of developing common challenges faced in each business.

“Don’t just track your Revenue, but the Revenue Funnel. If we start our revenue funnel activities now we can expect to get results after 6 Months”, shared Mr. Murwaha. You need

61January 2020

to make your people produce more, invest in them as you do in technology, in-frastructure or a product. Not training fearing attrition, but having untrained people is more destroying for a business, he concluded.

Several participants shared their experience with the Advantage Program during the event. “Success stories can be a great motivation for SME Entrepreneurs to join the Advantage Program”, said

Sadanand Deshpande of RVC, Pune.

“Entrepreneurs venture into their own journey, to achieve their passion, dreams, then how it becomes a stressful journey? Investor, Entrepreneur and Business Turnaround Expert Anil Sivadas of Fonds Nikkel, UAE spoke about the importance of having a stress free business environment, and the way to achieve the same in the concluding session. He shared

a Stress Diagnostic Framework with all the participants and guid-ed how to find the stress levels in each business verticals.

“Most Entrepreneurs don’t understand Finance & end of the year get into trouble fin-ishing the balance sheet”, Anil Sivadas took the participants tracing the cashflow stress lines - to come out of Sales, Finance, Costing Errors and Expansion during the session. Most of the time Entrepreneurs take the support of consultants to prepare the process for his business, which may not be the right thing to do as per Mr. Siva-das. He told an Entrepreneurs should write processes for their organization, and can take help from consultants.

Finding the right CEO for your organization? CEO can be a perfect combination of Calendar Integrity & Adaptive Intelligence for taking a business forward. People with these qualities can be a great combination to run a business if both can be mutually respected.

The Wadhwani Advantage Connect gives SMEs and entrepreneurs a unique oppor-tunity to network with thought leaders, industry experts, and their SME peers. For more details visit www.wfglobal.org

With Wadhwani Foundation,

SMEs can now con-centrate on their revenue growth. We can take care of the job growth, one of

the major goals of the foundation. We are proud to transform

several SMEs through our programs

Ajay Kela CEO, Wadhwani

Foundation


SCIENTISTS AND SEERS PAR EXCELLENCE

It is impossible to describe in words two of the most remarkable individuals of our times Dr Rajendra Kumar Joshi and Ursula Joshi. Their contributions to humanity, science and entrepreneurship have been gigantic. The two founded the Rajendra and Ursula Joshi Foundation (JCF) in 2006 in Wilen, Switzerland. The same year, they set up a state-of-the-art institute in Jaipur to display the features of the dual system. Later, in collaboration with JCF, Rajendra and Ursula Joshi Skill Development Private Limited (RUJ-SPDL) established a poly mechanic training facility called the Bhartiya Skill Development Centre (BSDC), where the Swiss method of training is imparted. he Joshis led from the front in the Make in India campaign, and in 2018, in collaboration with SRM AG, they established RS India, manufacturing precision components.I

DR RAJENDRA KUMAR JOSHI URSULA JOSHI

&

Dr Joshi passed away in October 2019; however, Ursula Joshi relentlessly continues to lead from the front.

Their mammoth achievements and contributions will be emblazoned in the global community for years to come. We proudly bring you the inspiring story of Dr. Rajendra Kumar Johsi & Ursula Joshi – Scientists, Seers, Servants

of the society.

COVER FEATURE

63January 2020


In 2014, the Government of India took a leap forward by announcing the ‘Make in India’ initiative; its primary objective was to turn India into a global manufacturing hub of eco-friendly, high-quality products (with ‘zero defect’ and ‘zero effect’). The reaction to this initiative was positive: there was a 44% increase in FDI equity inflows, as several industrialists across the world responded favourably. Among them was Rajendra Kumar Joshi, supported by his wife Ursula Joshi.

Rajendra Kumar Joshi is an eminent scientist, scholar, philanthropist and entrepreneur who devoted his life to science and skill development. Rajendra Kumar Joshi was

65January 2020

In 1989, Dr Joshi and Ursula Joshi

discovered the Swiss Dual System, a

simultaneous system of academic education

and apprenticeship that had allowed the economies of

Switzerland, Germany and Austria to make

a swift recovery after World War II. They

decided to introduce the system in India.

born in Dundlod in Rajasthan in the year 1934. He was a bright student, completing his pharmacy degree from BITS Pilani with a gold medal in 1958, and his Ph.D. in 1968 from the University of Komensky in Bratislava, Slovakia. Shortly thereafter, he was invited as Research Associate at The Federal Institute of Switzerland, where he later became a professor of medicinal chemistry and structure-activity relationship. He guided many students in developing a new scientific parameter.

Later, he founded the Fumapharm AG Switzerland, a pharmaceutical company, where he developed cures to several diseases; he invented Tecfidera (BG 12),

the first effective orally-administered cure for multiple sclerosis, a serious neurological disease which can appear in people aged between 30 and 45 years. In 2015 Tecfidera was declared “the most innovative product” and awarded the Golden Tablet by the Neurologist and Psychiatric Association. Tecfidera has also been declared a golden standard by the FDA. In 1989, Joshi married Ms. Ursula, a pharmacist from ETH, Zurich, who ran her own pharmacy.

The Joshi family was always amazed by how the Swiss economy was unaffected by World War II (Switzerland, though neutral, was surrounded by countries that had been badly hit by the war); even more amazing

was how quickly Germany and Austria, two of the worst-affected countries by the war, recovered so quickly. They eventually concluded that the secret was the system of apprenticeship education that has been prevalent in these countries, known as the Swiss Dual System. The Dual System implies theory-learning in vocational school and practical job-training in the industry. This system, which had existed in Switzerland for 900 years, was legally recognized in the Swiss government in 1933 and adjusted to teach 247 occupations all over the country. In the 1960s, the German government also recognized dual apprenticeship training.

To introduce this system in India, Mr. and


Mrs. Joshi founded the Rajendra and Ursula Joshi Foundation in Wilen, Switzerland, in 2006. When their efforts to gain the support of the Indian government and industrialists did not yield much, they themselves set up a state-of-the-art institution in Jaipur, on a budget of Rs.150 crore, to showcase the benefits of the Swiss Dual System. The first poly mechanic training project they set up was called the Bhartiya Skill Development Centre, via a collaboration of Rajendra and Ursula Joshi Skill Development Private Limited (RUJ-SDPL) and JCF. The campus was inaugurated by the Chief Minister of Rajasthan on 23 April 2016; the same day, a Memorandum of Understanding was signed between the Government of Rajasthan and BSDC for establishing the Bhartiya Skill Development University in Jaipur. The Swiss system is taught there with slight modifications to suit the Indian environment. The teaching faculty is led by a Swiss team and supported by an Indian training team.

