censornet professional partner program, pricing and sales tactics presented by: tim lloyd email:...

11
CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: [email protected] Tel: 0845 230 9590 x 1

Upload: eileen-rogers

Post on 20-Jan-2016

216 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

CensorNet ProfessionalPartner program, pricing and sales tactics

Presented by:Tim LloydEmail: [email protected] Tel: 0845 230 9590 x 1

Page 2: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Partnership

25%One sale per

quarter

30%Six sales per

quarter

35%Ten sales per

quarter

Channel Partner Program

Reviewed annually on anniversary of partnership

Page 3: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Leads

Qualify

Protect

Quote

Close

AcquireProvide leads from web site

Vendor protection

Preparation

Pre-sales assistance

Licensing

SALES

Page 4: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Marketing activities• Direct mail campaigns• E-mail campaigns• Co-branded brochures• Microsites• Seminars• Webinars• Web site links

Page 5: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Price lists• Available from the Partner Portal or by e-mailing [email protected]

• Updated in May each year

• Price lists always show the retail price before any discounts

• Unique to each geographic region

• Cover all products available

Page 6: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Pricing model

One license per concurrent Internet user(minimum 10 licenses)

Paid annually in advance(minimum 12 months)

Renewal is the same year on year(unless license count changes or multi-year term)

Customer purchases a yearly software license

Definition of concurrent user

Business environmentWeb filtering

E-mail filtering

School environment

1 license per active mailbox, no charge for aliases/domains

Recommend 1 license per computer

Recommend 1 license per computer or 35% of number of pupils

Page 7: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

CensorNet discounts• We discount our retail price for schools, colleges and universities by up to 50%

• We discount our retail price for government organisations by up to 20%

• We discount our retail price by 10% and 20% for 2 or 3 year contracts respectively

Page 8: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Calculating the cost

Software license

CensorNet Discounts(optional)

Hardware(optional)

Partner discount Your buy price

All UK orders subject to VAT

Based on number of concurrent

users or mailboxes required

Apply education or government discount and

any multi-year discounts

Add any hardware required

Subtract your partner

discount from total sales

value

This is what you pay

CensorNet

Page 9: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Placing the order

Your purchase order should contain

End user company name

End user contact name, telephone, e-mail

End user contact details (address, telephone, email)

Product required e.g. CensorNet Pro, CensorNet MailSafe

Number of licenses required

Confirmation of the type of customer (if edu/gov)

Fax to 0845 230 9591 or e-mail to

[email protected]

Page 10: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Sales tactics

• Up to 30 day free evaluation period• Self service via our web site or assisted• Webinar or one-on-one demonstration (Webex, etc)

Evaluation

• Transfer your remaining contract time to CensorNet (max 6 months)• Guarantee to beat competitor quote by 15%

Competitor buy-out

• Switch to CensorNet for free until their current competitor license expires

Grandfathering

Page 11: CensorNet Professional Partner program, pricing and sales tactics Presented by: Tim Lloyd Email: tim.lloyd@censornet.comtim.lloyd@censornet.com Tel: 0845

Thank youAny questions?