Around the world people spend a lot of money on chocolate for special occssions and holidays such as, Valentine’s day or Easter, Halloween and christmas.

Chocolate contains chemicals, such as phenylethylamine, that can stimulate the neurotransmitters dopamine and serotonin. These neurotransmitters are responsible for producing pleasurable feelings, which may make people enjoy or crave chocolate.

Chocolate’s been around for a long time. Longer than Jesus, even.

The origins of chocolate can be traced back to the ancient Mayan and Aztec civilisations in Central America. ‘Theobroma cacao’, meaning ‘food of the gods’, was prized for centuries by the Central American Mayan Indians, who first enjoyed a much-prized spicy drink called ‘chocolatl’, made from roasted cocoa beans.

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filled withMilky goodness.100% pure

chocolate.Chocolate is the object of our affection. It’s a

sensory adventure not only to eat, but also to smell it and look at it - even unwrapping it is exciting!

loved and desired by many

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history ofchocolate.

The cocoa bean is considered the ultimate status symbol in the Mayan and Aztec

cultures. They use the beans as currency and those wealthy enough to have an excess of beans use them to make a chocolate drink

that gives them “wisdom and power”.

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The Aztecs believed that drinking chocolate. which was the undiluted, unsweetened liquor

from fermented cacao beans, would bring great wisdom, understanding and energy.

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how it allhappened

2.1.

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Columbus is the first European to discover cocoa beans and chocolate. But it

is the Conquistadors that realise the value of “money that grows on trees”.

1502

Spanish cooks quickly remedy that by changing the recipe, replacing the

peppers with sugar.

1528

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England’s first chocolate house opens in London. Its a big hit with the upper class and soon becomes the place where the elite meet to sip. Cocoa bean prices are exorbitant and

, as the Spanish historian Oviedo, notes : “none but the rich and noble could afford “ to

frequent such establishments.

1657

They’re still drinking chocolate throughout Europe, but enterprising bakers in England begin adding cocoa to their cake recipes making chocolate widely available in

solid form for the first time.

1674

4.

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chocolateadvantages.

6. Dark chocolate contains an ingredient that boosts muscles in a similar way to using a running machine in the gym.

8. High levels of chocolate consumption might be associated with a one third reduction in the risk of developing heart disease.

1. Chocolate milk makes a great recovery drink.

3. Chocolate is yummy!

4. Flavanol-rich cocoa may help reduce muscle soreness.

5. Chocolate milk is most useful to a cyclist, swimmer, or long-distance runner. Athletes need high levels of calories, carbs, and protein to sustain that level of performance.

Chocolate has been used as a medicine to heal many ailments. chocolate is most commonly used to celebrate family occasions. Chocolate can be

eaten to enhance health and well-being.

cocoa increases blood flow to the brain.

chocolate contains chemicalsresponsible for pleasurable feelings.

it makes it so much better

5. Chocolate is not only high in total fat, but high in saturated fat.

7. Happiness is temporary

8. Heobromine found in chocolate is toxic to animals

9. Chocolate is comfort food. This is the most dangerous disadvantage of eating chocolate..

the only real benefit.

1. Chocolate is not a significant source of vitamins, and provides just 8 percent of the daily-suggested intake.

3. Chocolate has a rich flavor not only because of the fat it contains, but also from high sugar content.

4. Sugar can promote tooth decay, and a diet high in sugar may increase your risk of heart disease.

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chocolatedisadvantages.Although chocolate’s sweet, pleasant taste may put a smile on your face, there are some disadvantages

associated with eating this rich food.

chocolate is calorie- dense.

just a littlebit naughty

6.5.

chocolate is addictive.

facts and figures

6. chocolate milk is most useful to a cyclist, swimmer, or long-distance runner. Competing athletes need high levels of calories, carbs, and protein to sustain that level of performance.

8. People who feel depressed eat about 55% more chocolate than their non-depressed peers.

9. Chocolate is the food most commonly craved by women.

1. Nestle bar was the first candy bar to mix crisped rice with the chocolate bar, blending texture with flavour to create an innovative product.