The larger vision of BSDU is to create world-class infrastructure for training, research, innovation, and entrepreneurship, provide for a system with lateral entry, multiple exit points and recognition of previous learning, and industrial internships. BSDU is indeed a unique chapter in the history of skill development in India.

In Switzerland, Dr. Joshi had met Herbert

Rosenast, who showed him some Swiss precision parts, and insisted that he visit SRM AG, a family-owned company located near Zurich. Dr. Joshi was so impressed that he wanted to start a partnership with the company in India: he was convinced that with the right effort, the same quality of Swiss precision parts could be attained in India. He invited members of SRM AG to visit BSDU, and successfully persuaded them to concur with his plans. And so, on 25 March 2018, RS India was born: a plant with an investment of Rs. 300 Crore established at Mahindra SEZ Jaipur, in a joint venture with SRM AG.

RS India boasts of well-equipped and high-end infrastructure and trained manpower; following the Swiss model, the company invests extensively in its employees and trains them under an apprenticeship system, even sending them to SRM AG for training on machine operation. The company already has 68 employees. Thanks to Dr. Joshi’s efforts, ‘Make in India’ has got a major boost: more and more foreign firms are developing Indian skills in India. With Swiss technical support and transfer of knowledge, Indian standards have risen significantly: none of the parts sent to Switzerland from RS India have been rejected.

In March 2019, Dr. Joshi was awarded the Pravasi Bharatiya Samman Award (PBSA) for his contributions in the field of science, education, and medicine. He was feted by the Indian Ambassador on behalf of the President of India. The PBSA is the highest honour conferred on Non-Resident Indians by the Government of India.

Establishing educational institutes

Granting assistance to financially

backward students

Awarding scholarships

Distribution of free food and clothing

to the needy

Setting up orphanages

Promoting non-violence

Organizing health welfare programs

The Joshi family is not confined to scientific research and skill-building. In 2016, Mr. and Mrs. Joshi founded the Rajendra and Ursula Joshi Charitable Trust, which, among others,

includes the following objectives

67January 2020

The product world of mould making

Steel

Graphite

Copper

Die & Mould Milling

Avai

labl

e in

INDI

A

www.zecha.inZecha Precision Tools Limited

11 Turf Estate, Shakti Mill Lane, Mahalaxmi (W), Mumbai 400011, India

Phone: +91 22 24943840 Fax: +91 22 24943905Email: [email protected]


FACILITY REPORT

69January 2020

BRINGING SWISS PRECISION TO INDIAN

MANUFACTURINGRS INDIA, JAIPUR


L ate Dr. Rajendra Joshi, Industrialist, Visionary, Scientist is one of the few names to reckon with, when it comes to paving the way for the holistic development of the Indian manufacturing. His vision spans across steps for skill development and employability generation for skilled workforce, to enhancing the competitiveness of Indian manufacturing.

While Bharatiya Skills Development University stands testimony to his initiative for empowering Indian workforce with world class skill training, RS India, a joint venture between Swiss Precision Company SRM Technology and RUJ (Rajendra Ursula Joshi) Group, fulfils his dream of enabling India to manufacture world class precision machining solutions.

BY HARI SHANKER, MANAGING EDITOR, MACHINE MAKER

71January 2020

With this dream, RS India inaugurated its manufacturing facility at Mahindra World City near Jaipur in M2018. MachineMaker had the privilege to visit RS India facility in Jaipur to witness how the facility brings Swiss precision to Indian manufacturing. From an exclusive interaction with Jayant Joshi, Managing Director and Herbert Rosenast, Plant Head & General Manager of Engineering Units for RS India, we bring you the excerpts.

Precision Machining at its best: Glimpses of the FacilitySpread across an area of 16,000 m2 in Mahindra World City, Jaipur, RS India facility was established with an estimated cost of Rs. 300 crore. The facility offers solutions in the precision machining industry; it is involved in the manufacturing and assembling of high precision parts, sheet metal, metal anodizing and coating and other allied processes to customers in need of high precision output.

The Joshis led from the front in the Make

in India campaign. In Switzerland,

Dr Joshi had met Herbert Rosenast, who showed him

some Swiss precision parts, and insisted that he visit SRM

AG, a family-owned company located near Zurich. Dr Joshi was

so impressed that he wanted to start a partnership with the

company in India


RS India is a highly technical and zero

error precision parts manufacturing unit. We are very proud

to have such a decent plant in India

that too in JaipurJayant Joshi

Managing Director RS India

RS India facility boasts of superior equipment - same as used in Switzerland - and a highly efficient workforce who are extensively trained in a model inspired by the famous ‘Swiss Dual System’; they are also sent to SRM-AG in Switzerland to learn to operate machinery.

The manufacturing processes and techniques like milling, turning, Swiss style lathe and turning, surface grinding, cylindrical grinding, punching, laser cutting, heat treating, anodizing, planting, powder coating, direct material laser sintering (DLMS), injection molding etc. are currently available with the technologically advanced machineries imported from Austria, Switzerland, Germany and Japan.

According to Herbert Rosenast, the Plant Head and the GM of Engineering Units for RS India, these machines are equipped with programmable visual systems that complement and enhance process control capabilities.

“These systems help reduce inspection time, eliminate human error, and generate statistical data in real time to keep a check allowing constant quality monitoring. Our machines are capable of unattended production time of up to 24 hours daily,” he says.

RS India is capable of manufacturing high quality precision parts from small to mid-sized dimensions and quantities, pre-assembled and tested components, medical devices for surgery etc. at its Jaipur facility.

Apart from the production area, the facility also houses a training centre, where up to 90 trainees at a time can complete a basic training in polytechnics. The company will be soon obtaining ISO 9001 and 13485 (medical services) certification along with ISO 14001 (Environmental Aspects) and OHSAS 18001 (Health and Safety) certifications.

According to Jayant Joshi, Managing Director of RS India, various sectors witness a great demand of precision parts in India and despite the relatively high number of precision parts manufacturers; the sector is challenged by import reliance.

“Investment in manufacturing of precision parts is essential to further develop and expand prime sectors of the economy, including the automotive, healthcare, logistics and electronic industries. Seeing the opportunity in India, we are offering the Swiss precision and assembly solutions with the world-class plant equipped with international machinery and technology in India”, he says.

73January 2020

Our machines are capable of unattended production time of up to 24 hours dailyHerbert Rosenast General Manager, RS India

Eco-friendly Infrastructure The design of the factory bears a strong resemblance to European functional architecture. The buildings have been designed to combat the heat of Rajasthan, rooms are totally insulated and windows have been totally eschewed.

Another astonishing quality is that the factory uses production methods that cause minimal environmental impact. It follows a green building concept; it produces negligible carbon dioxide and relies on clean energy such as solar energy.

Unrelenting Quality StandardsHerbert Rosenast, RS India Plant Head, says RS India’s products match Swiss standards and explains that manufacturing quality greatly varies in India; however, RS India strives and is determined of achieve zero defect supply to its customer.

On the excellent manufacturing capability, Jayant Joshi, Managing Director, RS India said, “RS India is a highly technical and zero error precision parts manufacturing unit. We are very proud to have such a decent plant in India that too in Jaipur”.

Future PlansThanks to the Swiss technical support India has made a mark of its own. Now, steps are being taken to diversify the company; there are plans of adding a confection branch, and Swiss companies are being contacted, so that the same high quality can be achieved in India. RS India is also trying to manufacture a unique 3D printing machine, in a joint collaboration with a German company, to cater the Asian markets.

RS India is looking forward to expand its base. It has set a production capacity target of 5600 MT. With advanced Swiss technological precision combined with the passion of a visionary Indian Group, The RS India facility ups the ante of Indian manufacturing and epitomizes the best possible way the “Make in India” initiative is heading to.

For more details you can write to [email protected], or visit https://rs-india.com/


DRIVING MOTION INDUSTRY OVER

100 YEARSPutting innovation at the core, Kollmorgen has delivered solutions that

have revolutionized motion industry, keeping the world safer and making lives better. Driven by its world-class knowledge of motion systems and components, industry-leading quality, and deep expertise in linking and integrating standard and custom products Kollmorgen has become one of the best motion systems manufacturing partner of customers across industries worldwide, giving them an irrefutable marketplace advantage

and competitive edge.

Today, Kollmorgen is one of the few companies in the world who design and manufacture all of the motion system products with very short lead-

time. In an exclusive interaction with Jan Treede, General Manager, Kollmorgen Europe GmbH we bring you the story of Kollmorgen.

TECHNOLOGY | AUTOMATION

75January 2020


A journey of successCommencing an incredible journey in 1916 in the town of Radford in Virginia, Kollmorgen has grown to become one of the most renowned solution providers of motion control products for industrial and commercial applications. With a profound practical knowledge of electromagnetic theory and control, it is optimally placed to meet even the most demanding and complex motion control requirements worldwide.

The company’s range of automation platforms, servo drives, servo motors, linear actuators, gear heads, AGV solutions and exclusive range of robotic solutions provides a structured approach to the global market. Its products are highly precise and time-efficient.

With the presence of a high number of competitors in the Indian market, the Kollmorgen Indian office looks forward to acquiring new partnerships by successfully offering technological solutions to numerous original equipment manufacturers and meeting a wide range of production requirements.

The vision of Kollmorgen is to enable the innovators to make the world a better place and provide technologically advanced solutions in the machine automation field. It aims to become the best at solving the most perplexing motion control challenges through collaboration with end-users, customers, suppliers, and innovation partners.

Kollmorgen in IndiaKollmorgen initiated its operations during 2012 in Mumbai, India. Presently, under the umbrella and represented by Portescap in India, an Altra Motion Group company, the company recently inaugurated its sales office on 3 June, in Pune. In an exclusive interview with Machine Maker, Jan Treede, General Manager of Kollmorgen Europe GmbH and Vinod Sharma, the Country Manager for Kollmorgen in India shared their incredible journey as well as their future plans.

Jan Treede, General Manager, Kollmorgen says, “India is a fast-growing economy and also is one of the most important growth markets for us. The technologies here are advancing every minute and so are the companies. Pune being a hub for various Industrial automation

companies and widespread of motion suppliers in the region, it is our preferred choice to set up our office here. We are here to provide world-class motion systems and components, industry-leading quality, and deep expertise in linking and integrating standard and custom products which continually delivers breakthrough solutions that are unmatched in performance, reliability, and ease-of-use.

The next step in the journey will be to entirely localize our business in India. We plan to have a service /repair centre which would help us to better serve our customers in India. Kollmorgen in India also launched a Knowledge Centre in the new office for its associates and the customers

to get hands-on experience on our world-class products, software and applications. This knowledge centre will help Kollmorgen in India to conduct regular customer training, strengthen its brand image and its growth plans, said Treede.

Kollmorgen- Innovation in DNAKollmorgen has been brainstorming every now and then, coming up with something unique every time. As the company works diligently toward solving the biggest motion challenges of the future, it prepares to do so under the Altra umbrella. The move places Kollmorgen among a distinguished group of brands, respected as established leaders in the markets they serve. Backed by Altra, Kollmorgen will now be optimally positioned to anticipate, create, implement and accelerate solutions that meet their customer’s most critical needs.

Vinod Sharma says, “We at Kollmorgen have been developing innovative products to scale new heights in Motion controls and Automation which makes a remarkable impact and keeps us ahead of our competition. Our customers are leaders and innovators in many industries such as Printing; Packaging & Converting; Food & Beverage Processing; Medical Imaging; Material Forming and; Cutting; Robotics; Aerospace &Defence and AGV solutions.

With Altra Business System and its Values at our core, it is the foundation of everything we do. It guides how we grow within our markets, how we invent new products, how we drive strong results across our businesses, and how we develop our people. It inspires us to be and do better.

It is not just that motion is at the heart of the machines and equipment that define modern life. What is more important is that all of these critical elements in our daily lives must be able to operate under the constraints of new demands and challenges. Kollmorgen not only understands this, but it is also at the core of their vision, mission and values. Motion matters because motion can help with all of these challenges. Kollmorgen not only understands this but is also at the core of its Vision, Mission and Values.

To know more about the Kollmorgen’s presence in the Indian market and its future plans, write to [email protected], or visit www.kollmorgen.com

All our customers and innovators demand high performance and high quality while satisfying

their specific needs. Kollmorgen is one of the

few companies in the world who design and manufacture motion

products to meet intense new demands and

challenges in the motion control industry.