2. Chocolate was originally called ‘XOCOLATL’ meaning Bitter water.

4. When eating chocolate a neurotransmitter called Hydroxytryptamine (sterotonine) is released which is known to cause happiness!

the only real benefit.

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cocoa increases blood flow to the brain. Which help your kids with

their math homework.

chocolatefacts/figure.

EATING CHOCOLATE WONT CAUSE ACHE, THIS IS A MYTH

cocoa increases blood flow to the brain.

people send more than 4.6 billion pounds

a year on chocolate.

everyday’s a school day

More expensive baking bars can have a cocoa content of up to 85% to 99%. Dark chocolate can be characterized as having a rich taste that can at times leave a bitter sweet after taste.

Dark chocolate is the most nutritious of all chocolates. Many nutritionists even argue that having a small amount of dark chocolate daily is good for you, as it can be used to relieve depression and increase sexual endorphin.

Dark chocolate is produced by adding fat and sugar to cocoa.

It’s a chocolate flavour that contains very little or no milk. Depending on the country from which you live, there are different regulations as to what would classified as dark chocolate.

The commonality here is that dark chocolate has the highest concentration of pure cocoa out of all chocolates.

100% dark chocolate.

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highest concentration of pure cocoa.

must have between 88% and 99% cocoa.

the onlyreal benefit

8.7.

Milk chocolate is characterized for being a sweet tasting chocolate with a sour after taste.

Many milk chocolates, such as the Hershey process, are partially lipolyzed, producing butyric acid, which stabilizes the milk from further fermentation.

Milk chocolate was Invented by Henri Nestle.

Milk chocolate is a solid chocolate made with combinations of milk powder, liquid milk, or condensed milk.

Milk chocolate contains a much lower content of cocoa than dark chocolate.

the only real benefit.

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100% milkchocolate.

filled withMilky goodness.

key facts

milk chocolate doesn’t releaseas many endorphins as

dark chocolate.

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makingchocolate.

Conch and refine the chocolate.

STEP 6

Temper the chocolate.

STEP 7

Mold the chocolate.

STEP 8

Remove chocolate FROM MOULD ONCE hardened

STEP 9roast the cocoa bean

STEP 1

crack the beanSTEP 2

winnow the nibsSTEP 3

grind thenibs into

cocoa liquor

STEP 4

measure ingredients.STEP 5

It’s worth the effort.

filled with milky goodness

It’s worth the effort

10.9.

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chocolate packaging.

its allwrapped up

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The bar represented as a chunk of gold shows the bar is expensive and luxurious; something people believe chocolate was in early history. Chocolate packaging commonly follows these traits and techniques.

Cliff bar products are design for a healthy intake of energy. Their audience is sport enthusiasts. The company produces organic foods and drinks marketed to active people. The packaging portray the activity and purpose of the bar, using neutral colours communicates the outdoors.

The majority of protein shakes and bars have a very similar style. The illustartions on the label of these products are commonly pictures of the perfect body, with large muscles and tones figures.

These protein shake are very different to the common packaging. The use of colours and illustration are alot more modern adn appeal to a wider audience.

This packaging, uses a menu style to brand each type of chocolate, this creates a simple yet sophisticated design that is becoming more common within Japan and Asian countries.

The vibrant colour palette, mixed with typography and organic materials creates a stylish and modern gift box that stands out against other product. The style is not commonly used, however is very effective.

sportsproducts.

12.11.

keeps yougoing

portion sizeschunk of chocolate

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specific sportproportions.

Cycling - 600Cal - 36 squaresRunning - 700Cal - 42 squaresBoxing - 850Cal - 51 squaresHorse Riding - 300Cal - 18 squares

Rugby - 700Cal - 42 squares

Football - 500Cal - 30 squares

Climbing -550Cal - 33 Squares

Swimming - 400Cal

every bit counts

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