Vinod Sharma Country Manager Kollmorgen India

77January 2020


MAKING METROLOGY COUNT IN MANUFACTURING

ithin one year Pune based metrology startup Big Zero Technology is changing the notion among the industry that Metrology plays a secondary role in the manufacturing process as it does not add any direct value to the process or the products. Machine Maker recently had a one-on-one conversation with Akshay Singh, CEO and one of the founding members of Big Zero Technology LLP where he delved deep into the ideas behind Big Zero, why it is not just any other run-of-the-mill startup, its future plans, and many more…

Talking about the primary motivation, Akshay Singh, who spent almost 11 years in various metrology MNCs, believes India has always been a follower of global technological advancements when it should have achieved technological competence on its own. Spurred by this belief and supported by his domain expertise, he laid the foundation for

WBig Zero Technology to make a difference in the field of metrology.

The company also aims to provide its solutions at a cost that is totally acceptable to the market and also provide lower AMC (Annual Maintenance Contract). “We want to be an alternative, in that case, to the already present big players in the domain”, comments Akshay, however, admits that only ‘Made in India’ sentiment does not necessarily influence the decision making when it comes to selecting the best technology options for industry.

“The metrology market is a developed market; the technology has reached the pinnacle. As a businessman, it is not a wise decision to create another option when there are already many of them available in the market. Just because as an Indian I am manufacturing a product, so people are

TECHNOLOGY | METROLOGY

79January 2020


going to buy it, is not the right idea. People value quality and a brand that is associated with it, and hence pay price for it”, he says.

“Because a product is a German or Japanese , so people are buying it, is not the right idea; people buy it because they know the legacy, and they know what they are going to get once they pay for it” he adds. With this view, Big Zero Technology has two divisions for its offering in the market. The company provides its own video measuring solutions which are assembled locally and are equipped with Big Zero’s own software suit Big Suit.

Besides, the startup also represents some global brands for non-contact metrology solutions. “These products are in the market for 20-25 years, creating their own niche segment. What they lacked is a collaboration in the local market and people who can add technical and commercial value. So, we are representing them and what we are offering to these companies is our expertise”, he mentions, highlighting the importance of such a partnership for the benefit of customers and industry at large.

In both cases, however, the company makes sure it adds value to the customers. “We are

not just selling them as box solution. We are making our own value addition, we are trying to resolve the technical issues with the solution, and we are trying to do some customization as well”, Akshay says.

Hurdles UpfrontWhile the ideas are revolutionary, the odds are even harder upfront. Akshay says, “As a startup we plan a lot but the outcomes are often not the same as expected. So, we were pretty sure that it was not to going to be very easy because when it comes to technical procurement, Indian customers are a little biased, they look for those big brands and their service support, and from a buyer’s point of view I do not oppose that as well.”

We knew that as a startup we have to fight against the set players and establish our own brand. The product which we are dealing in is not a low-cost product, so, we first have to understand the mindset. This product is not going to help in the manufacturing process directly. In fact, 10 years back the mindset was that.But now with industry 4.0, Akshay and his team are trying to make metrology a part of the manufacturing cycle. He adds, “And now we are working as a team with our customers and suggesting them where their

With Smart Manufacturing and Industry 4.0 flourishing,

we thought of starting metrology which we can tailor-

make or customize to where the acceptability reaches to

tier 1, tier 2, and lower strata. Big zero was started to target

such customers. Whether you need camera-based

technology, sensor-based technology, automation, or customization; we are there with every type of solution

81January 2020

process or products are not right and where they need correction.”

At the same time, Big Zero also chose to keep the value proposition into consideration. “We offer them a premium service at the cost that is almost half of what the big players are charging. We offer a lot of other services to the customers in terms of hand-holding, training, and engagement. I think this is exactly what is helping us”, Akshay reveals.

Progression is RightWithin a short span time, the company’s progress has been phenomenal owing to a slew of measures and mindset. Akshay says, “With the help social media we created our own page. We try to reach to the customers with news of products launch, campaigns, announcements about the partnership, and it created an impact among the customers.”

In the Indian market, reference plays a big role as Indian customers are always going to ask you for reference. So, our focus at the moment is to create more and more references, because once we have a sound reference in the market, we will be taken seriously.

Application Areas Big Zero’s major customer base includes automotive, aerospace, transportation, general industry; and within the automotive the company is working with fixture manufacturer, sheet metal manufacturer, die and mould, foundry and castings, pattern manufacturers.

Since the automotive and allied industry is its major consumer segment, the obvious question arises over the impact of the recent slowdown in the automotive sector or transition to EVs. Akshay, however, sounds unperturbed and wants to stick to Big Zero’s strength. “There is a transition in the industry, for sure, but if we see the basic areas where metrology is used like sheet metals, fabricated parts, injection moulding, and the plastic parts, those are going to remain the same. So, 70 percent of our customers are going to remain the same.”

“As a metrology company we are working on portable and non-contact, and not at the nano and precision level which may be affected. Since, we are not offering that, there is not a big worry for us.” Big Zero started its operation July last year but it follows financial year from January-December, so it is yet to get a full financial year’s results, but according to Akshay the sales growth has been encouraging. The startup has executed 70 installations across India so far.

Future FriendlinessAs a major break from the conventional sales approach, Big Zero is coming up with a new concept of lease and rental for some of the products where this is possible. “We want to be a little innovative in reaching to our customers considering that cash flow will be a little tricky issue for our customers”, adds Akshay. “As per this arrangement, the customers need not buy the product; they can deposit a security amount and rents for six months, and after six months of use they can take a call whether they want to buy or not.”

“During these six months, they have already paid six months’ EMIs and a security deposit so what remains is 30-40 percent of the total price. They can buy it or we will return the deposit, should they decide to not go with buying it.” Akshay also believes that, on a whole, this industry is going to change from it started. “Down the line, the procurement level at the customer’s end is going to be down, it will be more of leasing and contract inspection because the customers will pay the amount for the uses they make.”

Instead of a fixed number of players offering just one or the other type of product, there will be more players who will approach companies with complete inspection solutions with whatever equipment a customer wants for whichever product, from a needle to big aerospace parts. So Akshay and his team are thinking of all the possibilities and disruption that can happen. As per Akshay, there will be more and more players who will be providing an outsourcing job to the OEMs because often they buy the equipment but they don’t use it the way they

should have. So, just like the service sector, the metrology and quality aspects will also be outsourced. “If it can happen in software industry why can’t it happen in the hardware industry? The market is getting ready for the bigger games.”

Metrology as an industry will grow along with Industry 4.0. and so will Big Zero Technology with its path breaking ideas. Starting in Pune last year the company has already four offices including Bangalore, Chennai, and Coimbatore. The company will expand to Northern India as well. In Gurgaon, they are planning their office opening by January 2020.

The workforce has also grown from 8 to 26 in just one year and will continue to grow. On being asked about his vision Akshay says, “We are quite positive about the procurement in the market but at the same time we are also looking for the disruption in the market, what new segments are going to come. We are also exploring leasing, rental options, outsourcing jobs, and are trying to figure out where we should be ready for the next five years.”

For more details do visit http://www.bigzerotechnology.com


TECHNOLOGY | HANDLING

83January 2020

ASIA PACIFIC TO EMERGE AS THE

LARGEST MARKET FOR CONVEYOR

SYSTEMS BY 2025ore than 150 years of existence, 6 group companies, ATS Group is one of the leading multinational in the field of Material Handling, and from 2005 with ATS Conveyors India Private Limited, they are playing a major role in the Indian market. The subsidiary is doing innovations for critical solutions and also investing huge capital for its manufacturing base in the country. In an exclusive interview with Machine Maker, S K Ambasta, CEO of ATS Conveyors in India spoke about the Indian Material Handling industry.

The conveyor system trade is thriving: its market is projected to grow at a CAGR of 4.33% from 2018 to 2025, and its market size expected to reach US$9.9 billion by 2025. “The major drivers for this market are

Mthe rising demand for handling larger volumes of goods and improving process efficiency, increasing FDI investments in automotive, food & beverage, retail and airport sectors, and so on,” says Mr. Ambasta.

The reason for the growth has been the increasing demand for conveyor belts from the e-commerce industry. With increase in online retail sales Amazon has expanded its warehousing, in terms of square feet, at a growth rate of 35% from 2007 to 2017. E-commerce is also growing fast in developing countries. Market research reports that warehousing sector is expected to see an investment of INR 43,000 crore by 2020.

With more people traveling by air, it has


become necessary to build new airports, and expand and modernize the old ones. In Asia, 20 to 23 new airports are expected to be unveiled by 2020. In all, the Asia Pacific region is projected to be the largest market for conveyor system by 2025.

The aviation industry, especially in Asia, also shows potential as a market. With more people traveling by air, it has become necessary to build new airports, and expand and modernize the old ones. In Asia, 20 to 23 new airports are expected to be unveiled by 2020. In all, the Asia Pacific region is projected to be the largest market for conveyor system by 2025. The growth can be attributed to the improving economic conditions in emerging economies such as China, India, and Thailand.

“The conveyor system market is dominated by a few globally established firms such as Continental (Germany), Daifuku (Japan), Emersion, ATS- Group (France), Fives (France), and Beumar & Siemens AG (Germany),” said Ambasta.ATS Conveyors provide a wide range of products and solutions. They provide three kinds of conveyor systems for material handling: pallet handling, used in the management of white goods, food, and pharmaceutical logistics; for the automotive industry, they provide body, paint, assembly, and inter-shop conveyors; and cement industry alternate fuel systems.

In Asia, ATS Conveyors plays a significant role in strategic business development for ATS Group. Ambasta says, “International marketing means making decisions for your marketing mix based on the potential market within and outside of your company’s home market and the coordination of marketing strategies by

ATS Group that are necessary to sell goods or services in a foreign marketplace.”

ATS mainly relies on two types of customer referrals: experience-based and brand-based. The former comes from people with direct experience working with ATS equipment; the latter from those who are familiar with ATS’ success story.ATS Conveyors has over a hundred design, production and sales engineers, and fifty skilled manufacturing staff. “We have lean manufacturing facility over 5000 square metres of covered area, with laser-cutting, bending, machining, and a quality control division in-house. We have planned to invest another €8 million in the next two financial years for doubling production capacity.”ATS Conveyors boasts an abundance of superior engineering and R&D resources.

ATS Conveyors aims to reduce operational costs for its products and protect the environment through simple and pre-planned saving measures. “We train our customer about O&M, one of the most cost-effective strategies for ensuring equipment longevity, reliability, safety, and energy efficiency in the workplace. By another estimate, O&M measures cost about 20 times less and achieve roughly the same energy,” said Ambasta.

ATS Conveyors also provides excellent customer support. Its after-sales & customer support division is well-equipped with varied product knowledge. The division is familiar with special tools and supports customers across the country on-demand, and available within 24 hours in any part of India. Moreover, they also provide support for discontinued & relinquished products.

ATS Conveyor has gradually made inroads in the Indian market. “Present Sales YTD growth rate is 12 % and FY closing looks very healthy and expected YOY is 20 % growth as present order book position. We foresee high demand in Logistic & Warehousing automation for a highly flexible system.”

So what is the future of ATS Conveyors? “Our growth plan is through new emerging market mainly digital Manufacturing System, E-commerce logistics management & Innovative automotive automation to keep our growth story intact,” signs off Ambasta.

To know more about ATS Group do visit https://www.ats-group.com

85January 2020

February 13-15, 2020Auto Cluster Exhibition Center, Pune, India

TWO MEGA EVENTS, ONE PLATFORM

Explore the Great Collaboration between

Gear and Grinding Technology

250 Virgo House, 7th Main, Amarjyoti Layout, Domlur Extension, Bangalore 560 071, India

T: +91 80 25357028

ORGANISED BY

KEY PARTICIPANTS

www.iptexpo.com | www.grindexpo.com

MEDIA PARTNERS:SUPPORTED BY

American Gear Manufacturers Association

Call:+91 97406 11121

Email:[email protected]

Visit:www.iptexpo.com | www.grindexpo.com

Follow us on:

February 13-15, 2020Auto Cluster Exhibition Center, Pune, India

TWO MEGA EVENTS, ONE PLATFORM

Explore the Great Collaboration between

Gear and Grinding Technology

250 Virgo House, 7th Main, Amarjyoti Layout, Domlur Extension, Bangalore 560 071, India

T: +91 80 25357028

ORGANISED BY

KEY PARTICIPANTS

www.iptexpo.com | www.grindexpo.com

MEDIA PARTNERS:SUPPORTED BY

American Gear Manufacturers Association

Call:+91 97406 11121

Email:[email protected]

Visit:www.iptexpo.com | www.grindexpo.com

Follow us on:

EXHIBITION PROFILE:

• Mechanical Power Transmission

• Electrical Power Transmission

• Linear Motion Drives

• Fluid Power & System

• IOT & Smart Technology

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BOOK YOUR STALL SPACE NOW!


MAN WITH A MISSION: PROMOTING METAL

INJECTION MOLDING IN INDIA

Dr. Ravi Bollina is a leading expert in MIM and PM technology globally. He has been instrumental in set up of MIM plants in India and Abroad. These companies

are currently thriving and have made a mark in the market. He is a technical advisor to global and Indian MNCs in the manufacturing sector. Dr. Bollina is a

B.Tech Graduate from IIT Bombay and a Ph.D in materials and processing from The Pennsylvania state university, USA. He has worked in Europe, and South Korea

before returning to India to promote the Make in India initiative. He currently also serves as technology expert to Indian Defense production.

Dr. Ravi Bollina is a Machine Maker Domain Expert in Diamond Abrasives, Lapping & Polishing, Metal Injection Molding, Additive Manufacturing, Refacratory Metals. You

can read and subscribe his regular column at www.themachinemaker.com/ravibollina

TECHNOLOGY | MATERIALS

87January 2020


mbitious, modern and relentless, Dr. Ravi Bollina has overcome such skepticism and unfavorable conditions to become the torchbearer of metal molding injection technology in India. A consultant for metallurgical engineering, materials science and associated processes, Dr Bollina is a self-assured professional. He has worked with multiple industries for several years in USA, Europe and Korea, and now uses his experience to assist up-and-coming entrepreneurs in establishing themselves in the manufacturing landscape.

The skepticism and indecisiveness about adopting new technologies in the Indian manufacturing has undoubtedly been deterrent to its growth. Price sensitive aspect of the Indian manufacturers have often stifled and overlooked the entailing big benefits and cost-efficiency by adopting new technologies in the long term. Dr. Ravi Bollina is one of the few industry experts who take the onus of turning exponents of new technologies to steer the industry on the futuristic path.

Dr. Bollina graduated in Metallurgical Engineering and Materials Science from IIT, Mumbai in 2000, completing his PhD in Engineering Science and Mechanics from Penn State University in 2005. For a brief period, he worked as a junior engineer with Global Tungsten and Powders Corporation. From 2005 to 2007, he worked as a project

manager with Plansee SE, before becoming a global business development manager for the same firm, in the field of thermal management. He also had a brief stint as Associate Professor in Mahindra Ecole Centrale, Hyderabad. He has been awarded the Young engineer of the year award by Government of India for his work in the field of manufacturing and materials. However, Dr. Bollina most notable contribution has been in introducing and promoting metal injection moulding (MIM) in India.

The MIM TechnologyMIM is a moulding technology that is used in building net-shape metal parts. The process involves combining ultra-fine metal powders and a polymer binder system to create a feedstock suitable for injection moulding. These binders are later removed, and the remaining powders sintered to acquire the final product. MIM is best used for parts with complex shapes, low mass and moderate to large production volumes. The materials available from this process include low alloy, stainless and tool steels, and soft magnetic and super alloys. MIM is an indispensable part of all major sectors, including aerospace, automotive, electronics, and the rest.

The MIM industry is one of the most profitable in world, with an annual turnover of US$ 3.5 billion in 2017-2018. The growth y-o-y is 24 %.

A

89January 2020

Ravi Bollina and MIM in IndiaWhen Bollina returned to India for the first time, there were only three MIM companies in the country, compared to 400 in China. In the past six years, he has single-handedly established seven MIM companies in India. He has the distinction of setting up a plant in the Middle East and one in South East Asia.

Dr. Bollina faced an uphill task in the beginning: investors had little knowledge of MIM, which is a recently developed technology, and skeptic that such an idea might not work in India. He had to change their mindset, convince them to go for new technology, and choose the machinery and the process appropriately to get the price/ performance balance.

The ConsultantAs to his role as a consultant, Bollina says: “If I can do it, I say ‘Yes’, or I say ‘No’... you should know your boundaries... What you can deliver to the customer is very essential. They will give you money for what you know and how you can help them get to their goals.”

Dr. Bollina has an extremely practical,

sensible approach. “It depends on what they (his customers, mostly new entrepreneurs) can afford, and what they want their company to be. If they want their company to be the best, they must pay more attention to technology, quality and process controls.

The faster you generate money, the quicker you will reinvest in the business.” He continues, “[They] can’t compete with a hundred-year-old company, as this... company has some reserves because of their profits from the last hundred years. But... if [they] want to compete with that industry, [they] have to start at some level... that is acceptable in terms of quality and global standards”

Future plansDr. Ravi Bollina aims to establish at least 20 MIM companies in India in the next five years. There is great scope in this field, as the technology is still largely unexplored in the country, and Dr. Bollina is well-placed to engineer and oversee this growth.

You can write to him at [email protected]

Government of Andhra Pradesh and The Indian Institute of Engineers (India)

has awarded Dr. Bollina with the

‘Young Engineer of the Year, 2013’ award

for his outstanding achievements and exemplary

contributions in the field of metallurgical

and materials engineering. Award received from Dr. V K Saraswath, DRDO

Chief, Former Advisor to Defense Minister of

India


RENISHAW EQUATOR™ GAUGE ENABLES

PRODUCTION GROWTH AT MAJOR AEROSPACE

MANUFACTURERCUSTOMER

Senior Aerospace Weston, UK

INDUSTRY Aerospace Manufacturing

CHALLENGEInspection of omplex

aerostructure parts

SOLUTIONRenishaw

Equator™ gauge

BACKGROUNDSenior Aerospace Weston is a

leading supplier of a wide range of complex precision machined

components and sub-assemblies, predominantly for the commercial aviation market. At the company’s machine shop in Earby, UK, 95%

of output is for use in Airbus aircraft, mainly A320 and A321, but also A330, A380 and A350

models. Most of the components are aerostructure (wing and

mainframe) components; everything from small items

measuring 50 mm, up to large engine pylon brackets and landing

gear fittings.

CASE STORY | METROLOGY

91January 2020

This case story is contributed by Samina Khalid of Renishaw India. An experienced

strategic marketing communications manager with a track record of brand

architecture building, event management, content development, PR & media

management, digital marketing, corporate

designing & visual aesthetics, product launches & customer contact strategies

across traditional and online media.

Strong marketing professional, earned a gold medal in MBA focused in

international business.

SAMINA KHALID

CHALLENGESome of the more complex aerostructure parts were taking up to 10 minutes to inspect using Senior Aerospace Weston’s existing coordinate measuring machines (CMMs). This would often cause bottlenecks and capacity limitations around the CMMs. To address the problem, the company introduced various manual inspection methods using traditional measuring equipment and hard gauging, but to limited effect.

With build-rates increasing, Senior Aerospace Weston recognised its responsibility to become even more efficient with in-cycle measurement without compromising quality.

SOLUTION“We spoke with Renishaw and they proposed the Equator gauge, which is another level up from a traditional 3-axis CMM in terms of speed,” explains CMM Programmer Andy Wright.

The thermally-insensitive Equator system is a flexible gauge that is designed to provide speed, repeatability and ease-of-use. Installed at Earby during January 2018, Senior Aerospace Weston has already programmed eight parts.

“We have 70 parts that could fit on the gauging system, so there is high potential,” states Mr Wright, who is also impressed with the system’s ease of use. “No special skills are required; the operator simply loads the part into the fixture, lets the cycle run and receives an easy-to-read report.”

Another factor behind the success of the project has been the sales and applications support from Renishaw: “The support we receive is first class,” says Mr Wright. “Renishaw is very quick to answer any queries, and it almost feels like we’ve been assigned our own special support team.”

A key part of the support team for Senior Aerospace Weston is Renishaw Applications Engineer, Ed Clarke, who comments: “For any customer with a turnkey project we will provide ongoing support for all stages of their project. If there are any queries, the customer can come directly to us for the support they require.”

Among the parts inspected at Senior Aerospace Weston using the Equator gauge is a titanium wing flap track component for Airbus aircraft.

“Over the years we have gone through several process iterations and various equipment solutions trying to measure this part quicker with the required accuracy, but inspection would regularly fail due to component complexity and tight datum tolerances,” concedes Mr Wright. “However, using the Equator gauge we have been able to achieve a process that delivers accurate gauging and repeatability. The Equator gauge measures around 25 different features on this particular part, taking just 90 seconds in total.”

“The in-cycle measurement time has been significantly reduced, with our operators now just reviewing an electronic report,” says Mr Wright. “Inspection cycle time has been cut by 75%. Previously a manual measurement would be taken and recorded on paper; now, we have fully electronic reports with every dimension recorded. We can also use trend data to help identify potential areas for improvement in our manufacturing process.”

For more information and to watch the video visit, www.renishaw.com/SAW 1

RESULTS


MOVING CLOSER TO INDIAN CUSTOMERS NORD EXPANDS IT’S INDIAN

FACILITY FOR THE THIRD TIME

ORD India has made a strategic expansion adjacent to its Hinjewadi facility in Pune, manufacturing large gearboxes & Industrial Gearbox Units, with a target to raise capacity for the growing Indian market. In the august presence of Jutta Humbert, Chairman, Getriebebau-NORD GmbH & Co KG, P L Muthusekkar, Managing Director of NORD India, Chief Guest Vikram Kumar IAS, Metropolitan Commissioner, PMRDA inaugurated the new facility on 21st November 2019.

Considering the consistently growing Indian market and NORD India consolidating its presence further, the expansion has been made primarily with a view to manufacturing large gearboxes in the range of two tonnes. Talking to Machine Maker, P L Muthusekkar informed that the new facility will help reduced delivery time for Indian customers and also help Nord India to have more inventory space. “The new facility will trigger towards our mission 500 Crore turnover for Nord India within next couple of years”,

N

MAKE IN INDIA

93January 2020

We entered the Indian market in

2005 as a trading company, established

our manufacturing facility in 2008, and with this is the third

expansion, we are moving more closer

to our customersP L Muthusekkar

Managing Director NORD India

said P L Muthusekkar. Today, NORD India’s manufacturing facility has an installed capacity of 42,000 geared motors per year plus a 22,000 electrical motor assembly with a utilization factor between 75 to 80 percent. The company intends to utilize this expansion to add to its capacity of geared motors by 12,000 units a year. Its throughput will also increase for smaller gearboxes, enabling it to have more stock. This will help NORD India to send supplies to their customers faster.

The new expansion, which is NORD India’s

third expansion in India, is adjacent to the existing factory at Hinjewadi, Pune. It is spread on a 7,211 square meters area whilst the building area is 3213 square meters. This brings the total operational area of NORD India in Pune to 9,000 square meters. Further, with time, NORD India plans to include new gearbox variants into its product portfolio like Industrial Gearbox Units (IGU) production along with a specialized paint shop facility.

NORD India primarily caters to the needs of the Indian market and exports around five percent of the output to the market of the SAARC countries. With full commissioning of this new facility, NORD India would be covering almost 90 percent of the offered NORD catalog products locally from Pune for the domestic market as well as SAARC countries.

With approximately 4000 employees worldwide, NORD develops produces and a market drive technology and is one of the industry’s leading international suppliers of all-in-one solutions. In addition to standard drives, NORD supplies application-specific concepts and solutions, including concepts and solutions that fulfil special requirements such as energy-saving drives and explosion-proof systems. Founded in 1965, NORD presently has 36 subsidiaries worldwide.

Incorporated in the year 2005, NORD DRIVESYSTEMS Pvt. Ltd. is the100% subsidiary of Getriebebau NORD in Germany. We have a full-fledged assembly unit in Hinjewadi, Pune with production capacity of 42000 units per year. All the parts are imported from our manufacturing units globally.

India is the fifth-largest market for NORD and we hope to achieve sales of one billion Euros globally by 2024 Jutta Humbert Managing Director Getriebebau-NORD


OERLIKON BALZERS INAUGURATES DEDICATED FORMING TOOLS

FACILITY IN INDIA

One of the leading supplier of surface solutions Oerlikon Balzers, celebrated their 25 years of operations in Pune, India, on 12 October. Customers, guests of honour and employees gathered for the event, which also marked the inauguration of the new forming tools centre, a demonstration of Oerlikon Balzers’ continued commitment to the growing Indian market.

The existing customer centre has been substantially expanded, enabling Oerlikon Balzers to respond to the increased demand for high-quality coatings and to offer an even wider range of services for forming tools in the Pune region and throughout India. The new dedicated production line features state-of-the-art pre- and post-treatment and can handle large forming tools and low-pressure nitriding for metal, plastic and aluminium die casting tools. In Pune, Oerlikon Balzers will serve suppliers in various sectors in the metal forming and plastics processing industry.

AProduction officially begins as

the invited guests of honour and Oerlikon Balzers management cut the ribbon (from L to R): L. Krishnan (Managing Director,

TaeguTec), Vidhu Nevatia (Managing Director, Zecha Precision Tools Ltd.), Anton Angehrn (former Managing

Director, Oerlikon Balzers India), Andreas Reiter (Head of Forming

Tools, Oerlikon Balzers), Wolfgang Kalss (Head of Cutting Tools, Oerlikon Balzers), Dayanand Reddy (Managing Director,

Vasantha Tool Crafts Pvt. Ltd), Michel Maeusli (Director Sales & Operations, Oerlikon Balzers

Thailand), Cdr. Anand Badve (Chairman Oerlikon Balzers

India), Othmar Hardegger (Consul General of Switzerland in Mumbai)

and Pravin Shirse (Managing Director & Regional Executive SE

Asia, Oerlikon Balzers)

MAKE IN INDIA

95January 2020

As well as celebrating its 25-year anniversary in India, Oerlikon Balzers inaugurated the new customer centre in Pune for forming tools. The existing building has been enlarged by 30% in order to meet the demand from customers for coating solutions for forming tools.

The customer centre in Pune was Oerlikon Balzers’ first in India, and since opening in 1994 it has become a key pillar of the company’s global business. In order to meet the growing demand for its high-end coatings and pre- and post-treatment services, over the past 25 years it has opened new customer centres and enhanced existing production facilities that serve the major local and global players in the tooling, automotive and other industries.

Around 150 customers, 25 guests of honour and 150 employees gathered in Pune to celebrate the 25th anniversary with a grand

inauguration ceremony, which following tradition included the unveiling of an inauguration plaque and the ribbon cutting.

In their speeches, Dr Wolfgang Kalss, Head of Cutting Tools at Oerlikon Balzers, Dr Andreas Reiter, Head of Forming Tools, and Pravin Shirse, Regional Executive India/ South East Asia, looked back on the successful development of the Oerlikon Balzers business in India. Dr Wolfgang Kalss said: “At the heart of every success are the continuing passion and endless commitment of the management and the employees. My heartfelt thanks go to them for their dedication and enthusiasm for working for our company”.

Dr Andreas Reiter, Head of Forming Tools, Oerlikon Balzers said, “In the last 10 years Oerlikon Balzers’ coating business for forming tools has grown considerably. The existing coating centre has been enlarged by 30% and the new production space is exclusively dedicated to forming tools. Equipped with the latest technology, including pre- and post-treatment, it will allow Oerlikon Balzers to further expand this business by meeting the demands of our customers for innovative coating service solutions with short lead times”.

“Today, I feel honoured to be able to lead such a fantastic team of dedicated and motivated men and women. I’d like to take this opportunity to mention that many of them joined at a very young age and have since risen to very high positions in the

After beginning operations in 1994,

continuous investment in the form of new

coating centres throughout India and

consistently high-quality customer

service have enabled Oerlikon Balzers to build a strong

reputation and position itself as a leader in the

coating industry in India

Dr Wolfgang Kalss

Head of Cutting Tools, Oerlikon Balzers

I would like to express my sincere thanks to our customers for trusting in our technologies and

services over the past 25 years. Of course,

such success can only be achieved with

highly professional and passionate employees

Pravin Shirse Regional Executive

India/ South East Asia, Oerlikon Balzers

organisation. I am proud to be one of them.”

Oerlikon Balzers is one of the world’s leading suppliers of surface technologies that significantly improve the performance and durability of precision components as well as tools for the metal and plastics processing industries. For more details visit https://www.oerlikon.com


How does one become determined? It could happen as a result of a throttle in form of a Dream, push in form of Motivation and catalyst in form of Benchmarking.

The first step is to ‘dream’. This is akin to putting the first step on the floor, after we get up from sleep. It is only after we dream, that we are able to define a canvas for ourselves. Upon setting a dream for ourselves, we start chasing it through various sets of actions throughout the day, focused on achieving the dream. However, en-route, we often come across bottlenecks which retard our speed and impart shades of depression on this canvas. This is when we need a push in form of motivation - external and/or self-motivation. This should be considered as a refuelling of a vehicle - repetitive activity after a specific travel and time gap.

In other words, every motivation has a defined life, and it fades away post that life, hence renewing it is very important. Complacence is another significant factor that drips into our journey. It is important to be cautious that we do not embrace it, instead keep ourselves away from this factor since it does no good. On the contrary, we need to constantly benchmark ourselves with somebody who has accomplished greater heights. This helps to remain grounded and also build aspiration in our thoughts as well as attitude. It enables us to realise that life is a journey and not a destination.

The journey could have a variety of paths some of which may be simple and easy, whereas some which would make us cry and get depressed. However, it is important that we remember to use the throttle, push and catalyst, to achieve determination. Once we are determined, there is nothing which is impossible.

We have many success stories around us, where we can clearly see the success of determined people. It also becomes an inspiration for people who benchmark them and rise. This in turn creates a culture and a community that brands itself, symbolising accomplishments to cherish and follow. A great nation is indeed a result of all such small achievements. Israel and Japan are two such nations which cite excellent benchmarks for others – Japan for technology, and Israel for innovation.

Determination leads to several consecutive and progressive steps that in turn result into success and growth. If we all could understand and interpret this well, we could certainly institutionalise this into our character as a community and nation, and make it our mission. Success becomes a by-product, which is no more our focus. It certainly comes as a result of this determination-led journey.

www.linkedin.com/in/manojkabre [email protected] TIPS FOR MANUFACTURING

MANOJ MANTRA

Be Determined, for Success and Growth!

97January 2020

[email protected]


VENTURE IDEASPHILIP SAMUEL

INSTANT HOT WATER

SUPPLY IN HOTELS

When you open the tap or shower in hotels, it takes quite a while to get hot water coming out of the tap. In the meanwhile, a good quantity of water is wasted into the drain. The same thing happens when you want hot water again. The hot water in the pipe would have already cooled down and fresh hot water has to be drawn. This is energy lost!

I have found in a few hotels where hot water comes immediately after opening the tap.

Therefore, there is a way to achieve savings in water and energy.

There is an opportunity for entrepreneurs to offer a service to hotels to convert the existing system to a water and energy saving mode. Firstly, a study can be made in a large hotel to see how much of water and energy are lost in a day and in a year. If this is large enough to give a payback of less than 6 months to the new system, this project will be feasible.

+91 98860 10451

[email protected]

Interested entreprenuers to develop this project can contact for research support initial funding:-

99January 2020


RNI No: MAHENG/2018/76106

and seers - the machine maker

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